The Restriction of Hazardous Substances Directive or RoHS, sometimes prounounced 'ross' or 'rose' depending on which manufacturer or distributor you are talking to or in what country. RoHS is a European Union (EU) directive and came into effect on 1 July 2006. The EU has banned the use of six environmentally unfriendly materials from nearly all new electrical and electronics products developed for the European market. Who cares? In this presentation I consider why it does matter from the point of view of a manufacturer of electronics products, and from the point of view of you and I, i.e. consumers of electrical and electronics products and the public at large.