The questionnaire results showed that purple was the favored color and that words like "fun" described pop/dance music. Most listeners enjoyed it occasionally or at parties. Lady Gaga and Calvin Harris were popular artists and the target age group was 16-21. Readers preferred a singer/band on the cover rather than a DJ. They would pay £2-3 for the magazine and wanted an equal balance of photos and words in double page spreads. This information will help design a magazine aimed at casual pop/dance music fans age 16-21.

1. Questionnaire & The Results

2.  My questionnaire consisted of 10 questions,
and the answers were shortlisted in some
questions, while some questions required the
audience’s own written answers.

3. Favourite Colour
Red
Orange
Yellow
Green
Blue
The results show me that Purple
purple is the favoured colour Pink
among those listed. I wrote this
question knowing I wanted to
use a neon version of the
chosen colour, so I will make a
neon purple masthead, using
pink to make it brighter if I
must.

4. Word to Describe Pop/Dance Music
sexual
banging
alright
popular
loud
fun
skanking
The results include some unsure
obvious joke answers, but I
repetitive
included them to show some
indifferent
of the adversity faced when
choosing this genre. The only modern
word which was repeated was obnoxious
‘fun’, so I will take this and try
and incorporate the idea of
fun into the magazine and
how it’s designed.

5. How often do you listen to pop &
dance music?
Never
Every so often
Only at parties
The results show me that I Quite often
should aim at the more casual All the time
listeners of pop/dance
music, and that if I can I should
try to convert non-listeners
through my magazine, as it’s a
big chunk of the potential
audience.

6. Favourite pop/dance musician
lady gaga
beyonce
calvin harris
rihanna
olly murs
The results show me that
chiddy bang
artists like Lady Gaga
and Calvin Harris are the david guetta
most popular in my justin timberlake
target audience, so I n/a
should aim towards the
listeners of more
electronic musicians
such as those two.

7. Would you buy?
Yes
No
The results show me that I Id have to see
would have to convince the the magazine
majority of the audience into
purchasing, meaning that I
have to make my front cover as
attention grabbing and unique
as possible, without alienating
too many people.

8. Aimed age group?
15-18
16-21
16-30
The results show me that I 18-30
should aim for the 16-21 age
group, which means producing
a magazine that helps that age
group to know it’s specifically
for them. Therefore I will make
sure the content is as relevant
as possible and every article
interests that age group.

9. Singer/band or DJ?
Singer/band
DJ
The results show me that I
should use a singer or a band to
be on the front cover rather
than a dj. This means that I
should focus more on the pop
side than dance, which helps
me to pick the right articles and
design to suit the audience's
needs.

10. Subscribe?
Yes
No
The results show me that I Id have to see
would have to convince the the magazine
majority of the potential
audience to focus on my
magazine, which goes with the
previous results in saying that I
have to make the content as
relevant as possible.

11. How much to cost?
£2 or less
£2 - £3
£3 - £4
The results show me that I £4 or more
should make the magazine
between £2 and £3. This
means that I should aim the
magazine at that group of
people, rather than making
it too posh or too simple.

12. Double Page Spread
Lots of pics
Lots of Words
The results show me that I Equal
should make the amount of
pictures and words equal, if not
leaning slightly towards more
pictures. This means that I have
to put a lot of effort into my
photography and make sure to
connect it to the article, so the
audience understands that
design choice.