The document outlines Pure Productions' plan to create two advertisements - one for Ringwood School and one for the sixth form - with a budget of £1000 for each. They will target year 6 and 11 students and their parents. The ads will highlight Ringwood's academic achievements and extracurricular opportunities. Pure Productions will either record the ads themselves at the free RSR studio or pay £40 to use a professional studio, and pay £250-£1000 to air them on Capital FM radio.