Quora is a question and answer site where users can ask questions and provide answers to educate others. It was created by former Facebook employees to allow sharing of expertise through questions and answers. Users can connect with others who have similar interests, and the interface is beautifully designed. Unlike other social media sites, people use Quora primarily to find information rather than for social interaction.

1. Quora
● Focus is on education and
information.
● Started by two former
facebook employees who
wanted to create a website
specifically for questions
and answers.
● Allows users to share their
expertise.
● Allows user to connect
with other people who
have the same interests.

2. Quora
VS
Quora has been compared to Yahoo
Answers, but there are major difference:
● Yahoo Answer gets a lot of spam.
● Quora has a beautifully designed
interface.
● Quora allows users to merge similar
questions.
● Quora has a social network and
blogging platform.
● Quora has a point system that allows
user to earn points to promote their
questions and answers.

3. Quora
Quora As
A Digital
Marketing
Tool
● Quora allows business to
educate potential clients.
● Quora gives businesses
the opportunity to
establish trust by
providing answers for free.
● Unlike other social media
sites, people go to Quora
to find information and
not necessarily for its
social interaction features.

4. Quora
Quora:
The
Basics
● Questions are divided by
topics and subtopics.
● Keep track of interesting
topic by following them.
● Keep track of users who
post interesting answers
by following them.
● Topic related activity will
go into your newsfeed.
● Related item link on every
page to promote
unanswered questions to
users.

5. Quora: Profile Creation Tips
● The 'About Me' section is
the first thing users will
see when they click on
your profile. Make sure to
include your website and
contract information.
Quora does not have a
separate place for this
information.
● Answer questions about
where you live, work and
personal interests. This
will allow you to connect
with more users.
● Fill out 'Experience'
Section with absolutely
anything of interest to
you. Quora will suggest
topics to follow based on
this.
● Click on links to connect
to other social media. You
questions and answers
will be shared there.
● You can also share to
Wordpress or Tumbler
blog.

6. Quora Credit
Devinder Maheshwari
answers “What are Quora
Credits?” on Quora:
● When you begin with your
account, Quora provides you
with an initial sum of 500
credits so as to make sure
that you can actively take
part in discussions.
● Asking a question is free
now.
● When your Question is
followed by someone, you get
10 credits in your account.
● You can also promote your
Question by spending some
credits, To promote your
question to 100 people you
have to spend 500 credits
and to promote you need to
have minimum 100 credits
with you.
● Coming to the answer side,
Answering is free.
● When your answer is
relevant and gets upvotes,
you get credits, one vote up
adds 10 credits in your
account, 2 vote ups, adds 20
credits and so on.
Continued...

7. Quora Credits Continued
● When the questioner
upvotes your answer
you get 50 credits.
● If you have a board and
your board post get
upvotes, you get credits,
1 upvote adds 10 credits
and so on.
● You can promote your
own answers in the
same way as you do
with the question.
● Another feature is Ask to
Answer. If someone asks you
a question, you will be
notified, set your asking
price (credits), answer the
question and earn credits.
Even if you don't answer the
question you can fetch some
credits out of it.
● And the last one, when you
are out of credits you can
ask your friends on Quora to
give you some credits from
their account which is
feasible only when your
friend has more than 500
credits.

8. Quora: Ask to Answer
In your account settings,
you can set your Ask to
Answer price. There are 4
options:
Free, 25 credits, 35 credits
and 50 credits.
If someone asks you a
questions and you answer it,
they have to transfer the
appropriate amount of credit
to you.
When you ask a question,
Quora will give you a list of
users, that have expertise in
that area, with their Ask to
Answer price.
Barack Obama joined Quora
and apparently has an Ask To
Answer Price of 202,000
credits. So far he has
answered 3 questions.

9. Quora and Social Media
● Quora can connect with
Facebook, Twitter and
Linkedin
● Unless you sign up with
Google, there is no way to
connect to it once you have
an account.
● If you share a link to Quora,
the receiver can't see the
quora page unless they are
signed in to Quora.
● Best not to share
automatically on your social
media accounts, but better
to post only those items you
want.

10. Quora Blog
● Is only accessible to other
Quora users.
● Users who follow you will get
your blog posts in their feed.
● Settings include public,
private and secret.
● Secret – can only be viewed
by blog members
● Public – can be view by
anyone (as logged as they
are a Quora member.)
● Private – title will show up in
feeds but full post is only
accessible to those approved.
● Users can create multiple
blogs.
● Users can create joint blogs
with other users.
● If you are trying to promote
yourself or business, it is
best to update your blog
regularly.
● Link blog posts to business
website. (ie. “To learn more
check our our website... “)

11. Quora
For more information
on Quora check out
The Complete Guide
to Quora by Tom
Corson-Knowles.