Sarah_Weigold_Portfolio
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This document provides summaries of 5 projects: 1) A bipolar reading experience of Stephen Fry's autobiography to understand bipolar disorder. 2) A motion sensitive billboard that provides cheering fans to motivate people to exercise. 3) Reimagining the supermarket as a social space and coffee shop. 4) A global movement using technology to get girls into education with a dynamic identity and initiatives. 5) A drink called "Dutch Courage" to help people have serious conversations.
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Sarah_Weigold_Portfolio
- 1. Hello, I’m Sarah Weigold
- 2. Project 1- The Book of Bipolarity Brief: Get creative with Stephen Fry’s autobiography. Insight: We read an autobiography to get inside the head of the author. Reading Stephen Fry’s book should help you to understand what it’s like to sufferer from Bipolar disorder.
- 3. Solution: A bipolar reading experience.
- 4. Manic phase Depression phase
- 5. ‘Really original and really nicely done’ Sir Tim Berners-Lee ‘You did it superbly’ Stephen Fry ‘Actually rather good(!)’ Will Gompertz 'Honestly that project was so creative it basically gave me goosebumps. I love the notion of jumping into someone else's skin and experiencing the world through their eyes and this project delivered that so beautifully.’ Elan Lee (Xbox)
- 6. Project 2- Everyday Athlete Brief: Create a campaign that gets people excited about exercise. Insight: When we exercise we want to feel like sport stars- that even our smallest efforts are significant and worth celebrating.
- 7. Solution: A motion sensitive billboard providing cheering fans for passers-by.
- 8. Project 3- Refill: The social supermarket Brief: Produce a piece of design that changes the supermarket experience. Insight: People are using the supermarket as a space to socialise connect with loved ones.
- 9. Solution: Reimagining the supermarket as a coffee shop.
- 10. Touchscreen tables for ordering
- 11. My basket £14.23
- 12. QR code crockery- read by the tables
- 13. Project 4- Bright Brief: Brand a global movement to get girls into education using technology. Insight: Light produced by screens is a metaphor for the hope an education brings.
- 14. DEVICE RECYCLING TRAINING CENTER EVENING CLASSESPRESSURE GROUP Solution: An dynamic identity; an umbrella for a range of initiatives.
- 17. Bright Girls @brightgirls Check out the amazing story of Palestinian #brightgirl Eqbal Asa’d : bit.ly/1rD Social media
- 18. Project 5- Dutch Courage Brief: Design a drinks brand based on a classmate’s personality Insight: My classmate is incredibly frank, however most people struggle to be this honest- especially when it comes to big news.
- 19. Solution: Dutch Courage, a drink for anyone who struggles with starting serious conversations.
- 20. Thank you for your time.