The document discusses the importance of professionalism on social media. It notes that private information shared online may not actually be private and can have consequences if viewed by employers. References are provided about an employee fired for Facebook comments and laws in Germany preventing employers from viewing public Facebook profiles. The document encourages social media users to lead by example and be aware that reputation is important, and provides its author's LinkedIn profile for professional networking.

1. Professionalism in social networking
Matthias Liffers
Emerging Technologies Specialist
@mpfl

2. Silly things on the Internet

3. Private might not be private

4. I heard a rumour

5. “Apple was OK to fire man for
private Facebook comments”
The Register, 03/11/2011
http://www.theregister.co.uk/2011/11/
03/apple_employee_fired/

6. Friends aren’t always friends

7. “New Law to Stop Companies from
Checking Facebook Pages in
Germany”
Spiegel Online, 08/23/2010
http://www.spiegel.de/international/ge
rmany/0,1518,713240,00.html

8. We don’t live in Germany

9. Lead by example

10. “Not so private professors”
Inside Higher Ed, 02/03/2010
http://www.insidehighered.com/news/
2010/03/02/facebook

11. At the very least

12. http://www.linkedin.com/

13. Reputation is everything

14. But…

15. Some people just need to learn
the hard way

16. What do you think?
http://www.slideshare.net/mpfl