This production uses and develops conventions of existing magazine media forms. It follows common conventions such as using a masthead, cover lines, tag lines, and prominent cover images to attract readers. The house style uses contrasting red, black, and white colors. Inside, it numbers articles clearly and lays out features and columns neatly. Double page spreads separate questions and answers with color and include anchor text, pull quotes, and images on the left for easy reading. While conforming to magazine standards, it challenges conventions through some unique design choices.