Meas Development Holding is a Southeast Asian food and beverage operator with over 1,500 employees serving 32,000 meals per day. It operates 5 central kitchens, has 600 business-to-business clients, and 60 outlets across Cambodia, Malaysia, and 7 airports. The company has $32 million in annual revenue and has been operating in Southeast Asia since 2008. It is led by CEO Eloi Courcoux and chairwoman Yary Meas Dupuis, who have decades of experience in the hospitality and food industries.

2. 5 central kitchens
600 B2B clients
Over 1,500 employees
7 airports
In Cambodia & Malaysia
60 outlets
Serving 32.000 meals
a day
$32 M revenue
SEA F&B operator since 2008

3. Meas Development Holding’s shareholders
Anne-Sarine & Eloi Courcoux
Chairwoman representative CEO
They have more than 20 years experience in Fast
Moving Consumer Goods Companies, Hospitality
and Tourism Industries including Senior positions
in Sales & Marketing, International Retail Manger
at Louis Vuitton for her, Managing Director of a
Walt Disney Parks & Resorts Division in Europe for
him. Both have MBA graduate level.
Yary Meas Dupuis
Chairwoman
Mrs. Dupuis started her career in the F&B
industry alongside her late husband Alain
Dupuis in 1974 by opening Le Cambodge
restaurant in Belgium granting employment to
many Cambodian refugees living in Louvain La
Neuve. Since those early days, Mr and Mrs.
Dupuis travelled the world establishing
successful F&B businesses from family
oriented restaurant chains in California to
feeding factory workers in Asia. Mrs. Dupuis is
a well respected and much loved member of
the Cambodian business community with
amicable relationships with all political parties.
Lars Crone
Senior partner
Lars has more than 38 years experience of
the industry worldwide, including senior
positions in some large corporations such as
SAS Service Partner, Gate Gourmet
International and SSP.
He was also a board member of ACI World
Business Partner and a vice Chairman of ACI
Europe.
Throughout his career, Lars has spent most
of his time in Asian countries, setting up and
managing business, both in developed and
emerging markets with the last 5 years in
Cambodia.

4. F&B airport
concessions
Corporate
contract catering
Retail & B2B food
solutions
Meas Development Holding’s brand portfolio

5. Meas Development Holding’s mission
To provide a great food & drink experience
• create, manage and operate global and regional food brands in Asia
• provide our customers with high quality, freshly made food products & meals
at competitive prices
• create growth opportunities for our employees, business partners and
shareholders

6. Sajibumi, the regional key player with international expertise since 2009
100% owned by EMCATERING, a joint-venture between
Meas Development Holding and RMA Group
F&B Airport Concessions
• Wide operation platform in over 17 F&B outlets in both Phnom Penh and Siem Reap
Airports and 13 outlets overseas in Asia
• Strong people with 270 loyal local employees
• Solid performance with top line sales exceeding pax growth
• High recognition with more than 90% of customer satisfaction, first and only HACCP
and HALAL certified, and seamless partnership & cooperation with more than 20 airlines
• Fully transparent with national tax & labor compliance with results audited by PWC

7. The local canteen player
Hagar Catering and Facilities Management, the Cambodian
Catering and Canteen enterprise, has developed
for the last 10 years
a strong experience in Cambodia in the field of
Canteen Management and Catering service
Corporate Contract Catering
30 canteens all around Cambodia 450 permanent staff
19.000 meals served a day

8. Since 2009 MDH have operated and managed locally created food
brand concepts and international franchises from kitchen to table
Retail & B2B food solutions
Who?
What?
How?
Central team
F&B – Hygiene & quality – Finance – HR – Marketing - Sales
RETAIL
5 Central kitchens
To produce homemade & fresh
products & meals from Asian to
Western
600 B2B clients
• Wholesale & consignment
• Catering
• Franchises
• 30 restaurants, eateries &
bakeries, in Cambodia
• Presence in PP, SR & provinces
For who?
Local eatery and bakery
14 outlets
92.5% shares
Chinese casual all-day dining
6 outlets
55% shares
Chinese upscale restaurant
2 outlets
55% shares
Authentic Italian restaurant
& deli shop
2 outlets
68.5% shares
Legendary U.S,
restaurant with live
ambiance & rock shop
2 outlets
25% shares
The oldest healthy
Japanese restaurant
3 outlets
50% shares
• B2C: locals, tourists and foreigners living in Cambodia
• B2B: hospitality, supermarkets, other retail stores, corporate clients, tour operators & travel agencies

9. Blue Pumpkin
The local eatery and bakery
first locally created brand concept with a nation wide presence
• Launched in Siem Reap in 2000
• Founded by a bakery & pastry chefs couple
• 14 outlets. Present in the key strategic and touristic locations
• Home made and fresh products (2 Central Kitchens)
• Locally very well renown brand with international twist. Unique concept.
• Brand revamping in 2015

10. Dim Sum Emperors
The spirit of Yum Cha!
The favorite Chinese dishes specialist in a casual all day dining
• The favorite in Phnom Penh
• 6 stores in Cambodia
• 2 central kitchens
• Homemade healthy & steamed Chinese products

11. Emperors of China
The upscale Chinese restaurant in Cambodia
The Chinese restaurant for breakfast, lunch, dinner and drinks
• Since 6 years in Phnom Penh. 18 months in Siem Reap
• Inspired by Hong Kong renown top restaurateur Dick Wong
• Delicious Chinese specialties
• Qualitative products also sold directly to hotels and restaurants

12. Terrazza
A true taste of Italy
The most authentic Italian restaurant
• Presence in both Siem Reap and Phnom Penh
• 2 Italian chefs with International background, especially in Asia
• Freshly made food with Italian imported products served at the restaurants
• Italian cold cut, cheese & wine for retail at Terrazza Deli Shop
• Private rooms & group events

13. Yoshinoya
The oldest healthy Japanese Restaurant
bringing the finest traditional Japanese food
with speed, reasonable price and cozy environment
• Established in 1899
• Worldwide Japanese brand
• Well know for its Gyudon
• 1,500 restaurants outside Japan
• Settled in Cambodia 2 years ago. First launched in SR, now also in PP
• Today, the brand has 3 restaurants in Cambodia

14. Hard Rock Café
The international rock-café, home of the legendary burger
More than a café, a restaurant or a shop. The ‘Live’ ambiance
• Opened in 2014 in Siem Reap
• a 262 seat restaurant
• 2 floors including a large terrace overlooking the river
• Café, restaurant and clothes shop
• Soon in Phnom Penh

15. F&B airport
concessions
Corporate
contract catering
Retail & B2B food
solutions
Meas Development Holding’s 2016 initiatives
Enlarge airport portfolio in
Asia
• by entering into new
ASEAN markets
• by looking at inflight
catering opportunities
Maintain our leadership
position
• by improving our HACCP
standards
• by reinforcing our
corporate business
development
Reinforce our F&B operator
positions & efficiency
• by centralizing core
general & administration
functions
• by becoming fully
compliant, ahead of
competition
• by reaching international
standards in production,
process and operations
• by strengthening our long-
term vision & development
through new alliances

16. MEAS DEVELOPMENT HOLDING
#7, street 380, boeung keng kang,
Phnom Penh - cambodia
Eloi Courcoux - CEO
Tel: +855 (0) 99 72 76 72
Email: eloi.courcoux@mdh.asia
www.mdh.asia