The document provides six essential tips for bootstrapping a business, including the importance of choosing trustworthy team members, monitoring finances closely, and cutting personal expenses. It emphasizes the value of doing tasks yourself and investing wisely in key areas like branding and technology. The overall message encourages resilience and the building of connections in the entrepreneurial journey.

1. PULL YOURSELF UP BY YOUR BOOTSTRAPS
6 TIPS FOR BOOTSTRAPPING YOUR BUSINESS
KATIE STOCKING
Owner & Founder, Happy Medium

2. CHOOSE YOUR TRIBE

3. CHOOSE YOUR TRIBE
Hire smart people you can trust

4. CHOOSE YOUR TRIBE
Hire smart people you can trust
Get an accountant

5. CHOOSE YOUR TRIBE
Hire smart people you can trust
Get an accountant
Find a mentor

6. CHOOSE YOUR TRIBE
Hire smart people you can trust
Get an accountant
Find a mentor
Let the critics make you better

7. PINCH YOUR PENNIES

8. PINCH YOUR PENNIES
Watch your cash like a hawk

9. PINCH YOUR PENNIES
Watch your cash like a hawk
Cut personal expenses

10. PINCH YOUR PENNIES
Watch your cash like a hawk
Cut personal expenses
Focus on your customers and your product – not
profitability

11. DO IT YOURSELF

12. DO IT YOURSELF
Don’t outsource anything you can do yourself

13. DO IT YOURSELF
Don’t outsource anything you can do yourself
Yes, that means sweeping the floors

14. INVEST WHERE IT COUNTS

15. INVEST WHERE IT COUNTS
Your domain

16. INVEST WHERE IT COUNTS
Your domain
Your trademark

17. INVEST WHERE IT COUNTS
Your domain
Your trademark
Your logo and business cards

18. YOU CAN LEARN ANYTHING

19. YOU CAN LEARN ANYTHING
Code

20. YOU CAN LEARN ANYTHING
Code
Twitter

21. YOU CAN LEARN ANYTHING
Code
Twitter
Excel

22. NEVER GIVE UP

23. NEVER GIVE UP
Make connections

24. NEVER GIVE UP
Make connections
Build relationships

25. NEVER GIVE UP
Make connections
Build relationships
Pound the pavement

26. IT WILL BE WORTH IT

27. @KLSTOCKING
@ITSAHAPPYMEDIUM
WWW.ITSAHAPPYMEDIUM.COM