2. Our clients improve their
performance by knowing
and managing their
Attitudes.
We provide the wake-up
call.
This “wheel” summarises
8 common areas where
our clients have used
TopDec® to better their
performance.

3. Ⓡ
“Attitude Work” is any
endeavour you undertake
driven by knowledge
about your Attitudes.

4. Using TopDec® is all about
improving performance:
saving time and money by:
•empowering individual or
team effectiveness
•reducing risk through
better-informed decision
making and intervention
design
•making sub-cultures self
aware and bringing them
into alignment

5. Every executive has a unique
profile of experience,
competency, ambition,
motivation and ego. A team
is not a team until all of
these can become aligned
towards the same mission.
TopDec bypasses the ego
and provides a neutral,
common language for the
group to construct their
mutual mission and personal
development practices.

6. Being in a process of self
knowledge is a critical
skill for great leaders
because they rapidly
adapt their thinking,
approach and
communication, based on
feedback from their
surroundings.
TopDec® provides
detailed and easily
digested feedback, which
cost-effectively enhances
any coaching or
mentoring process.

7. Most mergers or acquisition
fail to deliver value and even
destroy it.
The biggest cause: cultural
mismatch.
A TopDec® survey of at least
the top two strata in the two
organisations will instantly
show where the harmonies and
discords are.
Leaders can then make a
better “Go/No go” decision or
make a better project design.

8. Create a benchmark of of
the people in the
organisation to whom you
want others to aspire.
This is your cultural
benchmark.
Compare your candidates
and shortlist them based
on closest cultural fit,
using TopDec®’s
candidate comparison
functions.
Not only will you get a
“right-hire” but it will take
much less time.

9. There is no better tool in
conflict resolution than
metaphorically taking a good
look in the mirror.
TopDec® feedback will allow
the parties to know
themselves better using
neutral, standardised
language and bring them to a
closer acceptance of the
other.
Conflict resolvers will have a
tool for better mediation
because of a better
understanding of the parties.

10. The true impact of a training
programme is whether the
hoped-for Attitudes that apply
the taught knowledge over
time continue to be applied.
With periodic TopDec®
surveys, not only do students
and teachers benefit from
higher self-awareness, but
educators can see if the
desired Attitudes are
enduring and make
adjustments to their
programmes.

11. Operational staff, armed
with self-knowledge gained
from TopDec®’s individual
and team feedback reports,
and maybe participating in
a peer-peer or coaching
programme, make better
decisions because they
have the tools to notice
negative changes in their
Attitudes and impact and
do something about it. This
reduces risks and
increases effectiveness.

12. A TopDec® survey carried
out on a population will
show trends in Attitudes
across any sub-groups.
The Change Leader can
see the development of
resistances and risk
factors, and devise
suitably tuned
interventions, which will
reduce the risk of
destructive behaviours,
saving time and money.