Product launch
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The document describes a proposed herbal tea product called Vidal Tea produced by Sarga. It contains dried Oregon grape root, green tea leaves, serendipity berries, and dried blackberry roots and provides antioxidants, vitamins, minerals, and other nutrients. It is positioned as a healthy drink for all ages that can be included in the daily diet. The document outlines plans for the product's pricing at Rs. 99/150g and Rs. 6/10g sachets, nationwide distribution through a two-level channel of wholesalers and retailers, and promotion through various media including newspapers, radio, television, and word of mouth promotion. The investment amount and projected sales for the first year are also included.
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The document presents information on rural marketing in India. It defines rural areas and provides facts about the rural market, including that 70% of India's population lives in rural areas. It then discusses the meaning and evolution of rural marketing. The document outlines some key innovations in rural marketing, such as product innovations, pricing strategies, promotion methods, and packaging innovations. It provides examples of specific rural marketing innovations by companies. In conclusion, it states that rural India has significant untapped potential for companies and growth can be achieved through proper strategies and technologies.
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Lipton and Tapal are two major tea brands in Pakistan. Lipton was launched in 1948 and is now owned by Unilever, while Tapal started in 1947 and is the largest selling local brand. Both offer a range of tea products at different price points. Lipton targets urban areas and focuses on advertising, while Tapal has a strong distribution network and targets both urban and rural markets. Though Lipton has a larger market share, Tapal maintains popularity through quality products and Pakistani identity. Both face competition from each other and other brands.
Summer Fancy Food Show 2016
This document summarizes trends observed at the 2016 Fancy Food Trade Show. It notes that organic claims are currently most important to consumers but non-GMO claims will be more prominent in three years. Packaging is moving towards simpler designs using earth tones while unique shapes are also popular. Specific food trends mentioned include the growing popularity of chia seeds, portable snack foods, dried fruits, alternatives to fried foods like kale chips, flavored teas, non-dairy milks, lower sugar options, pickled foods, pumpkin spices, coconut ingredients, maple flavors, and coffee products. The document emphasizes that consumers want more transparency about how their food is produced.
EBCO-ExpoWest-TrendReport-March2016
This document provides a summary of trends observed at the Natural Products Expo West conference in March 2016. It identifies several major trends seen at the show, including an emphasis on new product forms and formats, cultural fusion influences in products, a renewed focus on healthy fats in products and diets, and the growth of lifestyle-based consumer tribes. The document also provides examples of products showcased at the event that demonstrate these trends. The information is intended to help companies innovate new products that align with shifting consumer preferences.
GREENFRESH,YOUR BEST PRODUCT!
This document summarizes a marketing plan for a new vegetable pulp product called GreenFresh. The product is a natural vegetable pulp that can be used in kitchens to help prepare foods faster while maintaining quality. It is targeted at hotels, hospitals, catering services, and casinos. The plan identifies opportunities in the market and recommends a differentiation strategy. Competitors include other prepared food brands. The marketing mix discusses pricing around 5-8 euros, direct distribution, promotion through trade shows, and product characteristics.
Green bull presentation
Develop a marketing campaign and plan to either take an existing product and make it more green, or create a new green product. We chose to alter the existing Red Bull to make it fit into the natural and organic product industry. Project completed for a Green Marketing class.
ORIGIN AND ORGANIC.pdf
Origin and Organic-A shop for Organic,
Natural and Traditional Foods.
We collect traditional rices,millets and pulses directly from local natural farmers and we clean if needed ,pack and sell it to the customers.
In order to promote the use of traditional rices in our day to day life easily we also make value added products like
Millet Dosa flour
Puttu and idiyappam flour
Black ulundhu Kali for all women,especially during puberty time.
Millet chapati flour
Sprouted ragi malt
Traditional rice kanji mixes
Black kavuni kanji mixes
Millet pongal mixes
Millet rava
Millet and traditional rice flakes
Pom project ppt
Project of Marketing for a product launch of Cadbury. if Cadbury extend its Brand that can be Cadbury Dairymilk Shake.
MBA 654 - Course on open Innovation, IIT Kanpur
Presentation for the course on open innovation (christened as MBA654) at IIT Kanpur. We presented a case study on innocent drinks from its early days to eventual buyout. One of my best presentations so far. :)
Website structure analysis
Comparison of two different website in terms of: corporate identity, linguistic features, approach to the customers and no verbal communication
Websitestructureanalysis vinamilk granarolo
Comparison of two different website in terms of: corporate identity, linguistic features, approach to the customers and no verbal communication
Armenia Country (GCSR)
The document discusses the food processing industry in India and Armenia. It provides details about major players in Armenia's food industry like Grand Candy, the largest domestic producer known for high quality products. The document also gives an overview of Parle Products in India, a leading biscuit manufacturer, including its financial performance from 2016-2018.
Booths Supermarket UK
This document discusses Booths, a small regional supermarket chain in northern England. [1] It provides background on the market, including Booths' small market share in an oligopoly market with strong competitors. [2] It then covers Booths' unique selling points around local and fresh products. [3] A SWOT analysis identifies strengths in quality and suppliers, but also weaknesses in high prices and limited promotions, as well as threats from larger competitors and economic conditions. [3] The document concludes with recommendations around maintaining product advantages while expanding offerings, using strategic pricing and promotions, improving store locations and service.
Elite grand test 2 nguyen ngoc tram
This document outlines a marketing plan for a new herbal tea product called Frast. It begins with an analysis of the Vietnamese ready-to-drink tea market, noting it is dominated by green tea but that herbal tea represents an opportunity. The plan then defines the target consumer as urban women aged 22-29 seeking a quick, rewarding beverage. Marketing objectives are to establish Frast as the leading herbal tea brand. Key elements of the plan include developing Frast as a "fresh and fast" brand targeting women's need for refreshment, and a four phase deployment approach starting with generating buzz and trials before a broader awareness campaign and sampling.
TEAGARDEN
The document outlines Tea Garden's mission to provide healthy drink alternatives through self-serve vending machines at affordable prices using reusable cups. Its key objectives are to promote a green reputation and healthy lifestyle while increasing market share. The target market includes health-conscious, environmentally friendly individuals aged 18-45 with some college education and income over $50,000. Initial locations will be in St. Louis at universities, hospitals, offices and hotels. Tea Garden positions itself as a leader in healthy, on-the-go choices.
HighVit Vitamin Drink
HighVit produces functional drinks enriched with vitamins and minerals to support immunity, energy, and digestion. The drinks have no artificial ingredients. As consumers increasingly seek beverages with health benefits, HighVit aims to be a healthy alternative to soft drinks for urban adults aged 27-35 through competitive pricing, popular flavors, and marketing support.
dusat ppt
Dusat General Trading LLC is a Dubai-based trading and distribution firm specialized in food products, seafood, coffee, juice concentrates, and beverages. They have over 12 years of experience in the food industry and recruit and retain talented professionals. Their position in the market is strengthened by their commitment to quality assurance, client dedication, flexibility, and integrity. They aim to satisfy clients' needs worldwide by understanding each client's unique preferences.
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一比一原版(Bristol毕业证)布里斯托大学毕业证如何办理
原件一模一样【微信：95270640】【布里斯托大学毕业证Bristol学位证成绩单】【微信：95270640】（留信学历认证永久存档查询）采用学校原版纸张、特殊工艺完全按照原版一比一制作（包括：隐形水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠，文字图案浮雕，激光镭射，紫外荧光，温感，复印防伪）行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备，十五年致力于帮助留学生解决难题，业务范围有加拿大、英国、澳洲、韩国、美国、新加坡，新西兰等学历材料，包您满意。
【业务选择办理准则】
一、工作未确定，回国需先给父母、亲戚朋友看下文凭的情况，办理一份就读学校的毕业证【微信：95270640】文凭即可
二、回国进私企、外企、自己做生意的情况，这些单位是不查询毕业证真伪的，而且国内没有渠道去查询国外文凭的真假，也不需要提供真实教育部认证。鉴于此，办理一份毕业证【微信：95270640】即可
三、进国企，银行，事业单位，考公务员等等，这些单位是必需要提供真实教育部认证的，办理教育部认证所需资料众多且烦琐，所有材料您都必须提供原件，我们凭借丰富的经验，快捷的绿色通道帮您快速整合材料，让您少走弯路。
留信网认证的作用:
1:该专业认证可证明留学生真实身份【微信：95270640】
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
→ 【关于价格问题（保证一手价格）
我们所定的价格是非常合理的，而且我们现在做得单子大多数都是代理和回头客户介绍的所以一般现在有新的单子 我给客户的都是第一手的代理价格，因为我想坦诚对待大家 不想跟大家在价格方面浪费时间
对于老客户或者被老客户介绍过来的朋友，我们都会适当给一些优惠。
选择实体注册公司办理，更放心，更安全！我们的承诺：可来公司面谈，可签订合同，会陪同客户一起到教育部认证窗口递交认证材料，客户在教育部官方认证查询网站查询到认证通过结果后付款，不成功不收费！
办理布里斯托大学毕业证硕士学位证成绩单Bristol学位证【微信：95270640 】外观非常精致，由特殊纸质材料制成，上面印有校徽、校名、毕业生姓名、专业等信息。
办理布里斯托大学毕业证Bristol学位证硕士学位证成绩单【微信：95270640 】格式相对统一，各专业都有相应的模板。通常包括以下部分：
校徽：象征着学校的荣誉和传承。
校名:学校英文全称
授予学位：本部分将注明获得的具体学位名称。
毕业生姓名：这是最重要的信息之一，标志着该证书是由特定人员获得的。
颁发日期：这是毕业正式生效的时间，也代表着毕业生学业的结束。
其他信息：根据不同的专业和学位，可能会有一些特定的信息或章节。
办理布里斯托大学毕业证硕士学位证成绩单Bristol学位证【微信：95270640 】价值很高，需要妥善保管。一般来说，应放置在安全、干燥、防潮的地方，避免长时间暴露在阳光下。如需使用，最好使用复印件而不是原件，以免丢失。
综上所述，办理布里斯托大学毕业证硕士学位证成绩单Bristol学位证【微信：95270640 】是证明身份和学历的高价值文件。外观简单庄重，格式统一，包括重要的个人信息和发布日期。对持有人来说，妥善保管是非常重要的。
一比一原版(Sheffield毕业证书)谢菲尔德大学毕业证如何办理
学校原件一模一样【微信：6496090 】【(Sheffield毕业证书)谢菲尔德大学毕业证成绩单】【微信：6496090 】学位证，留信认证（真实可查，永久存档）原件一模一样纸张工艺/offer、雅思、外壳等材料/诚信可靠,可直接看成品样本，帮您解决无法毕业带来的各种难题！外壳，原版制作，诚信可靠，可直接看成品样本。行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备。十五年致力于帮助留学生解决难题，包您满意。
本公司拥有海外各大学样板无数，能完美还原。
1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微6496090
【主营项目】
一.毕业证【q微6496090】成绩单、使馆认证、教育部认证、雅思托福成绩单、学生卡等！
二.真实使馆公证(即留学回国人员证明,不成功不收费)
三.真实教育部学历学位认证（教育部存档！教育部留服网站永久可查）
四.办理各国各大学文凭(一对一专业服务,可全程监控跟踪进度)
如果您处于以下几种情况：
◇在校期间，因各种原因未能顺利毕业……拿不到官方毕业证【q/微6496090】
◇面对父母的压力，希望尽快拿到；
◇不清楚认证流程以及材料该如何准备；
◇回国时间很长，忘记办理；
◇回国马上就要找工作，办给用人单位看；
◇企事业单位必须要求办理的
◇需要报考公务员、购买免税车、落转户口
◇申请留学生创业基金
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
办理(Sheffield毕业证书)谢菲尔德大学毕业证【微信：6496090 】外观非常简单，由纸质材料制成，上面印有校徽、校名、毕业生姓名、专业等信息。
办理(Sheffield毕业证书)谢菲尔德大学毕业证【微信：6496090 】格式相对统一，各专业都有相应的模板。通常包括以下部分：
校徽：象征着学校的荣誉和传承。
校名:学校英文全称
授予学位：本部分将注明获得的具体学位名称。
毕业生姓名：这是最重要的信息之一，标志着该证书是由特定人员获得的。
颁发日期：这是毕业正式生效的时间，也代表着毕业生学业的结束。
其他信息：根据不同的专业和学位，可能会有一些特定的信息或章节。
办理(Sheffield毕业证书)谢菲尔德大学毕业证【微信：6496090 】价值很高，需要妥善保管。一般来说，应放置在安全、干燥、防潮的地方，避免长时间暴露在阳光下。如需使用，最好使用复印件而不是原件，以免丢失。
综上所述，办理(Sheffield毕业证书)谢菲尔德大学毕业证【微信：6496090 】是证明身份和学历的高价值文件。外观简单庄重，格式统一，包括重要的个人信息和发布日期。对持有人来说，妥善保管是非常重要的。
W.H.Bender Quote 67 - Start with the MENU! The First Step in a Restaurant Sta...
W.H.Bender Quote 67 - Start with the MENU! The First Step in a Restaurant Sta...William (Bill) H. Bender, FCSI
The Menu affects everything in a restaurant; as our friend and FCSI consultant Bill Main says, “The Menu is your blueprint for profitability.”
Let’s start with the segment. What will be your marketing and brand positioning? It depends on what menu items you serve. What type of cooking methods and equipment will you use? GUEST EXPERIENCE = FACILITY (Space) DESIGN + MENU + SERVPOINTS™
W.H. Bender & Associates
408-784-7371
whb@whbender.com
www.whbender.com
San Jose, CaliforniaCacao, the main component used in the creation of chocolate and other cacao-b...
Cacao, the main component used in the creation of chocolate and other cacao-based products is cacao beans, which are produced by the cacao tree in pods. The Maya and Aztecs, two of the earliest Mesoamerican civilizations, valued cacao as a sacred plant and used it in religious rituals, social gatherings, and medical treatments. It has a long and rich cultural history.
按照学校原版(KCL文凭证书)伦敦国王学院毕业证快速办理
学校原版办理【(KCL毕业证书)伦敦国王学院毕业证】【176555708微信号】电子版成绩单成绩单、外壳、offer、留信学历认证（永久存档真实可查）采用学校原版纸张、特殊工艺完全按照原版一比一制作（包括：隐形水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠，文字图案浮雕，激光镭射，紫外荧光，温感，复印防伪）行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备，十五年致力于帮助留学生解决难题，业务范围有加拿大、英国、澳洲、韩国、美国、新加坡，新西兰等学历材料，包您满意。
【我们承诺采用的是学校原版纸张（纸质、底色、纹路），我们拥有全套进口原装设备，特殊工艺都是采用不同机器制作，仿真度基本可以达到100%，所有工艺效果都可提前给客户展示，不满意可以根据客户要求进行调整，直到满意为止！】
【业务选择办理准则】
一、工作未确定，回国需先给父母、亲戚朋友看下文凭的情况，办理一份就读学校的毕业证【微信176555708】文凭即可
二、回国进私企、外企、自己做生意的情况，这些单位是不查询毕业证真伪的，而且国内没有渠道去查询国外文凭的真假，也不需要提供真实教育部认证。鉴于此，办理一份毕业证【微信176555708】即可
三、进国企，银行，事业单位，考公务员等等，这些单位是必需要提供真实教育部认证的，办理教育部认证所需资料众多且烦琐，所有材料您都必须提供原件，我们凭借丰富的经验，快捷的绿色通道帮您快速整合材料，让您少走弯路。
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
留信网服务项目：
1、留学生专业人才库服务（留信分析）
2、国（境）学习人员提供就业推荐信服务
3、留学人员区块链存储服务
→ 【关于价格问题（保证一手价格）】
我们所定的价格是非常合理的，而且我们现在做得单子大多数都是代理和回头客户介绍的所以一般现在有新的单子 我给客户的都是第一手的代理价格，因为我想坦诚对待大家 不想跟大家在价格方面浪费时间
对于老客户或者被老客户介绍过来的朋友，我们都会适当给一些优惠。
选择实体注册公司办理，更放心，更安全！我们的承诺：客户在留信官方认证查询网站查询到认证通过结果后付款，不成功不收费！
A Review on Recent Advances of Packaging in Food Industry
Effective food packaging provides number of purposes. It functions as a container to hold and transport the food product, as well as a barrier to protect the food from outside contamination such as water, light, odours, bacteria, dust, and mechanical damage by maintaining the food quality. The package may also include barriers to keep the product's moisture content or gas composition consistent. Furthermore, convenience is vital role in packaging, and the desire for quick opening, dispensing, and resealing packages that maintain product quality until fully consumed is increasing. To facilitate trading, encourage sales, and inform on content and nutritional attributes, the packaging must be communicative. For storage of food there is huge scope for modified atmosphere packaging, intelligent packaging, active packaging, and controlled atmosphere packaging. Active packaging has a variety of uses, including carbon dioxide absorbers and emitters, oxygen scavengers, antimicrobials, and moisture control agents. Smart packaging is another term for intelligent packaging. Edible packaging, self-cooling and self-heating packaging, micro packaging, and water-soluble packaging are some of the advancements in package material.
快速办理(Adelaide毕业证书)阿德莱德大学毕业证文凭证书一模一样
学校原件一模一样【微信：741003700 】《(Adelaide毕业证书)阿德莱德大学毕业证文凭证书》【微信：741003700 】学位证，留信认证（真实可查，永久存档）原件一模一样纸张工艺/offer、雅思、外壳等材料/诚信可靠,可直接看成品样本，帮您解决无法毕业带来的各种难题！外壳，原版制作，诚信可靠，可直接看成品样本。行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备。十五年致力于帮助留学生解决难题，包您满意。
本公司拥有海外各大学样板无数，能完美还原。
1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微741003700
【主营项目】
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Product launch
- 2. • Bacterial Diarrhea • Hepatitis A&E • Typhoid • Japanese encephalitis • Dengue • Malaria • Letospirosis • Rabies
- 4. Natures own gift to you . One healthy drink for all problems ……
- 5. “VIDAL TEA” An product from Sarga A herbal health drink which can be included in daily diet Its also an alternate to the normal tea……
- 6. • Dried Oregon grape root • Green tea leaves • Serendipity berries • Dried Blackberry roots Nutrient content Antioxidants: 0.2gms Fruit protein :3gms Vitamin C :0.5gms Carotenoids : 0.10gms Iron :15.0gms Calcium : 20gms
- 7. • Focus on all age group of people • Improves national health • ECO – friendly packing and product . • DOSENT Taste bitter . • Attractive packing • Uses and health benefits higher than any other drinks • Instruction printed in all regional language as per the distribution • LESS buyers as it a entirely different product from a new company
- 8. • Expand in more variety and flavors • Eventually tie up with large organisation and food chain • Making rural people understand the benefits of the product
- 9. GEOGRAPHIC DEMOGRAPHIC PHYSOGRAPHIC INDIA RURAL PEOPLE ALL AGE GROUP MIDDLE- LOW INCOME GROUP NON- WORKING PROFESSIO NAL LIFE STYLE & BELIEF TO PREVENT & TO PROTECT
- 10. ONE HEALTH DRINK FOR ALL PROBLEMS AND ALL AGE GROUPS WITHOUT SIDE EFFECTS
- 11. PRODUCT, PRICE, PLACE & PROMOTION
- 12. • Our product would be offered in 150gms well as in 10gms sachets • The design of the product would be traditional • It’s a tea as well as a health drink with medicinal properties which can be consumed even by children
- 13. • VIDAL TEA would be introduced in market at a price of Rs-99/- for 150grms and Rs-6/- for 10grms sachets • A margin of 10% would be kept for the wholesalers and a margin of 25% would be kept for the retailers. • Our product VIDAL TEA would be launched in small village shops and all pharmacy
- 14. Our product would be promoted with : • NEWSPAPER • RADIO • TELEVISSION • HOARDINGS • GLASS DISPLAY • POSTERS • WORD OF MOUTH PROMOTION • PAMPLETS (printed in regional language )
- 15. We would use traditional channel i.e. unorganised stores. Our distribution channel length would two level distribution that will include manufacturer, wholesaler, retailer, customer WHOLESALER RETAILER CUSTOMERMANUFACTURER
- 16. Attractive packing with eco-friendly biorisin plastic & aluminum container for 150grms and card board sachets for 10grms Providing health tips to maintain hygiene It would have the details written in regional language as per the distribution of the product
- 17. By choosing shopping and market district, our brand sarga will encourage customer to buy tea while they are shopping and the stores would be located in a location with heavy foot traffic. These location will help the brand to sell its product actively. And also we provide “sample tea” to the people passing by therefore to raise awareness of the product and brand .
- 18. Total Investment = Rs.25,00,00,000 Total Production in One Year = 10,00,000 Units Fixed Cost = 40% of Investment = Rs.10,00,00,000 MARK UP PRICE MARKET SUGGESTED RETAIL PRICE Rs.99/- RETAILERS MARK UP PRICE (25%) Rs.25/- WHOLESALERS PRICE Rs.80/- MANUFACTURESES MARK UP PRICE (10%) Rs.8/- MANUFACTURING COST Rs.60/-
- 19. • In case if the product fails to do well in the rural market it would be re- launched using the same raw material (expect for the green tea leaves) in the urban market as healthy herbal and berry flavors of oats
- 20. JYOTHI FRANCIS , SUKANYA SUDHAKAR