The document outlines Mary Danielle A. Najos' 20-year goal setting plan to become an eccentric and influential person. Her goals include becoming a proud Methodist, appreciative daughter, reliable sister, competitive salesperson, and socialite. She plans to use experiential marketing strategies to relate to targets and influence others. Her final destination is to rise above obstacles as an eccentric person and document her journey to inspire others over the next 20 years until reaching her goals of being an icon, entrepreneur, and mother at age 45.
1. Final Destination A 20 Year Journey for An Eccentric (Great) Dane Mary Danielle A. Najos June 2010
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5. (More) Prouder Methodist Continue with mentoring the youth and involvement in different outreach programs and living by example. Reach: CHURCH specifically Youth Form: Church Activities, Mission, Role Model
6. Appreciative Daughter Give back to the two important person in my life, My Mother and my Father. Reach: FAMILY, specifically PARENTS Form: Making my presence known in the house, Give my parents R&R.
7. Reliable Sister Be the best sister there is. Reach: BROTHER Form: Support both emotional and financial.
8. A BFF Continue to be an awesome BFF to my girlfriends. Reach: GIRLFRIENDS Form: Spending time together, connecting and helping each other out in every possible way. http://extratv.warnerbros.com/
9. A Competitive Sales Person Build stronger relationships with clients and excel in the corporate world. Reach: Company Form: Doing my job and more.
10. Buzzing Socialite PR and extending networks for side events and gigs will pave way for being an entrepreneur. Reach: Social Network Form: Doing what I love the most with benefits.
11. Eccentric Dane Continually improving myself but never boxing in. Reach: MYSELF Form: Improvements to myself, continues learning, challenging things, taking in new responsibilities.
14. Experiential Marketing: How to Get Customers to Sense, Feel, Think, Act and Relate to Your Company and Brands by Bernd H. Schmitt The Free Press, New York, 1999 Schmitt identifies five different types of experiences or 'strategic experience modules' (SEMs). SENSE FEEL THINK ACT RELATE
15. Age 23 Land a Good Job! Age 24 Age 27 Age 28 Plan a wedding. At least own one asset a condo preferably. Age 29 Wedding Bells. Age 32 TRAVEL. With the 5 strategies this is how I’ll be in the next 10 years to relate to my primary target: … I’m surrounded with great influences – Martin Luther King, Bob Marley and most especially my parents. Religion: always trust God, Aspirations: never give up always try harder ! and as my parents they are a combination of all. Lifebook published April 2010 God is My Judge
16. 25 years old Methodist Student Key Account Manager Socialite Daughter Eccentric 45 and living the life Influencing People Wife Entrepreneur Icon Mother Stable (in a way)