RADICAL 
COLLABORATION 
partnership and inclusion 
Nina Simon @ninaksimon 
Santa Cruz Museum of Art & History
santacruzmah.org
$
What happens $ 
in that building?
web 2.0 is software 
that gets better the more 
people use it 
-Tim O’Reilly, technologist and publisher
how can our work 
get better the more 
people participate?
participation
social bridging
experimentation
2010-2011 
visitors cash 
'#!!!" 
'!!!!" 
&#!!!" 
&!!!!" 
%#!!!" 
%!!!!" 
$#!!!" 
$!!!!" 
#!!!" 
!" 
!"-%%&%%%!! 
!",%%&%%%!! 
!"+%%&%%%!! 
!"*%%&%%%!! 
!")%%&%%%!! 
!"$%%&%%%!! 
!"(!!!! 
%!$!(%!$$" %!$$(%!$%" %!$%(%!$&" 
!"#$%%&%%%'! 
)%$%()%$$! )%$$()%$)! )%$)()%$*!
2010-2011 2011-2012 
visitors cash 
'#!!!" 
'!!!!" 
&#!!!" 
&!!!!" 
%#!!!" 
%!!!!" 
$#!!!" 
$!!!!" 
#!!!" 
!" 
!"-%%&%%%!! 
!",%%&%%%!! 
!"+%%&%%%!! 
!"*%%&%%%!! 
!")%%&%%%!! 
!"$%%&%%%!! 
!"(!!!! 
%!$!(%!$$" %!$$(%!$%" %!$%(%!$&" !"#$%%&%%%'! 
)%$%()%$$! )%$$()%$)! )%$)()%$*!
2010-2011 2011-2012 
2012-2013 
visitors cash 
'#!!!" 
'!!!!" 
&#!!!" 
&!!!!" 
%#!!!" 
%!!!!" 
$#!!!" 
$!!!!" 
#!!!" 
!" 
!"-%%&%%%!! 
!",%%&%%%!! 
!"+%%&%%%!! 
!"*%%&%%%!! 
!")%%&%%%!! 
!"$%%&%%%!! 
!"(!!!! 
%!$!(%!$$" %!$$(%!$%" %!$%(%!$&" !"#$%%&%%%'! 
)%$%()%$$! )%$$()%$)! )%$)()%$*!
NOTE 1: 
A REVOLUTION IS NOT 
AN EXERCISE IN 
CONCENTRIC CIRCLES.
I'm closer to the stodgy traditional museum 
supporter than to the audiences you are 
currently trying to reach, but I strongly support 
your outreach and attempts to involve new 
communities. It is precisely because of that 
outreach that I finally became a museum 
member last year. There was no reason to do 
so before, since the museum was doing 
nothing. I still have little occasion to go to the 
museum, but I'm willing to support it as an 
important community resource.
NOTE 2: 
INVITE MEANINGFUL 
ACTION AT ALL LEVELS.
NOTE 3: 
BE RIGOROUS.
We produce 
programming 
Our mission is 
achieved 
(therefore give us money)
BRIDGING
BRIDGING 
EMPOWERING
NOTE 4: 
THINK PLATFORMS.
NOTE 5: 
MAKE SPACE.
The average scientist, so far as I can make out, 
spends almost all his time working on problems which 
he believes will not be important and he also doesn't 
believe that they will lead to important problems. 
-Richard Hamming, “You and Your Research,” 1986 
[
your 
turn 
OPINIONS/ @NINAKSIMON

Radical Collaboration

  • 1.
    RADICAL COLLABORATION partnershipand inclusion Nina Simon @ninaksimon Santa Cruz Museum of Art & History
  • 2.
  • 4.
  • 5.
    What happens $ in that building?
  • 6.
    web 2.0 issoftware that gets better the more people use it -Tim O’Reilly, technologist and publisher
  • 7.
    how can ourwork get better the more people participate?
  • 8.
  • 15.
  • 19.
  • 21.
    2010-2011 visitors cash '#!!!" '!!!!" &#!!!" &!!!!" %#!!!" %!!!!" $#!!!" $!!!!" #!!!" !" !"-%%&%%%!! !",%%&%%%!! !"+%%&%%%!! !"*%%&%%%!! !")%%&%%%!! !"$%%&%%%!! !"(!!!! %!$!(%!$$" %!$$(%!$%" %!$%(%!$&" !"#$%%&%%%'! )%$%()%$$! )%$$()%$)! )%$)()%$*!
  • 22.
    2010-2011 2011-2012 visitorscash '#!!!" '!!!!" &#!!!" &!!!!" %#!!!" %!!!!" $#!!!" $!!!!" #!!!" !" !"-%%&%%%!! !",%%&%%%!! !"+%%&%%%!! !"*%%&%%%!! !")%%&%%%!! !"$%%&%%%!! !"(!!!! %!$!(%!$$" %!$$(%!$%" %!$%(%!$&" !"#$%%&%%%'! )%$%()%$$! )%$$()%$)! )%$)()%$*!
  • 23.
    2010-2011 2011-2012 2012-2013 visitors cash '#!!!" '!!!!" &#!!!" &!!!!" %#!!!" %!!!!" $#!!!" $!!!!" #!!!" !" !"-%%&%%%!! !",%%&%%%!! !"+%%&%%%!! !"*%%&%%%!! !")%%&%%%!! !"$%%&%%%!! !"(!!!! %!$!(%!$$" %!$$(%!$%" %!$%(%!$&" !"#$%%&%%%'! )%$%()%$$! )%$$()%$)! )%$)()%$*!
  • 25.
    NOTE 1: AREVOLUTION IS NOT AN EXERCISE IN CONCENTRIC CIRCLES.
  • 34.
    I'm closer tothe stodgy traditional museum supporter than to the audiences you are currently trying to reach, but I strongly support your outreach and attempts to involve new communities. It is precisely because of that outreach that I finally became a museum member last year. There was no reason to do so before, since the museum was doing nothing. I still have little occasion to go to the museum, but I'm willing to support it as an important community resource.
  • 35.
    NOTE 2: INVITEMEANINGFUL ACTION AT ALL LEVELS.
  • 41.
    NOTE 3: BERIGOROUS.
  • 46.
    We produce programming Our mission is achieved (therefore give us money)
  • 48.
  • 49.
  • 50.
    NOTE 4: THINKPLATFORMS.
  • 57.
  • 65.
    The average scientist,so far as I can make out, spends almost all his time working on problems which he believes will not be important and he also doesn't believe that they will lead to important problems. -Richard Hamming, “You and Your Research,” 1986 [
  • 66.