Beyond 2010 Birmingham -Making the digital case Key Note speaker

1. Making the Case for Digital Beyond 2010 Birmingham UK Robert Bell Executive Director, Co-Founder www.intelligentcommunity.org

2. Eindhoven, Netherlands Holland’s industrial heartland, population 730,000 Region of 21 municipalities incl. Eindhoven, Veldhoven and Helmond Major companies and institutions Philips: lighting, healthcare & consumer products ASML: equipment for silicon chip foundaries Eindhoven University of Technology Regional employment rate exceeds European and Dutch averages most years How does a manufacturing center located in a high-cost country do it?

3. Eindhoven, Netherlands Brainport(www.brainport.nl) Public-private cooperative of business, government, Chambers of Commerce, universities & research institutes Model for maintaining competitive advantage in a high-cost location Open platform for innovation Full-time staff meets with stakeholders, identifies strengths, needs & objectives Creates strategic partnerships with consistent focus: Using ICT to increase productivity and quality of life Development of high-growth businesses Continuous upgrading of skills and knowledge

4. Eindhoven, Netherlands Brainport Projects Brainport Health Innovation, focusing on long-term progress in healthcare & technology Technology and Food Network, exploring high-tech systems for food manufacturing & nutrition Automotive Technology Center, 125 organizations in collaborative projects generated 4.5m Euro investment 2005-2008 Design Connection Brainport, projects encouraging industrial design expertise, key to all manufacturing National Swimming Institute, using motion capture to train competitive swimmers including Olympic Gold medalists Eindhoven Fiber eXchange Foundation, interconnecting carriers to improve utilization

5. Eindhoven, Netherlands Brainport and the knowledge workforce Secondary education Medical Investigators, award-winning life sciences game The Inventors, creating high-tech film props for movie Brain Trigger, helping local firms solving real-world problems Digital quality of life and talent attraction Digital City Eindhoven social media tool WMO Portal answering resident questions on govt. services ExpatGuideHolland, simplifying relocation to the region GLOW and STRP festivtals, SenseoftheCity mobile game Video surveillance network

6. Eindhoven, Netherlands Brainport and SKOOL Paradigit: systems integrator founded in a university dorm room, produces made-to-order PCs and branded systems Through Brainport, opened new line of business as IT vendor and manager to 800 regional schools Students receive SKOOL laptops from Paradigit; identify themselves to the network and self-configure with all authorized resources Online collaboration platform for students, teachers, administrators and parents Paradigit provides remote management of all services and PCs at schools Systems are so “bulletproof” that total tech support team consists of 3 people

7. Eindhoven, Netherlands Take-aways Importance of consistent focus on innovation… Using ICT to increase productivity and quality of life Development of high-growth businesses Continuous upgrading of skills and knowledge Informal collaboration is good, but formal and funded collaboration is better Intensive collaboration on projects among business, government, education and institutions… Is enormously time-consuming and difficult Pays immense dividends Regional collaboration, properly pursued, strengthens what makes each individual communities unique