QR Code Industry Highlights 2015 [Infographic] by Gautam Garg lists the biggest QR Code-related events and news from 2015.
See how large retailers and brands have adopted QR Codes for marketing and operational use cases in 2015.
1. 2015 QR Code
Industry Highlights
The biggest news in the world of QR Codes in 2015
Russia issues banknotes
with QR Codes
The 100-ruble banknotes, issued to
honor Crimea, have a QR Code which
leads to historical information on the
commemorative banknote.
Target working on QR Code
mobile wallet
Like Walmart, Target is also working
on a QR Code-based mobile wallet to
allow buyers to make cashless in-
store mobile payments.
QR Code-based Walmart Pay
launched by Walmart
Unlike NFC-enabled Apple Pay,
Walmart Pay requires QR Code
scanning to complete mobile
payments at Walmart stores.
~90,000 QR Codes to be on
Abu Dhabi signage
Abu Dhabi City Municipality adds QR
Codes on every building/street sign
to help citizens and tourists navigate
better.
US Products to have
QR Code SmartLabels
GMA-backed SmartLabel program
aims to put QR Code on all grocery &
household products in the US to
provide detailed product information
QR Code-based WeChat Pay
to go global
WeChat aims to make it easier for
Chinese tourists abroad to make
cashless in-store payments.
Chase announces QR Code-
based wallet, Chase Pay
JP Morgan Chase is launching Chase
Pay that will allow mobile payments
in stores and restaurants using QR
Codes.
Paytm adds QR Code
payments to its wallet
India-based Paytm added QR Code-
based mobile payments to
encourage cashless mobile
payments to small businesses
Dec
Motorola adds QR Code
scanning capability to camera
Native camera apps of Moto X, Moto
X Pro, DROID Turbo and Moto Maxx/
Turbo on Android 5.1 Lollipop can
now decode QR Codes.
EU issues QR Code guidelines
for drug labels
European Medicines Agency issued
guidelines to pharma companies on
how to report and use QR Codes on
drug labels.
Sep
Heinz QR Code leads to
porn site in Germany
QR Code on Heinz bottles in
Germany was linked to an oudated
domain URL, purchased by an adult
entertainment company.
Shazam adds QR Code
scanning capability
Like WeChat, Shazam has now
added QR Code scanning to its
mobile app to allow users to view
interactive content.
Jul
Alibaba uses QR Codes to
fight counterfeits
Alibaba’s anti-counterfeiting QR
Codes can be scanned using
Alibaba’s Taobao app to check the
authenticity of the product.
Jun
Flipboard now allows web
login using QR Codes
Like Whatsapp Web, Flipboard users
can now access their web accounts
by scanning a QR Code using their
smartphone app.
May
Snapchat reveals custom QR
Code option to add friends
Snapchat now allows adding friends
by scanning the customized
Snapchat profile QR Code.
Alibaba invests in QR Code
technology via Visual Lead
Alibaba invested an undisclosed
amount in the Series B funding of the
QR Code technology startup Visual
Lead.
Whatsapp Web uses
QR Code to allow login
To access Whatsapp Web, users
must scan a QR Code using
Whatsapp on their smartphones.
Mar
Jan
Vodafone UK allows top-ups
using QR Codes
Vodafone UK pilots using QR Codes
on promotions and stores to make it
easy for subscribers to top-up their
phone balance.
Mercedes UK extends QR
Code-based program to vans
Rescue Assist Program QR Code
stickers will now be added to all
Mercedes-Benz vans made since
1996 for free.
Shell UK allows mobile
payments using QR Codes
Drivers will be able to pay at Shell
gas stations by scanning a QR Code
using their Paypal mobile wallet.
Aug
Kik adds QR Code option to
connect users and brands
Chat app Kik now allows users to
scan a customized QR Code called
Kik Code to add friends or get deals
from brands.
Oct
Brought to you by
Sources
CNN Money, The Next Web, Wired, Khaleej Times, SmartLabel.org, Tech in Asia, Recode,
The Times of India, Techcrunch, Android Authority, Securing Industry, Engadget, AM
Online, NFC World, The Guardian, Bidness etc, Wired, Venture Beat, Business Insider
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