The continuous evolution of smart phones, regular release of newer mobile OS versions, availability of a huge variety of mobile applications from different app stores and high speed internet connections have completely transformed the way consumers use their mobile devices. According to mobile industry reports, 7.12% of all website traffic worldwide came from handheld devices in 2011. In 2012, that figure rose to 11.78%.1 According to eMarketer (a leading digital media market research firm), more than 58% of American adults will be regular mobile web users by the end of 2016. Tablets and smartphones are becoming the default choice for connecting to the internet. The web has become an essential part of our lives, and users are connected to their internet devices from anywhere and all the time.
This revolution is influencing many companies to shift towards a “Mobile First, Desktop Second” strategy for their business. However, the shift from desktop to mobile requires web designers to refocus - not completely away from desktop design, but certainly with an inclination towards mobile. There are several ways to approach a mobile web presence, such as implementing a separate mobile site or a mobile web app. The most recent and popular approach seems to be Responsive Web Design.
This paper explains the difference between Mobile Web App and Responsive Web Design, and provides a framework for resolving some of the key questions decision makers have. These include what factors to consider when choosing between Responsive Web Design and Mobile Web App, and what type of industry Responsive Web Design is most suitable for. The paper examines the pros and cons of each approach, and presents a sample scenario from the retail industry as well as a case study. As the paper guides you in how to make the right choice, it draws upon RapidValue’s experience helping enterprises succeed in the complex and evolving mobile ecosystem by RapidValue.
Thinking of developing a mobile app for your business? Should you go for a native, device-based application or a web-based application? This white paper addresses some of the considerations...
eMarketer Webinar: Responsive Design—A Solution for Publishers, a Question fo...eMarketer
Join eMarketer's Catherine Boyle as she discusses how responsive web design is addressing the challenge of device fragmentation by dynamically adjusting content and brand messages to fit the screen of any internet-enabled device.
Building a mobile app is no easy task, and with all the options out there, picking the right technology is half the battle. This report, released by IQ, illustrates the differences between building a mobile web app and a native app. At the end is a scorecard to help readers decide which approach is right for them. For questions or more information, please contact IQ at newbiz@iqagency.com.
Thinking of developing a mobile app for your business? Should you go for a native, device-based application or a web-based application? This white paper addresses some of the considerations...
eMarketer Webinar: Responsive Design—A Solution for Publishers, a Question fo...eMarketer
Join eMarketer's Catherine Boyle as she discusses how responsive web design is addressing the challenge of device fragmentation by dynamically adjusting content and brand messages to fit the screen of any internet-enabled device.
Building a mobile app is no easy task, and with all the options out there, picking the right technology is half the battle. This report, released by IQ, illustrates the differences between building a mobile web app and a native app. At the end is a scorecard to help readers decide which approach is right for them. For questions or more information, please contact IQ at newbiz@iqagency.com.
The Best Design Trend Is To Not Follow One. We have 6! : UI Design Trends 2019!Ajeet Singh
“Don’t judge a book by its cover” is an age-old saying, but nowadays, the cover holds a vital role to attract and trap their readers (isn’t it?). Investing in the making of a bold and impressive cover is a smart choice and that is what a good focus on user interface design is all about.
These UI design trends play a major role in capturing the attention of a user in a better way by simply modifying the image, look, color, etc. After all, the main aim is to give the best experience to our mobile app users. Check out this presentation to learn more!
Strategies to improve the ROI on your enterprise applicationPixel Crayons
Read the full blog here: https://bit.ly/34IUN7a
Connect with us through:
Contact us : https://bit.ly/2Ew2GDx
Facebook : https://www.facebook.com/PixelCrayons
Twitter : https://twitter.com/pixelcrayons
LinkedIn : https://www.linkedin.com/company/pixelcrayons
Instagram : https://www.instagram.com/pixelcrayons/
Pinterest : https://in.pinterest.com/pixelcrayons/
Tablet Friendly Web Design - Best Practices for Financial ServicesCorporate Insight
Corporate Insight has kept a close eye on mobile developments in the financial services industry. Since the iPad’s introduction, more than 30 firms we track have added tablet-optimized apps. However, that still leaves dozens of firms without a dedicated app, and even those that have one likely see significant traffic to their main websites via tablet browsers. A poor experience there can alienate current as well as prospective clients. All firms should be keeping tablet-friendly design principles in mind when making changes to their websites.
But what specifically are those principles? We decided to look at the industry today and see what positive examples we could find and share. This study looks at recent updates to four firms’ public websites with features suited for tablet use – although some shortcomings may remain. We chose the four firms at right for a cross-industry perspective, covering the different financial services sectors Corporate Insight tracks – bank and card, brokerage, insurance and asset management.
Mobile Website Landscape, Small Screen, Big OpportunitySuresh John
Mobile Website Landscape, Small Screen, Big Opportunity
Presented to the American Gas Association (AGA) Communications and Marketing Spring Meeting Presentation
Shift Money 2019 - Next-level UX powered by AI - Jelena Svraka (Microblink)Shift Conference
Seamless UX has never been more important than now. Over 500 clients worldwide including users of the fast-growing FinTech industry are using our entirely ML-powered products to onboard customers in seconds. Everybody is talking about AI and we are utilizing it to solve real-life problems. Check out how invisible technology transforms numerous apps people use every day and makes a very visible impact.
"Mobile App Flipbook - OptiSol provides a detailed flipbook for beginners who startup mobile app services. It's covers topics such as overview of app development, platforms, technologies, testing, monetization and app launch."
Crisp Media presents a Sneak Peek at Tablet Advertising for 2011. This presentation covers a market outlook, examples of real campaigns, best practices in ad design and tracking, tablet ad serving, and tablet ad formats.
The Best Design Trend Is To Not Follow One. We have 6! : UI Design Trends 2019!Ajeet Singh
“Don’t judge a book by its cover” is an age-old saying, but nowadays, the cover holds a vital role to attract and trap their readers (isn’t it?). Investing in the making of a bold and impressive cover is a smart choice and that is what a good focus on user interface design is all about.
These UI design trends play a major role in capturing the attention of a user in a better way by simply modifying the image, look, color, etc. After all, the main aim is to give the best experience to our mobile app users. Check out this presentation to learn more!
Strategies to improve the ROI on your enterprise applicationPixel Crayons
Read the full blog here: https://bit.ly/34IUN7a
Connect with us through:
Contact us : https://bit.ly/2Ew2GDx
Facebook : https://www.facebook.com/PixelCrayons
Twitter : https://twitter.com/pixelcrayons
LinkedIn : https://www.linkedin.com/company/pixelcrayons
Instagram : https://www.instagram.com/pixelcrayons/
Pinterest : https://in.pinterest.com/pixelcrayons/
Tablet Friendly Web Design - Best Practices for Financial ServicesCorporate Insight
Corporate Insight has kept a close eye on mobile developments in the financial services industry. Since the iPad’s introduction, more than 30 firms we track have added tablet-optimized apps. However, that still leaves dozens of firms without a dedicated app, and even those that have one likely see significant traffic to their main websites via tablet browsers. A poor experience there can alienate current as well as prospective clients. All firms should be keeping tablet-friendly design principles in mind when making changes to their websites.
But what specifically are those principles? We decided to look at the industry today and see what positive examples we could find and share. This study looks at recent updates to four firms’ public websites with features suited for tablet use – although some shortcomings may remain. We chose the four firms at right for a cross-industry perspective, covering the different financial services sectors Corporate Insight tracks – bank and card, brokerage, insurance and asset management.
Mobile Website Landscape, Small Screen, Big OpportunitySuresh John
Mobile Website Landscape, Small Screen, Big Opportunity
Presented to the American Gas Association (AGA) Communications and Marketing Spring Meeting Presentation
Shift Money 2019 - Next-level UX powered by AI - Jelena Svraka (Microblink)Shift Conference
Seamless UX has never been more important than now. Over 500 clients worldwide including users of the fast-growing FinTech industry are using our entirely ML-powered products to onboard customers in seconds. Everybody is talking about AI and we are utilizing it to solve real-life problems. Check out how invisible technology transforms numerous apps people use every day and makes a very visible impact.
"Mobile App Flipbook - OptiSol provides a detailed flipbook for beginners who startup mobile app services. It's covers topics such as overview of app development, platforms, technologies, testing, monetization and app launch."
Crisp Media presents a Sneak Peek at Tablet Advertising for 2011. This presentation covers a market outlook, examples of real campaigns, best practices in ad design and tracking, tablet ad serving, and tablet ad formats.
Responsive & Adaptive Design: Delivering Websites That Delight Your UsersBBDO
Considering that mobile and tablet users constitute an ever-growing share Internet traffic, designing websites with a mobile-first strategy is crucial to a sites success. This paper considers the two UX design techniques that can bring beautiful web design to the smaller screen.
In today's digital age, having a mobile-responsive website is not just a good practice; it's essential. With the increasing use of smartphones and tablets for browsing the internet, a mobile-responsive website ensures that your content is accessible and visually appealing across various devices and screen sizes.
How not having a Responsive Website can be Detrimental to your business?Helios Solutions
Is your website responsive? Know about the benefits that you are losing out; collaborate with an outsourcing responsive website development agency now!
The advent of the internet has significantly transformed the way we interact with the world, particularly in
the last couple of decades. As our digital landscape continues to evolve, the need for websites to adapt to
the myriad of devices and screen sizes is ever more critical. Responsive web design has emerged as the
solution to this challenge, ensuring a seamless and consistent user experience across a diverse range of
devices. In this comprehensive guide, we will explore the evolution, principles, advantages, and future of
responsive web design.
Web Application Development- Best Practices in 2023.Techugo
A web app is an interactive app that utilizes web development technologies, and end users can seamlessly access the same from their browser.
Web apps use standard back-end and front-end development technologies. Notably, web apps are closely related to websites. Not only this, but Web app development and web design share a number of parallelisms. To know more, visit the post.
Future-Proofing the Web: Choosing the Optimal Mobile Design StrategyHuge
This report, first in a series, focuses on how businesses should choose a mobile design strategy. It considers the rapid evolution of the mobile ecosystem, the exponential growth in devices, and how the right design strategy can not only address these issues, but provide solutions that support the overall goals of a business.
Web application development in 2023 is expected to focus on cutting-edge technologies like AI, AR/VR, blockchain, and cloud computing. The integration of these technologies will enable businesses to create more engaging and personalized web applications that offer a seamless user experience. In addition, the emphasis on security and accessibility will be even greater in 2023, driving the development of secure and accessible web applications that can be used by people with disabilities.
[ http://tier10lab.com/2012/11/15/5-reasons-responsive-design/ ] Responsive web design is a methodology that incorporates flexible layouts, images and CSS media query components. Through the use of media query "breakpoints," the CSS can detect the current screen size of the browser. This guarantees the design functions correctly at any screen size ...
What do you need to consider before taking a business onto mobile ?Rapidsoft Technologies
It’s going to be an expensive move to take a business on mobile platform, particularly when it is done through a responsive mobile website or a native mobile application development. Because mobile is the next big thing in the online business world, a start-up that doesn’t think out about its presence on mobile today, it have more chances of being left in the dust tomorrow.
Consumers' interactions with websites have changed during the last few years. They now, in fact, use voice commands for searches, which suggests that new trends in web development are on the rise. Intriguing developments will influence the direction of web development in the UAE. Knowing these trends can enable you to build impactful and current websites, considering both changing user expectations and upcoming technologies. Therefore, a website development company Dubai must be aware of the latest technologies. https://www.mightywarner.ae/blog/web-development-trends/
Similar to Responsive Web Design vs. Mobile Web App: What is best for Enterprise - Whitepaper by RapidValue (20)
How to Build a Micro-Application using Single-SpaRapidValue
Micro-frontends gives you the ability to break your frontend into smaller pieces that make sense. This will allow you to test, build, develop, and deploy those pieces faster, since they’re independent. This article shows you how to build your own micro-frontend app from scratch using the single-spa angular framework.
Jenkins Pipeline is a suite of plugins which supports implementing and integrating continuous delivery pipelines into Jenkins. A continuous delivery pipeline is an automated expression of your process for getting software from version control right through to your users and customers. Jenkins Pipeline provides an extensible set of tools for modeling simple-to-complex delivery pipelines "as code".
Here, you will see how a Jenkins Build Pipeline is created for following:
1) Jenkins Build Pipeline within Development Project.
2) Jenkins Build Pipeline between Development Project and Test Automation Project.
Accessibility Testing is one of the important types of testing that add value to your business and deliver user friendly applications. Axe Core is a very powerful framework that can help the team to build web products that are inclusive. In this article, different ways to test the Accessibility and the automation part have been discussed in full length. You can achieve Accessibility Testing with the help of the following methods/approaches
Guide to Generate Extent Report in KotlinRapidValue
Kotlin is a general-purpose, open-source, statically typed programming language that combines object-oriented and functional programming features. So, it is a strong and powerful language that helps the automation engineers to write their automation scripts and also develop the Extent Report. This article helps the automation engineers to up skill and develop the extent reports using a different language like Kotlin.
A digital lab provides access to real devices and browsers through an automation interface with a guaranteed level of uptime, or service availability, to support Agile development of web and mobile apps. This article will help you to gather some knowledge about the various digital labs and device farm. Desired Capabilities help to configure the Appium server and provide the criteria which you wish to use for running your automation script. Try to utilize all the desired capabilities of various digital labs in your automation and enjoy the script
execution in the cloud.
Microservices Architecture - Top Trends & Key Business BenefitsRapidValue
The rate of microservices adoption is growing at a rapid pace because of the increased agility and scalability provided by microservices-based applications. Check out this infographic to catch the latest trends in Microservices and the focus areas of use.
The Oracle Web ADI makes task easy by making it convenient in Microsoft Excel and Word to complete your Oracle E-Business Suite tasks. It works via Internet, presents Oracle E-Business Suite Data in a spreadsheet interface, validates data, enables customization and automatically imports data. The Oracle E-Business Suite task you perform on the desktop is determined by the integrator you select in Oracle Web Applications Desktop Integrator. Each seeded integrator is delivered with the Oracle E-Business Suite product that provides the functionality being integrated with the desktop.
Kotlin is a modern programming language that focuses on clarity, code safety and conciseness. Google officially adopted Kotlin by adding support into Android Studio in 2017 and since then has announced it as the preferred language for Android developers. Android app teams have incrementally added Kotlin code to their projects or have elected to start new Android projects in Kotlin moving forward. Having the app code and UI automation code in the same language helps engineering and QA teams level set on the critical user journeys being tested. Here we share the basics of getting started with automating an Appium test in Kotlin.
Cloud functions are google’s Functions as a Service ( FaaS ) platform. As of right now it supports Node.js and Python runtimes. In this blog, we will show you how to enable Cross Origin Resource Sharing (CORS) for a Google Cloud Function using Python.
Real-time Automation Result in Slack ChannelRapidValue
We know that Slack is a powerful communication tool that brings the team together, wherever you are. Slack offers channels to stay organized and focused on central spaces for conversations, files, tools, and people. Slack provides workspaces, applications, and various team collaboration options. Slack applications help to act as chatbots on various occasions.
The major advantages of Slack include all team communication in one place, integration with various services, one to one and private groups, the ability to integrate various bots or apps to your slack channel depending on your needs.
For more information on testing visit: https://www.rapidvaluesolutions.com/software-testing/
Automation Testing with KATALON Cucumber BDDRapidValue
This article is a step by step guide on how to create BDD Cucumber tests in Katalon Studio. Many Agile teams have implemented successfully the Behavior-Driven Development (BDD) method to their testing process using Cucumber tool. Cucumber is a tool used to run automated acceptance tests created in a BDD format. One of the most outstanding features of the tool is its ability to carry out plain-text functional descriptions as automated tests. This incredible feature of Behavior-Driven Development (BDD) approach has many advantages. For more details visit: https://www.rapidvaluesolutions.com/software-testing/
How to Implement Micro Frontend Architecture using Angular FrameworkRapidValue
Micro-frontends are small applications mostly divided by subdomain or functionality working together to deliver a larger application. Sometimes your frontend app might be a small part of another big application or your app consists a lot of sections and features which are developed by different teams or your app is being released into production feature by feature with developed by separate teams. If you are in one of these situations then you need to think about Micro Frontends. For more information visit: https://www.rapidvaluesolutions.com/
JMeter JMX Script Creation via BlazeMeterRapidValue
Apache JMeter is an open source load testing tool that enables you to execute performance tests on your app or website. To run a load test, you need to create a script that will detail the steps of your testing scenario and then run it. You can run your JMeter script locally on JMeter, or in the Cloud or from behind a firewall on BlazeMeter. This article will take you through an overview of running a JMeter test on BlazeMeter.
Migration of Extent Report version 4 will definitely be helpful as you obtain more detailed and customized information on test automation executions. Try to migrate your Extent Report 3 versions to 4 series and feel the difference.
The Definitive Guide to Implementing Shift Left Testing in QARapidValue
In today's digital world, even though most of the projects are following the Agile methodology, often testers might not get enough time to quantify the problem scope and test the product effectively. Even if a sprint lasts for two weeks, the QA team would get the complete functionality for testing, only two or three days before the sprint completion. Eventually, the QA team would have to rush the testing, struggle for test completion and even end up with improper test coverage and bugs being leaked into production. So the testing phase is often considered as a bottleneck for the release by the management.
Studies done by analysts suggest that the maximum number of defects occur during the requirement
and design phase of the software development life cycle. More than half of the defects occur during the
requirement and design phase of the SDLC, i.e 56% of the total defects. Out of this 56%, 23% occurs during the design phase, 7% in the development phase and 10% defects emerge during the other phases. 2019 witnessed test automation going mainstream with 44% of IT organizations automating more than 50% of
all testing and these figures are expected to go up in the upcoming years. Thus it becomes highly necessary to step up the testing game and ensure that it is done quite efficiently and this is where Shift Left Testing comes into play. Detecting defects early in the software development cycle can prove to be very crucial in regards to cost and efficiency.
This whitepaper discusses how shift left testing could help you reimagine the entire QA testing process.
Data Seeding via Parameterized API RequestsRapidValue
A quick guide on how to data seed via parameterized API requests. Parameterization is very important for automation testing. It helps you to iterate on input data with multiple data sets that make your scripts reusable and maintainable. In few scenarios, you can still manage with hard coded request but the same approach will not work out where sheer count of combinations is to be validated. By implementing the right solution, you can keep your code base and test data size at ideal range and still savor the benefits of optimal coverage.
How to Perform Memory Leak Test Using ValgrindRapidValue
Recently we came across a performance issue in our network test device wherein the device performance was comparatively getting slower when a particular module of the application was being load tested. We also observed unexpected application behaviors and application termination as well and while debugging the code, it was identified that the root cause was a memory leak. Fixing the memory leak resulted in better performance. A memory leak is the loss of available memory when a program fails to return memory that it has obtained for temporary use. For a program that is frequently opened or for the one that runs continuously, even a very small memory leak can eventually cause the program to terminate. A memory leak is the result of a programming bug and hence it is very important to test it during the development phase. Therefore it is important to start considering memory leak testing as part of QA testing to avoid any such memory-related issues, which could cause production disruptions. This blog post sheds light on performing a memory leak test using Valgrind and the other various options that are available in the market.
Let's dive deeper into the world of ODC! Ricardo Alves (OutSystems) will join us to tell all about the new Data Fabric. After that, Sezen de Bruijn (OutSystems) will get into the details on how to best design a sturdy architecture within ODC.
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
"Impact of front-end architecture on development cost", Viktor TurskyiFwdays
I have heard many times that architecture is not important for the front-end. Also, many times I have seen how developers implement features on the front-end just following the standard rules for a framework and think that this is enough to successfully launch the project, and then the project fails. How to prevent this and what approach to choose? I have launched dozens of complex projects and during the talk we will analyze which approaches have worked for me and which have not.
Accelerate your Kubernetes clusters with Varnish CachingThijs Feryn
A presentation about the usage and availability of Varnish on Kubernetes. This talk explores the capabilities of Varnish caching and shows how to use the Varnish Helm chart to deploy it to Kubernetes.
This presentation was delivered at K8SUG Singapore. See https://feryn.eu/presentations/accelerate-your-kubernetes-clusters-with-varnish-caching-k8sug-singapore-28-2024 for more details.
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
UiPath Test Automation using UiPath Test Suite series, part 3DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 3. In this session, we will cover desktop automation along with UI automation.
Topics covered:
UI automation Introduction,
UI automation Sample
Desktop automation flow
Pradeep Chinnala, Senior Consultant Automation Developer @WonderBotz and UiPath MVP
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Slack (or Teams) Automation for Bonterra Impact Management (fka Social Soluti...Jeffrey Haguewood
Sidekick Solutions uses Bonterra Impact Management (fka Social Solutions Apricot) and automation solutions to integrate data for business workflows.
We believe integration and automation are essential to user experience and the promise of efficient work through technology. Automation is the critical ingredient to realizing that full vision. We develop integration products and services for Bonterra Case Management software to support the deployment of automations for a variety of use cases.
This video focuses on the notifications, alerts, and approval requests using Slack for Bonterra Impact Management. The solutions covered in this webinar can also be deployed for Microsoft Teams.
Interested in deploying notification automations for Bonterra Impact Management? Contact us at sales@sidekicksolutionsllc.com to discuss next steps.
Connector Corner: Automate dynamic content and events by pushing a buttonDianaGray10
Here is something new! In our next Connector Corner webinar, we will demonstrate how you can use a single workflow to:
Create a campaign using Mailchimp with merge tags/fields
Send an interactive Slack channel message (using buttons)
Have the message received by managers and peers along with a test email for review
But there’s more:
In a second workflow supporting the same use case, you’ll see:
Your campaign sent to target colleagues for approval
If the “Approve” button is clicked, a Jira/Zendesk ticket is created for the marketing design team
But—if the “Reject” button is pushed, colleagues will be alerted via Slack message
Join us to learn more about this new, human-in-the-loop capability, brought to you by Integration Service connectors.
And...
Speakers:
Akshay Agnihotri, Product Manager
Charlie Greenberg, Host
Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...Ramesh Iyer
In today's fast-changing business world, Companies that adapt and embrace new ideas often need help to keep up with the competition. However, fostering a culture of innovation takes much work. It takes vision, leadership and willingness to take risks in the right proportion. Sachin Dev Duggal, co-founder of Builder.ai, has perfected the art of this balance, creating a company culture where creativity and growth are nurtured at each stage.
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
Dev Dives: Train smarter, not harder – active learning and UiPath LLMs for do...UiPathCommunity
💥 Speed, accuracy, and scaling – discover the superpowers of GenAI in action with UiPath Document Understanding and Communications Mining™:
See how to accelerate model training and optimize model performance with active learning
Learn about the latest enhancements to out-of-the-box document processing – with little to no training required
Get an exclusive demo of the new family of UiPath LLMs – GenAI models specialized for processing different types of documents and messages
This is a hands-on session specifically designed for automation developers and AI enthusiasts seeking to enhance their knowledge in leveraging the latest intelligent document processing capabilities offered by UiPath.
Speakers:
👨🏫 Andras Palfi, Senior Product Manager, UiPath
👩🏫 Lenka Dulovicova, Product Program Manager, UiPath
2. A Whitepaper by RapidValue Solutions
The continuous evolution of
smart phones, regular
release of newer mobile OS
versions, availability of a
huge variety of mobile
applications from different
app stores and high speed
internet connections have
completely transformed the
way consumers use their
mobile devices.
The New Design Trend: Build a Website; Enable
Self-optimization Across All Mobile Devices
According to report by Cisco, global mobile devices and
connections in 2014 grew to 7.4 billion, up from 6.9 billion
in 2013. The vast majority of mobile data traffic
(97%) will originate from the smart devices.By 2019,
there will be 8.2 billion handheld or personal mobile-ready
devices.And the global mobile data traffic will increase
nearly tenfold between 2014 and 2019.1
This revolution is influencing many companies to shift
towards a “Mobile First, Desktop Second” strategy for
their business. However, the shift from desktop to mobile
requires web designers to refocus - not completely away
from desktop design, but certainly with an inclination
towards mobile.
There are several ways to approach a mobile web
presence, such as implementing a separate mobile site or
a mobile web app. The most recent and popular approach
seems to be Responsive Web Design.
This paper explains the difference between Mobile Web
App and Responsive Web Design, and provides a frame-
work for resolving some of the key questions decision
makers have. These include what factors to consider when
choosing between Responsive Web Design and Mobile
Web App, and what type of industry Responsive Web
Design is most suitable for. The paper examines the pros
and cons of each approach, and presents a sample sce-
nario from the retail industry as well as a case study. As
the paper guides you in how to make the right choice, it
draws upon RapidValue’s experience helping
enterprises succeed in the complex and evolving mobile
ecosystem.
020202
1
Published by Cisco VNI: Global Mobile Data Traffic Forecast Update 2014–2019 White Paper
3. Device-Specific Approach: Mobile Web App
The most common option for companies looking for a
mobile version of their website is to build a mobile site.
This is a separate version of your website that users are
redirected to when they access your website via a mobile
phone or tablet. The main benefit of implementing a
mobile version of a website is that it provides an opti-
mized view across mobiles and tablets.
And what is Mobile Web App? This is an increasingly
popular type of mobile development in which the applica-
tion is built to run over the internet from a central server,
from where it can be accessed by any device with a web
browser. The web technologies used to develop the app
are HTML5, Sencha, jQuery and others. The underlying
technologies are JavaScript, HTML and CSS.
A mobile web app combines the versatility of the web with
the functionality of touch-enabled devices. Therefore the
application provides the benefits of a regular mobile site,
i.e. it works across browsers and a wide range of devices.
It also provides some of the features supported by native
apps — rich look and feel, offline browsing, location based
services and video capabilities.
Since mobile web app is web-based, they are compatible
with most key smart phones, making it easy to deliver
your content to a large mobile audience.
When a developer creates a
website, they often design
for large screens and lose
sight of how it will look when
a user browses the same
website from their mobile
device. When users click
links within the site via their
mobile phones, reading and
navigating become difficult,
requiring zooming and
resizing to read or click. This
is when you need to think
developing a device-specific
site.
Java Script
A Whitepaper by RapidValue Solutions 020202A Whitepaper by RapidValue Solutions 020203
4. One Size Fits All: Responsive Web Design
From a technology standpoint, the framework consists of
a combination of flexible grids, flexible layouts, images
and intelligent use of CSS media queries. As the user
switches from one device to another (for example,
desktop to iPhone), the website automatically adapts to
accommodate for resolution, image size and scripting
abilities. This eliminates the need for resizing, panning
and scrolling by the user in order to view the website on
the new device.
The following figure illustrates a retail website
implemented using Responsive Web Design. You can see
the rearrangement of images and text when the user
browses the site from their desktop and then from their
mobile device.
In simple terms, Responsive
Web Design is the
methodology that
recommends the design and
implementation of a website
that responds to user
behavior and environment
based on the screen size,
orientation and operating
system of their device.
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Responsive Web Design: When Is It Most Appropriate?
Typically, Responsive Web Design is suitable for informational web pages, with information on the right
side of the screen in desktop applications brought to the bottom of the page in mobile applications.
Here are three main scenarios where Responsive Web Design would be
most applicable:
1. Corporate Websites/Blog Sites
The website first and mobile second is usually the busi-
ness need. For corporate websites, the need for rich
images is lesser, device-agnostic solutions is higher, and
target audience is a huge factor. And for blog sites, exten-
sive user input is not required and images required are
minimal.
For these types of sites, brand consistency is primary.
With one website that works on both desktop and mobile
screens, you will find it much easier to keep a consistent
brand identity. Also, no style guides are required to com-
municate between multiple vendors such as different
entities responsible for the desktop and mobile versions of
your site.
– Single code base – build once, run across all devices
– Renders across any screen size – one can view the internet on 20″ monitors, 15″ laptops, 10″
netbooks, 7″ tablets, 3″ smartphones and every size between. It also considers the huge
difference in widths and heights, whether the screen is landscape or portrait, and screen
resolution.
– Improves SEO – a single version of the website improves page ranking. Issues have arisen in
which having two versions of a site (website and mobile site) impact page ranking.
– Reduces maintenance cost and effort due to single link.
– Provides control and flexibility – changes can be made at one centralized place. You do not
need to contact multiple vendors to make changes when your mobile site/ mobile application
is built by different development companies.
Some of the advantages of using Responsive Web Design are:
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In previous sections, we discussed what Responsive Web
Design is and what kind of websites it is most suitable for. But
like any other technology option, this design approach has its
drawbacks. The top three are described below.
2. Media/News Sites
In these types of sites, users are more accustomed to
scrolling from top to bottom using their mobile.
Responsive Web Design works well here. These sites are
more text-heavy, and sections such as breaking news
require real-time content updates which add to mainte-
nance cost if different mobile technology options are used
for the design.
3. Location-based Services
Maps and direction finder services are generally image
heavy. In these types of services, to view the routes
closely and to get better clarity zooming and re-sizing the
screen with fingers become necessary. Auto-adjustment
becomes essential, which is supported in Responsive Web
Design.
Key Challenges in Responsive Web Design
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7. 1. User experience not as rich as Mobile Web App
While Responsive Web Design does optimize the user experience across devices, it does not provide a
user experience as rich as the Mobile Web App approach. Responsive Web Design uses a single code
base, but in reality different devices have to be accounted for. While a desktop version can display a lot
of content at once, for smaller screens you need to know exactly what content truly matters. To create
a great experience for all users, you need to consider that people will use different devices in different
circumstances and with different goals. With Responsive Web Design, more effort and time will be
involved to get the right user experience for your target audience.
2. Navigation enabled from top to bottom, not left to right
Typically, Responsive Web Design supports top to bottom navigation. Content is pushed from top to
bottom when users switch from their desktop to mobile device to access the website. This approach is
useful for informational sites such as corporate sites, blog sites and news sites. However, for many
other industries such as sports, entertainment and retail, mobile users (especially those with touch
screen devices) are comfortable scrolling from left to right, especially when viewing pictures in a carou-
sel photo and video gallery. Left to right navigation is supported by Responsive Web Design but
requires some customization in the layout and code, which again leads to more time and effort.
3. Longer development cycle
Designing a website using Responsive Web Design takes longer than building a normal website (a
dynamically generated web page which recalls various bits of information from a database and puts
them together in a pre-defined format to present the reader with a coherent page). If the website is
already built using the normal website approach, rebuilding it using Responsive Web Design in order to
optimize across mobile devices will further add to the complexity.
In addition, prioritizing the content in Responsive Web Design is essential. This is to ensure that import-
ant content is not missed when the user switches from a laptop or desktop to a mobile device.
Placement of the navigation menus plays an important role too, especially on more complex desktop
websites with multilayer drop-down menus that have to be adapted for smaller screens. Once a hierar-
chy becomes too complex or different than what you want mobile users to see, the argument for
Responsive Web becomes less compelling.
Based on the above factors, if a rich user experience, left to right navigation and faster
implementation time are your primary requirements, you should consider the Mobile Web
App approach.
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Versions
Development
Cost
Medium
Responsive Web DesignCriteria Mobile Web App
Two separate versions – build one for
website and another for mobile
Single version – build the website and
optimize across mobile devices
Higher. Cost increases with increase in
number of elements in the website
Implementation
Time
Longer development cycle. Development
complexity increases as the website map
gets more complex
Less time if you know the exact features
you need and you have planned your
roadmap well
– Slightly lower user experience since
the app is designed for a website and
optimized across mobile devices
– Navigation enabled from top to
bottom by default. Left to right
navigation requires additional
customization and modification in
layout and code
– Lower maintenance cost and effort
– Single version to maintain for the
website and across a wide range of
mobile devices
– Provides control and flexibility to
make changes in website, which are
reflected across all mobile devices
– Medium
– Separate for website version and
mobile web app version
– Requires changes to be made
separately in website and mobile web
app versions
– Better user experience, specifically
designed for mobile phone and
improving further with HTML5
technology
– Left to right navigation enabled to
support carousel navigation
Design Approach
User Experience
Performance
Ongoing
Maintenance
Requires specialized knowledge of this
new approach
Potential bandwidth issues when server
sends larger media than needed and
text-heavy images
Better, more streamlined performance
Straightforward if you know the exact
features and functionality you need in
your mobile solution
Comparison Summary
Due to differences in underlying technology, each approach has inherent advantages and drawbacks,
development frameworks, and appropriate use cases. Careful analysis is required to ensure that your
mobile solution is built using the right approach to meet your requirements. The following table
summarizes the strengths and weakness of each approach.
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Rinish Nalini,
Chief Technology Officer, RapidValue Solutions
Responsive Web Design is a great way to give an enterprise a
mobile presence. But it shouldn’t be considered the only mobile
approach. Before making a decision, an enterprise should evaluate
both options — Responsive Web Design and Mobile Web App, and
select the technology option which best suits your business
requirements.”
“
How to Choose the Right Option for Your
Business — Retail Industry Example
A high quality user experience has always been the primary requirement for consumers, a fact that
mobile service providers now recognize. The mobile service should be simple to use, easy to navigate
and provide seamless transactions, especially when it comes to online shopping.
Retailers can choose either design approach to build a mobile service for their consumer. Your business
requirements will determine the right technology option.
Here is one scenario: you are a retailer and you already have a website. You now need a mobile solu-
tion which has an attractive user interface, can be launched in 6-8 weeks and is cost effective. Before
making a decision, you need to consider a few additional parameters which are important for your retail
mobile service:
The right content must be provided to your
target audience. In order to retain existing
customers and reach a larger audience,
capturing user preferences and providing
content, features and capabilities based on
their requirements should matter the most.
Desktop Website Version with Filters on a Single Page
1. Right Content, Layout and
User Preferences
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The mobile web experience is different from the desktop experi-
ence. For retailers, where quality of experience is critical, a sepa-
rate layout and experience for the mobile web is strongly recom-
mended. This is because:
Both of these capabilities are supported in Responsive Web
Design as well as Mobile Web App, but enabling them using the
Responsive Web approach takes more work.
– Retail consumers with mobile devices are usually accus-
tomed to scrolling from left to right for viewing the prod-
uct catalog (especially phones with touch screens)
– In a desktop website, multiple filters may be present on a
single page, but in mobile web, due to lack of real estate,
these filters are placed on different pages, accessed
sequentially and hence the same structure may not work
Tablet/Mobile Web Version with Filters Segregated on Different Pages
2. Build and Deploy Mobile Service in an Iterative Fashion
To really be responsive in your design, you as a retailer should build web services/apps based on user
feedback, as this will help create a more optimal user experience over time. Design and development
should be combined in an iterative manner to allow retailers to take full advantage of the mobile chan-
nel. Retailers should start with minimal but relevant features in their service/application for their con-
sumers, get their feedback, and respond to that feedback and evolve the service/application over time.
Therefore a long-term service roadmap is essential before you start building your mobile service.
Considering all the above factors, for this type of scenario the Mobile Web App approach
will work best.
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Case Study: Mobile Web-Based mCommerce Solution
RapidValue launched a Mobile web-based mCommerce solution for the world's largest online retailer of
street-wear. The solution allows consumers to shop online using their mobile devices.
The client wanted to add a new mobile channel for their consumers. To meet client requirements
RapidValue had to identify the optimum solution (Responsive Web Design vs. Mobile Web App).
The main requirements were a cost effective solution, fast implementation time, ongoing maintenance
and support, and a high-quality user experience.
The client already had an existing website as well as Android and iPhone native applications.
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For this client, it was important to select the Mobile Web option instead of Responsive Web Design, for
the following reasons:
RapidValue designed the complete user interface, built the mobile service and deployed the solution, all
within 3½ months.
– To reach the largest number of consumers while providing service across multiple device types
– Native apps are not SEO-friendly
– Converting the existing website to Responsive Web would take more time and effort
Conclusion
Responsive Web Design is an emerging trend that involves designing websites and applications for
optimal viewing across multiple devices and screen sizes using a single code base. But will it meet web
application challenges in today's mobile world? The answer depends on what you are trying to achieve
with your website or mobile app.
The advantages of Responsive Web Design include a single code base that provides easy and low
maintenance along with a single version of the website that improves SEO. Mobile Web App provides a
better user experience, lower risk of performance issues and faster implementation time for your
mobile service if you know your exact requirements.
The design of your website and mobile service should be based on your target audience. Building a site
using either approach requires thorough planning and a good understanding of the user’s roadmap
through the site on every type of device.
Therefore, if you want a solution that’s easy to maintain, makes use of existing skills and that you can
control, then Responsive Web Design is the approach for you. If you want a high quality user
experience, better performance, faster implementation and seamless transactions, then you should
select Mobile Web App for your business.
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