Product Mgt Overview.pdf
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The document discusses the roles and responsibilities of a product manager. It begins with an introduction to product management, describing what a product is and what product managers do. It then outlines the key hard and soft skills required of a product manager, such as technology skills, business sense, communication, and problem solving. The document also discusses different types of products and corresponding product manager roles, and provides an overview of the product lifecycle.
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Product Management introduction
Product management is an organizational function that deals with new product development, planning, forecasting, pricing, launching, and marketing a product throughout its lifecycle. A product manager defines the product vision and strategy, gathers customer requirements, advocates for users, and works with various teams to ensure business and customer goals are met. They are responsible for defining problems in the market, running product tests, conducting market research, and developing the business case for new products. Common skills needed for the role include technical knowledge, creativity, communication skills, and an ability to understand customers and engineers.
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Product Management introduction
Product management is an organizational function that deals with new product development, planning, forecasting, pricing, launching, and marketing a product throughout its lifecycle. A product manager defines the product vision and strategy, gathers customer requirements, advocates for users, and works with various teams to ensure business and customer goals are met. They are responsible for defining problems in the market, running product tests, conducting market research, and developing the business case for new products. Common skills needed for the role include technical knowledge, creativity, communication skills, and an ability to understand customers and engineers.
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Paper: https://eprint.iacr.org/2023/1886
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Product Mgt Overview.pdf
- 2. Profile @MSS. Content cannot be reproduced 22 Y | Experience 10Y | Engineer 12Y | Product Management Consulting CPO/PM Consultant PM Trainer/Professor of Practice Nasscom Start-Up Mentor
- 3. Everyone, please be on video We will have separate time for Q&A. Please enter your question on chat. There is a lot to cover, please join on time. Finish your pre-reads before the class Ground Rules @MSS. Content cannot be reproduced
- 4. Table Of Content What is Product Management Roles & Responsibilities of a PM Product Management maturity Model Understand the nuances of Product Management Understand this cross functional role Blocks of PM models @MSS. Content cannot be reproduced
- 5. ✓ Carries value ✓ Solves customer needs/wants ✓ Customer is willing to pay for it Product? @MSS. Content cannot be reproduced
- 6. @MSS. Content cannot be reproduced Value = Benefits = Features
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- 9. @MSS. Content cannot be reproduced What does a Product Manager do?
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- 12. R&R of a Product Manager
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- 15. @MSS. Content cannot be reproduced Product Manager – Focus on Why, When, What? Engineering – How?
- 16. @MSS. Content cannot be reproduced Hard Skills
- 17. @MSS. Content cannot be reproduced Hard Skills Hard Skills Technology Business Sense Domain Knowledge Ux Design Data Understanding Execution Frameworks and Tools Soft Skills Problem-Solving Leadership Communication Influential Analytical Decision-making
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- 19. @MSS. Content cannot be reproduced Hard Skills Monetization Customer Segment Platform Market Segment Open Source B2B Android Analytics Free B2C iOS Hospitality Freemium B2B2B Web Ecommerce One time Payment B2B2C Alexa Logistics Recurring Payment P2P Embedded Healthcare -- -- -- -- Types of Products and Roles Marketplace PM Ecommerce PM B2B PM Data PM B2C PM Growth PM Platform PM Mobile PM IoT PM “Domain” PM Product Owner PMM
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