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The target audience for the music magazine is teenagers and young adults. POP music, which the magazine focuses on, is most popular with and can be easily related to by this age group. Research on other POP magazines shows they are primarily listened to and followed by teenagers and young people who have a strong interest in music magazines. The magazine's cover design, content, and use of color are very appealing to younger audiences. The target social group is adults, not children, and the reasonable price makes the magazine attractive to price-conscious people.







