This document provides a publication plan for a proposed monthly magazine called STROKES(Dock11). Key details include:
- The magazine will focus on indie music news, reviews of albums, songs, gigs and concerts.
- It will be priced at £2.30 and distributed in music shops, websites, supermarkets, through subscription and digitally.
- The style will use a consistent color scheme and simple language for the target age range, with articles broken into columns, paragraphs and drop caps to make it inviting to read.
- Regular sections will include band reviews, gig reviews, gig guides, subscriptions, crosswords and fan mail, as well as music industry news and new album/chart
1. Publication plan
STROKES(Dock11)
Title:
Positioning Statement:Eat, Sleep, Rock and repeat
Frequency of Publication:Monthly
Price: £2.30
Distribution:Music shops, websites, supermarket, subscription, digital (eg. news stand on the
iPhone) and News agents.
Rationale:This is going to contain current news updatesthrough the indie music industry and will
include current album, songs, gigs and concert reviews; at the same time giving the reader a chance
to win prizes or freebies with the magazine. This is going to be an original magazine to fill the indie
rock market where it is going to compete with other music magazine such as Q magazine, Kerrang
magazine and Nme Magazine.
Style: The style will consist of recurring colour scheme throughout the magazine and will include
simple basic language to be clearly understood by my age range, this is so that the information that I
put are easily understood. I will layout the page in columns and breakdown the articles with
paragraphs and drop capitals. This makes it more inviting to read and makes it late daunting.
Regular Contents:
Band reviews
Gig reviews
Gig guides
subscriptions
crosswords
fan mails
news within the music industry
New album releases this month
Top 40 Indie music chart
Imagine Dragons review
The Wombats Album review
Featured Contents:
Brennan ‘Unleash the indie in me’-New interview of an upcoming aspiring indie artist
Featuring new Indie artists-Such as Donora, The Hives and Last Note.
Basics: Buying a good guitar- Guitarist’s guide to a perfect pitched guitar.
Seasonal articles- Christmas special with Oasis
Arctic Monkeys Full Album review
100 Top rated Indie bands- Look at what rank your favourite band is at on our official
Indie band Interviews (Include quotes from interview)
2. John Moore going solo- Find out Moore’s future plans in being a solo artist
10 Indie icons that changed your world
Glastonbury Music festival: Indie bands Edition- Discover New indie band and artists
that you’ve come across in Glastonbury.
End of an Era Indie music Festival coming up November 2013
Zak Starkey Oasis drummer single debut
The Killers song review: 'Just Another Girl'
MTV EMA: Imagine Dragons (performing in the EMA's)
The Strokes tribute to Lou Reed along with David Bowie, Arctic Monkeys and More...
The truth about Auletta- Revealing everything to you
The Maine: Featured artists this month
The Organ: Featured artist this month
UK Indie band generation 2013
The Strokes Returning in the scene for 2014?
XFM Winter Wonderland gigs: The Vaccines
House style
Cover lines:
BebasNeue
Headlines: Kozuka
Gothic Pro H
Stand first:15pt
Features first paragraph:BEBAS
Body text:Gadugi11pt
Colour Scheme: brown, red and black.