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Patent
licensing
Brand
licensing
Technology
licensing
Incubation
1 2 3
Maximize portfolio
value
Leverage assets for
B2B opportunities
Monetize brand and
design expertise
Gated investment process
Labs-led innovation
Licensing and new
businesses
4
Nokia Technologies: Leveraging existing assets and continue innovation for renewal and growth
Agenda
1. What is Nokia Technologies
2. Key long-term and short-term objectives
3. Why we believe we are well positioned to create value
What is Nokia Technologies?
Nokia’s
newest
business
Significantly expanded
opportunities:
More potential customers,
and we no longer compete
with them
38%
Nokia’s mobile device volume
market share in 2007
Previous focus:
Drive revenue while
minimizing business
risk by cross-licensing
standard essential
patents
Nokia’s newest business
Current focus:
Maximize long-term
profits by coordinating
the use of patent,
technology, and brand
licensing
Nokia’s newest business
0%
Nokia’s mobile device volume
market share in Q3 2014
Key
paths to
monetization
Patent licensing
Maximize value of standard
essential and a range of
implementation
patents
Technology licensing
Transform into a software and
solutions company
Brand licensing
Monetize Nokia’s brand and
design expertise
Nokia’s newest business
Technology Licensing
Labs •  Engineering
•  Product Management
•  Go-to-market
Sales
operations
Customer Consumer
Nokia Technologies Royalties
R&D
Technology
Licensing Sales
› › › ›
Technology Licensing - example
Audio Engine •  Productization
•  Product Requirement
Document
•  Market Requirement Document
Software TV & Mobile
Customers
Consumer
Nokia Technologies
› › › ›
R&D
Technology
Licensing Sales
Unit volumes x €0.xx
Our
addressable
markets
Nokia’s newest business
Portable PC
Consumer Desktop PC
Media Players
Digital Camera
Set-top Box
Wearables
Tablet
Flat Panel TV
Mobile devices
Networking hardware
Video on demand
Mobile multimedia
Market sizes in EUR billion
258
53
78
12
17
16
104
EUR 643
billion in
2014
10
2
66
7 20
Source: Gartner, Strategy Analytics
Key
assets
•  Industry leading patent
portfolio and patent
licensing team
•  Industry leading
innovation team
•  Valuable and recognized
brand
What is Nokia Technologies?
Key assets: Industry leading patent portfolio
1993 2003 1H 2014
Cumulative R&D of over EUR 50 billion ~1,200 standard essential patent families,
of which 2/3 will still be in force in 2024
1993 2003 2013
21%
22%
16%
14%
12%
9%
6%
User interface
• Display/touch
• Applications
Radio
• Standard essential patents
• Implementation patents
• Local connectivity
Networks & services
• Security & privacy
• Infrastructure
• Messaging, social
Hardware
• RF & circuitry
• Mechanics, antennas
• Power management
• Sensors, nanotech
Maps and location
• Navigation
• Maps
• Positioning
• Applications
Multimedia
• Audio &video codecs
• Cameras, imaging
• Audio solutions
Software
•  OS, database
•  Applications
Strength in mobile
and adjacent
markets:
10 000 patent
families
Key assets: Industry leading patent portfolio
914new patent families
filed in 2013
75%filed by innovation talent we
have retained
Key assets: Industry leading innovation team
Nokia’s best
innovation
talent
retained
•  Microsoft has a 10-year license to use
the Nokia brand on feature phones
•  Nokia can license the Nokia brand for
handsets from Q4 2016 and for other
devices already now
Key assets: Valuable and recognized brand
One of the top 100
Best Global Brands
Ranked 98th of Best Global Brands
by Interbrand
Valued at €3.2billion
Agenda
1. What is Nokia Technologies
2. Key long-term and short-term objectives
3. Why we believe we are well positioned to create value
•  Research
•  Invention & innovation
•  Technology strategy &
development
•  Standardization
•  Exploration of new areas
Key long-term objectives
Nokia Technologies
Labs and R&D
Patent
Licensing
Technology
Licensing
Brand
Licensing
Incubation
•  Integration support
•  Brand
•  Copyright & trade secrets
•  Patents
•  Design
•  Quality assurance & quality
control
•  Brand
•  Standard essential patents
•  Implementation patents
•  Design & development
•  Brand
•  Copyright & trade secrets
•  Patents
•  Patent portfolio renewal
•  Research in emerging areas
•  Graphene/multimedia/5G/wifi
Key Investment Areas
Nokia Technologies
Labs and R&D
Patent
Licensing
Technology
Licensing
Brand
Licensing
Incubation
•  Engineering
•  Sales and marketing
•  Commercial capabilities
•  Audio/video/sensors
•  Industrial and software
design
•  ODM management
•  Non-essential patents
•  Non-mobile markets
•  Prototyping
•  Experimentation
Key short-term objectives
•  Drive successful patent licensing
outcomes with large mobile device
vendors
•  Currently in arbitration with Samsung,
outcome expected in 2015
•  Expand licensing of standard essential
and implementation patents beyond
the mobile device industry
Patent licensing
•  No authority has ever requested
Nokia to change the way Nokia
licenses its Standard Essential
Patents
•  We are in active dialogue with
authorities and regulators globally
for maintenance of a balanced
regulatory environment
Best practice
FRAND licensing
Agenda
1. What is Nokia Technologies
2. Key long-term and short-term objectives
3. Why we believe we are well positioned to create value
Why we believe we are well positioned to create value
Significantly
increased
amount of
licensable
technologies in
mobile devices
2014 smartphone manufacturer example:
our implementation patents being used
84 User Interface
38 Applications
51 Services
18 PIM &
synchronization
18 Maps &
navigation
28 Security
17 OS & platform
services
31 Local connectivity
14 Antennas
14 Audio
28 Hardware
6 Positioning
29 Radio & RF
16 Imaging
Agreement reached Company Achieved objectives
2008 Qualcomm
2008 Huawei
2008 Blackberry
2011 Apple
2012 Blackberry
2012 Viewsonic
2014 HTC
Expected in 2015 Samsung Pending - in arbitration
Why we believe we are well positioned to create value
Industry leading
patent licensing
team with
strong track
record
✔
✔
✔
✔
✔
✔
✔
•  Help our customers build great products
by leveraging Nokia’s patented innovations
and brand
•  Our licensing approach aims at:
•  Greater overall results
•  Lower regulatory risk
•  More predictable results over time
Why we believe we are well positioned to create value
Strong
understanding of
how to build long-
term relationships
with customers
Attractive
opportunities in
the mobile
handset market
Why we believe we are well positioned to create value
Source: Gartner, Strategy Analytics
Apple and Samsung
21%
11%
11%
57%
7 out of the top 15
vendors are
unlicensed8 out of the top 15
vendors are
licensed
Other
vendors
Q2 2014 value market share for mobile devices
Market size EUR 57 billion in Q2 2014
Portable PC
Consumer Desktop PC
Media Players
Digital Camera
Set-top Box
Wearables
Tablet
Flat Panel TV
Networking hardware
Video on demand
Mobile multimedia
Market sizes in EUR billion
78
16
25
Why we believe we are well positioned to create value
104
17
16
12
10
53
78
66
7
20
EUR 463
billion
in 2018
EUR 385
billion
in 2014
97
17
75
20
104
9
13
9
Source: Gartner, Strategy Analytics
2
Attractive
opportunities
beyond the mobile
handset market
Summary
•  Significantly expanded opportunites, since
we no longer compete with our customers
•  Strategic and coordinated use of patent
licensing, technology licensing, and brand
licensing
•  Industry leading patent portfolio and patent
licensing team
•  Industry leading innovation team
Nokia
Technologies
Summary
Key
objectives
•  Long-term: Build new core capabilities
and become an industry leading provider
of software and solutions
•  Short-term: Drive successful patent
licensing outcomes
Summary
Well positioned
to create
value
•  Market dynamics and our patent licensing
track record over the past 5+ years are
supportive
•  Strong understanding of how to build
long-term relationships with customers
•  Attractive opportunities within and beyond
the mobile handset market
Disclaimer
It should be noted that Nokia and its business are exposed
to various risks and uncertainties and certain statements
herein that are not historical facts are forward-looking
statements, including, without limitation, those regarding
future business and financial performance of Nokia and its
industry and statements preceded by "believe“, "expect“,
"anticipate“, "foresee“, "sees“, "target“, "estimate“,
"designed“, "aim", "plans“, "intends“, "focus“, “continue”,
"will" or similar expressions. These statements are based
on management's best assumptions and beliefs in light of
the information currently available to it. Because they
involve risks and uncertainties, actual results may differ
materially from the results that we currently expect.
Factors, including risks and uncertainties that could cause
these differences can be both external, such as general,
economic and industry conditions, as well as internal
operating factors. We have identified these in more detail
on pages 12-35 of Nokia's annual report on Form 20-F for
the year ended December 31, 2013 under Item 3D. "Risk
Factors." and in our Interim Reports issued on July 24,
2014 and October 23, 2014. Other unknown or
unpredictable factors or underlying assumptions
subsequently proven to be incorrect could cause actual
results to differ materially from those in the forward-
looking statements. Nokia does not undertake any
obligation to publicly update or revise forward-looking
statements, whether as a result of new information,
future events or otherwise, except to the extent legally
required.
In addition to information on our reported IFRS results, we
provide certain information on a non-IFRS, or underlying
business performance, basis. Non-IFRS results exclude all
material special items for all periods. In addition, non-IFRS
results exclude intangible asset amortization and other
purchase price accounting related items arising from
business acquisitions. Nokia believes that our non-IFRS
financial measures provide meaningful supplemental
information to both management and investors regarding
Nokia’s underlying business performance by excluding the
above-described items that may not be indicative of
Nokia’s business operating results. These non-IFRS
financial measures should not be viewed in isolation or as
substitutes to the equivalent IFRS measure(s), but should
be used in conjunction with the most directly comparable
IFRS measure(s) in the reported results. A detailed
explanation of the content of the non-IFRS information
and a reconciliation between the non-IFRS and the
reported information for historical periods can be found in
Nokia’s respective results reports. Please see our issued
Interim Reports for more information on our results and
financial performance for the indicated periods as well as
our operating and reporting structure.
Nokia is a registered trademark of Nokia Corporation.
Other product and company names mentioned herein may
be trademarks or trade names of their respective owners.
© Nokia 2014
Ramzi Haidamus-Nokia Technologies 2014

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Ramzi Haidamus-Nokia Technologies 2014

  • 1.
  • 2. Patent licensing Brand licensing Technology licensing Incubation 1 2 3 Maximize portfolio value Leverage assets for B2B opportunities Monetize brand and design expertise Gated investment process Labs-led innovation Licensing and new businesses 4 Nokia Technologies: Leveraging existing assets and continue innovation for renewal and growth
  • 3. Agenda 1. What is Nokia Technologies 2. Key long-term and short-term objectives 3. Why we believe we are well positioned to create value
  • 4. What is Nokia Technologies? Nokia’s newest business Significantly expanded opportunities: More potential customers, and we no longer compete with them
  • 5. 38% Nokia’s mobile device volume market share in 2007 Previous focus: Drive revenue while minimizing business risk by cross-licensing standard essential patents Nokia’s newest business
  • 6. Current focus: Maximize long-term profits by coordinating the use of patent, technology, and brand licensing Nokia’s newest business 0% Nokia’s mobile device volume market share in Q3 2014
  • 7. Key paths to monetization Patent licensing Maximize value of standard essential and a range of implementation patents Technology licensing Transform into a software and solutions company Brand licensing Monetize Nokia’s brand and design expertise Nokia’s newest business
  • 8. Technology Licensing Labs •  Engineering •  Product Management •  Go-to-market Sales operations Customer Consumer Nokia Technologies Royalties R&D Technology Licensing Sales › › › ›
  • 9. Technology Licensing - example Audio Engine •  Productization •  Product Requirement Document •  Market Requirement Document Software TV & Mobile Customers Consumer Nokia Technologies › › › › R&D Technology Licensing Sales Unit volumes x €0.xx
  • 10. Our addressable markets Nokia’s newest business Portable PC Consumer Desktop PC Media Players Digital Camera Set-top Box Wearables Tablet Flat Panel TV Mobile devices Networking hardware Video on demand Mobile multimedia Market sizes in EUR billion 258 53 78 12 17 16 104 EUR 643 billion in 2014 10 2 66 7 20 Source: Gartner, Strategy Analytics
  • 11. Key assets •  Industry leading patent portfolio and patent licensing team •  Industry leading innovation team •  Valuable and recognized brand What is Nokia Technologies?
  • 12. Key assets: Industry leading patent portfolio 1993 2003 1H 2014 Cumulative R&D of over EUR 50 billion ~1,200 standard essential patent families, of which 2/3 will still be in force in 2024 1993 2003 2013
  • 13. 21% 22% 16% 14% 12% 9% 6% User interface • Display/touch • Applications Radio • Standard essential patents • Implementation patents • Local connectivity Networks & services • Security & privacy • Infrastructure • Messaging, social Hardware • RF & circuitry • Mechanics, antennas • Power management • Sensors, nanotech Maps and location • Navigation • Maps • Positioning • Applications Multimedia • Audio &video codecs • Cameras, imaging • Audio solutions Software •  OS, database •  Applications Strength in mobile and adjacent markets: 10 000 patent families Key assets: Industry leading patent portfolio
  • 14. 914new patent families filed in 2013 75%filed by innovation talent we have retained Key assets: Industry leading innovation team Nokia’s best innovation talent retained
  • 15. •  Microsoft has a 10-year license to use the Nokia brand on feature phones •  Nokia can license the Nokia brand for handsets from Q4 2016 and for other devices already now Key assets: Valuable and recognized brand One of the top 100 Best Global Brands Ranked 98th of Best Global Brands by Interbrand Valued at €3.2billion
  • 16. Agenda 1. What is Nokia Technologies 2. Key long-term and short-term objectives 3. Why we believe we are well positioned to create value
  • 17. •  Research •  Invention & innovation •  Technology strategy & development •  Standardization •  Exploration of new areas Key long-term objectives Nokia Technologies Labs and R&D Patent Licensing Technology Licensing Brand Licensing Incubation •  Integration support •  Brand •  Copyright & trade secrets •  Patents •  Design •  Quality assurance & quality control •  Brand •  Standard essential patents •  Implementation patents •  Design & development •  Brand •  Copyright & trade secrets •  Patents
  • 18. •  Patent portfolio renewal •  Research in emerging areas •  Graphene/multimedia/5G/wifi Key Investment Areas Nokia Technologies Labs and R&D Patent Licensing Technology Licensing Brand Licensing Incubation •  Engineering •  Sales and marketing •  Commercial capabilities •  Audio/video/sensors •  Industrial and software design •  ODM management •  Non-essential patents •  Non-mobile markets •  Prototyping •  Experimentation
  • 19. Key short-term objectives •  Drive successful patent licensing outcomes with large mobile device vendors •  Currently in arbitration with Samsung, outcome expected in 2015 •  Expand licensing of standard essential and implementation patents beyond the mobile device industry Patent licensing
  • 20. •  No authority has ever requested Nokia to change the way Nokia licenses its Standard Essential Patents •  We are in active dialogue with authorities and regulators globally for maintenance of a balanced regulatory environment Best practice FRAND licensing
  • 21. Agenda 1. What is Nokia Technologies 2. Key long-term and short-term objectives 3. Why we believe we are well positioned to create value
  • 22. Why we believe we are well positioned to create value Significantly increased amount of licensable technologies in mobile devices 2014 smartphone manufacturer example: our implementation patents being used 84 User Interface 38 Applications 51 Services 18 PIM & synchronization 18 Maps & navigation 28 Security 17 OS & platform services 31 Local connectivity 14 Antennas 14 Audio 28 Hardware 6 Positioning 29 Radio & RF 16 Imaging
  • 23. Agreement reached Company Achieved objectives 2008 Qualcomm 2008 Huawei 2008 Blackberry 2011 Apple 2012 Blackberry 2012 Viewsonic 2014 HTC Expected in 2015 Samsung Pending - in arbitration Why we believe we are well positioned to create value Industry leading patent licensing team with strong track record ✔ ✔ ✔ ✔ ✔ ✔ ✔
  • 24. •  Help our customers build great products by leveraging Nokia’s patented innovations and brand •  Our licensing approach aims at: •  Greater overall results •  Lower regulatory risk •  More predictable results over time Why we believe we are well positioned to create value Strong understanding of how to build long- term relationships with customers
  • 25. Attractive opportunities in the mobile handset market Why we believe we are well positioned to create value Source: Gartner, Strategy Analytics Apple and Samsung 21% 11% 11% 57% 7 out of the top 15 vendors are unlicensed8 out of the top 15 vendors are licensed Other vendors Q2 2014 value market share for mobile devices Market size EUR 57 billion in Q2 2014
  • 26. Portable PC Consumer Desktop PC Media Players Digital Camera Set-top Box Wearables Tablet Flat Panel TV Networking hardware Video on demand Mobile multimedia Market sizes in EUR billion 78 16 25 Why we believe we are well positioned to create value 104 17 16 12 10 53 78 66 7 20 EUR 463 billion in 2018 EUR 385 billion in 2014 97 17 75 20 104 9 13 9 Source: Gartner, Strategy Analytics 2 Attractive opportunities beyond the mobile handset market
  • 27. Summary •  Significantly expanded opportunites, since we no longer compete with our customers •  Strategic and coordinated use of patent licensing, technology licensing, and brand licensing •  Industry leading patent portfolio and patent licensing team •  Industry leading innovation team Nokia Technologies
  • 28. Summary Key objectives •  Long-term: Build new core capabilities and become an industry leading provider of software and solutions •  Short-term: Drive successful patent licensing outcomes
  • 29. Summary Well positioned to create value •  Market dynamics and our patent licensing track record over the past 5+ years are supportive •  Strong understanding of how to build long-term relationships with customers •  Attractive opportunities within and beyond the mobile handset market
  • 30. Disclaimer It should be noted that Nokia and its business are exposed to various risks and uncertainties and certain statements herein that are not historical facts are forward-looking statements, including, without limitation, those regarding future business and financial performance of Nokia and its industry and statements preceded by "believe“, "expect“, "anticipate“, "foresee“, "sees“, "target“, "estimate“, "designed“, "aim", "plans“, "intends“, "focus“, “continue”, "will" or similar expressions. These statements are based on management's best assumptions and beliefs in light of the information currently available to it. Because they involve risks and uncertainties, actual results may differ materially from the results that we currently expect. Factors, including risks and uncertainties that could cause these differences can be both external, such as general, economic and industry conditions, as well as internal operating factors. We have identified these in more detail on pages 12-35 of Nokia's annual report on Form 20-F for the year ended December 31, 2013 under Item 3D. "Risk Factors." and in our Interim Reports issued on July 24, 2014 and October 23, 2014. Other unknown or unpredictable factors or underlying assumptions subsequently proven to be incorrect could cause actual results to differ materially from those in the forward- looking statements. Nokia does not undertake any obligation to publicly update or revise forward-looking statements, whether as a result of new information, future events or otherwise, except to the extent legally required. In addition to information on our reported IFRS results, we provide certain information on a non-IFRS, or underlying business performance, basis. Non-IFRS results exclude all material special items for all periods. In addition, non-IFRS results exclude intangible asset amortization and other purchase price accounting related items arising from business acquisitions. Nokia believes that our non-IFRS financial measures provide meaningful supplemental information to both management and investors regarding Nokia’s underlying business performance by excluding the above-described items that may not be indicative of Nokia’s business operating results. These non-IFRS financial measures should not be viewed in isolation or as substitutes to the equivalent IFRS measure(s), but should be used in conjunction with the most directly comparable IFRS measure(s) in the reported results. A detailed explanation of the content of the non-IFRS information and a reconciliation between the non-IFRS and the reported information for historical periods can be found in Nokia’s respective results reports. Please see our issued Interim Reports for more information on our results and financial performance for the indicated periods as well as our operating and reporting structure. Nokia is a registered trademark of Nokia Corporation. Other product and company names mentioned herein may be trademarks or trade names of their respective owners. © Nokia 2014