Does your organization need to get smart(er) about online campaigns? By using online petitions, nonprofits are winning advocacy campaigns, building email lists, and connecting with passionate new supporters. Join us and learn about the opportunity to mobilize networks to promote social change.
Speaking at the 2015 CCIH Annual Conference, Yoram Siame, MPH, MSc, Advocacy and Public Relations Manager, Churches Health Association of Zambia makes the case for advocating for change to national governments and challenges Christians to make the world a better place through advocacy.
Our white label crowdfunding platform sets the stage for the industry standard of compliance and excellence in this new and evolving market. For more information about crowd funding visit http://www.crowdfundconnect.com
Speaking at the 2015 CCIH Annual Conference, Yoram Siame, MPH, MSc, Advocacy and Public Relations Manager, Churches Health Association of Zambia makes the case for advocating for change to national governments and challenges Christians to make the world a better place through advocacy.
Our white label crowdfunding platform sets the stage for the industry standard of compliance and excellence in this new and evolving market. For more information about crowd funding visit http://www.crowdfundconnect.com
Nick Magel, Senior Strategist, Brigade Media
Twitter Handle: @NickMagel
Learn the challenges and questions that you might face when trying to build activism and advocacy with social media
Such a heavily regulated industry was always going to take a little longer to disrupt but banks as we know them will soon be no longer.
Money is pouring into Financial Technology (almost $14bn investment in the past 12 months) and growth is expected to be 4x faster than the UK GDP.
Disruption is occurring at multiple levels. When coupled with rapidly changing consumer behaviors and a significant uptake in interest from VCs, the face of finance is changing daily.
With digital banking transactions now worth almost £1bn a day, the traditional banks are investing huge money into innovation and new product development.
But can they evolve fast enough to survive, let alone thrive?
This report provides an overview of the changing financial landscape, taking a closer look at a few of the digital investments made by the big brands and where the true Fintech disruption is coming from.
It’s almost Thanksgiving and that means people (read: your prospective donors!) are looking back on the year with gratitude and renewed feelings of generosity. If you haven’t had the time to put together a year-end giving campaign, guess what? It’s not too late to pull one off! Kate Rose went over a step-by-step look at the importance of year-end giving, advice for setting the right goal, tips on choosing a theme, and guidance to find ways (through social media) to have a successful fundraising campaign to close out 2015. Watch the webinar recording here: http://socialmedia4nonprofits.org/its-not-too-late-close-out-2015-strong-with-year-end-giving/
Now that social media channels are a part of the fabric of how we communicate, nonprofits are looking beyond shiny social tools to understand the value of community. Learn strategies from Megan Keane for setting up organizational processes to create a culture of engagement at your organization and find quantifiable ways community can contribute to your mission and impact.
Maybe your organization has used texting since we were playing Snake on our phones. Or maybe you’re just now struggling with how to start an SMS program and integrate it with your website, social media, and app strategy. This session with Sam McKelvie will help nonprofits at any level think about innovative ways that SMS can advance their organization’s mission and how to overcome common obstacles to growing a mobile program. We’ll launch in to the best use cases for engaging supporters/donors and review tactics for using SMS to better reach the populations that your organization serves. This interactive session will also give you a chance to develop new ideas for acquiring subscribers and expanding their interaction with your nonprofit.
Explore the generational, cultural, and technological revolution that's changing our world and learn tactical skills that will increase the effectiveness and sustainability of your fundraising strategies. Roderick Campbell, one of Silicon Valley's brightest social-impact entrepreneurs, will be your unpredictable and amusing guide.
In an increasingly noisy world, we all face a big challenge in making sure our messages are clearly heard. In this session, Anita Jackson talked about how to effectively use social media strategies to complement your movement building work. She talked about which tools help you reach your goals, how to find the audiences you seek, and how to leverage your limited capacity for the greatest impact.
Did you know that 8 out of 10 donors say that online reviews influence their giving decision? If you are a great nonprofit waiting to be discovered, build social proof around it by putting it in front of the right early supporters and create marketing campaigns designed to be shareable. Use it to find new supporters and remind existing supporters why they made a smart choice. In the age of the social web, social proof is the new marketing.
Sending a text message is the easiest way for new supporters to connect with your cause. Nick Allen talked about how to maximize mobile donations and how mobile activist networks run by organizations like the Humane Society and No Kid Hungry are recruiting new supporters. Nick also shared the first US test of a mobile strategy that’s recruited thousands of new monthly donors in the UK by inviting people to send a text message for info, triggering a phone call from the nonprofit.
We’ve all felt the emotional pull of a great video. Videos can convey messages, emotions and impact in seconds. Now, with social media platforms seamlessly integrating video, it’s more important than ever for nonprofits to understand how to leverage this powerful tool. In this very tactical session, Michael Hoffman of See3 Communications shared the best practices for incorporating video into your communications strategy and across social media platforms, with a focus on how it can be used to help make an impact on your year-end fundraising.
Watch the recording on our site: http://socialmedia4nonprofits.org/webinars/use-video-to-drive-donations
Nick Magel, Senior Strategist, Brigade Media
Twitter Handle: @NickMagel
Learn the challenges and questions that you might face when trying to build activism and advocacy with social media
Such a heavily regulated industry was always going to take a little longer to disrupt but banks as we know them will soon be no longer.
Money is pouring into Financial Technology (almost $14bn investment in the past 12 months) and growth is expected to be 4x faster than the UK GDP.
Disruption is occurring at multiple levels. When coupled with rapidly changing consumer behaviors and a significant uptake in interest from VCs, the face of finance is changing daily.
With digital banking transactions now worth almost £1bn a day, the traditional banks are investing huge money into innovation and new product development.
But can they evolve fast enough to survive, let alone thrive?
This report provides an overview of the changing financial landscape, taking a closer look at a few of the digital investments made by the big brands and where the true Fintech disruption is coming from.
It’s almost Thanksgiving and that means people (read: your prospective donors!) are looking back on the year with gratitude and renewed feelings of generosity. If you haven’t had the time to put together a year-end giving campaign, guess what? It’s not too late to pull one off! Kate Rose went over a step-by-step look at the importance of year-end giving, advice for setting the right goal, tips on choosing a theme, and guidance to find ways (through social media) to have a successful fundraising campaign to close out 2015. Watch the webinar recording here: http://socialmedia4nonprofits.org/its-not-too-late-close-out-2015-strong-with-year-end-giving/
Now that social media channels are a part of the fabric of how we communicate, nonprofits are looking beyond shiny social tools to understand the value of community. Learn strategies from Megan Keane for setting up organizational processes to create a culture of engagement at your organization and find quantifiable ways community can contribute to your mission and impact.
Maybe your organization has used texting since we were playing Snake on our phones. Or maybe you’re just now struggling with how to start an SMS program and integrate it with your website, social media, and app strategy. This session with Sam McKelvie will help nonprofits at any level think about innovative ways that SMS can advance their organization’s mission and how to overcome common obstacles to growing a mobile program. We’ll launch in to the best use cases for engaging supporters/donors and review tactics for using SMS to better reach the populations that your organization serves. This interactive session will also give you a chance to develop new ideas for acquiring subscribers and expanding their interaction with your nonprofit.
Explore the generational, cultural, and technological revolution that's changing our world and learn tactical skills that will increase the effectiveness and sustainability of your fundraising strategies. Roderick Campbell, one of Silicon Valley's brightest social-impact entrepreneurs, will be your unpredictable and amusing guide.
In an increasingly noisy world, we all face a big challenge in making sure our messages are clearly heard. In this session, Anita Jackson talked about how to effectively use social media strategies to complement your movement building work. She talked about which tools help you reach your goals, how to find the audiences you seek, and how to leverage your limited capacity for the greatest impact.
Did you know that 8 out of 10 donors say that online reviews influence their giving decision? If you are a great nonprofit waiting to be discovered, build social proof around it by putting it in front of the right early supporters and create marketing campaigns designed to be shareable. Use it to find new supporters and remind existing supporters why they made a smart choice. In the age of the social web, social proof is the new marketing.
Sending a text message is the easiest way for new supporters to connect with your cause. Nick Allen talked about how to maximize mobile donations and how mobile activist networks run by organizations like the Humane Society and No Kid Hungry are recruiting new supporters. Nick also shared the first US test of a mobile strategy that’s recruited thousands of new monthly donors in the UK by inviting people to send a text message for info, triggering a phone call from the nonprofit.
We’ve all felt the emotional pull of a great video. Videos can convey messages, emotions and impact in seconds. Now, with social media platforms seamlessly integrating video, it’s more important than ever for nonprofits to understand how to leverage this powerful tool. In this very tactical session, Michael Hoffman of See3 Communications shared the best practices for incorporating video into your communications strategy and across social media platforms, with a focus on how it can be used to help make an impact on your year-end fundraising.
Watch the recording on our site: http://socialmedia4nonprofits.org/webinars/use-video-to-drive-donations
Cultivating community is a key way to keep a group in engaged around an idea or cause. In this session Regina Walton talked about building and growing community in a group that meets in person around a central idea: technology for social good. You'll learn about SFTech4Good, the largest of the many worldwide Netsquared groups and NTEN 501 Tech Clubs, and how they keep their member count growing, keep events fresh, and the tools they use to effectively communicate with their large and growing group.
You see the potential that Facebook offers for engaging supporters and creating more exposure for your nonprofit. But with declining reach, and more competition in the newsfeed, reaching your supporters is more challenging than ever before. This presentation from John Haydon will show you innovative ways to get more engagement on Facebook, from high-quality fans.
140 characters and a constant feed can seem like a waste of time. But, if you know how to navigate the good from the stuff that’s for the birds, you can definitely find a pipeline. Stephanie St Martin showed #SM4NP Boston how to use tools like Twitter lists, find influencers, and find potential volunteers from those tweeting.
Creating a strategy for using social media is no longer optional for nonprofits. Social media tools include a fast-changing and constantly growing collection of web-based and mobile technologies. These tools turn formerly broadcast and one-way messages into an interactive conversation and can be hugely effective for social change organizations. In this session, Julia Campbell outlined the 11 steps that your organization can take to create a strategy and plan for your social media efforts. A little planning goes a long way!
Online engagement campaigns are a test for both the organization and its fans, a learning moment, and a check/balance of how you are crafting meaningful ties with your stakeholders. In this session at #SM4NP Boston, Debra Askanase profiled successful online engagement campaigns, breaking down the essential ingredients of preparation, design, execution and measurement.
Crowd-funding for #GivingTuesday, the global day of giving back to launch the holiday season, has fast become a cornerstone of fundraising. These slides from a #SM4NP webinar with Leo Buc and Bre DiGiammarino will give you practical and tactical resources for making it a success.
The data doesn’t lie, the mobile era is upon us. But how do you go beyond the data to make mobile work for your nonprofit? Learn from Ethan Kearns of the Nature Conservancy about many of the real life examples of mobile adoption and understand specific ways to go beyond the surface level statistics to fully grasp the mobile potential.
Stories have the power to spark movements, raise armies of volunteers, and even change the world. But stories with impact don’t just happen—they require intention and heart. So once you have the right story, how can you make the most of it across social media?
In this 60 minute webinar with Jereme Bivins of The Rockefeller Foundation and Kimaya Dixit of Hattaway Communications, we explored how to use your organization’s best stories across channels for better outreach, fundraising, and impact reporting.
Connections matter. Often it is easiest to connect with other people like us, but being able to build relationships across differences and learn from different perspectives is powerful. Discover how to use Twitter chats (or any social platform) to cultivate conversations which amplify your message and increase impact for your constituents. Dorothy Ponton gave this presentation at #SM4NP Silicon Valley.
Do you ever feel like messaging decisions are made in a vacuum at your organization? Some simple testing can make the difference in connecting with your target audience. Learn from Marcia Silva how the Second Harvest Food Bank leveraged a small budget on Facebook Ads to test branding elements, as well as how the data helped them tighten their 2015 childhood hunger messages and improve campaign results.
You’ve heard it over and over again: storytelling gets you more donations. It’s actually easier than you think to create a compelling story. Fairy tales, fireside stories, and your favorite Hollywood movies all follow the tried and true storylines every popular story follows. In this session, Rob Wu, CEO of CauseVox, walked through three storylines that you can use for nonprofit fundraising, and to help you understand how to repurpose storylines for your nonprofit at #SM4NP Silicon Valley.
While content creation is a top priority for most nonprofits, a huge challenge is distribution. When thinking about how to get your amazing content beyond your existing network, consider this: the top 5% of supporters in your CRM, on average, have a reach 200 times greater than your entire email file. These social media influencers not only help extend the reach of your amazing content, but expose more people to your good work. Cheryl Contee, CEO of Fission and Co-Founder of Attentive.ly, explored how to identify your influencers, the best sharable content and how to get them talking about your campaigns at #SM4NP Silicon Valley.
Navigating the world of forex trading can be challenging, especially for beginners. To help you make an informed decision, we have comprehensively compared the best forex brokers in India for 2024. This article, reviewed by Top Forex Brokers Review, will cover featured award winners, the best forex brokers, featured offers, the best copy trading platforms, the best forex brokers for beginners, the best MetaTrader brokers, and recently updated reviews. We will focus on FP Markets, Black Bull, EightCap, IC Markets, and Octa.
An introduction to the cryptocurrency investment platform Binance Savings.Any kyc Account
Learn how to use Binance Savings to expand your bitcoin holdings. Discover how to maximize your earnings on one of the most reliable cryptocurrency exchange platforms, as well as how to earn interest on your cryptocurrency holdings and the various savings choices available.
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
In the Adani-Hindenburg case, what is SEBI investigating.pptxAdani case
Adani SEBI investigation revealed that the latter had sought information from five foreign jurisdictions concerning the holdings of the firm’s foreign portfolio investors (FPIs) in relation to the alleged violations of the MPS Regulations. Nevertheless, the economic interest of the twelve FPIs based in tax haven jurisdictions still needs to be determined. The Adani Group firms classed these FPIs as public shareholders. According to Hindenburg, FPIs were used to get around regulatory standards.
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
Recruiting in the Digital Age: A Social Media MasterclassLuanWise
In this masterclass, presented at the Global HR Summit on 5th June 2024, Luan Wise explored the essential features of social media platforms that support talent acquisition, including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok.
FIA officials brutally tortured innocent and snatched 200 Bitcoins of worth 4...jamalseoexpert1978
Farman Ayaz Khattak and Ehtesham Matloob are government officials in CTW Counter terrorism wing Islamabad, in Federal Investigation Agency FIA Headquarters. CTW and FIA kidnapped crypto currency owner from Islamabad and snatched 200 Bitcoins those worth of 4 billion rupees in Pakistan currency. There is not Cryptocurrency Regulations in Pakistan & CTW is official dacoit and stealing digital assets from the innocent crypto holders and making fake cases of terrorism to keep them silent.
Sarah Dines: Petition To Win: Smart Solutions to Build Communities, Attract Supporters, & Engage Constituents
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Change.org/start-a-petition
nonprofits@change.org
Editor's Notes
I’m Sarah Dines….Change.org an open platform that empowers anyone, anywhere to create petitions to make real change, and connects organizations with passionate supporters. This is where people and organizations are coming to start, join & win campaigns for causes they care about.2,000,000 New Users each Month30,000 petitions created each month10,000,000 Active Users each Month in150 Countries 17,000 Organizations have collected25,000,000 Signatures
I’m Sarah Dines….Change.org an open platform that empowers anyone, anywhere to create petitions to make real change, and connects organizations with passionate supporters. This is where people and organizations are coming to start, join & win campaigns for causes they care about.2,000,000 New Users each Month30,000 petitions created each month10,000,000 Active Users each Month in150 Countries 17,000 Organizations have collected25,000,000 Signatures
I’m Sarah Dines….Change.org an open platform that empowers anyone, anywhere to create petitions to make real change, and connects organizations with passionate supporters. This is where people and organizations are coming to start, join & win campaigns for causes they care about.2,000,000 New Users each Month30,000 petitions created each month10,000,000 Active Users each Month in150 Countries 17,000 Organizations have collected25,000,000 Signatures
I’m Sarah Dines….Change.org an open platform that empowers anyone, anywhere to create petitions to make real change, and connects organizations with passionate supporters. This is where people and organizations are coming to start, join & win campaigns for causes they care about.2,000,000 New Users each Month30,000 petitions created each month10,000,000 Active Users each Month in150 Countries 17,000 Organizations have collected25,000,000 Signatures
Key Message:We've proven this model with a wide-range of organizationsWe are a certified B Corp, that’s a social benefit corporation Speaking Points:We have helped to build membership for hundreds of organizations, large and small, who work on a diverse set of issuesWe work with a wide range of organizations to help them recruit targeted new supporters among our vast and growing membership. Transition: The reason our partners have had so much success is because of the kinds of people who are on Change.org everyday helping to advance the issuesthey feel passionately about. Let’s take a look at our membership.
Better imageWe didn’t invent the petition. The petition is just one form of collective action that organization have used to gather support. Oldest political tool in the book and propelled it into the 20th century.
Call-in campaigns
Change.org is a new way for organizations to have impact. In the past, organizations have relied on tactics such as marches and rallies…But today, the time proven model of collective action has an unprecedented opportunity to increase efficiency and impact. Wecan amply these campaigns through the many connections available via the internet. Before if you convinced someone to take action, all you got was that one vote, that one phone call, or that one signature.
As online communications evolve, people are getting more and more comfortable with getting involved with causes through social media and online petitions. Case in point, the Obama Administration launched its own petition website “We the People” to solicit public feedback about priorities for the administration.
But now, with ubiquity of email and social networks, people not only have the ability to participate in your cause, but to add immense power to it through their own social networks and social media power.
They can tweet.
Not only are online petitions great content for social media—especially for orgs that need to find good content for Facebook & Twitter on a regular basis–but online petitions ARE social media. Online petitions are not a social network, they are social media. Sharing is built into petitions:Petition signers are asked to share the petition after they signAt Change.org, our developers are constantly optimizing the social media sharing process to maximize reach.Petitions also foster conversation and build a sense of community around issues:If someone takes action based on your share on Facebook, you get an email about it. Comments on petition become an importance source of community feedback.
To illustrate what a petition can do, let’s look at an exampleBackpage.com has become the defacto space for human traffickers to advertise young girls they had either forced or coerced into sexual slavery since Craigslist shut down their erotic services section in 2010.Groundswell--an interfaith coalition of clergy--identified the top tier advertisers on Backpage.com (such as H&M, AT&T, American Apparel, IHOP, Lulu Lemon, and more) and launched a campaign calling on them to stop their advertisements until Village Voices shuts down the adult services section of Backpage.
It was a largely successful campaign in the sense that most advertisers targeted--around 35 (H&M, AT&T, IHOP)--pulled their advertisements due to Social Media tactics:Supporters of the Petition began Flooding the facebook pages of these Top Tier Advertisers with requests for them to stop advertising on Backpage (essentially taking over their facebook pages)Supporters began tweeting about the facts of Backpage making $$ off of these advertisements (26 million a year)
Supporters began tweeting about the rally Groundswell held in New york250k signatures
This lead to media coverage on all major news outlets, such as: CNN (anderson cooper), MSNBC, ABCAs well as blog posts on major new outlets, such as: Seattle Times, New York Times, Huffington PostNikKistrof
All told, this petition has been shared thousands of times on Twitter, Facebook and Email. So as you can see petitions are an incredible social medium that can be shared through multiple channels. At Change.org, we continue to seethat email is still the most responsive and impactful way to communicate with supporters, and online petitions are a great way to get exposed to those new supporters.
Email is still the most popular online communications channel. This chart shows the # of accounts above and the # of messages sent on each channel every day.ANDREA: where is this slide from?Heather Mansfield well known nonprofit consultant:"I would choose 10,000 e-Newsletter subscribers over 10,000 Followers on Twitter, 10,000 Fans on Facebook, or 10,000 Friends on Foursquare… COMBINED."
Of course, the point of all of these ways to communicate with your supporters is to make an impact in the real world. That’s what online petitions are about. That’s what Change.org is about.
Thank you for your time. If you have any questions, feel free to email nonprofits@change.org.