Corinne Castro's marketing presentation outlines her approach to selling homes in Los Angeles, emphasizing the importance of detail, technology, and communication. She aims to empower sellers with knowledge to make informed decisions, showcasing a proven track record and professional network to support the selling process. The presentation also highlights Rodeo Realty's extensive marketing strategies, including international exposure and innovative tools to attract buyers.

1. M A R K E T I N G P R E S E N T A T I O N
C O R I N N E C A S T R O

2. Selling a home in today’s market can be challenging - We understand that. While the
market can be challenging, hundreds of homes are sold each week in Los Angeles and
in the surrounding areas. What’s the difference between selling your home or failing
to do so? The Details.
We pride ourselves in the use of technology and innovation to maximize the exposure
of your home. We created this guide to help educate you as a Seller, and empower
you to make the right decision when selecting the best agent to market and sell your
home.
Who you work with in today’s market matters.
Our clients come first. We will educate you on what needs to be done to have a
successful sale of your home. There are many components to a successful real estate
transaction; you can count on us to be there every step of the process and make sure
no detail is overlooked. With a proven track record, the right skill set, and years of
experience, we utilize the right tools to successfully sell your home. If you’re serious
about selling your home, we’re serious about getting the job done.
The next best move, is yours! We look forward to hearing from you.

3. TABLE OF CONTENTS
ABOUT
PROFESSIONAL NETWORK
TESTIMONIALS
SALES APPROACH
MARKETING PROPOSAL

4. ABOUT
Corinne’s approach to every real estate transaction is a
total commitment to meeting her client’s needs. Easy to
talk with, she offers a friendly, patient and knowledgeable
buying and selling experience for her clients. A natural
problem solver; creative, intelligent and insightful, Corinne
collaborates with her clients to achieve the best possible
lifestyle and investment opportunities.
Successfully assisting clients with an insider’s view of the
various neighborhoods, she works closely with clients to
find their desired properties, to extensively marketing
properties to targeted audiences, locally and globally, and
helping her clients through transition and relocation.
A go-to agent committed to personal and professional
growth, Corinne is always looking for new ways to excel
and enhance the real estate experience for her clients.
Born and raised on the beaches of Southern California, now residing in Los Angeles
with her dog, Audrey. When she’s not working, Corinne is enjoying the local dining,
and live music experiences, and keeping up with her daughter via Snapchat.
“I love my job - I’m helping people find their way home and taking the stress out of
the process for them. With experience in Real Estate Development, Architecture,
Landscape, and Home Furnishings, I’m able to give my clients the home selling and
buying experience that is smart, always well informed, and tailored to their lifestyle.
It’s about bringing it all together and delivering peace of mind in the process.
PROFESSIONAL NETWORK
Corinne has the support of a network of professionals on her team including
experienced photographers, website builders, lenders, transaction coordinator,
architects, contractors, construction managers, movers, handymen and stagers.
Wherever you are, whatever you need, whenever you need it.

5. TESTIMONIALS
“I thoroughly enjoyed working on the sale of our investment property with Corinne. She listened, took action and consulted
me when needed. She made good recommendations on listing price, tenant matters, and the intricacies of the negotiation.
I felt her advice, availability, follow-up and integrity were all excellent. I would highly recommend Corinne to anyone in
need of an excellent real estate agent!”
William B.
“I tell everyone I have the best agent!”
Mia K.
“We wanted to buy a specific property that wasn’t on the market and appeared to be vacant. Corinne contacted the
owner for us and handled the sale of the duplex and the sale of our home to close escrow concurrently. There were a few
issues that came up and Corinne was able to work out a creative solution that made all the difference. If you’re looking for
something that’s not on the market, Corinne will find it for you.”
Tim & Michelle K.
“We were referred to Corinne by friends at home while we were living in South America temporarily for work. We wanted
to look for a home to purchase for our return. Corinne was able to find just the right one. It’s exactly what we were looking
for and Corinne negotiated a great deal for us. Since we had to go back to South America right away, we needed to finalize
the sale from abroad via the Consulate’s Office and Corinne was able to coordinate all of the details. She did a great job!”
Pete & Denise T.
“I’ve used Corinne to sell and purchase real estate in Los Angeles and La Quinta. I took her advice on staging the property
for sale and there was a noticable increase in traffic and ultimately a sale to a buyer who had seen it before staging and
passed on it the first time. I was able to purchase a replacement property in La Quinta with a 21-day escrow using the
lender she recommended. Corinne does what she says she can do!”
Joe C.
“I’m an agent myself and after a very emotional sale of my childhood home, I asked Corinne to handle the purchase of my
new property for me. I knew she would be able bring the perspective I needed to help me through such a sensitive time
for me.”
Celeste K.
“We met Corinne at an open house and just really clicked - she was friendly and professional and we liked her immediately.
We were looking for an agent to sell my father’s house and business after his passing and she was able to list and sell his
home for us and refer us to a great commercial agent for the business. I would highly recommend Corinne.”
Janis H.

6. SALES APPROACH
The sales approach is simple - we do what it takes to sell your home for the highest price in a timely manner. While our
sales approach is comprehensive, communication is the vital component to our success. We are committed to involving
you in every step of the process. Whether it is establishing a sales price, holding open houses, accepting offers, or closing
escrow, we will communicate with you on a regular basis. Our sales approach delivers results - it simply works.
WE ATTRACT SAVVY BUYERS THROUGH ALL OF THE FOLLOWING MEDIA:

7. PRICING CORRECTLY
TO
MAXIMIZE PROFITS
PROPERTY INTEREST
LEVEL

8. WHAT WE DO AS
MARKETING PROFESSIONALS
TO MAKE YOUR HOME
STAND OUT

9. MARKETING PROPOSAL
All listings start with a needs analysis meeting to go over each step of the process and identify
the best approach to selling your home in your time frame and at the highest price. We’ll
outline what success looks like for you, help you understand the market and how your property
stands out. We’ll take a look at preparing your home and implementing our customized and
distinctive marketing campaign and set up a communication structure to keep you informed
every step of the way.
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10. Rodeo Realty was founded in 1986 by Syd Leibovitch, who envisioned a dynamic
boutique brokerage with the area’s finest real estate professionals. Operated
under the direction and vision of a single owner, Rodeo Realty stands today
as one of the largest independent real estate companies in the nation, while
still maintaining the friendly approach of the neighborhood REALTOR®. As the
largest independent real estate brokerage headquartered in Beverly Hills and
operating throughout the Los Angeles area, with the highest sales volume,
Rodeo Realty has the resources to provide the best tools in the industry to
deliver the very best results.
Rodeo Realty
F I N E E S T A T E S

11. Rodeo Realty is an affiliate with Caimeiju, a site
dedicated to advertising and marketing luxury
California real estate to the active Chinese Market and
Investors. Chinese buyers are playing an increasing
role in purchasing US luxury real estate. A high-impact
international strategy is necessary to effectively reach
new markets. All Rodeo Realty listings over $1M
are translated by professional linguists making our
properties and company information search-able in
China. Our listings are then shared through Chinese
social media, real estate, and video sharing websites
and can be found on top Chinese local search engines
like Baidu, Google China, and Yahoo Taiwan. This
service enables Rodeo Realty to be fully represented
in Asian markets.
Caimeiju (Asian MLS Service)
Exclusive Business Affiliate
• Dedicated to luxury real estate in Chinese markets
• Listings are found on top Chinese search engines
• Listings over $1M are translated by professional linguists
INTERNATIONAL EXPERTISE,
GLOBAL PRESENCE
Rodeo Realty is exclusively associated with the largest and most globally
recognized luxury real estate networks.These affiliations position Rodeo
Realty as the luxury leader for marketing elite properties internationally.
Rodeo Realty’s exclusive International Marketing Program is highly
distinguished, offering agents and their clients the best networks, tools
and resources to market properties globally. Rodeo Realty provides
agents and clients access to real estate in more than 80 countries.
“Rodeo Realty has expanded its international
networks, tapping into the Asian and European
markets, utilizing the newest technology and resources
to increase global exposure.”
-Top Agent Magazine
ASIAN MLS SERVICE

12. Rodeo Realty was selected as the exclusive Board of Regents in Los
Angeles, for Who’s Who in Luxury Real Estate, the largest International
Luxury Real Estate Network. The Board of Regents is an exclusive
network of the world’s most elite luxury real estate brokers. Brokers
with this distinction provide the highest level of personal services and
commitment to their clientele. Through this alliance, all Rodeo Realty
properties over $750k are featured on the world’s largest database of
“for sale” luxury properties. LuxuryRealEstate.com’s award-winning
website attracts over 200,000 million potential buyers and over 5
million page views in 193 countries per month. The site features more
than a total of $12 billion dollars of active listings across the world.
Compared to other luxury real estate websites, LuxuryRealEstate.com
has more than three times the number of properties over $1 million
USD. No other website provides access to such detailed content in the
luxury real estate niche.
Rodeo Realty is a business affiliate of Prestige MLS, a
Business Club exclusively dedicated to Luxury Real Estate
in Europe and throughout the world. Members are strictly
selected for their experience and reputation in the Luxury
Real Estate market. All Rodeo Realty listings over $1M are
marketed internationally and can be translated into six
different languages with the push of a button. Rodeo
Realty’s listings are effectively marketed and advertised
to the European market and investors worldwide.
Prestige MLS applies comprehensive tools that can
target particular international markets. By pooling their
exclusive offers, and combining their skills according
to the MLS rules and principles, Prestige MLS members
collaborate actively for the success of your real estate
project: Purchase, Sale or Rental.
Who’s Who in Luxury Real Estate / LuxuryRealEstate.com
Exclusive Board of Regents of Los Angeles
Prestige MLS (European MLS Service)
Exclusive Business Affiliate
• Largest international luxury real estate network
• Translate listings into 10 different languages
• 5 million page views in more than 193 countries per month
• 130,000 Agents in network
• 5,588 offices in 64 countries
• Dedicated to luxury real estate in Europe & worldwide
• Listings over $1M are marketed internationally
• Comprehensive tools that can target particular
International markets
LARGEST WORLDWIDE REAL ESTATE NETWORK
OVER 130,000 AGENTS
EUROPEAN MLS SERVICE

14. CUSTOM
PROPERTY WEBSITES
YOUTUBE LINKED TO WEB LISTING
SITE POSTED ON ALL MLS SEARCH ENGINES
PROPERTY TOUR UPLOADED TO RODEO REALTY YOUTUBE ACCOUNT
PHOTOS CONVERTED TO HD VIDEO PROPERTY TOUR
GOOGLE ANALYTICS ADDED TO EACH SITE TO RECORD SITE STATISTICS
SHARING TO OVER 300 DIFFERENT SOCIAL NETWORKING SITES
VIEW PROPERTY FROM i-PHONE, BLACKBERRY & ANDROID
WEB ADDRESS INCLUDED IN ALL NEWSPAPER ADS

15. RODEO REALTY’S
COMPREHENSIVE INTERNET PROGRAM
Over 89% of all buyers begin their real estate search online and listing with
Rodeo Realty ensures that your home will have maximum online exposure
to thousands of potential homebuyers on numerous websites.
Some examples of the worldwide Internet exposure
we provide are shown below.