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Front
covers:
research &
analysis
Green/black/white colour theme –
  Simple masthead –                          Again reiterates sophistication
  Suggests more
  sophisticated/mature                                                  Clothing fits
  readership                                                            with colour
stylish        Simple fonts                                             scheme
               used
                                                                  Main shot/central image–
Plugs include                                                     young black man,
semantic fields that                                              fashionable clothing.
give connotations
of students e.g..                                                            Mid shot to
Repetition of                                                                show his
                                                                             clothes
“campus” –
highlights stories                                                 Allows us to see the
that immediately                                                   textbooks –
relate to the                                                      connotations of
audience                                                           students- students
                                                                   will immediately
                                                                   relate to it
      Bar code – fits
      conventions of
      magazine

                              Audience are clearly identified/ represented
                              through central image (fashionable students)
Central Image – Quite
recognisably an American                                    Buzz words –
Football player –                                           “No. 1 source”
Establishes audience
immediately
                                                         Masthead – “college”
                                                         relates to target
Mode of address here if                                  audience immediately
very simple – including
bullet points and short
sentences                                                   Colour scheme
                                                            (white) matches
Addresses target                                            that of the central
audience who are                                            image and of the
predominantly sports                                        Plugs
fans and subsequently
not looking for a high
literacy levelled magazine                               Simple colours attract
                                                         the right age range of
                                                         target audience (16+
  (suggested by the title                                students) with mature
  “sporting news” and                                    colour scheme
                             Bar code – very
  Central Image)             obvious/simple but
                             meets conventions of
                                                      Graphic feature –
                             magazines; making it a
                             crucial feature          Hints at what is inside
Header
informing                                           Main image is larger
reader that is                                      than the rest of
                                                    them – Most
the contents
                                                    important story
page –                                              (usually would have
following the                                       been of
conventions of                                      someone/something
a magazine                                          recognisable/
                                                    relating to the cover)

The typography
                                                     Anchorage – page
of the headline is                                   numbers
different (larger                                    juxtaposed to the
and it bold) to                                      graphic features so
description –                                        that the audience
Audience                                             relate the two and
attention drawn                                      know where to find
to the headlines.                                    each story.


                     All of the text boxes are evenly
                     spread out and all the pages content
                     is in line (including the images.) This
                     gives it a sophisticated appearance
Although the layout is slightly
              diverse the headings and features
              are still specifically lined and
              spaced equally apart to give it a
              mature/smart/proffessional look.

             Graphic features juxtaposed to the
             headings inform the reader that
             they are related

             Strict colour         More important
             scheme (black         stories are
             contrasted with       headed and
             whites/yellows)       contain more
             fit the theme of      information on
             the images – and
                                   them too –
             presumably the
             magazine – of
                                   greater
             cities.               importance

Alternative layout (slanted headings and
pictures) make it more pleasing to read
and give it an appealing look.
Central image is
a mid shot (as      Masthead is in a
seen in research)   square (challenging
allows reader to    the usual
see the models      expectations)
clothed and style   making it more
– fitting the       alternative and
theme of the        individual/ easily
magazine            recognisable
                         Almost acting
Buzz words such          as a logo
as “exclusive”
and “#1” to gain    Semantic fields
attention of        relate to the genre
target audience     of the magazine
and stand out.      “identity” “Be
                    yourself” etc.
Main themes
and buzz words
in a bigger font    Bar code – fitting
so they stand       the conventions
out                 of a magazine
                    front cover
Headings and
information all
in line with      A more
spaced in-        alternative
between (as       layout to fit the
seen on           fashionable
research) to      theme.
give it a more
mature/stylish    Anchorage of
look and make     the page
it easier to      numbers next to
read and target   the headings of
the correct       each story to
audience.         make clear they
                  are related (As
Colour scheme
                  seen on
will be
                  reserach)
blacks/whites/
reds to reflect
that of the       Main graphic
cover             feature –
                  reflecting the
                  theme on
                  front cover

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Presentation1

  • 2. Green/black/white colour theme – Simple masthead – Again reiterates sophistication Suggests more sophisticated/mature Clothing fits readership with colour stylish Simple fonts scheme used Main shot/central image– Plugs include young black man, semantic fields that fashionable clothing. give connotations of students e.g.. Mid shot to Repetition of show his clothes “campus” – highlights stories Allows us to see the that immediately textbooks – relate to the connotations of audience students- students will immediately relate to it Bar code – fits conventions of magazine Audience are clearly identified/ represented through central image (fashionable students)
  • 3. Central Image – Quite recognisably an American Buzz words – Football player – “No. 1 source” Establishes audience immediately Masthead – “college” relates to target Mode of address here if audience immediately very simple – including bullet points and short sentences Colour scheme (white) matches Addresses target that of the central audience who are image and of the predominantly sports Plugs fans and subsequently not looking for a high literacy levelled magazine Simple colours attract the right age range of target audience (16+ (suggested by the title students) with mature “sporting news” and colour scheme Bar code – very Central Image) obvious/simple but meets conventions of Graphic feature – magazines; making it a crucial feature Hints at what is inside
  • 4.
  • 5. Header informing Main image is larger reader that is than the rest of them – Most the contents important story page – (usually would have following the been of conventions of someone/something a magazine recognisable/ relating to the cover) The typography Anchorage – page of the headline is numbers different (larger juxtaposed to the and it bold) to graphic features so description – that the audience Audience relate the two and attention drawn know where to find to the headlines. each story. All of the text boxes are evenly spread out and all the pages content is in line (including the images.) This gives it a sophisticated appearance
  • 6. Although the layout is slightly diverse the headings and features are still specifically lined and spaced equally apart to give it a mature/smart/proffessional look. Graphic features juxtaposed to the headings inform the reader that they are related Strict colour More important scheme (black stories are contrasted with headed and whites/yellows) contain more fit the theme of information on the images – and them too – presumably the magazine – of greater cities. importance Alternative layout (slanted headings and pictures) make it more pleasing to read and give it an appealing look.
  • 7.
  • 8. Central image is a mid shot (as Masthead is in a seen in research) square (challenging allows reader to the usual see the models expectations) clothed and style making it more – fitting the alternative and theme of the individual/ easily magazine recognisable Almost acting Buzz words such as a logo as “exclusive” and “#1” to gain Semantic fields attention of relate to the genre target audience of the magazine and stand out. “identity” “Be yourself” etc. Main themes and buzz words in a bigger font Bar code – fitting so they stand the conventions out of a magazine front cover
  • 9. Headings and information all in line with A more spaced in- alternative between (as layout to fit the seen on fashionable research) to theme. give it a more mature/stylish Anchorage of look and make the page it easier to numbers next to read and target the headings of the correct each story to audience. make clear they are related (As Colour scheme seen on will be reserach) blacks/whites/ reds to reflect that of the Main graphic cover feature – reflecting the theme on front cover