1. Vatren Jurin
Brandt

2. 300
BUSHEL CORN
SOIL
PEST
CONTROL
PLANT
NUTRITION
WEATHER
IRRIGATION
EQUIPMENT
PHENOLOGY
GENETICS
ECOLOGY
FOOD
SAFETY

3. INTEGRATED PLANT NUTRITION
SYSTEM (FAO 1993PLANT BULLETIN 12 )
N
P K
Ca, Mg, S, Fe, Mn Cu, Zn, B, Mo, CI
HUBER
“ .. an approach through
which the management of
plant nutrition and soil
fertility in farming is
adapted to site
characteristics taking
advantage of fertilizers
toward production
increases but aims at
environmental, social, and
economic viability.. “

4. Plant Nutrients are Physiological tools
• The products
and solutions
we offer are
best considered
as physiological
tools to assist
maximal gene
expression

5. Plant Nutrients are Physiological tools
• STRESS
MITIGATION
HERBICIDE TOLERANT
- Zn, Mn,
BT and SEED TREATMENT
- Zn, B
NO-TILL
-Zn, Mn, B
maximal gene expression

6. Plant Nutrient are Physiological tools
• STRESS
MITIGATION
HERBICIDE TOLERANT
- Zn, Mn,
BT and SEED TREATMENT
- Zn, B
NO-TILL
-Zn, Mn, B

7. Plant Nutrients are Physiological tools
• STRESS
MITIGATION
HERBICIDE TOLERANT
- Zn, Mn,
BT and SEED TREATMENT
- Zn, B
NO-TILL
-Zn, Mn, B

8. MICRONTURIENT MATRIX
Chemistry
Solubility
Complex-
Chelate
Compatible
PHYSIOLOGY
LEAF ROOT
AGRONOMY
Transient
Nutrient
Deficiency
Return on
Investment

9. Economics Leads Agronomics
RETURN ON INVESTMENT

10. Zinc
Based on data from Robson, A.D. (editor) Zinc in Soils and Plants. Kluwer Academic

11. Boron
Boron deficient areas. Areas identified on the basis of crop responses to boron and by soil B analysis.
The occurrence and correction of Boron deficiency.
Victor M Shorrocks

12. Foliar applied Micronutrients Nutrients enhance the ability of a crop to use the nutrients in the soil
100%
150%
100%
118%
100%
118%
100%
166%
100%
167%
Check 1 Qt Hz Boron
Boron
Potash
Calcium
Manganese
Zinc

13. SXRF microtomography of Arabidopsis seed.
Punshon T et al. Ann Bot 2009;103:665-672
© The Author 2009. Published by Oxford University Press on behalf of the Annals of Botany Company. All
rights reserved. For Permissions, please email: journals.permissions@oxfordjournals.org

14. TRANSIENT NUTRIENT DEFICIENCY

15. ‘Transient Nutrient Deficiencies’
During times of High
Nutrient Demand (eg. fruit
growth) - Demand exceeds
Supply
Due to Phenology and
Environmental Interactions
(eg. cold weather at
flowering) - Phenology
Enhanced Deficiency
Due to limitations in within
plant nutrient transport (eg.
B, Ca, Zn, Fe)- Transport
Induced Deficiency
Patrick Brown

16. IF WE WANT TO REACH A 300 BUSHEL CROP
Soil alone can’t supply the needs for MICRONUTRIENTS
MICRONUTRIENT fertilizers are not to cure deficiencies
Maximizing Genetic Potential requires MICRONUTRIENTS