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ScaleConf 2018
Dom Parry
CTO: Simply Financial Services
I used to be
an architect
Simply: What we do
Simple issue, direct life insurance, at better value than currently available in the market
Simply: How we do it
•Highly experimental
•Evidence driven
decisions
•Human centred
design
•Rapid iterations
•As simple as possible
Simply: How we do it
Simply: How we do it
The Simply tech team
Simply Tech
Team
Pieter
(Full Stack)
Aya
(Front-end)
Pierre
(UX Lead)
Gwena
(Full stack)
Dom
The Path
Typical tech career path
So this is what we’re set up for. Right?
Income
Happiness
It’s a trap
Income
Happiness
It’s a trap
Income
Happiness
My path
Developer
Solution
Architect
Enterprise
Architect
IT Strategist
Integration
Architect
Consultant
Architect
Chief
Architect
Solutions
Sales SME
IT Strategy
Director
Programme
Manager
Startup
CTO
My tools as an architect
But…. What did I learn?
What did I learn?
Strategy is important,
What did I learn?
but the value is in the delivery.
What did I learn?
Architecture is important,
What did I learn?
but ivory towers are harmful.
What did I learn?
Standards (and frameworks)
are helpful,
What did I learn?
but not at the expense
of new ideas.
What did I learn?
Stability is a great goal,
What did I learn?
but stagnation is a real
killjoy.
What did I learn?
Technology may build the product,
What did I learn?
but sales bring in the cash!
What did I learn?
Programme management is the
worst job in the world.
What did I learn?
No, really.
So, I used to be an architect
OSS
Systems
MDM
BI
User
Interface
Users
Users
Subscribers / Devices interactingwith Network
Subscribers , Partners, Employees Interactingwith IS
Transformation Framework
Network
Old World
BSS
OSS
ESB
BPM
New World
IntegrationInfrastructure:
bustechnology/middleware/businessprocessmanagement
Strategy, Infrastructure & Product Operational Support & Readiness Fulfilment Assurance Billing
Market_Sales Domain Campaign &
Funnel
Managemen
t
Sales &
Marketing
Reporting
Compensati
on &
Results
Sales Account
Management
Sales
Account
Management
Channel
Sales
Managemen
t
Solution
Managemen
t
Contract Management
Sales
Portals
Product Domain
Product
Lifecycle
Management
Product
Strategy /
Proposition
Management
Product
Catalogue
Managemen
t
Product
Performance
Managemen
t
Cross Domain
Catalog
Management
Fallout
Management
Customer Domain
Customer
Information
Management
Transaction
Document
Production
Customer
Order
Managemen
t
Case
Managemen
t
Customer
SLA
Manageme
nt
Customer
Problem
Manageme
nt
Receivables
Management
Billing
Account
Management
Billing
Enquirey,
Dispute &
Adjustment
Managemen
t
Collection
Management
Bill
Calculation
Billing
Events
Management
Bill Format /
Render
Charge
Calculation and
Balance
Management
Customer Self Management
Customer Retention Management
Customer Loyalty Management
Customer Service Representative Toolbox
Service Domain
Service
Catalog
Managemen
t
Service
Inventory
Managemen
t
Service Test
Management
Service
Order
Managemen
t
Service
Problem
Managemen
t
Service
Quality
Managemen
tService
Performance
Managemen
t
Resource Domain
Resource
Lifecycle
Management
Workforce
Management
Network
Number
Inventory
Managemen
tResource
Inventory
Management
Location
Managemen
t
Resource Test Management
Resource Process Management (Workflow/Integration)
Resource Domain Management
Resource
Order
Managemen
t
Resource
Performance
Management
Fault
Managemen
t
Voucher
Management
Usage Management
Supplier_Partner Domain
Partner
Management
Supply
Chain
Management
Wholesale /
Interconnect
Billing
Enterprise Domain
Revenue
Assurance
Management
HR
Management
Financial
Managemen
t
Administrati
ve Services
Regulatory
&
Compliance
Managemen
t
Fraud
Management
Knowledge
Management
Security
Managemen
t
Asset
Management
What didn’t I learn?
I knew nothing about:
•Infrastructure
•Development tooling
•Ops
•Scaling
•Data
•CSS
The Journey
The Journey: The Event – March 2016
The Journey: The Event – March 2016
The Journey
The Build
Concept
(06/2016)
Strategy(06/20
16)
Vendor
engagement
(07/2016)
Design(08/201
6)
Build
(09/2016)
Soft Launch
(end 10/2016)
Go-Live!
11/2016)
The Build: September & October 2016
The Build: September & October 2016
The Build: Tech Stack
The Build: All the data, all the time.
There is no such
thing as big data
There is no such thing as big data
There is no such thing as big data
There is no such thing as big data
There is no such thing as big data
There is no such thing as big data
There is no such thing as big data
The shift
(what did I learn 2.0)
The shift
Instead of off the shelf, pre-
built and pre-integrated,
The shift
build only what we need,
nothing you don’t.
The shift
Instead of specialised
individuals with specific skills,
The shift
find curious, wonderful human
beings that love tech.
The shift
Becoming the expert feels
awesome,
The shift
but learning something completely
new is often more rewarding.
Finally: stuff we really like
•Automation keeps the team small
•All the data, all the time
•Functional programming
•Build only what you need, and
nothing you don’t
•Hammock Driven development
•Stay Curious
Thanks for listening,
Questions Welcome.
(I still know nothing about CSS.)
I’m done.

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Scaleconf 2018: I used to be an architect

Editor's Notes

  1. Hi, I’m Dom. Thanks for having me. But more importantly, this is simpleton. 
  2. Simple issue life = simple underwriting, no medical tests. We’re generally competing with people like Sanlam sky, Vodacom, FNB, ABSA, etc on product, but attempting to compete with fully underwritten cover on price (for some strategic profiles).
  3. We basically live by the principles in this book, but specifically, the business is: - Highly experimental – in every aspect. From Acquisition to collections. We experiment with Tech, Marketing messaging and creative, ad placements, scripting in the call centre, collections techniques - Evidence driven decisions – We measure everything, Compare it to previous results, and decide what to try next. - Human centred design – Every aspect of the business from policy documents to ux to the products themselves try to leverage the human centred design. We test different versions of products, docs, etc with as many people as we can. - Rapid iterations – build – measure - learn. As fast and often as possible (While collecting enough evidence in between). - As simple as possible – Our favourite word here is blowtorch. The site, the process, our code, the messaging. It’s everywhere.
  4. Here's an example the results in a bunch of UX feedback, hotjar, and user feedback sessions. - Slider - Amounts - Checkbox - Clicking Progress bar
  5. Here's an example the results in a bunch of UX feedback, hotjar, and user feedback sessions. - Slider - Amounts - Checkbox - Clicking Progress bar
  6. Small team. Only recently increased from 3 to 5.
  7. This is a typical career path of a developer right? Trying to “move up”?
  8. I would argue it most likely looks a little more like this.
  9. Certainly for me, the experience was more like this. Allow me to briefly tell you the story. More reasons here for why it is a trap.
  10. I moved back into integration architecture because I always felt something was missing.
  11. I used to tell people that you should spend as little time as possible at work. I chased money, hard. I was very unhappy.
  12. Of course, we need to know where we’re headed. This is at all levels. The business, each department, and roughly how to get there. Tech is there as an enabler to strategy, and so it needs to be planned in step with the business. Not separately on the side, but together with the business. These are broad strokes, BHAGs
  13. Strategy alone doesn't ship products / features. I once worked for a large partially government owned telecommunications company. We did 3 massive strategy exercises to plan out how we were going to completely modernise our systems. I worked there for 6 years, and never saw one of those programmes even start.
  14. If strategy defines where we going, I'd say Architecture talks a little more to how we're planning on getting there. Possibly defines some of the rules of the game.
  15. "Thou shalt"
  16. Don’t try be stable by inaction. The business moves, so you shouldn’t lose the ability to be flexible.
  17. Change slide and add animation.
  18. Change slide and add animation.
  19. I remember thinking something on the the day that I started watching the GCP next videos. Where the hell have I been hiding! Greg Young – Event Sourcing / CQRS Rich Hickey Sam Newman Jez Humble
  20. I don’t have a better way to summarise this period. One week before production, we switched to Kube **** Crop the twitter pic ****
  21. I don’t have a better way to summarise this period. One week before production, we switched to Kube **** Crop the twitter pic ****
  22. First go through all the things, and then: Key points: - Automation - Use what’s available
  23. Examples of data processes we run, on tiny infrastructure.
  24. Examples of data processes we run, on tiny infrastructure.
  25. Examples of data processes we run, on tiny infrastructure.
  26. Examples of data processes we run, on tiny infrastructure.
  27. Examples of data processes we run, on tiny infrastructure.
  28. Examples of data processes we run, on tiny infrastructure.
  29. Great quote from someone in my team: “doing mostly hammocking today, and the more I don’t write code, the less code I have to write”