The document discusses the process of coming up with a name for a new horror/psychological film production company. The creator did online research on synonyms related to horror and used a name generator to brainstorm ideas. Names like "Karma", "Realm", and "Perception" were considered but already taken. They ultimately chose "Oblivion Dark Productions" because Oblivion captures the fear of the unknown central to horror and implies a state of confusion and mystery. While "Oblivion Studios" was already in use, "Oblivion Dark Productions" effectively embodied the genres through its reference to both darkness as a color and emotion.