The production schedule outlines the tasks needed to create an advertising project, including pre-production activities like organizing roles, research, and developing an idea, as well as production tasks such as location scouting, filming, and editing. Various group members are assigned responsibilities like product research, market research, and storyboarding. The schedule lists deadlines of February 17th for completing pre-production and having the final edited advert ready.

1. Production schedule
Date Production
stage
What needs to
be done
Who will do it Date finished by
17th February Start pre-
production
Organise which
task each
person is
completing
Whole group
discussion
20th February
17th February Create a job
role list
Organise why
each individual
is best for each
task
Gurvinder
17th February Product
research
find out which
product we
want to
advertise
Ed
17th February Market
research
Find out our
target market
Stephanie
17th February Presentation Complete a
presentation on
out target
market
Whole group
17th February Questionnaire Complete a
questionnaire
to get views of
customers
Whole group
17th February Idea Develop our
idea for the
advert (what
will happen
during the
advert)
Ed
17th February Character
casting
Find out
potential
characters for
our advert
Stephanie
17th February Location
scouting
Find out
potential
locations and
take pictures of
them
Gurvinder
17th February Permissions Get permission
to film in the
location
Gurvinder
17th February Budgeting Research our
potential
budget and find
Ed

2. out possible
costs
17th February Pre-production Complete what
needs to be
done during
pre-production
Stephanie
17th February Storyboard Create a
storyboard of
our advert
Gurvinder
17th February Location recce Find any safety
concerns with
the location
Ed
17th February Script Write the script
for our advert
Stephanie
17th February Filming Complete the
filming for our
advert
Whole group
17th February Editing Edit the advert Whole group
17th February Post production Evaluate the
project
Whole group