Presentation for e commerce and mobile trend
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E-commerce sales have grown significantly in recent years, reaching $194.3 billion in 2011 and projected to reach $327 billion by 2016. A new mobile application called Passbook has launched with iOS6 that allows users to store tickets, coupons, and membership cards on their mobile device. This benefits consumers by eliminating the need to carry paper tickets and cards and making it easy to view and manage digital content. It benefits businesses by making it easy to implement, reach new customers, quickly update offers, and track redemption records. As a new service, there are currently few competitors in this growing mobile commerce sector, presenting opportunities for companies like BizTech Inc.
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E-commerce allows buying and selling of goods and services online through electronic networks like the internet. It has grown from early electronic funds transfer and electronic data interchange between companies. Key advantages of e-commerce include convenience of online shopping anytime, providing product information to help customer decisions, attracting new customers through search engine visibility, including warranty details, decreasing inventory costs through automated management, and monitoring customer buying habits to improve offers.
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Presentation for e commerce and mobile trend
- 1. E-Commerce and Mobile Trends Patrick Woo / Atsushi Shindo 11-07-2012 patrick@biztechus.com 949-954-5959
- 2. Statistics • E-commerce B2C retail sales number (in billions) • Past; $ 107 in 2006 • Present; $194.3 in 2011 • Future; $ 327 in 2016 (http://www.internetretailer.com/2012/02/16/e -commerce-sales-jump-16-2011)
- 38. PASSBOOK • It is a new application for online ticket, coupon, and membership service. • Since the launch of iOS6 on September, PassBook is pre-installed in iOS6 for I Phone and iPod touch.
- 46. Advantage to Consumer • Needless to bring paper tickets and cards • Gather several coupons in one place and manage them efficiently • Easiness to use; simple UI and everyone already has gotten used to iPhone. • Remider; Ticket and coupon automatically remind user based on time and location that consumer should use them, so consumer has less possibility to forget using or updating latest tickets.
- 47. Advantage to Service Supplier • Easyness to implement • Chance to get customer • Able to update quickly and notify consumer with push function via Internet • Able to track the record instantly • No need to prepare special scanner
- 48. Advantage to BizTech Inc. • Business chance that is going to grow; This service started just one month ago. • Few competitors; It has been one month since it was launched, so there are only a few competitors that are doing business on this sector so far.
- 49. Reference • Internet retailer (http://www.internetretailer.com/ ) • E-commerce and Online Store News (http://netbiznews.galanter.net/) • eMarketer (http://www.emarketer.com/)