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TOP - Value based knowledge company "... any business enterprise has two - and only these two - basic functions: marketing and innovation" (Drucker 1954)
Universities and CRO’s will help you innovate “Our brilliant scientists, tools and idea’s will assist your innovation processes!”
Universities and CRO’s will help you innovate “ … or kill your business :    research is not the same as innovation …! ”
A warning to industry : you want development! R &D: Industry R&D: University & CRO
From research to innovation € Innovation Development Production Sales Market (perspective) Research Engineering Costs of input (hr) Design  Methods & procedures
The food innovation cycle : the linear concept
The food innovation cycle : table-tennis concept
S S S S S S Desirability: Consumers & Market surveys Realizability: R&D, technology S S S S S S Efficiency: Production & distribution S S S S S S Optimal innovation : design, produce, sales Source :Hans Schepers
Trends & criteria: ,[object Object]
Society
TechnicalLeadership Product marketing Realizability: R&D, technology Desirability Customer marketing Efficiency: Production & distribution Optimal innovation : design, produce, sales Source :Hans Schepers
Make, Buy or Ally Business Roadmap  X no Fully internal top Development plan internally Identify Science & Technology areas Need for Capabilities Potential position in 5 years no high Similar capability existing externally? Alliance yes Strategic fit average high R&D Roadmap Competitive impact  Acquire externally low yes Acquire externally low Source : Unilever R&D
Product development & entrepreneurial risks  90% Risks Subsidies 4000 kE 65% 40% 2000 kE 25% = 500-5000 kE Cost Fundamental           Applied   Industrial 		   Demonstration 200-800 kE Research Development 25-300 kE
Technologysuppliers – crossing the chasm
TOP - Value based knowledge company
The innovation bottlenecks ? Business Opportunities Novel technologies
TOP - Value based knowledge company  A worldwide SME’s partner   Strong focus on corporate R &  D & I Disruptive (technology) innovations Shelf-life & Quality of fresh-convenience  (allnaturalproducts, smartness-from-nature)
TOP - Value based knowledge company Making state-of-the-art technical and scientific knowledge accessible to (SME+)-companies – food producers, technology suppliers and life science companies – with the objective to increase their profitability.
TOP - Value based knowledge company Making state-of-the-art technical and scientific knowledge accessible to (SME+)-companies – food producers, technology suppliers and life science companies – with the objective to increase their profitability.
TOP - Value based knowledge company   Managing Director & Co-owner of TOP  25 persons (>25% growth) : BSc / MSc / PhD   Private business oriented R&D&I service provider   60% (fresh-convenience) food producers,   40% equipment manufacturers (OEMs)   Novel technology @ industry scale    ‘Real’ food applications & Introduction’s
TOP - Value based knowledge company  Food Design   Process Development  Innovation Management Innovation as a service
TOP - Value based knowledge company
TOP - Value based knowledge company
TOP - Value based knowledge company
TOP - Value based knowledge company
TOP - Value based knowledge company
TOP – Technology platforms  Pascalisation (HPP)   PurePulse (PEF 2.0)  (E)MAP/AMAP   Mild & Quick heating (RF, MW)  Fresh convenience
TOP - Value based knowledge company Bert, Frank,Wouter TOP b.v. Holland Food Ventures b.v. ,[object Object]
Independent consultants 10-20#
IP / patents (licensing)
Sales offices: Spain, UK, (France) Pascalised ready meals Vegetable protein products PEF/RF/MW Equipment Tolling of HPP production 25% - 90% Equipment manufacturing …. …. Complex data analyses Food Marketing Valorization: Food Producers & equipment manufacturing

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Presentatie MBA NZ bezoek food valley

  • 1. TOP - Value based knowledge company "... any business enterprise has two - and only these two - basic functions: marketing and innovation" (Drucker 1954)
  • 2. Universities and CRO’s will help you innovate “Our brilliant scientists, tools and idea’s will assist your innovation processes!”
  • 3. Universities and CRO’s will help you innovate “ … or kill your business : research is not the same as innovation …! ”
  • 4. A warning to industry : you want development! R &D: Industry R&D: University & CRO
  • 5. From research to innovation € Innovation Development Production Sales Market (perspective) Research Engineering Costs of input (hr) Design Methods & procedures
  • 6. The food innovation cycle : the linear concept
  • 7. The food innovation cycle : table-tennis concept
  • 8. S S S S S S Desirability: Consumers & Market surveys Realizability: R&D, technology S S S S S S Efficiency: Production & distribution S S S S S S Optimal innovation : design, produce, sales Source :Hans Schepers
  • 9.
  • 11. TechnicalLeadership Product marketing Realizability: R&D, technology Desirability Customer marketing Efficiency: Production & distribution Optimal innovation : design, produce, sales Source :Hans Schepers
  • 12. Make, Buy or Ally Business Roadmap X no Fully internal top Development plan internally Identify Science & Technology areas Need for Capabilities Potential position in 5 years no high Similar capability existing externally? Alliance yes Strategic fit average high R&D Roadmap Competitive impact Acquire externally low yes Acquire externally low Source : Unilever R&D
  • 13. Product development & entrepreneurial risks 90% Risks Subsidies 4000 kE 65% 40% 2000 kE 25% = 500-5000 kE Cost Fundamental Applied Industrial Demonstration 200-800 kE Research Development 25-300 kE
  • 15. TOP - Value based knowledge company
  • 16. The innovation bottlenecks ? Business Opportunities Novel technologies
  • 17. TOP - Value based knowledge company A worldwide SME’s partner Strong focus on corporate R & D & I Disruptive (technology) innovations Shelf-life & Quality of fresh-convenience (allnaturalproducts, smartness-from-nature)
  • 18. TOP - Value based knowledge company Making state-of-the-art technical and scientific knowledge accessible to (SME+)-companies – food producers, technology suppliers and life science companies – with the objective to increase their profitability.
  • 19. TOP - Value based knowledge company Making state-of-the-art technical and scientific knowledge accessible to (SME+)-companies – food producers, technology suppliers and life science companies – with the objective to increase their profitability.
  • 20. TOP - Value based knowledge company Managing Director & Co-owner of TOP 25 persons (>25% growth) : BSc / MSc / PhD Private business oriented R&D&I service provider 60% (fresh-convenience) food producers, 40% equipment manufacturers (OEMs) Novel technology @ industry scale ‘Real’ food applications & Introduction’s
  • 21. TOP - Value based knowledge company Food Design Process Development Innovation Management Innovation as a service
  • 22. TOP - Value based knowledge company
  • 23. TOP - Value based knowledge company
  • 24. TOP - Value based knowledge company
  • 25. TOP - Value based knowledge company
  • 26. TOP - Value based knowledge company
  • 27. TOP – Technology platforms Pascalisation (HPP) PurePulse (PEF 2.0) (E)MAP/AMAP Mild & Quick heating (RF, MW) Fresh convenience
  • 28.
  • 30. IP / patents (licensing)
  • 31. Sales offices: Spain, UK, (France) Pascalised ready meals Vegetable protein products PEF/RF/MW Equipment Tolling of HPP production 25% - 90% Equipment manufacturing …. …. Complex data analyses Food Marketing Valorization: Food Producers & equipment manufacturing
  • 32.
  • 33. TOP - Value based knowledge company
  • 34. 2011 – Pascal Processing
  • 35. TOP - Value based knowledge company
  • 36. 2011 – Marketing and Sales organisation
  • 37. 2011 – Cool Wave Processing