Question 4
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The target audience for Lazarus Magazine would be males aged 18-40 who enjoy heavy metal music. Specifically, it would target fans in socioeconomic classes C1, C2, and D in order to appeal to both middle class and working class metal fans. It would also target female metal fans who are underrepresented in existing metal magazines. The magazine would feature articles, images, and advertisements that appeal to metal fans' interests in music, concerts, albums, musical instruments, and gaming to attract its target readership.
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Initial introductory task
Music magazines are publications dedicated to specific music genres like pop, rock, and hip hop. They contain news, interviews, reviews and photos related to artists within that genre. Readers expect to see images of musicians associated with the genre as well as content reflecting the target audience. Magazine covers aim to attract their target readership through large mastheads indicating the genre, central images of famous artists, and headlines about featured content.
Task 1
A music magazine is a publication targeted towards a specific music genre and its audience. It aims to create intimacy between readers by assuming they are already familiar with the genre's content. Typical content includes celebrity gossip, tour dates, success stories, interviews, reviews, and charts focused on the genre. Images commonly feature bands, fans with artists, music festivals, album covers, and representations of the genre's culture. General characteristics of all music magazines include direct address of readers, mastheads related to their genre, legally required publishing details, biographies of editors or artists, and promotional text to draw readers' attention.
Audience profiles
The target audience for a rock music magazine is primarily young adults aged 16-34, with the median age being 24. Rock music is presented as a fun and youthful genre that appeals mainly to men, as most rock artists and bands are male-dominated. The magazine focuses on providing up-to-date information on artists and bands through features like interviews, posters, and details on tours and new albums. While some readers enjoy learning about their favorite acts, others feel magazines can be too predictable by focusing on the same topics across issues or only certain popular artists.
Target audiece profile
The document describes a new music magazine called "Live and Loud" that aims to promote indie rock music. It will inform readers about upcoming concerts, new music releases from popular artists, and interviews. It also aims to help smaller indie bands gain exposure. The target reader is described as a young person aged 15-23 who enjoys attending parties, drinking, socializing, and going to concerts frequently. They are passionate about indie rock music and may play in a local band themselves.
Primary Research Analysis
The document analyzes survey responses from a target audience for a new music magazine. It found that the audience is primarily male, aged 15-19, from a white ethnicity in the UK. Most are in full-time education and willing to spend up to £3 on entertainment. Popular music genres are rock, metal, dubstep and alternative. The majority consume media online but would also purchase a print magazine for £2.50. They are interested in music news and hobbies like guitar and drums. Interviews with sample audience members found they prefer magazines for reviews and freebies but they are not essential to social life.
Log book
This document is a log book for a student named Jerin Roy documenting their preliminary work on a music magazine project for an OCR Media Studies course. It includes research on established music magazines, their target audiences, conventions used in magazine design, and the publisher IPC Media (now called Time Inc. UK). The research found that magazines like NME target teenagers interested in alternative rock and indie music to keep up with bands and scenes. Conventions like rhetorical questions, cover images, mastheads and barcodes were identified, but straplines describing the magazine were missing from examples.
Task 1
This document summarizes the genres, expected content, publishers, and target audiences of three music magazines: KERRANG!, Top of the Pops, and NME. KERRANG! focuses on rock, metal, and punk bands and includes concert reviews and reader comments. Top of the Pops targets teenage girls and features stories about pop stars and beauty tips. NME covers alternative music and updates readers on popular alternative bands in the UK.
Magazine article
The document summarizes magazines that cover electronic dance music (EDM). It notes that the magazines, such as Mixmag, DJmag, and Trap Magazine, represent both positive and negative stereotypes of their audience. Specifically, they acknowledge the stereotype that EDM fans use drugs, though not all do. The magazines use an informal, conversational style suited to their young, 16-30 year old audience. While most readers are male, the magazines do not explicitly target just men. Front covers typically feature well-known music producers to attract readers interested in that artist's music.
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Initial introductory task
Music magazines are publications dedicated to specific music genres like pop, rock, and hip hop. They contain news, interviews, reviews and photos related to artists within that genre. Readers expect to see images of musicians associated with the genre as well as content reflecting the target audience. Magazine covers aim to attract their target readership through large mastheads indicating the genre, central images of famous artists, and headlines about featured content.
Task 1
A music magazine is a publication targeted towards a specific music genre and its audience. It aims to create intimacy between readers by assuming they are already familiar with the genre's content. Typical content includes celebrity gossip, tour dates, success stories, interviews, reviews, and charts focused on the genre. Images commonly feature bands, fans with artists, music festivals, album covers, and representations of the genre's culture. General characteristics of all music magazines include direct address of readers, mastheads related to their genre, legally required publishing details, biographies of editors or artists, and promotional text to draw readers' attention.
Audience profiles
The target audience for a rock music magazine is primarily young adults aged 16-34, with the median age being 24. Rock music is presented as a fun and youthful genre that appeals mainly to men, as most rock artists and bands are male-dominated. The magazine focuses on providing up-to-date information on artists and bands through features like interviews, posters, and details on tours and new albums. While some readers enjoy learning about their favorite acts, others feel magazines can be too predictable by focusing on the same topics across issues or only certain popular artists.
Target audiece profile
The document describes a new music magazine called "Live and Loud" that aims to promote indie rock music. It will inform readers about upcoming concerts, new music releases from popular artists, and interviews. It also aims to help smaller indie bands gain exposure. The target reader is described as a young person aged 15-23 who enjoys attending parties, drinking, socializing, and going to concerts frequently. They are passionate about indie rock music and may play in a local band themselves.
Primary Research Analysis
The document analyzes survey responses from a target audience for a new music magazine. It found that the audience is primarily male, aged 15-19, from a white ethnicity in the UK. Most are in full-time education and willing to spend up to £3 on entertainment. Popular music genres are rock, metal, dubstep and alternative. The majority consume media online but would also purchase a print magazine for £2.50. They are interested in music news and hobbies like guitar and drums. Interviews with sample audience members found they prefer magazines for reviews and freebies but they are not essential to social life.
Log book
This document is a log book for a student named Jerin Roy documenting their preliminary work on a music magazine project for an OCR Media Studies course. It includes research on established music magazines, their target audiences, conventions used in magazine design, and the publisher IPC Media (now called Time Inc. UK). The research found that magazines like NME target teenagers interested in alternative rock and indie music to keep up with bands and scenes. Conventions like rhetorical questions, cover images, mastheads and barcodes were identified, but straplines describing the magazine were missing from examples.
Task 1
This document summarizes the genres, expected content, publishers, and target audiences of three music magazines: KERRANG!, Top of the Pops, and NME. KERRANG! focuses on rock, metal, and punk bands and includes concert reviews and reader comments. Top of the Pops targets teenage girls and features stories about pop stars and beauty tips. NME covers alternative music and updates readers on popular alternative bands in the UK.
Magazine article
The document summarizes magazines that cover electronic dance music (EDM). It notes that the magazines, such as Mixmag, DJmag, and Trap Magazine, represent both positive and negative stereotypes of their audience. Specifically, they acknowledge the stereotype that EDM fans use drugs, though not all do. The magazines use an informal, conversational style suited to their young, 16-30 year old audience. While most readers are male, the magazines do not explicitly target just men. Front covers typically feature well-known music producers to attract readers interested in that artist's music.
Target audience research
The target audience for electronic dance music (EDM) magazines is typically people ages 16-25. Specifically, readers of the UK dance magazine Mixmag tend to be 24 years old, mostly male (72%), and have a high disposable income that they spend on nights out, clothes, music, and technology. These readers are early adopters of new music and trends, constantly seeking out the newest music and clubs before they become mainstream. To attract this audience, the author plans to conduct surveys and interviews of EDM fans in this demographic to learn what draws them to magazines, and will apply a casual, informative style with bright colors and short text.
Initial introductory task 1
This document discusses music magazines and their key features. It asks and answers four general questions about music magazines: 1) What is a music magazine? 2) What content can be expected? 3) What images can be expected? 4) What general features do music magazines have? It then examines the front covers of four music magazines, analyzing their common features and why those features are important. Finally, it analyzes one magazine cover in more detail, determining the genre of music and target audience.
Emma walker audience profile
The target audience of the pop music magazine is women aged 14-30 because the magazine will take a sophisticated approach to discussing the latest pop stars like Rita Ora, Rihanna, and Demi Lovato. The socio-economic status of readers will be B, C1, and C2, meaning they will be employed and able to purchase the magazine. According to uses and gratification theory, readers will form personal connections to cover stars and learn about new music and fashion from articles. Per Maslow's hierarchy of needs, readers will be "survivors" attracted to learning about the latest pop stars. The stereotypical reader is a British woman aged 14-30 who has a respectable job and is creative and
Presentation1
The document summarizes the design elements of a hip-hop music magazine called "Vibe". It notes that the large "V" in the title sticks to the branding theme and symbolizes the magazine. Subheadings are in bold capital letters to help readers find sections, and the bold white font complements the red background color. The main image depicts a naked hip-hop artist with tattoos and jewelry, symbolizing the genre and implying his success. The target audience is described as males aged 18-30, mainly from working-class backgrounds who listen to hip-hop.
Target audience profile
The document discusses the demographics and psychographics of the target audience for a proposed electronic dance music (EDM) magazine. The target age is 16 and older due to EDM content. Both males and females are targeted, though males may prefer more aggressive genres. The target location is all of Britain. The target socio-economic class is D and E, which includes students and lower-income workers who can afford the £2-3 price. Psychographics include enjoying EDM, partying, social media, and producing music. The magazine will provide tutorials to appeal to these interests. An example target reader named Tommy is also described.
Audience Research
The document summarizes the results of a survey of 16-20 year olds about their music magazine preferences. Key findings include:
- Indie and rock music were the most popular genres among respondents.
- The majority read music magazines either yearly or never.
- Most would pay £2-2.99 for a magazine.
- Kerrang! was the most popular existing magazine brand.
- Respondents are attracted most to eye-catching images and bold headlines.
- The survey showed mixed interest in articles about artists' music versus personal lives.
Dddddd
The target audience for the magazine is primarily males aged 15-40 who are white/English. They enjoy rock music genres like alternative and indie, use social media, enjoy fashion/films/gigs, and would fall in the C2-B income brackets. The secondary audiences are females who enjoy rock music and older adults aged 20-40 who are passing their music tastes to younger generations. The primary audience VAL type is "Fun/Atics" - fun-seeking and active young people, while secondary types include "Priority Parents" and "Fulfillers".
Mood board and mission statement
Finnley Gough-Timothy's rock music magazine will provide insights into the rock music industry for 15-20 year olds, primarily male audiences. The monthly magazine will feature both current and classic rock bands through first-person interviews, album and concert reviews, and the latest trends in the rock community. The mission is to give readers inside knowledge and up-to-date information on their favorite bands through in-depth interviews and reviews.
Task 5 choosing a music genre
The document considers three genres - rock music, pop music, and metal music - as potential options for a new music magazine. For rock music, the strengths include a large target market and variety of content, but weaknesses are competition from existing successful rock magazines and difficulty standing out. For pop music, the strengths are its broad popularity and lack of competition, but weaknesses include lack of expertise in pop music. For metal music, the strengths are an established target market and familiarity with the genre, but weaknesses mirror those of rock - competition from other metal magazines and challenges providing unique content.
What is a music magazine?
A music magazine covers various music genres like indie, rock, hip hop, and pop through photoshoots, interviews, album and performance reviews, competitions, and gossip. Different music magazines have distinct styles tailored to their target audiences - for example, R&B magazines traditionally use bold red, black, white, and yellow colors and fonts to attract a mature market, while jazz magazines feature stylish images and bold red, white, black, and blue colors with limited graffiti-style fonts to portray an urban feel appropriate for the genre. All magazines include key identifying information like mastheads, barcodes, prices, and dates.
What is a music magazine?
A music magazine covers various music genres like indie, rock, hip hop, and pop through photoshoots, interviews, album and performance reviews, competitions, and gossip. Different music magazines have distinct styles tailored to their target audiences - for example, R&B magazines traditionally use bold red, black, white, and yellow colors and fonts to attract a mature market, while jazz magazines feature stylish images and bold red, white, black, and blue colors with limited graffiti-style fonts to portray an urban feel appropriate for the genre. All magazines include key identifying information like mastheads, barcodes, prices, and dates.
Music mag presentation
This document discusses music magazines. It defines a music magazine as focusing on a specific music genre through stories, advertisements, and entertainment. Content typically includes text articles, interviews, images of artists and events relating to the genre. General characteristics of music magazines are a masthead, straplines describing the content, and cover images representing the genre. These features help attract audiences and distinguish each magazine.
FINAL media evealuaton q4
The primary audience of the magazine is teens and young adults aged 16-25 who enjoy rock and metal music. The secondary audience is slightly older adults aged 26-32 also interested in rock and metal.
The target audiences fit within socio-economic groups C2 and D, comprising skilled and semi-skilled manual workers. The secondary audience fits within group C1, made up of office workers and junior managers.
The psychographic profile of the primary audience depicts them as "strugglers and aspirers" who enjoy traveling to concerts and festivals using their cars. They work retail or manual jobs and enjoy music, video games, books, and fantasy/action movies as escapism. The magazine content and design
Magazine pitch
The magazine pitch proposes a monthly magazine aimed at teenagers and young adults between 15-24 years old who enjoy indie and rock music. The magazine will focus on new and emerging rock music, filling a gap in existing magazines that only focus on rock or indie separately. It will include interviews with band members, music reviews and coverage of recent music events and festivals through photographs, highlights and festival tips. The magazine style targets "indie-rock chicks" with a personal feel including many photographs and quotes.
Pitch
Beats is a new weekly magazine aimed at 16-24 year olds. It will cover rock and pop artists, events, interviews, and festival/concert dates for £3.50 per issue. The magazine will have a laid back style to match the music genre with informal text and images of bands and musicians accompanying articles. A double page spread will include an exclusive interview with a band about a new album and future concerts, using pull quotes from the text and photos of the band members.
Radial analysis 2014
This document summarizes the key elements and design features of two magazine covers and how they appeal to their target audiences. The first magazine targets an alternative youth tribe interested in rock and punk music. Its cover features a central image of people with an emo/goth style, references to The Beatles and Rolling Stones, and an article about Jack White to appeal to this audience. The second magazine targets male sports fans ages 8-14. Its cover features a large central image of a famous footballer, offers free trading cards and posters, and articles on popular sports headlines to engage young sports enthusiasts.
4. Proposal 2
This proposal is for a print music magazine called Rock Sound that will cover rock, metal, and hip hop genres. It will entertain fans of those genres through interviews, upcoming tour and album information. The main audience is females aged 13-15, who were identified through a survey as interested in those genres of music. The magazine will have a similar style to Kerrang but with its own unique elements like free posters and ads along the sides of the cover. Interviews and some bad language may be unsuitable for younger children, but will not restrict their ability to purchase it. The magazine aims to appeal to all social statuses and not intentionally offend any groups.
Question 4
The document discusses the target audience for a magazine about drum and bass music. The intended audience is 16-30 year olds who are fans of this genre of music. Market research found that few magazines currently cover this genre, so the author aims to fill that gap. The magazine's style uses informal language, pictures, and bright colors that would appeal to younger readers interested in music festivals and the drum and bass scene. A typical reader is described as a 25 year old man who listens to this music for enjoyment and hobby.
Who would be the audience for your media
The document discusses the target audience for a metal music magazine. It describes the ideal reader as someone interested in metal music, musical instruments, and festivals. It notes that the audience would likely be 16 years or older and interested in bands like Metallica, Pantera, and Slipknot. The document also discusses the clothing style of the target audience, which takes inspiration from iconic metal bands. It aims to appeal to both male and female readers between 16 and 50+ who enjoy going to concerts and buying band merchandise.
Task 1
This music magazine targets young girls as its audience. It is focused on the pop genre based on the bright colors, mainstream artists shown, and inclusion of the word "pop" in the masthead. Heart shapes and romantic themes throughout also indicate a focus on pop music. The target audience of young girls is evident from the pink/yellow color scheme, images of male artists, and mention of fashion, both of which would appeal to young female readers interested in pop music artists and trends.
Magazine evaluation 2
This document summarizes how the magazine addresses its target audience. It uses fashionable clothing brands and artists that were most popular from the 1960s-1990s to attract readers interested in music from that era. Models on the cover are dressed in classic mod styles and make eye contact to engage readers. Story titles and pull quotes tease interesting content. The table of contents and band index allow readers to easily find content they care about. A competition and listing of upcoming gigs provide additional value for readers. Overall, the magazine is designed to appeal to 15-45 year old fans of mod, indie, and alternative rock music from the UK through its focus on fashion, artists, and content relevant to that demographic.
Magazine evaluation -
The document provides questions for evaluating a media product. The respondent's magazine targets people interested in 1960s-1990s English music genres like mod, indie rock, and alternative music. It aims to appeal to this audience through its fashionable models, focus on well-known artists from these genres, and interviews providing insider perspectives on bands. The respondent believes the magazine accurately represents its primarily male, working class, 15-45 year old readership interested in this older style of English music.
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Target audience research
The target audience for electronic dance music (EDM) magazines is typically people ages 16-25. Specifically, readers of the UK dance magazine Mixmag tend to be 24 years old, mostly male (72%), and have a high disposable income that they spend on nights out, clothes, music, and technology. These readers are early adopters of new music and trends, constantly seeking out the newest music and clubs before they become mainstream. To attract this audience, the author plans to conduct surveys and interviews of EDM fans in this demographic to learn what draws them to magazines, and will apply a casual, informative style with bright colors and short text.
Initial introductory task 1
This document discusses music magazines and their key features. It asks and answers four general questions about music magazines: 1) What is a music magazine? 2) What content can be expected? 3) What images can be expected? 4) What general features do music magazines have? It then examines the front covers of four music magazines, analyzing their common features and why those features are important. Finally, it analyzes one magazine cover in more detail, determining the genre of music and target audience.
Emma walker audience profile
The target audience of the pop music magazine is women aged 14-30 because the magazine will take a sophisticated approach to discussing the latest pop stars like Rita Ora, Rihanna, and Demi Lovato. The socio-economic status of readers will be B, C1, and C2, meaning they will be employed and able to purchase the magazine. According to uses and gratification theory, readers will form personal connections to cover stars and learn about new music and fashion from articles. Per Maslow's hierarchy of needs, readers will be "survivors" attracted to learning about the latest pop stars. The stereotypical reader is a British woman aged 14-30 who has a respectable job and is creative and
Presentation1
The document summarizes the design elements of a hip-hop music magazine called "Vibe". It notes that the large "V" in the title sticks to the branding theme and symbolizes the magazine. Subheadings are in bold capital letters to help readers find sections, and the bold white font complements the red background color. The main image depicts a naked hip-hop artist with tattoos and jewelry, symbolizing the genre and implying his success. The target audience is described as males aged 18-30, mainly from working-class backgrounds who listen to hip-hop.
Target audience profile
The document discusses the demographics and psychographics of the target audience for a proposed electronic dance music (EDM) magazine. The target age is 16 and older due to EDM content. Both males and females are targeted, though males may prefer more aggressive genres. The target location is all of Britain. The target socio-economic class is D and E, which includes students and lower-income workers who can afford the £2-3 price. Psychographics include enjoying EDM, partying, social media, and producing music. The magazine will provide tutorials to appeal to these interests. An example target reader named Tommy is also described.
Audience Research
The document summarizes the results of a survey of 16-20 year olds about their music magazine preferences. Key findings include:
- Indie and rock music were the most popular genres among respondents.
- The majority read music magazines either yearly or never.
- Most would pay £2-2.99 for a magazine.
- Kerrang! was the most popular existing magazine brand.
- Respondents are attracted most to eye-catching images and bold headlines.
- The survey showed mixed interest in articles about artists' music versus personal lives.
Dddddd
The target audience for the magazine is primarily males aged 15-40 who are white/English. They enjoy rock music genres like alternative and indie, use social media, enjoy fashion/films/gigs, and would fall in the C2-B income brackets. The secondary audiences are females who enjoy rock music and older adults aged 20-40 who are passing their music tastes to younger generations. The primary audience VAL type is "Fun/Atics" - fun-seeking and active young people, while secondary types include "Priority Parents" and "Fulfillers".
Mood board and mission statement
Finnley Gough-Timothy's rock music magazine will provide insights into the rock music industry for 15-20 year olds, primarily male audiences. The monthly magazine will feature both current and classic rock bands through first-person interviews, album and concert reviews, and the latest trends in the rock community. The mission is to give readers inside knowledge and up-to-date information on their favorite bands through in-depth interviews and reviews.
Task 5 choosing a music genre
The document considers three genres - rock music, pop music, and metal music - as potential options for a new music magazine. For rock music, the strengths include a large target market and variety of content, but weaknesses are competition from existing successful rock magazines and difficulty standing out. For pop music, the strengths are its broad popularity and lack of competition, but weaknesses include lack of expertise in pop music. For metal music, the strengths are an established target market and familiarity with the genre, but weaknesses mirror those of rock - competition from other metal magazines and challenges providing unique content.
What is a music magazine?
A music magazine covers various music genres like indie, rock, hip hop, and pop through photoshoots, interviews, album and performance reviews, competitions, and gossip. Different music magazines have distinct styles tailored to their target audiences - for example, R&B magazines traditionally use bold red, black, white, and yellow colors and fonts to attract a mature market, while jazz magazines feature stylish images and bold red, white, black, and blue colors with limited graffiti-style fonts to portray an urban feel appropriate for the genre. All magazines include key identifying information like mastheads, barcodes, prices, and dates.
What is a music magazine?
A music magazine covers various music genres like indie, rock, hip hop, and pop through photoshoots, interviews, album and performance reviews, competitions, and gossip. Different music magazines have distinct styles tailored to their target audiences - for example, R&B magazines traditionally use bold red, black, white, and yellow colors and fonts to attract a mature market, while jazz magazines feature stylish images and bold red, white, black, and blue colors with limited graffiti-style fonts to portray an urban feel appropriate for the genre. All magazines include key identifying information like mastheads, barcodes, prices, and dates.
Music mag presentation
This document discusses music magazines. It defines a music magazine as focusing on a specific music genre through stories, advertisements, and entertainment. Content typically includes text articles, interviews, images of artists and events relating to the genre. General characteristics of music magazines are a masthead, straplines describing the content, and cover images representing the genre. These features help attract audiences and distinguish each magazine.
FINAL media evealuaton q4
The primary audience of the magazine is teens and young adults aged 16-25 who enjoy rock and metal music. The secondary audience is slightly older adults aged 26-32 also interested in rock and metal.
The target audiences fit within socio-economic groups C2 and D, comprising skilled and semi-skilled manual workers. The secondary audience fits within group C1, made up of office workers and junior managers.
The psychographic profile of the primary audience depicts them as "strugglers and aspirers" who enjoy traveling to concerts and festivals using their cars. They work retail or manual jobs and enjoy music, video games, books, and fantasy/action movies as escapism. The magazine content and design
Magazine pitch
The magazine pitch proposes a monthly magazine aimed at teenagers and young adults between 15-24 years old who enjoy indie and rock music. The magazine will focus on new and emerging rock music, filling a gap in existing magazines that only focus on rock or indie separately. It will include interviews with band members, music reviews and coverage of recent music events and festivals through photographs, highlights and festival tips. The magazine style targets "indie-rock chicks" with a personal feel including many photographs and quotes.
Pitch
Beats is a new weekly magazine aimed at 16-24 year olds. It will cover rock and pop artists, events, interviews, and festival/concert dates for £3.50 per issue. The magazine will have a laid back style to match the music genre with informal text and images of bands and musicians accompanying articles. A double page spread will include an exclusive interview with a band about a new album and future concerts, using pull quotes from the text and photos of the band members.
Radial analysis 2014
This document summarizes the key elements and design features of two magazine covers and how they appeal to their target audiences. The first magazine targets an alternative youth tribe interested in rock and punk music. Its cover features a central image of people with an emo/goth style, references to The Beatles and Rolling Stones, and an article about Jack White to appeal to this audience. The second magazine targets male sports fans ages 8-14. Its cover features a large central image of a famous footballer, offers free trading cards and posters, and articles on popular sports headlines to engage young sports enthusiasts.
4. Proposal 2
This proposal is for a print music magazine called Rock Sound that will cover rock, metal, and hip hop genres. It will entertain fans of those genres through interviews, upcoming tour and album information. The main audience is females aged 13-15, who were identified through a survey as interested in those genres of music. The magazine will have a similar style to Kerrang but with its own unique elements like free posters and ads along the sides of the cover. Interviews and some bad language may be unsuitable for younger children, but will not restrict their ability to purchase it. The magazine aims to appeal to all social statuses and not intentionally offend any groups.
Question 4
The document discusses the target audience for a magazine about drum and bass music. The intended audience is 16-30 year olds who are fans of this genre of music. Market research found that few magazines currently cover this genre, so the author aims to fill that gap. The magazine's style uses informal language, pictures, and bright colors that would appeal to younger readers interested in music festivals and the drum and bass scene. A typical reader is described as a 25 year old man who listens to this music for enjoyment and hobby.
What's hot (18)
Similar to Question 4
Who would be the audience for your media
The document discusses the target audience for a metal music magazine. It describes the ideal reader as someone interested in metal music, musical instruments, and festivals. It notes that the audience would likely be 16 years or older and interested in bands like Metallica, Pantera, and Slipknot. The document also discusses the clothing style of the target audience, which takes inspiration from iconic metal bands. It aims to appeal to both male and female readers between 16 and 50+ who enjoy going to concerts and buying band merchandise.
Task 1
This music magazine targets young girls as its audience. It is focused on the pop genre based on the bright colors, mainstream artists shown, and inclusion of the word "pop" in the masthead. Heart shapes and romantic themes throughout also indicate a focus on pop music. The target audience of young girls is evident from the pink/yellow color scheme, images of male artists, and mention of fashion, both of which would appeal to young female readers interested in pop music artists and trends.
Magazine evaluation 2
This document summarizes how the magazine addresses its target audience. It uses fashionable clothing brands and artists that were most popular from the 1960s-1990s to attract readers interested in music from that era. Models on the cover are dressed in classic mod styles and make eye contact to engage readers. Story titles and pull quotes tease interesting content. The table of contents and band index allow readers to easily find content they care about. A competition and listing of upcoming gigs provide additional value for readers. Overall, the magazine is designed to appeal to 15-45 year old fans of mod, indie, and alternative rock music from the UK through its focus on fashion, artists, and content relevant to that demographic.
Magazine evaluation -
The document provides questions for evaluating a media product. The respondent's magazine targets people interested in 1960s-1990s English music genres like mod, indie rock, and alternative music. It aims to appeal to this audience through its fashionable models, focus on well-known artists from these genres, and interviews providing insider perspectives on bands. The respondent believes the magazine accurately represents its primarily male, working class, 15-45 year old readership interested in this older style of English music.
Magazine evaluation 2
The document provides questions for evaluating a media product. The respondent's magazine targets people interested in 1960s-1990s English music genres like mod, indie rock, and alternative music. It aims to appeal to this audience through its fashionable models, focus on well-known artists from these genres, and interviews providing insider perspectives on bands. The respondent believes the magazine accurately represents its primarily male, working class, 15-45 year old readership interested in this nostalgic music culture.
Magazine evaluation 2 FINISHED
The document provides questions for evaluating a media product. The respondent's magazine targets people aged 15-45 interested in 1960s-1990s English music genres like mod, indie rock, and alternative music. To attract this audience, the magazine features fashionable models, prominent artists from those genres, and interviews bands in their own words. While both genders may be interested, the respondent estimates more male than female readers due to the predominantly male artists featured. The magazine aims to represent working class audiences and revive interest in English music from those eras that is often overlooked today.
Evaluation Question 4 & 5
The document discusses the target audience and addressing of the audience for a heavy metal magazine. The primary audience would be heavy metal fans aged 16-30, mainly male, who want to learn more about their favorite artists. To attract this audience, the magazine uses a black and red color scheme associated with metal. It signals it is a serious publication for metal fans through the masthead font and tagline. The cover and articles aim to appeal to fan interests like concerts and interviews with prominent metal artists.
Media evaluation 2
This document summarizes the audience research and analysis conducted for a music magazine called DIRT. The primary audience is identified as males and females aged 16-25 who enjoy rock and indie music. Research shows this group enjoys shopping at stores like Topshop, Urban Outfitters and River Island. The cover star chosen is Alex Turner from Arctic Monkeys to appeal to this audience as they identified AM as their favorite band. The magazine will be distributed weekly through Bauer Media group to target the same niche audience as magazines like Kerrang. Multi-platform access through a website, app and social media is discussed to engage readers online.
Codes and Conventions
Music magazines aim to make readers feel part of a like-minded community that shares their interests and values. Magazines promote musical tastes and influence readers, who are often aspiring musicians. The style of magazines reflects the genres they promote. Independent ("indie") music refers to non-commercial artists opposing mainstream music; it has become popular among teenagers. The magazines Kerrang and NME focus on indie rock music and target male readers aged 15-24 through coverage of new releases, concerts, and reviews. Their covers feature prominent logos and images that establish brands and hint at stories inside.
Music magazine evaluation
This document summarizes how the magazine addresses and attracts its target audience. It aims to appeal to people aged 15-45 interested in 1960s-1990s British music genres like mod, indie rock, and alternative music. The models are dressed in classic mod fashion to represent this subculture. Band names and artists mentioned on the cover, like Oasis and The Libertines, would appeal to this audience. The content, layout, and price are designed to clearly communicate the magazine's focus on this niche music scene and attract readers interested in learning about new artists and going to concerts within this style of music.
Question 4 pp
The target audience for the indie/alternative magazine would be men and women aged 16-25 who enjoy discovering new non-mainstream music, going to gigs, and having an individual style. This age range enjoys alternative music, films, and fashion that differ from the mainstream. Specifically, the magazine would appeal to "Scenesters" and "Stylers" - tribes described on the UK Tribes website that value new trends, individuality, and staying ahead of what's cool through music and fashion.
Codes and Conventions
The document discusses conventions of music magazines. It explains that magazines aim to make readers feel part of a community who share similar tastes and philosophies. Magazines influence readers' musical tastes and promote certain genres through their style and content. Features typically include articles, reviews, photos and posters to engage readers. Indie music magazines in particular focus on non-mainstream music and culture. Key conventions highlighted include use of imagery, logos and mastheads to reflect brand and genre, as well as features, covers and content tailored to the target audience.
Kerrang!
The document discusses a magazine targeted at 15-24 year old males interested in rock music genres like metal, punk, and alternative. It describes the magazine's content such as advertisements, band interviews, and columns related to music. The language uses informal terminology and swearing to match the target audience. Artists are portrayed in a masculine way, and advertisements feature albums, concerts, clothing, and technology to appeal to the lifestyle of music-obsessed readers. Circulation and readership figures are provided to show the magazine's audience size.
Media evaluation coursework
1. The front cover uses conventions like mastheads, headers, and footers seen in magazines like NME and Kerrang!, but challenges Q magazine which does not include these elements.
2. A tagline is included below the masthead to create a brand identity, developing on NME and Kerrang! which do not use this convention.
3. Special offers indicated by a pug mascot challenge conventions by using a unique visual element not seen in comparable magazines.
Media evaluation coursework
The document provides details about the intended audience for a media magazine product. It describes targeting mainly males aged 16-30 who enjoy indie music, shopping at festivals and gigs. It notes aiming to appeal to a niche not filled by similar magazines like NME and Kerrang! which cover multiple music genres. The document discusses researching the target audience and identifying a gap in the market for a magazine focused on the indie music subgenre.
Evaluation questions Jack Thompson
This document provides details about the planning and design for a new music magazine. It discusses the target audience as being males and females aged 17-28 who enjoy a wide variety of music genres. The magazine will focus on reviewing instruments to attract both musicians and music fans. It will fill a gap in the market for reviewing instruments. The magazine's name is UpBeat and it will be published weekly at a lower price than competitors. It will include a free song download code with each issue. The document discusses cover designs, featuring ordinary-looking indie rock band members to appeal to readers. Color schemes and visual elements are described to catch readers' attention.
Evaluation activity 4
The target audience for the rock music magazine "Sanctuary" would be people between the ages of 16-30+ who enjoy rock music and culture. The magazine aims to appeal to both male and female readers given the popularity of rock among both genders. It will provide news, stories, and information about both new and established rock artists that the target audience can enjoy learning about and being entertained by. The $4 price point makes it affordable and competitive compared to similar magazines.
Evaluation activity 4
The target audience for the rock music magazine is people aged 16-30+ of both genders who enjoy rock music. The magazine will cover both new and established artists from different eras to appeal to a wide age range. Sample audience profiles are provided, including a 17-year-old who studies tattoo art and enjoys bands like Panic! At The Disco, and a 25-year-old bar worker who likes The Cult, Nirvana, and discovering new bands. Both expressed interest in a new rock magazine that keeps them informed on their favorite artists and upcoming live events.
Music magazine
The document provides details on the design and layout of a music magazine cover focusing on the band Oasis. Key points include:
- The cover uses a clear color scheme of black, red, and white with a large pull quote about Oasis on the left side.
- The main photo in the center shows band member Liam Gallagher staring directly at the camera to catch the reader's eye.
- Additional stories are listed down the right side to attract readers interested in other artists.
- Collectors stickers are included to encourage fans to purchase both magazine covers.
- Overall the layout maintains a consistent font, color scheme, and organization to appear polished and professional.
My Evaluation
The document provides details about Georgia Evans' music magazine portfolio project for her AS Media Studies course. It includes her audience research which found her target audience to be people aged 14+ with a passion for rock and heavy metal music. It discusses how she addressed this audience through the design of her magazine, including using striking imagery, bold colors and fonts, and offering giveaways. The document also explains how she was inspired by existing magazines like Kerrang and Metal Hammer but aimed to make her magazine appeal to both male and female readers.
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Interviews
The document summarizes key aspects of music interviews. It notes that interviews discuss both musical and personal details to give readers insight into the band. The tone of interviews is usually casual and friendly to make bands comfortable opening up. Successful interviews address the music as well as band dynamics and production process. They also may discuss broader controversies to attract different types of fans.
Audience
This document discusses audience demographics, segmentation, psychographics, and lifestyles as ways to define target markets. It analyzes the demographics, psychographics, and lifestyles of typical readers of metal music magazines in order to determine the best target market for a new metal music magazine. Based on this analysis, the target market segments identified are people in social classes C1, C2, and D who have some disposable income, as well as "explorers" and "hedonists" who spend on experiences like live music.
Audience profiles
The document profiles 5 friends who listen to different types of metal music. It asks them questions about their music magazine buying habits such as how much they would spend and what their favorite parts are. Most would spend under £5 and enjoy interviews, with other popular parts being posters, competitions, and opinion articles. The profiles were collected to supplement research on targeting a metal music magazine audience.
Typical music magazine conventions
The document discusses the key elements of a magazine cover and content pages. The magazine cover typically includes the masthead, date, main cover story and large central image related to the story. Additional elements are cover lines advertising inside stories and a strapline above the masthead. The content pages contain recurring sections, page numbers, images and articles with styled text and fonts to attract readers. Subscription offers and the magazine name also appear on content pages.
Audience profiles
The document profiles 5 friends who listen to different types of metal music. It asks them questions about their music magazine preferences such as whether they buy magazines, how much they are willing to spend, and their favorite parts of magazines. Most respondents said they enjoy interviews and spend under £5 on magazines. They listen to genres like metal, rock, pop punk, and deathcore.
Name and logo
The document discusses choosing a name and logo for a magazine. The author came up with different title ideas and put their top three favorites in a survey for classmates and friends to vote on. The name "Lazarus" received the most votes and was chosen for the magazine's title. Logo options were also put to a vote, with the first design winning by a large margin. This logo was also the author's personal favorite and will be used for the magazine.
Name and logo
The document discusses choosing a name and logo for a magazine. The author came up with different title ideas and put their top three favorites in a survey for classmates and friends to vote on. The name "Lazarus" received the most votes and was chosen for the magazine's title. Logo options were also put to a vote, with the first design winning by a large margin. This logo was also the author's personal favorite and will be used for the magazine.
Evaluation Question 3
The document describes various methods used to gather feedback on a music video and ancillary products from an audience. These included peer-to-peer marking with other students, an online survey distributed to college students and on Facebook, collecting online comments on videos posted to YouTube and Facebook, and filming audience reactions to the video and asking questions. The feedback was mostly positive about the editing, effects, and professionalism, but suggested adding more complex effects, a more professional setting, and including ratings on the poster. Minor changes were made to the ancillary products based on this, such as adding the survey background and removing a color filter for clarity.
Content page analysis
This document analyzes and summarizes several magazine content pages. It discusses common conventions like including the magazine name, date, and section headings. Large images are often used to draw attention to featured artists. Page numbers and band names also help readers navigate. While imagery sells magazines, the document notes the need for more diversity in subjects like women in music.
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Question 4
- 1. Question 4 WHO WOULD BE THE TARGET AUDIENCE FOR LAZARUS MAGAZINE?
- 2. Basic Target My music magazine is all based on the metal genre. From my research on other metal magazines and on some metal bands, I found that its key audience were males, the age rages varied but they were all in the 18-40 category, meaning it is a more mature audience than a pop magazine or indie who would target younger teenagers. However, it is my personal goal to be able to target the much more niche market of the female metal fan , due to its under-representation in the music, it is safe to say in the currently existing metal magazines there isn’t much for them. So I want my magazine to be different and target all the female fans who currently aren’t considered.
- 3. Appearance It is safe to assume people’s appearances are shaped by the people they look up to and their hobbies. For the metal genre, their fans would dress in similar ways to the artists they listen to which is influenced by the hard edge and perceived anger in the music. Metallica Mastodon Sepultura System of a down Looking at some very popular metal bands, it is clear that the common way for them to dress is in very basic t shirts and jeans, as well as leather jackets. They also often have long hair or facial hair as well as tattoos or piercings. These are things that the fans of the genre have also adopted. I targeted this in my magazine by having all the people shown in very basic clothes like plain jumpers and t shirts with jeans.
- 4. Images of typical fans
- 5. Common hobbies and interests Some of the common hobbies of my target audience is playing musical instruments , most notably guitar, bass and drums. Playing video games, collecting items such as vinyl, band t shirts and magazines. Being a magazine which is distributed in print helps the collector aspect, as well as having lists of best albums to buy. There are also aspects talking about the best cheap guitars which targets the people who play instruments. Some quotes I found from readers of other metal magazines were “I am happy to spend money to support my favourite artists” and “ I enjoy seeing my favourite music live” (metal hammer AND Kerrang- , yougov.com) I targeted these aspects by having things included in my magazines talking about ‘ the best gigs of the year’ and which albums to buy.
- 6. Demographics For Metal Hammer magazine, their key demographic audience was A, B and C1. Whereas for Kerrang! magazine it was C2,D and E. This meant that I really had a lot of leeway when I chose what I wanted my magazine to aim for. The 3 most important to target for me was C1, C2 and D. C1-Lower middle class (1/4 of population) , skilled white collar workers C2- Skilled manual workers e.g. Builders D- Unskilled manual workers e.g. labourers I decided to aim for these 3 groups for different reasons. Firstly it was the middle of the two other magazines and encompassed some of both their audiences. Also, metal music is considered a genre of the working class male in popular culture. However, the c1 category is needed for the aspects of the magazines with references to expensive gigs (especially for big name bands such as Metallica, their shows average at around £100 for the cheapest ticket) and musical instruments as these are often extremely expensive hobbies to maintain. I also felt that magazines in general were targeted more to c2 and D audiences as it is a non intellectual hobby and something everybody can take part in.
- 7. Segments and Pyschographics The main segments I will be targeting are aspirers, they spend money on branded items this may link to ads for musical instruments in the magazine as many of the readers will have this hobby. Another segment would be explorers, this is baed on their focus on experience. Music and live music is something that would appeal to them. A psychographic which would be a key target for my magazine would be carers, they have a very low pay but tend to spend money on magazines with their small disposable income. As well as hedonists, for the same reasons as explorer, they spend most of their money on experiences life music. By having this advertised in our magazine we would attract them.
- 8. Online Readers of Kerrang! magazine spend 36-40 hours per week online, where as Metal Hammer fans spend 31-35 hours per week. This means that by having our magazine available online, people who use the internet very often will be part of our target audience.