2. The Evolution Of Wholesaling Real Estate
REVERSE
WHOLESALING
Kent Clothier
3. ✓Focuses your efforts on REVENUE GENERATING ACTIVITIES
✓Relationship driven (long term) versus Transaction Driven (short)
✓Allows you to strategic and selective with your time & money
✓No MAJOR financial commitments or risk involved
✓Can be done from anywhere
✓No experience necessary
✓Market tells you everything that you need to know
Why Is Reverse Wholesaling The
Best Strategy For Your Business
4. ✓How to make money in THIS market and ANY market
✓How to get started right now - even part time
✓How to be more strategic and effective
✓How to quickly flip a deal to make a wholesale profit
✓How to begin building a business and NOT A JOB
✓How to get going NOW!!!
What You Are Going To Learn
5. So, How Do We Do It?
✓Client based versus transaction
✓Focus 80% of our efforts on building
A buyers list
✓Target & Automate Marketing to
Buyers and Sellers
✓Shopping versus Selling
✓Tie All Compensation to doing
Deals and performing for clients
8. 5 Key Steps
To Cashing In With Cash Buyers
✓ Find Active Cash Buyers
✓ Target & Automate Your Marketing
✓ Build Relationship With Buyers
✓ Find Properties For Buyers
✓ Close Deals…Cash Checks
9.
10. Get INSTANT Cash Buyer Data!
Find Active Cash Buyers
✓ Property Address
✓ CASH BUYER Name
✓ Buyer Mailing Address
✓ Sales Date
✓ Sales Price
✓ Property Type
✓ Buyer Phone Number
11. The Secret Challenge Letter
Mr. Smith –
My name is Kent Clothier and I am the owner of
1-800-SELL-NOW in the Memphis, TN area. We are the premier real estate
investment company in the Memphis market.
I understand that you recently purchased a property at 1234 Main Street, Cordova,
Tennessee. I have access to additional investment properties in the area.
If you would like to see a copy of my current inventory or would like for me to
consider adding you to my current buyers list, please call me.
Kent Clothier
Owner, 1-800-SELL-NOW
901-555-1212
• Most Effective Marketing Piece For
Having ACTIVE CASH BUYERS
Contact YOU!
✓ Position Yourself As…
✓ The Market Leader
✓ The “GO-TO” Company
✓ Multiple Versions
Target & Automate
Your Marketing
15. Target & Automate
Your Marketing
The Secret Challenge Letter
INSTANTLY
Create
“Challenge”
Letters
For
Hundreds
Of Cash
Buyers
16. Target & Automate
Your Marketing
The Secret Challenge Letter
INSTANTLY
Have All
Letters Mailed
FOR YOU
17. ✓Know what questions to ask
✓Create credibility, trust, and desire
from your buyers
✓Use objections scripts
✓Question Based Selling Technique
✓Determine Your “HOT ZONE”
Build Relationship With
CASH BUYERS
18. ✓ FOCUS EFFORTS ON “HOT ZONES”
For Cash Buyers Desired Properties
✓ Properties From Multiple Sources
✓ Direct Seller Marketing - Direct Mail, Bandit Signs
✓ MLS - Realtor Referrals
✓ Bank REOs
✓ Probates
✓ HUD Homestore
✓ Wholesalers
Find Properties For Buyers
19. Find Properties For Buyers
REO’s
Banks
MLS
HUD
✓1-800-SELL-NOW
✓ Other Lead Sources
✓ Referrals
✓ Realtors
✓ Mid-South REI
✓ MLS
✓ Other Investors
✓ Banks/REOS
✓ HUD
20. ✓Determine your areas
“HOT ZONE” Using The Cash
Buyer System Sorted By ZIP
✓Quickly Identify ZIP CODE
Where All Buyers Are Buying
✓FOCUS THERE LOCATING
PROPERTIES
Find Properties For Buyers
FIND HOT ZONE
21. ✓We Make Over 550 Offers A
Month
✓Currently Averaging 50+ Flips
A Month
✓ 1 deal = 20 offers MINIMUM
WE FAIL 90% OF THE TIME
22. How Do The Contracts Work?
Write Purchase Contract
$100,000
Subj To: 14 day Right to Inspect
$500 Escrow Deposit
Write Sales
Contract
$110,000
Subj To: 7 day Right to
Inspect
$2,500 Escrow Deposit
OR Assignment
Contract
For $10,000
23. How Do The Contracts Work?
Purchase Contract
Sales Contract /
Assignment Contract
Purchase Contract
Escrow $500
Sales Contract
From Buyer
Escrow $2,500
Title Agent OR
Closing Attorney
24. How Does The Deal Work?
ALL THE SAME THING:
Double Closing
Back To Back Closing
Double Escrow
Simultaneous Closing
* IF Your Cash Buyer Defaults
and DOES NOT Close....forcing
you to not close with your seller,
you lose your $500 BUT your
buyer loses their $2,500 to you -
you make $2,000
Deal Structure
Sales Price $110,000
Purchase Price $100,000
Potential Profit $10,000
Your Escrow Deposit $500
Buyers Escrow Deposit $2,500
Profit If Default $2,000