This document summarizes a presentation about the Reconnect with Reading project at Seattle Public Library. It describes the project goals of building staff skills and connecting with readers online. It outlines several initiatives including training sessions with Nancy Pearl and staff-created videos, a personalized book recommendation service called Your Next 5 Books, and efforts to expand the library's online presence through video book talks and social media engagement. It discusses the implementation of these projects and lessons learned.
Reconnect with reading olawla april 2013jaredlmills
This document summarizes a presentation about the Reconnect with Reading project at Seattle Public Library. It describes the project goals of building staff skills in readers' advisory, finding ways to connect with readers online, and three pilot projects: staff training with Nancy Pearl, an online personalized reading list service, and video book talks on social media and YouTube. It provides details on the implementation and outcomes of the pilots, including positive feedback from library patrons and the number of staff trained.
This document discusses how libraries can remain relevant by focusing on community engagement and providing experiences rather than just information. It provides several examples of how libraries are experimenting with new services like hosting classes, book clubs, trivia nights and makerspaces. The key message is that libraries need to get people in the door by being welcoming, easy to use, and offering things people want rather than what libraries think people need.
This document provides ideas for libraries to implement readers' advisory services with limited resources. It suggests focusing on passive or self-directed services like book displays, lists of staff picks, and shelf talkers to promote titles. Form-based readers' advisory allows patrons to fill out a survey about their preferences to get tailored book recommendations. Getting other staff involved can increase a sense of ownership while training helps improve skills. Metrics like circulation statistics before and after promotions can demonstrate the value of readers' advisory services.
This document outlines initiatives taken by the Wollondilly Library Service to encourage all staff to be reader advisory champions and embed reader advisory activities into their roles. Staff underwent reader advisory training and then trained other library staff. They implemented various initiatives like staff book reviews in publications and displays, subject headings in collections, and discussions to promote reading engagement. As a result, loan and reservation statistics increased as staff developed enthusiasm for ongoing reader advisory work and understanding of its importance in their roles.
Singles Events don't have to be so painful. By deconstructing its elements and applying insights about how people develop connects, we've created the optimal singles event.
The document discusses the evolution of communication and social media. It explains how communication began with copy, then added images, audio, and video. Various social media platforms like MySpace and Facebook emphasized different media at different stages. The document teaches about using the PDSA (Plan, Do, Study, Act) model to create content buckets or categories of interest for an audience, like home, treasure, and tradition. It encourages capturing moments and traditions to share on social media and developing a plan to improve outreach.
Reconnect with reading olawla april 2013jaredlmills
This document summarizes a presentation about the Reconnect with Reading project at Seattle Public Library. It describes the project goals of building staff skills in readers' advisory, finding ways to connect with readers online, and three pilot projects: staff training with Nancy Pearl, an online personalized reading list service, and video book talks on social media and YouTube. It provides details on the implementation and outcomes of the pilots, including positive feedback from library patrons and the number of staff trained.
This document discusses how libraries can remain relevant by focusing on community engagement and providing experiences rather than just information. It provides several examples of how libraries are experimenting with new services like hosting classes, book clubs, trivia nights and makerspaces. The key message is that libraries need to get people in the door by being welcoming, easy to use, and offering things people want rather than what libraries think people need.
This document provides ideas for libraries to implement readers' advisory services with limited resources. It suggests focusing on passive or self-directed services like book displays, lists of staff picks, and shelf talkers to promote titles. Form-based readers' advisory allows patrons to fill out a survey about their preferences to get tailored book recommendations. Getting other staff involved can increase a sense of ownership while training helps improve skills. Metrics like circulation statistics before and after promotions can demonstrate the value of readers' advisory services.
This document outlines initiatives taken by the Wollondilly Library Service to encourage all staff to be reader advisory champions and embed reader advisory activities into their roles. Staff underwent reader advisory training and then trained other library staff. They implemented various initiatives like staff book reviews in publications and displays, subject headings in collections, and discussions to promote reading engagement. As a result, loan and reservation statistics increased as staff developed enthusiasm for ongoing reader advisory work and understanding of its importance in their roles.
Singles Events don't have to be so painful. By deconstructing its elements and applying insights about how people develop connects, we've created the optimal singles event.
The document discusses the evolution of communication and social media. It explains how communication began with copy, then added images, audio, and video. Various social media platforms like MySpace and Facebook emphasized different media at different stages. The document teaches about using the PDSA (Plan, Do, Study, Act) model to create content buckets or categories of interest for an audience, like home, treasure, and tradition. It encourages capturing moments and traditions to share on social media and developing a plan to improve outreach.
BLISS - Better Linking Is Super Simple. The power point presentation for EAHIL 2012 on networking for librarians. Information to help make the most out of the conference.
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School’s out for summer, as you’ve probably noticed because of the recent influx of tots and teens participating in your story hours and book clubs. Public librarians with experience in youth outreach will spend this hour sharing what has worked and what has not when it comes to reaching this patron population at their libraries. Bring your own best practices to share with the group as well.
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This document contains sample profiles for two target audiences (Nicole and Jennifer) that Barnes & Noble may want to target with their marketing. It also includes the tasks, big ideas, key performance indicators, and suggestions for tools and tactics (such as social media, website changes, online advertising, inbound marketing) that Barnes & Noble could use to reach these audiences more effectively through different platforms like social media, their website, and mobile/tablet apps.
Samantha is a library assistant working in Scariff Public Library who has recently qualified with an MSc Information and Library Studies. Her thesis looked at the current provision of public library services for teens and the way forward for teen service provision in Ireland. Samantha has previously run teen book and film clubs and run events for teens in her library. Samantha is passionate about doing more for teens in Irish public libraries and making sure they feel welcome and valued in the library.
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“Life is about learning; when you stop learning, you die.” – Tom Clancy
There are people and resources everywhere that can help you stay on the leading edge, develop new skills, and stay relevant in your chosen profession. It’s easier than ever to reach out and connect these days. This presentation focuses on social media networks, online resources, and the dispositions you need to build your own personal learning network (PLN) and manage it so you can become a learner for life, bring out your best at work, and have a personal life, too.
The document provides guidance on how to be a kickass school librarian. It emphasizes that the main role of a school librarian is to make the lives of teachers and students easier by being a resource for finding materials to support teaching and learning. It lists key attributes of an effective librarian as passion, commitment, visibility, enthusiasm, learning, teaching, innovation, connection, and a sense of fun. It also outlines specific ways librarians can support teachers, students, and the overall school community.
NCompass Live - August 3, 2022
http://nlc.nebraska.gov/ncompasslive/
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4. Session Goals
Learn about readers’ advisory projects and
services including:
Practical experience on implementation
Patron response
Evaluation
What would work at your library?
5. Reconnect with Reading
Supported by a $90,000 grant from the
Paul G. Allen Family Foundation
Project Goals:
1. To build staff knowledge and skills
2. Find ways to connect with readers online
6. Staffing!
Reconnect with Reading Team
0 Grant Manager & Administration Sponsor
0 Project Lead & Project Teams
0 Pilot Project Staffing: team with
opportunities for participation
7. How to make sure your
bases are covered?
Project Plan:
Description
Goals
Measures of Success
Target Audience
Staffing
Timeline
External Marketing Plan/Internal
Communication Plan
Budget
8. Projects
Staff training: Nancy Pearl and staff-created
training
Your Next 5 Books: personalized reading list
service online
Online Presence: video booktalks, social media
& online book group.
10. Training
0Build confidence & capacity for RA
0Nancy Pearl: “Opening Doors, Opening
Books” Training
0Staff trained: approx. 200 librarians &
LAIVs
0Survey results: More training!
11. Staff-created Training
Videos
0RA Conversations 1, 2 & 3
0Don’t Panic—You Can Do It!
0Can You Suggest a Book?
0That Book is Not on the Shelf: Read-
alikes
0Audacity
recordings, Powerpoint, Camtasia, etc.
0http://vimeo.com/user17844224
13. I like hearing librarians
have a conversation about
RA, admitting past
mistakes, being
nervous, and offering
suggestions for ways to
improve.
This was a great refresher
training and I particularly
loved this format—
”video” podcast is the way
to go for these types of
trainings! I wouldn’t want
to eliminate face-to-face
trainings with colleagues
but we’re so busy with
our regular work…This is
a happy medium—great
training with smart
people and no travel time!
The tone of the
conversations really
demystify Readers'
Advisory and the funny
little side comments on
the video were pretty
dang entertaining.
14. Your Next 5 Books
0Piloted for 2 summers for Teens
by Hayden Bass
0New form, training, branch staff
0All ages
0Bibliocommons
15. 0 Hi- I am trying to get a
book for my mom to
read. She is almost 91.
She LOVES
suspense, WWII, etc. She
has read all Ken Follett's
books. She wants
excitement!! If you can
find anything to fit the
bill she (and I!!) would be
thrilled! She is losing her
sight and reads on a
Kindle. Thank You!!!
16.
17. I am so impressed
with this service!
It’s the greatest
since chocolate
milk!
It feels a little
uncanny how
accurately you
gauged my reading
tastes!
I know we aren’t friends and that you are
just doing your job—but this is the best
present anyone has ever given me! Thank
you a million times!
23. Scope
0The video book talk project was designed to
create book talk videos of 30 seconds or less
and host them on a Library YouTube
channel, embed them within the Library’s
social catalog and use them as marketing
posts on FaceBook, Twitter and the Library’s
blogs.
25. Measurables
# of staff participating
# of book talks produced
# of videos added to the catalog
# of views on the Library’s YouTube Channel
Standards checklist
Style guide for book talks
35. Questions, please!
Email us with any questions!
0Jennifer.ReichertSimpson@spl.org
0Jared.Mills@spl.org
0Misha.Stone@spl.org
Editor's Notes
We receive a lot of Kudos. People love to gush about the service. Most importantly, they are overjoyed to learn it is done by real human beings.
Research showed us that that the typical YouTube user engages with video content for a very short amount of time. Therefore our focus became creating short videos that would hold a viewer’s attention for the entire video. 30 seconds was often recommended as a good length. The YouTube Creator Playbook emphasized that content is the primary component of successful videos on YouTube. We wanted to create compelling content by involving a wide section of Library staff who would talk about a broad range of books for all ages.
Training: shooting and editing videoAnother part of the project that took a large amount of time was the learning curve of the video equipment and editing software. The project team had to invest significant time to the skills development necessary to create quality videos. The Library’s computers made editing the videos more difficult. Editing the video often caused computers to crash and a apparently created “skipping” effect in the videos that required additional time to resolve.
Measurables:20% of librarian staff will recorded video book talksAt least 20 video book talks produced, edited and posted for public viewingAt least 20 book talks embedded into the Library catalog3,000 views of the video book talks on the Library’s YouTube Channel in the initial 6 months of the project.Standard quality control checklist createdStyle guide for potential book talkers created
This project also had a dual role as a pilot project for the Library’s use of video and YouTube The YouTube pilot portion of the project was managed by the members of the Library’s Social Media Team, overseen by the Web Governance Team. The creation and editing of the video book talks was managed by a ReConnect with Reading project team.The project team discovered that combining the specific project with a large demonstration project for founding a Library YouTube channel created barriers to efficiency and delayed portions of the project. The discussions around branding and quality control that were an essential part of that demonstration project dominated the approval and editing process though November. This kept most of the videos from being uploaded until December and impacted viewing statistics.
20% of librarian staff will record video book talks – This translated to approximately 20 different librarians recording book talks.In making the videos, our goal was to create book talks across a broad range of interests that would appeal to diverse audiences. Here is the breakdown of librarian classifications versus book talks recorded:12 Children Services Librarians10 Teen Services Librarians10 Adult Services Librarians 28 Branch Staff5 Central Staff At least 20 book talks recorded, edited and posted on YouTube Channel in the 6 months of the project-The project team worked with staff throughout the system to record and edit 36 book talks and posted them on the Library’s YouTube channel between August 2011 and January 2012/ At least 20 book talks embedded into the Library’s catalogThe Project team embedded all 36 videos created into the Library catalog by January 2012. The Global Reading Challenge books talks were the first embedded in November 2011. 3,000 viewings of the video book talks on the Library’s YouTube Channel over the initial 6 months of posting.Between October 31, 2011 and January 31, 2012 the videos posted on The Seattle Public Library’s YouTube channel were watched 2,700 times. This is very close to our goal of 3,000 views in 6 months. To date, only five videos have been promoted on our Facebook and blog. We have posted the videos strategically throughout the past 3 months on the library’s social media channels (Facebook, Twitter, Shelf Talk, Push-To-Talk) to promote our reader’s advisory services and expertise. When posting the videos we put “teasers” of the book talk or asked patrons what they thought about the book. Posting a video on Facebook provides a viewership bump of over 100% in the days immediately after the post. The effect is not long lasting and diminishes within 3 days.
Standard quality control checklist createdDone – the Social Media Team created a four part checklist that focused attention on specific quality standards.Sound - Is the sound audible and clear? Are there any background noises that are distracting?Image - Is the image clear and in focus? Are images brightly contrast and appealing?Branding - Do videos include consistent SPL branding message at the end of videos?Content. - Do videos include meaningful content? Does the video add value to the Library?
The video book talks met the majority of the project goals. In addition, the number of book talks we were able to produce was much higher than we originally estimated. We were able to streamline the recording and editing process to create the book talks at a minimum of staff time and cost. Also, the buzz generated around this form of reader’s advisory and number of views was very high considering the short amount of time the videos were uploaded. The most effective part of the program was that it created a sense of excitement around books, reading and the Library. We recommend continuing the video book talks and try to include more staff and possibly even patrons. We would like to see book talks with teen advisors, visiting authors, program attendants and other community figures talking about books. By expanding the scope of the book talks we can enrich the conversation of reading and books around the Library and community.
Increase awareness and use of the Seattle Public Library's Readers Advisory ServiceThe community turns to the Library as a place for reading suggestions