The document summarizes the history and resurgence of radio in India. It discusses how radio began in India in the 1920s with two government-run stations. Private radio stations emerged in the 1990s, with Radio Mirchi being the first private station. Strict government policies, high licensing fees, and new technologies led to a decline. However, radio resurged in the 2000s when the government auctioned over 280 licenses across 91 cities, leading companies like Sun, Adlabs, and HT Music to gain a nationwide presence in India. The government is now planning a third phase of expansion, opening over 700 new stations in smaller towns.

1. Resurgence Of Radio In India
BY:-
Alisha Verma
Ankit Joshi
Andria
Arka Ghosh
Bhuvanesh

5.  1926 – Indian Broadcasting Company (IBC),
a private company was given permission to
setup 2 stations.
 July 23-1927 – Bombay station
 August 26-1927 – Calcutta Station
With 3000 radio licensed owners back in those
days.

6.  March 1930 – IBC Liquidated
 April 1930 – Government took over and formed
Indian State Broadcasting Services(ISBS).
 2 years later BBC broadcasting was started in
India.
 June 8-1936 – ISBS was renamed as All India
Radio(AIR).
 1957 – Vividh Bharti Started with programmes
like Binaca GeetMala by Amin Sayani. Also
renamed as AKASHVANI.
 1967 – Vividh Bharti Was Commercialized.

7.  1976 – AIR and Doordarshan were seperated,
 Prasar Bharti Act came into existence. Was
passed in 1990. But act implemented in
September 1997.

8. FM WAVE - Phase I
 1995 – AIR decided to open FM stations to
private players. Then the growth actually
started to happen.
 Auctioning of FM bands to private players
started.
 21 stations commissioned across 12 cites in
India. Increased to 108 radio frequencies
across 40 cities.

9. Radio mirchi was the 1st private station
set up by The Times Group
India’s 1st private FM station came
up in Bangalore.

10. Reasons Of Downfall
 Strict Government Policies.
 Unviable High License Fee.
 Low Advertisement Flow.
 Technology Getting Better.
 Cheaper And Faster Sources Of Entertainment
Available.
 Initial Downfall Euphoria Happened In 1999.

11. Resurgence – Phase II
 338 frequencies for radio stations in 91 cities were
on block.
 Government Awards 280 licenses for a total sum
of $250 million i.e. (907 crore) as OTEF i.e. One
Time Entry Fees.
 Sun, Adlabs, HT Music, ENIL, emerge as the
leaders with nationwide footprint.
 Government Introduced new revenue sharing
model.

12. Phase III – Yet to Take Off……
 Initially Planned in 2010 But Is Delayed.
 Government expected to open bid for over 700
new stations, most of it in smaller towns.
 In the third phase we might see private players
allowed by government to broadcast news except
of only updates.
 Government to allow increase in FDI from 20% to
26%.
 Reduced license fee to 1/10th of previous amount