This document outlines a lesson plan on public service announcements (PSAs). The objectives are to analyze PSAs for persuasion techniques, meaning, and symbolism. Students will compare and contrast different PSAs and create their own. The lesson discusses the history of PSAs and provides examples from campaigns on forest fire prevention, drunk driving, and education. Students will watch and analyze sample PSAs on various topics and discuss similarities and differences. They will then work in groups to script and plan their own PSA on a topic related to global conflicts discussed in class.