2. Create a review of literature outline
• Create an outline of your review of related
literature. (10)
3. The Impact of Digital Marketing in Tourist
Behavior on Pasay City
• Consumer Behavior on Digital Marketing
• Social Media Marketing
• Search Engine Optimization
• Content Marketing
• Email Marketing
• Digital Advertising
• Mobile Marketing
• Marketing Analytics and Big Data
• E-commerce and Online Retailing
• Digital Marketing Strategy and Planning