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Research into Music
Videos: Gender
Representation and
Stereotypes.
Nina Nesbit: Way in the World
Overall Representation:
๏‚› The female gender within โ€˜Way in the Worldโ€™ is
represented as very youthful and adventurous. Whilst
still being portrayed as a โ€˜natural beautyโ€™ which is
stereotypical of acoustic music videos, the artist is
represented as very much happy, comfortable and
confident, as oppose to the expected fair, vulnerable
woman.
Opening Shot and Initial Representations.
๏‚› The shot below immediately suggests the music video
location of a beach. This is through a close up and faint
indication of gravel and the sea within the focus pull.

๏‚› Combined with the visual of โ€˜Nina Nesbittโ€™, this shot
represents the artist as natural, as well as adventurous.
This is due to the natural location and the campervan
also; symbolic of travels. This representation is also
confirmed by the shot immediately after; the artist
opens the doors of the camper van and steps outside,
implying a sense of curiosity whilst also revealing her
โ€˜natural beautyโ€™.
๏‚› The focus pull in particular also suggests that Nina is
โ€˜softโ€™ and feminine; as visually appealing as the shot.

๏‚› Both the choice in location and prop are also extremely
nostalgic. This is because beaches are often associated
with family outings, and campervans associated with
โ€˜retroโ€™ travels with friends. This therefore suggests that
the artist too has โ€˜uniqueโ€™ and retro qualities which will
derive a sense of nostalgia from the audience.
Character, Costume and Make up:
๏‚›

The artist is very pretty; with a fair complexion, large eyes and flowing, blonde hair.
This features connote a sense of innocence, especially through the fair complexion and
large eyes. This innocence is a common theme within the representation of women in
acoustic music videos. This is because they are perceived to be as wholesome and
โ€˜organicโ€™ as their music.

๏‚›

Ninaโ€™s make up is very subtle and โ€˜naturalโ€™ , with exception to the red lips in certain
shots. Enhanced by the soft, natural back lighting, the artist is represented as a
โ€˜natural beautyโ€™; the back lighting further supporting her angelic and โ€˜innocentโ€™
portrayal.

๏‚›

The focus pull not only separates Nina from her surroundings, making her the main
focus and arguably, โ€˜selling pointโ€™, the camera technique also reflects her soft and
delicate features.

๏‚›

In terms of costume, the artist has one primary outfit of a t-shirt and shorts, which
she varies by adding a jumper and jacket. The initial bright coloured jumper connotes
that she as an artist, โ€˜stands outโ€™; she is musically unique. The material itself is also
very soft, implying that the artist is a very welcoming and comforting person, just like
her music.

๏‚›

The red t-shirt and lips are also very bold, further suggesting that she is unique and a
โ€˜stand outโ€™ artist against other female acoustic musicians. The shot of the lips in
particular creates emphasis upon the lyrics and the importance of them as well as
arguably representing the artist as desired by the audience. This is because the colour
red is symbolic of romance and lust. However, the red could also imply bold energy
due to the brightness of the colour.
Costume Continuedโ€ฆ
๏‚› Although the outfits are very casual, representing the
artist as down to earth and approachable the shorts,
which connote summer and youth, could also be argued
as somewhat voyeuristic. This is because the camera
pans up and lingers upon her legs and shorts, as well as
various shot types (ranging from close up to extreme
long) showing off her figure.
๏‚› The importance of fashion for the artist is supported by
long shot of Nina standing outside a clothes store. The
shop itself, as well as the clothes inside, look very retro.
This therefore reinforces the unique identity; similar to
Gabrielleโ€™s with her high heels and socks.
๏‚› The hair being tied up in a ribbon is also nostalgic,
youthful and playful.
โ€˜Danger Keep Offโ€™:
๏‚› This shot in particular supports Ninaโ€™s โ€˜adventurousโ€™ representation;
rather unconventional as females within acoustic videos are
stereotypically innocent and delicate, rather than rebellious. This
action of being somewhere which is dangerous contrasts her image.

๏‚› However, like Gabrielle Aplin, many acoustic females are
represented as having a sense of a journey, longing or progression, to
which this justifies that concept.
๏‚› In particular, the literal movement of the campervan represents the
artist as very driven; musically and emotionally, the artist explains
herself within the lyrics that she is still โ€˜findingโ€™ her โ€˜way in the worldโ€™.
This is similar again to Gabrielle, who was presented as determined
in making it into the โ€˜music worldโ€™.
๏‚› This sense of progression is also supported through the mise-enscene. For example, the placement of a dream catcher within the
camper van implies that the artist is an ambitious woman with many
dreams.
Camera Angles, Shot Type and Editing:
๏‚› Alongside the focus pulls, there are also various obscure and
shaky/blurred shots. This deliberate technique expresses a โ€˜home
madeโ€™ feel, linking nicely to the artistโ€™s travels within the
campervan, as moments are often caught on video camera when
you are travelling.
๏‚› When the artist is playing the guitar, these shots are often close
up, focusing upon her hands physically playing the guitar. Whilst
this represents the importance of the music to both the audience
and artist (as supported through other analysed acoustic music
videos), these close up shots also represent Nina as a talented
female musician because we physically see her playing an
instrument, therefore gaining a โ€˜respectedโ€™ name and image
within the music industry.
๏‚› The over the shoulder shots somewhat involve the audience and
include them within the adventure, reinforcing the artistโ€™s
welcoming representation.
๏‚› In terms of editing, a sense of energy is represented through the
fast cuts on the beat, almost replicating the โ€˜bounceโ€™ in the
artistโ€™s step, as well as her youth.
Action:
๏‚› In comparison to Gabrielle Aplin, Nina Nesbitt sings directly
to camera, representing her as a very confident and
connecting young woman from the very beginning of the
music video (In contrast to Gabrielle who is represented as
delicate and vulnerable by avoiding eye contact with the
audience), as she is directly addressing the audience.
๏‚› This particular representation links to Andrew Goodwinโ€™s
theory of โ€˜The demands of the record label will include
the need for lots of close ups or the artist and the artist
may develop motifs which recur across their workโ€™;
these motifs being the artist singing to the camera, her red
shorts and โ€˜nostalgicโ€™ references such as the slot machines and
dream catchers.

๏‚› This confidence is also suggested through the constant
interaction between the artist and other people; her friends.

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Research into a music video: Nina Nesbitt

  • 1. Research into Music Videos: Gender Representation and Stereotypes. Nina Nesbit: Way in the World
  • 2. Overall Representation: ๏‚› The female gender within โ€˜Way in the Worldโ€™ is represented as very youthful and adventurous. Whilst still being portrayed as a โ€˜natural beautyโ€™ which is stereotypical of acoustic music videos, the artist is represented as very much happy, comfortable and confident, as oppose to the expected fair, vulnerable woman.
  • 3. Opening Shot and Initial Representations. ๏‚› The shot below immediately suggests the music video location of a beach. This is through a close up and faint indication of gravel and the sea within the focus pull. ๏‚› Combined with the visual of โ€˜Nina Nesbittโ€™, this shot represents the artist as natural, as well as adventurous. This is due to the natural location and the campervan also; symbolic of travels. This representation is also confirmed by the shot immediately after; the artist opens the doors of the camper van and steps outside, implying a sense of curiosity whilst also revealing her โ€˜natural beautyโ€™. ๏‚› The focus pull in particular also suggests that Nina is โ€˜softโ€™ and feminine; as visually appealing as the shot. ๏‚› Both the choice in location and prop are also extremely nostalgic. This is because beaches are often associated with family outings, and campervans associated with โ€˜retroโ€™ travels with friends. This therefore suggests that the artist too has โ€˜uniqueโ€™ and retro qualities which will derive a sense of nostalgia from the audience.
  • 4. Character, Costume and Make up: ๏‚› The artist is very pretty; with a fair complexion, large eyes and flowing, blonde hair. This features connote a sense of innocence, especially through the fair complexion and large eyes. This innocence is a common theme within the representation of women in acoustic music videos. This is because they are perceived to be as wholesome and โ€˜organicโ€™ as their music. ๏‚› Ninaโ€™s make up is very subtle and โ€˜naturalโ€™ , with exception to the red lips in certain shots. Enhanced by the soft, natural back lighting, the artist is represented as a โ€˜natural beautyโ€™; the back lighting further supporting her angelic and โ€˜innocentโ€™ portrayal. ๏‚› The focus pull not only separates Nina from her surroundings, making her the main focus and arguably, โ€˜selling pointโ€™, the camera technique also reflects her soft and delicate features. ๏‚› In terms of costume, the artist has one primary outfit of a t-shirt and shorts, which she varies by adding a jumper and jacket. The initial bright coloured jumper connotes that she as an artist, โ€˜stands outโ€™; she is musically unique. The material itself is also very soft, implying that the artist is a very welcoming and comforting person, just like her music. ๏‚› The red t-shirt and lips are also very bold, further suggesting that she is unique and a โ€˜stand outโ€™ artist against other female acoustic musicians. The shot of the lips in particular creates emphasis upon the lyrics and the importance of them as well as arguably representing the artist as desired by the audience. This is because the colour red is symbolic of romance and lust. However, the red could also imply bold energy due to the brightness of the colour.
  • 5. Costume Continuedโ€ฆ ๏‚› Although the outfits are very casual, representing the artist as down to earth and approachable the shorts, which connote summer and youth, could also be argued as somewhat voyeuristic. This is because the camera pans up and lingers upon her legs and shorts, as well as various shot types (ranging from close up to extreme long) showing off her figure. ๏‚› The importance of fashion for the artist is supported by long shot of Nina standing outside a clothes store. The shop itself, as well as the clothes inside, look very retro. This therefore reinforces the unique identity; similar to Gabrielleโ€™s with her high heels and socks. ๏‚› The hair being tied up in a ribbon is also nostalgic, youthful and playful.
  • 6. โ€˜Danger Keep Offโ€™: ๏‚› This shot in particular supports Ninaโ€™s โ€˜adventurousโ€™ representation; rather unconventional as females within acoustic videos are stereotypically innocent and delicate, rather than rebellious. This action of being somewhere which is dangerous contrasts her image. ๏‚› However, like Gabrielle Aplin, many acoustic females are represented as having a sense of a journey, longing or progression, to which this justifies that concept. ๏‚› In particular, the literal movement of the campervan represents the artist as very driven; musically and emotionally, the artist explains herself within the lyrics that she is still โ€˜findingโ€™ her โ€˜way in the worldโ€™. This is similar again to Gabrielle, who was presented as determined in making it into the โ€˜music worldโ€™. ๏‚› This sense of progression is also supported through the mise-enscene. For example, the placement of a dream catcher within the camper van implies that the artist is an ambitious woman with many dreams.
  • 7. Camera Angles, Shot Type and Editing: ๏‚› Alongside the focus pulls, there are also various obscure and shaky/blurred shots. This deliberate technique expresses a โ€˜home madeโ€™ feel, linking nicely to the artistโ€™s travels within the campervan, as moments are often caught on video camera when you are travelling. ๏‚› When the artist is playing the guitar, these shots are often close up, focusing upon her hands physically playing the guitar. Whilst this represents the importance of the music to both the audience and artist (as supported through other analysed acoustic music videos), these close up shots also represent Nina as a talented female musician because we physically see her playing an instrument, therefore gaining a โ€˜respectedโ€™ name and image within the music industry. ๏‚› The over the shoulder shots somewhat involve the audience and include them within the adventure, reinforcing the artistโ€™s welcoming representation. ๏‚› In terms of editing, a sense of energy is represented through the fast cuts on the beat, almost replicating the โ€˜bounceโ€™ in the artistโ€™s step, as well as her youth.
  • 8. Action: ๏‚› In comparison to Gabrielle Aplin, Nina Nesbitt sings directly to camera, representing her as a very confident and connecting young woman from the very beginning of the music video (In contrast to Gabrielle who is represented as delicate and vulnerable by avoiding eye contact with the audience), as she is directly addressing the audience. ๏‚› This particular representation links to Andrew Goodwinโ€™s theory of โ€˜The demands of the record label will include the need for lots of close ups or the artist and the artist may develop motifs which recur across their workโ€™; these motifs being the artist singing to the camera, her red shorts and โ€˜nostalgicโ€™ references such as the slot machines and dream catchers. ๏‚› This confidence is also suggested through the constant interaction between the artist and other people; her friends.