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1. The document discusses how digitalization and social media have revolutionized journalism and society through more decentralized communication and network-based organizations. 2. Journalists now act as moderators rather than gatekeepers, and involve the public through citizen reporting. Organizations have shifted from vertical hierarchies to horizontal networks using new social media tools. 3. The document provides examples of how modern political campaigns effectively use these new communication models and tools, and assigns analyzing characteristics of Obama's campaign and comparing to campaigns in Indonesia.
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Political communication involves how information spreads and influences politics. It is concerned with the effects of language and symbols used by leaders, media, and citizens on political cognitions, attitudes, and behaviors. Recent trends include the commercialization and fragmentation of media, increased globalization and interactivity, and the rise of social networks and digital tools in the political sphere. Research methods are evolving to study political communication online and cross-culturally.
Forman presentationforsmc (2) 2
The document discusses using social media for alumni relations and university development. It provides background on the evolution of social media and defines key terms. It analyzes how President Obama's 2008 campaign successfully used social media to engage supporters and raise funds, serving as a model for higher education institutions. Experts recommend universities build relationships through social media to connect with alumni where they are online.
Cfjk
Social media is influencing many aspects of journalism, such as newsrooms and advertising. Content management systems make it easier to share news across traditional and social media platforms. Journalists now use social networking sites like Twitter and Facebook to share and comment on news stories. Social media influencers are important for news media because they can trigger additional interest by sharing and discussing content. As experience with social media grows, best practices for journalism are emerging, but social media also challenges the definition and objectivity of traditional journalism.
New Media Vs Traditional Media
Is new media posing a challenge to traditional media?
This screencast is part of the New Media module for an MA in Public Relations course.
080715 Online Pr
The document discusses online public relations and the impact of web 2.0 technologies. It notes that PR is now about listening to publics online, identifying influencers and issues related to brands, and engaging stakeholders through relevant conversations and relationships. Effective online PR requires understanding the online environment, selecting the right tools and techniques, and testing and measuring strategies.
Social Media For The Public Sector - Social Media intro
3rd December 2009, East Midlands Conference Centre (EMCC)
Social media is the latest hot topic up for debate, especially in the workplace. Facebook, Twitter, LinkedIn, Blogging, the list goes on. But what exactly is it? And how can your organisation use it to communicate and engage with stakeholders.
Social Media for the Public Sector is brought to you by Connected Nottingham, a brand initiative developed by Accelerate Nottingham which brings together and celebrates partner’s achievements within the technology agenda in the Nottingham conurbation and the county of Nottinghamshire.
This exciting FREE workshop, hosted in the East Midlands Conference Centre’s Gallery will:
Provide an overview of social media platforms and tools
Explore how social media can be utilised to inform, consult, debate and engage with your community
Ask the experts and hear first hand case studies from orgainsations in the public sector
Hear from:
Caron Lyon- PCM Creative, a local expert and a regular speaker on the national circuit on Social Media.
Simon Wakeman- Freelance communications consultant and Head of Communications and Marketing at Medway Council. A well-known and respected communicator, Simon is recognised as a leading member of a new generation of public sector communicators that is equally comfortable working across traditional communications channels and emerging online channels.
Chief Inspector Mark Payne, Head of West Midlands Police Press and Public Relations Department. West Midlands Police, the second largest Police Force in the UK has made a significant investment into social media. Launching across a series of social media platforms the force has seen many benefits of social media, particularly around community engagement.
social media is the new media of the communication
New media is a term that encompasses two trends that have occurred over the past few decades: the evolution of existing media delivery systems and the development of new digital communication technologies.
Social Media for B2B
Social media provides opportunities for businesses to engage with customers and promote their brand through various online platforms like blogs, microblogging, social networking, and more. It is important for businesses to participate in social media because the new generation uses it as their primary means of communication. Social media also allows anyone, including businesses, to have a voice and share information that can be spread virally. Businesses should listen to conversations on social media, engage with customers, measure engagement, and improve their strategy over time to build their brand and acquire customers through social media.
The different Media Revolution
The document discusses the evolution of media from traditional to social media. It notes that traditional media like newspapers struggled to keep up with rapidly changing technology. Social media allows for two-way conversation and has changed how news is covered and consumed by giving audiences direct access. The rise of social media has brought issues of media trust, local news coverage, and how social media will influence journalism to the forefront. Overall, the document examines the shift from traditional to social media and some of the impacts and opportunities this shift has created.
Corporate communications and social media
Using social media strategy in building the corporate brand image is a route a lot of people imagine they know - what with the number of influencers, opinion leaders, trend watchers, and spotters laying claims to so-called virile strategy which generate likes, impressions and conversations. However, that is not all there is to capturing corporate essence in an era of great cynicism. Using Social Media as a route to build corporate stature requires the need to develop and manage strategic partnerships, the monitoring of trends and applications of knowledge from trends in building conversations while measuring the impact of efforts in order to intensify or discontinue a course of action. Beyond this, this presentation attempts a historical perspective of the social media phenomenon as well as platform possibilities looking at the Nigerian context.
Social media marketing from a bottom up perspective
The document provides an overview of social media marketing from a bottom-up perspective. It defines key terms like social media, social media marketing, and bottom-up approach. It also describes popular social media platforms and common social media marketing techniques. The study aims to understand how local organizations in Umeå, Sweden use social media from a bottom-up view, focusing on grassroots interactions rather than top-down directives. Interviews were used to collect qualitative data from representatives of different organizations.
Social Sentiment Analysis and Its Use in Communication Campaigns
This document discusses social sentiment analysis and how it can be used in communication campaigns. It defines social sentiment analysis and evaluates three free online tools for sentiment analysis: Topsy, Sentiment140, and Social Mention. It then provides an example analysis of sentiments toward Super Bowl 2015 commercials using these tools. The analysis found the tools can consistently track message numbers and detect prevailing sentiments, making them useful for marketers despite challenges in social media analysis.
Social media 101 for city-June 2011
The document discusses social media and its use by city governments. It defines social media as online tools that enable interaction and two-way communication rather than just passive viewing. It outlines the opportunities and challenges of using social media, including increasing reach and engagement with citizens at low cost, but also requiring staff time and relinquishing some message control. The document advocates using social media where target audiences interact and to meet citizens' needs for information, input, and responsive government. Examples of social media use by cities include blogs, YouTube, Facebook, and Twitter.
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Social Media For The Public Sector - Social Media intro
Social Media For The Public Sector - Social Media intro
social media is the new media of the communication
social media is the new media of the communication
Social media marketing from a bottom up perspective
Social media marketing from a bottom up perspective
Social Sentiment Analysis and Its Use in Communication Campaigns
Social Sentiment Analysis and Its Use in Communication Campaigns
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Running linux on android in virtual box
This document provides instructions for running Linux on Android using virtualization software. It outlines installing VirtualBox on a PC, then installing Remix OS in VirtualBox to run Android apps on the PC. It also describes installing Linux Deploy to install and run Linux distributions within an Android virtual machine. Links are included for tutorials on installing Remix OS in VirtualBox and installing Linux Deploy on Android to convert it to a Linux system.
Reinventing
The UNFPA started a journalism training program in Myanmar to help rebuild journalism using census data. The program trains journalists on data journalism to enhance reporting quality. Journalists learn to analyze census data on topics like disability, life expectancy, water access and housing to write stories that compare regions and Myanmar to its neighbors. The goal is for data-driven stories to become routine in Myanmar newsrooms and help inform the public through credible data.
Training
The document discusses census data, journalism training, and was written by Peter Verweij in Yangon, Myanmar in May 2016 under the sponsorship of UNFPA and Unesco. It relates to providing census data and journalism training in Myanmar in 2016.
How news organizations are using data to tell
This document discusses the history and techniques of data journalism. It notes that data journalism has been practiced for over 50 years under different names like precision journalism and analytical journalism. The common goal is to use scientific tools to improve reporting quality. Examples are given of data-driven stories by news organizations on topics like riots, traffic accidents, school performance, and crime. The document recommends that journalists learn basic data skills like Excel, data scraping, mapping, and visualization. It also advises starting small with available data and hiring specialists for advanced data analysis. The key is for journalists to use numbers and data alongside text to tell compelling stories.
Data speaking thruth to power. Keynote at Highway Africa Conference 2013
This document discusses the potential for data journalism to empower journalists and speak truth to power. It begins with a story about how data are not speaking for themselves, but journalists can use data to produce truth-seeking stories in the public interest. It then discusses how the digitalization of data from various organizations presents opportunities for journalists to check policies and find news by digging into data. However, journalism is facing challenges like declining subscriptions. Data journalism is presented as a way to reinvent journalism through quality reporting. The document provides examples of data-driven stories and outlines the process of data journalism, from getting data to analyzing and visualizing it. It emphasizes teamwork and concludes by arguing that data can help African journalism hold power accountable if journalists learn data
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This document provides an introduction to data journalism for financial reporters and editors. It discusses finding and using various types of data sources like government statistics, NGO data, and web scraping. It also covers visualizing data through tools like ManyEyes, Fusion Tables, and Tableau. The document emphasizes that data journalism tells truthful, public interest stories through analyzing piles of data and stresses the importance of teamwork between writers, researchers, and designers.
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The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive function. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms.
Where are we going
This document discusses the future of journalism and how media organizations need to adapt to remain relevant and profitable. It recommends that media converge their platforms, reuse content across different media, and open up their newsrooms to citizen reporting and public interactivity. The goal is to better inform the public through digital storytelling, data journalism, and bottom-up stories that go beyond traditional top-down reporting. Unless media organizations understand and invest in this digital future, they risk becoming obsolete like outdated business models.
Twitter networks between reporters and politicians
pilot study in social network analysis on twitter relations between reporters and politicians in Dutch parliament
Blogging
This document provides guidance on setting up blogs and using multimedia features for blogging. It discusses the differences between websites and blogs, and recommends using free blogging platforms like Blogger or WordPress. It also outlines how to set up a WordPress blog, add content like text, images, audio and video. Additional tips include creating slideshows, linking multimedia, live streaming, polls and widgets. Finally, it briefly mentions setting up a newsroom-style WordPress blog on a university server.
Computer assisted research and reporting
The document discusses using data mining and computer-assisted tools for data-driven journalism and storytelling. It provides examples of how journalists have used databases, spreadsheets, geographic information systems, and social network analysis to enhance stories. New technologies allow access to more data sources and tools for visualization and interactive reporting. The objective is to incorporate these data-focused techniques into journalism to better inform the public.
Velocity is the news and mobile is the
Mobile devices are becoming the new frontier for delivering news and a tool for mobile reporting. Smartphones allow people to easily access news on the go and could create new business models for newspapers. Twitter is also becoming an important news source for live reporting and fast breaking stories, though issues of credibility still exist. Journalism is moving from institution-based reporting to a more networked model across both new and old media platforms.
Velocity is the news and mobile is the
Mobile devices are becoming the new frontier for delivering news and a tool for mobile reporting. Smartphones allow people to easily access news on the go and could create new business models for newspapers. Twitter is also becoming an important news source for live reporting and fast breaking stories, though issues of credibility still exist. Journalism is moving from institution-based reporting to a more networked model across both new and old media platforms.
Twitter As Newssource
1) The document analyzes tweets related to three plane crash incidents to understand how Twitter functions as a news source in fast-breaking situations.
2) It finds that for a crash at Schiphol Airport, over half the tweets in the first three hours were news and came from citizen reporters, making Twitter the primary source of information for mainstream media.
3) In contrast, crashes in Ryanair and American Airlines saw fewer eyewitness reports and more tweets simply referring to or retweeting other sources, indicating Twitter played more of an awareness role than primary news source.
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Rntc
- 1. Using social media for organizing journalists Peter Verweij RNTC April 2010 www.d3-media.nl [email_address]