RayGo is developing a solution called DriveMode to allow drivers to safely interact with smartphone apps using only voice commands and controls mounted on the steering wheel. DriveMode overlays the most popular apps like WhatsApp and Gmail with an eye-free interface activated by simple touch gestures. This avoids the visual and manual distractions of built-in voice assistants or mounted displays. RayGo's technology was originally developed for smartphones for the blind and has proven eye-free interfaces as well as patents pending for its app overlay and adaptive user experience features. A functional DriveMode prototype has been created for WhatsApp demonstrating its potential to significantly reduce distracted driving.

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Boaz Zilberman, CEO
boaz@project-ray.com
+972-54-6817316
Making driving safer
and more fun

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Smartphones: Driving distraction No. 1

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Voice recognition is not the solution
Natural language apps like Siri create
highest levels of distraction
(source AAA studies)
http://www.wsj.com/articles/the-hassle-of-hands-free-car-tech-1416789679
http://exchange.aaa.com/safety/distracted-driving
Voice recognition in 2014 models
causes high number of complaints
(source WardsAuto and J.D. Power)

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RayGo solution: “no-look, no-touch” UI
based on technology
developed for the blind

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On-the-fly ‘DriveMode’ for popular apps
‘DriveMode’ is an overlay UI for popular apps
Messenger
touch gestures controller keys
complex graphics voice prompts
Gmail
Whatsapp Gmail Messenger

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RayGo steering wheel controller
Bluetooth connection with the phone
Autonomous keyboard and mouse
Motion sensor for detecting driver load

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Technology
• Proven eye-free user interface (patent published)
• Bluetooth controller with autonomous keyboard and
pointing device (patent pending)
• Method for taking over unmodified 3rd party apps and
adding eye-free UI (patent pending)
• Adaptive UX reacting to driving conditions (patent pending)

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RayGo product video
video link: https://youtu.be/cEao7pJV_Dg

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Functional prototype (DriveMode for Whatsapp)
Prototype demo video link: https://youtu.be/wdeCae0oBzk

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A unique solution with clear advantages
Competition RayGo
CarPlay and
Android Car
• Mirrors smartphone display on the car dashboard
• Limited app support and API due to certification
• Only for new cars and expensive aftermarket solutions
• Works in all cars
• Works with any app
Siri
• Relies on sight and natural language commands
• Highest level of distraction (as shown in AAA Research)
• Cannot perform actions inside apps
• Minimal cognitive load
• Works with any app
Navdy
• Heads-Up Display (HUD)
• Relies on sight and gestures - visual/manual distraction
• Cannot perform actions inside apps
• True eye-free operation
• Works with any app
DriveMode
• Android shell for drivers – creates manual distraction
• Cannot perform actions inside apps
• Can be illegal in places where handheld use is prohibited
• Touch-free operation
• Works with any app
NXTDrive
• Android shell with a steering wheel keyboard
• Relies on sight and complex keyboard – visual distraction
• Cannot perform actions inside apps
• True eye-free operation
• Works with any app

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A comprehensive solution to distracted driving
visual
distraction
RayGo: Eye-free
Use apps without looking
Builds on tech developed for the blinds
RayGo: Stress-free
Simple, adaptive UI for apps
No dependency on natural language
RayGo: Touch-free
Mounted on the steering wheel
Easy-to-use layout with 5 keys
driver
distraction

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The Company
Started as a volunteer project in 2011.
Company founded in 2012.
Part of Explore incubator until mid 2013.
Expands into smart car market in 2014.
Products for blind are selling in Israel,
USA, Netherlands.
Active business development in Germany,
India, Brazil, China.
Patented eye-free interface technology.
Easy-to-learn and use even for elderly.
Suite of apps addressing special needs.
Complex client-cloud mobile tech.
is a major partner.
Support from Google and MSFT.
Working with blind organizations
worldwide.
Brief history Selling since 2013
Smartphone for the blind Extensive partnerships
From social enterprise to a growth startup

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connected
car
connected
driver
RAYgo for the connected driver

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ProjectRAYConfidential©
WWW.GETRAYGO.COM
Boaz Zilberman, CEO
boaz@project-ray.com
+972-54-6817316
Making driving safer
and more fun