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T u t o r i a l f o r e C a i r n C o n v e r s a t i o n (t m ) D a s h b o a r d
                            M o d u le : « Yo u r I n f lu e n c e »


Understand the degree to which your community
  is talking about your brand(s) or product(s)


   By measuring overtime:


   1.The volume of conversations mentioning your brand
   2.The volume of conversations mentioning your products
   3.The opinion of your community related to what's important
     to your business


   Using the « What's your Presence ? » module
Tip: Right-click on the mouse to export a graph




Find out how often your brand is mentioned in your community
                             +
                 Who mentioned it the most
Find out how often your product is mentioned in your community
                              +
                  Who mentioned it the most
Find out the community's opinion about your brand
                        +
      Identify your promoters and detractors

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Presence module - eCairn Conversation(tm)

  • 1. T u t o r i a l f o r e C a i r n C o n v e r s a t i o n (t m ) D a s h b o a r d M o d u le : « Yo u r I n f lu e n c e » Understand the degree to which your community is talking about your brand(s) or product(s) By measuring overtime: 1.The volume of conversations mentioning your brand 2.The volume of conversations mentioning your products 3.The opinion of your community related to what's important to your business Using the « What's your Presence ? » module
  • 2. Tip: Right-click on the mouse to export a graph Find out how often your brand is mentioned in your community + Who mentioned it the most
  • 3. Find out how often your product is mentioned in your community + Who mentioned it the most
  • 4. Find out the community's opinion about your brand + Identify your promoters and detractors