This document provides tips for finding content inspiration. It suggests looking within yourself to share knowledge and experiences through "how to" guides, getting involved in social activities, commenting on current news and events, meeting new people to learn about their interests, and challenging yourself with adventurous activities. Additionally, it recommends leveraging your expertise from years in a field, mingling in groups and events, starting conversations with others, and trying something new while documenting the experience. The overall message is that content ideas are all around and within you, from your knowledge, opinions, interactions, and life experiences.

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2. WHERE TO LOOK FOR CONTENT INSPIRATION
It’s in you…
1. “How To” - Share your knowledge
on a topic.
2. “Get Involved” – join social
activities you are interested in.
3. “What’s Happening” – utilize
current news and base opinion.
4. “Like to talk about themselves” –
meet new people and ask them ?’s
5. “Jump out of a plane” – challenge
yourself and write about it.
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3. YOU ARE AN EXPERT
By sharing your wealth of knowledge,
you can engage specific people that
are looking for answers.
Think of things that come natural to
you from years of experience.
Use photography or video to
demonstrate and keep it simple to
understand.
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4. MINGLE
Join groups, meet-ups, social events.
I joined PMI San Diego Chapter and
realized that was not the career for
me.
Ended up in Marketing…
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5. CURRENT NEWS
“Everyone loves controversy”
But avoid conflict
Look for contradictions, false
statements, or just a really BAD idea
Bloomberg alerts
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6. START CONVERSATIONS
could be at the dog park, standing in
line at the post office, the grocery
store…
pay attention and think of the
conversation as possible content
Remember, everyone likes to talk
about them selves – you just have to
ask
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7. TRY SOMETHING NEW
Do something daring for the first time
in your life.
Opportunity to tell your experience
with a Before and After
Don’t forget to document with video or
photos – missed opportunity for
content
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8. MAKE IT EASY
By utilizing information and
experiences you already have
Utilize current news releases and
give your opinion
Meet new people and observe in the
context of future content
Seek new adventures and document
with photos and video
Always be on the lookout for new
content
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