The document is a newsletter from the PRSSA chapter at the University of Miami. It includes a welcome message from the PRSSA President welcoming new and returning members. It encourages members to get involved in the organization and take advantage of opportunities to enhance their skills and network. It also previews some upcoming events from various committees including a piece on social media platforms that have declined and a comparison between P.T. Barnum's publicity tactics and those of Donald Trump.
This document outlines a communications plan for an organization called #goatmatters. It provides guidance on developing an owned media strategy through blogging, social media and other channels. It also discusses ways to generate earned media coverage through participating in podcasts, webinars, and contributing content. The plan recommends curating content around important dates and collaborating with other companies. The overall goal is to effectively communicate the brand story and engage employees, customers and the community.
Tinder is a mobile dating app that allows users to browse photos of potential matches nearby and swipe right to "like" them or left to "pass". It has grown rapidly in popularity since launching in 2012, with over 10 million matches per day. While some see it as superficial or focused only on physical attraction, the CEO argues it mimics real-life interactions where appearance is initially noticed before getting to know someone. Studies also show users often match with others of similar attractiveness levels. The app has been adopted in many countries and led to over 1,000 marriages, showing it can facilitate more meaningful connections beyond just hookups. However, some remain uncomfortable with the judging of profiles or fleeting nature of online conversations.
Being an Entrepreneur is only half the battle. Getting the exposure and press is crucial to your success. Learn from the masters on how to take publicity and press into your own hands. Here's the Powerpoint presentation Chris Abraham -- I -- would have presented but I am happy to share this one with the world!
Google+: how to connect with your customers using Google+Simon Kaheru
A brief presentation shared with the Google Business Group of Jinja, Uganda telling them how to connect with their customers using Google+ and all the other apps in the Google Suite.
Tinder is a location-based dating app where users can browse photos of potential matches near them and swipe right if interested or left if not. If two users both swipe right on each other, it's a match allowing them to chat. The app uses Facebook information to create profiles and finds matches based on location, age, and interests. In 2015, Tinder acquired Chill and introduced paid subscriptions, with over 50 million active users spending 90 minutes per day on the app checking it 11 times daily.
The document provides an overview of social media and how to get started using it. It defines social media as technology-enabled direct communication with a community. It discusses popular social media platforms like LinkedIn, Facebook, and Twitter and how they can be used for business purposes like sales, marketing and customer service. It then provides a 10-day plan for getting started with social media in 10 minutes a day by setting up accounts and connecting with contacts on each platform.
Leeds Businesss Week Part 1 Twitter, Facebook & Email MarketingJonny Ross
Digital roundup coveringTwitter, Facebook and Email Marketing for Leeds Business Week 2015 #LeedsBizWeek
Watch out for part 2 covering SEO, LinkedIn and Blogging!
This document discusses the relationship between social media and humans using the metaphor of a spider (spidey) and its web. It describes how social media helps connect people but can also be distracting and cause confusion. It then outlines Spidey's motivations for weaving its web as making its presence known, engaging others, catching prey, and proving its existence. Finally, it discusses five fundamentals of social media marketing that help Spidey: others spreading positive messages; providing a good customer experience; gaining permission from followers; listening and responding to others; and maintaining a long-term commitment to building relationships.
This document outlines a communications plan for an organization called #goatmatters. It provides guidance on developing an owned media strategy through blogging, social media and other channels. It also discusses ways to generate earned media coverage through participating in podcasts, webinars, and contributing content. The plan recommends curating content around important dates and collaborating with other companies. The overall goal is to effectively communicate the brand story and engage employees, customers and the community.
Tinder is a mobile dating app that allows users to browse photos of potential matches nearby and swipe right to "like" them or left to "pass". It has grown rapidly in popularity since launching in 2012, with over 10 million matches per day. While some see it as superficial or focused only on physical attraction, the CEO argues it mimics real-life interactions where appearance is initially noticed before getting to know someone. Studies also show users often match with others of similar attractiveness levels. The app has been adopted in many countries and led to over 1,000 marriages, showing it can facilitate more meaningful connections beyond just hookups. However, some remain uncomfortable with the judging of profiles or fleeting nature of online conversations.
Being an Entrepreneur is only half the battle. Getting the exposure and press is crucial to your success. Learn from the masters on how to take publicity and press into your own hands. Here's the Powerpoint presentation Chris Abraham -- I -- would have presented but I am happy to share this one with the world!
Google+: how to connect with your customers using Google+Simon Kaheru
A brief presentation shared with the Google Business Group of Jinja, Uganda telling them how to connect with their customers using Google+ and all the other apps in the Google Suite.
Tinder is a location-based dating app where users can browse photos of potential matches near them and swipe right if interested or left if not. If two users both swipe right on each other, it's a match allowing them to chat. The app uses Facebook information to create profiles and finds matches based on location, age, and interests. In 2015, Tinder acquired Chill and introduced paid subscriptions, with over 50 million active users spending 90 minutes per day on the app checking it 11 times daily.
The document provides an overview of social media and how to get started using it. It defines social media as technology-enabled direct communication with a community. It discusses popular social media platforms like LinkedIn, Facebook, and Twitter and how they can be used for business purposes like sales, marketing and customer service. It then provides a 10-day plan for getting started with social media in 10 minutes a day by setting up accounts and connecting with contacts on each platform.
Leeds Businesss Week Part 1 Twitter, Facebook & Email MarketingJonny Ross
Digital roundup coveringTwitter, Facebook and Email Marketing for Leeds Business Week 2015 #LeedsBizWeek
Watch out for part 2 covering SEO, LinkedIn and Blogging!
This document discusses the relationship between social media and humans using the metaphor of a spider (spidey) and its web. It describes how social media helps connect people but can also be distracting and cause confusion. It then outlines Spidey's motivations for weaving its web as making its presence known, engaging others, catching prey, and proving its existence. Finally, it discusses five fundamentals of social media marketing that help Spidey: others spreading positive messages; providing a good customer experience; gaining permission from followers; listening and responding to others; and maintaining a long-term commitment to building relationships.
Twitter has grown tremendously in recent years and become a popular way for individuals and businesses to communicate in real time. It allows users to post short bursts of text-based updates and engage with others through features like mentions, retweets and hashtags. While initially having many competitors, Twitter stood out for keeping things simple and gaining significant venture funding and buzz. It now has hundreds of millions of users worldwide, including many celebrities, journalists and business that see it as a way to engage customers.
This document provides 13 tips for dating and finding a girlfriend in Hartford, Connecticut. The tips include walking dogs at parks to meet others, hanging out at cafes and pubs, joining social networks and online dating sites, volunteering, visiting libraries and bookstores, grocery shopping, attending classes, joining athletic teams, partner dancing, going to churches, and attending singles events. The document also includes links to related blog posts on various dating and relationship topics.
The document discusses the importance of having a social media strategy and presence for businesses. It highlights the need to listen to customers, engage in conversations, and build communities online. It also stresses being open, honest and authentic in social media interactions.
This document provides 13 tips for meeting and attracting women in Gardena, California. The tips include walking dogs in parks, frequenting cafes and pubs, using social media and dating sites, volunteering, visiting libraries and grocery stores, attending classes, joining sports teams, partner dancing, going to religious services, and attending singles events. The document encourages putting yourself in social situations and utilizing your existing network and community to meet new people with shared interests.
Real Lessons in Working with Digital Influencers - SXSW 2015 WorkshopTara Hunt
This is my four-hour workshop I gave at SXSW 2015.
The workbook that accompanies it will definitely help you make sense of this! Email me at tara.hunt@totem.tc to get a copy of the workbook. (the lead generation form isn't working here)
This document provides 13 tips for finding a girlfriend in Dearborn, Michigan. The tips include walking dogs at local parks to meet other dog lovers, hanging out at cafes and pubs, joining social media groups focused on dating, volunteering, taking classes at the community college, joining athletic teams, partner dancing, attending religious services, and going to singles events. The document encourages putting yourself out there to expand your social circle and potentially meet someone special through shared interests and activities.
Tinder Lawsuit, A Case Study in Crisis Communications William Smith
A case study slide deck accompanying the final presentation on the current lawsuit against Tinder launched by it's former co-founder Whitney Wolfe for the Advanced Practices in Digital Reputation Management course in University of Toronto's Digital Strategy Certificate program.
This document discusses strategies for using Facebook to reach customers. It describes a potential target customer profile and notes that she prefers to engage with brands on Facebook. It then provides reasons why Facebook is important, including its growth, ability to interact with customers, and the long-term shift to more user engagement online. The document offers tips on when and how to post on Facebook, such as optimal posting times and using images, as well as how to handle negative comments. Finally, it discusses trends like the Facebook timeline and importance of ads and cover photos.
Personal branding - School of Management 2013Matthew Mobbs
Delivered at the 2013 Summer School, Elizabeth and myself delivered this 3 hour training session. With the focus on understanding what your personal brand is and how to communicate it using social media
Soda pdf converted-usmanpdf upload new editedelastica 123
Tinder is an online dating and social networking app that allows users to anonymously "swipe right" to like or "swipe left" to dislike other users' profiles. With over 55 billion matches to date, it is one of the most popular dating apps. Users can browse photos, bios, and interests of other users near them. If two users both swipe right on each other, they can chat within the app. Tinder is available as a free download on iOS and Android.
Social networking sites have become very popular among teenagers and individuals to connect with friends and share interests. However, social networking also enables cyberbullying, which can lead to depression and even suicide. It also increases the spread of child pornography and makes it easier for thieves to steal personal information by hacking users' accounts. While social networks allow people to stay connected and promote music or businesses, the disadvantages of privacy risks, identity theft, and negative mental health impacts outweigh the advantages of using them.
The Top 10 Facebook & Twitter advertisement hacks of all time! Larry KimSocial Media Days
Larry Kim presented tips for using paid social media advertising on Facebook and Twitter. Some of the key tips included promoting the highest engaging content, known as "unicorns", using demographic and interest targeting to increase engagement rates, and creating custom audiences from website visitors to do targeted remarketing. The presentation emphasized testing different targeting strategies and content to optimize advertising campaigns for higher engagement and lower costs.
After four months of a successful publication release we soon realized as a team that our sections were bursting at the seams. In order to solve this problem we created Mini Mags, each highlighting important sections in each monthly issue.
So if you enjoy the mini mags and want to experince full audio and video tracks for the showcased artists, copy and paste the link below and buy an issue or subscribe. Also if you choose to subscribe to 12 Months of any Mini Mag please use the coupon code below for 50% your Mini Mag subscription.
https://joom.ag/LjHQ - Click this link to buy or subscribe
Coupon Code: UYGB5KT20POR
All the best,
-John Strawn, Founder
Sam Laird of Mashable on the Digital and Social Media Sports Podcast, episode 4Neil Horowitz
In episode 4 of the Digital and Social Media Sports Podcast, well-known reporter for Mashable Sam Laird (specializing in Mashable's sports beat) discusses the evolution of social media, its ever growing presence and importance in sports, and what makes for success in the social media sports spectrum.
The document provides tips on how to build a Facebook community. It recommends finding your target audience on Facebook, understanding who they are and what they care about, and then penetrating your audience by participating and making friends. It also advises establishing a Facebook page, posting engaging content regularly, and encouraging sharing to grow your fan base organically. The document outlines best practices like keeping messages personal and making them about the audience.
The document discusses the gap between business values and community values online. While most businesses view communities as opportunities for promotion and sales, true engagement requires embracing human values like generosity, compassion, and authenticity. The document advocates for businesses to move beyond just observing online communities as "tourists" and to become active members that give value through openness, stories over statistics, and flexibility over rigid rules.
This document provides 13 tips for meeting and getting a girlfriend in Springfield. The tips include walking dogs at parks, hanging out at cafes and pubs, joining social networks and online dating sites, volunteering, visiting libraries and bookstores, grocery shopping, attending classes, joining athletic teams, partner dancing, going to churches, and attending singles events. The document encourages putting yourself out there through social activities and using your existing friend network to meet new people.
Community & Collaboration: Blogalicious 2012Amy Mascott
Lance Rios (@LanceRios), Ericka Tinsley (@SwarthyDaisy), and Amy Mascott (@teachmama) share ways to build community and collaborate at Blogalicious Weekend 2012 in Las Vegas.
This document provides 13 tips for getting a girlfriend in Merced, California. The tips include walking dogs at local parks to meet other dog lovers, hanging out at cafes and pubs, joining social networking sites like Facebook and Instagram, using online dating sites, volunteering, going to the library or bookstore, grocery shopping to strike up conversations, attending classes, joining athletic teams, partner dancing, going to church services and events, and attending singles events. The document is authored by "ManInLove88" and includes links to their blog for additional dating and relationship advice.
El documento describe los pasos para obtener y describir los requisitos de los usuarios, incluyendo identificar las fuentes de requisitos, planificar entrevistas con los usuarios, escribir requisitos basados en las entrevistas, y utilizar técnicas como casos de uso y prototipos para validar los requisitos con los usuarios. También discute conceptos como identificar a los interesados relevantes y negociar entre requisitos contradictorios para encontrar un equilibrio.
I apologize, upon reviewing the document links provided, they do not contain readable text that can be summarized. The links are to files on vk.com that require login credentials to access. Without being able to view the contents of these linked files, I am unable to provide a meaningful summary.
Twitter has grown tremendously in recent years and become a popular way for individuals and businesses to communicate in real time. It allows users to post short bursts of text-based updates and engage with others through features like mentions, retweets and hashtags. While initially having many competitors, Twitter stood out for keeping things simple and gaining significant venture funding and buzz. It now has hundreds of millions of users worldwide, including many celebrities, journalists and business that see it as a way to engage customers.
This document provides 13 tips for dating and finding a girlfriend in Hartford, Connecticut. The tips include walking dogs at parks to meet others, hanging out at cafes and pubs, joining social networks and online dating sites, volunteering, visiting libraries and bookstores, grocery shopping, attending classes, joining athletic teams, partner dancing, going to churches, and attending singles events. The document also includes links to related blog posts on various dating and relationship topics.
The document discusses the importance of having a social media strategy and presence for businesses. It highlights the need to listen to customers, engage in conversations, and build communities online. It also stresses being open, honest and authentic in social media interactions.
This document provides 13 tips for meeting and attracting women in Gardena, California. The tips include walking dogs in parks, frequenting cafes and pubs, using social media and dating sites, volunteering, visiting libraries and grocery stores, attending classes, joining sports teams, partner dancing, going to religious services, and attending singles events. The document encourages putting yourself in social situations and utilizing your existing network and community to meet new people with shared interests.
Real Lessons in Working with Digital Influencers - SXSW 2015 WorkshopTara Hunt
This is my four-hour workshop I gave at SXSW 2015.
The workbook that accompanies it will definitely help you make sense of this! Email me at tara.hunt@totem.tc to get a copy of the workbook. (the lead generation form isn't working here)
This document provides 13 tips for finding a girlfriend in Dearborn, Michigan. The tips include walking dogs at local parks to meet other dog lovers, hanging out at cafes and pubs, joining social media groups focused on dating, volunteering, taking classes at the community college, joining athletic teams, partner dancing, attending religious services, and going to singles events. The document encourages putting yourself out there to expand your social circle and potentially meet someone special through shared interests and activities.
Tinder Lawsuit, A Case Study in Crisis Communications William Smith
A case study slide deck accompanying the final presentation on the current lawsuit against Tinder launched by it's former co-founder Whitney Wolfe for the Advanced Practices in Digital Reputation Management course in University of Toronto's Digital Strategy Certificate program.
This document discusses strategies for using Facebook to reach customers. It describes a potential target customer profile and notes that she prefers to engage with brands on Facebook. It then provides reasons why Facebook is important, including its growth, ability to interact with customers, and the long-term shift to more user engagement online. The document offers tips on when and how to post on Facebook, such as optimal posting times and using images, as well as how to handle negative comments. Finally, it discusses trends like the Facebook timeline and importance of ads and cover photos.
Personal branding - School of Management 2013Matthew Mobbs
Delivered at the 2013 Summer School, Elizabeth and myself delivered this 3 hour training session. With the focus on understanding what your personal brand is and how to communicate it using social media
Soda pdf converted-usmanpdf upload new editedelastica 123
Tinder is an online dating and social networking app that allows users to anonymously "swipe right" to like or "swipe left" to dislike other users' profiles. With over 55 billion matches to date, it is one of the most popular dating apps. Users can browse photos, bios, and interests of other users near them. If two users both swipe right on each other, they can chat within the app. Tinder is available as a free download on iOS and Android.
Social networking sites have become very popular among teenagers and individuals to connect with friends and share interests. However, social networking also enables cyberbullying, which can lead to depression and even suicide. It also increases the spread of child pornography and makes it easier for thieves to steal personal information by hacking users' accounts. While social networks allow people to stay connected and promote music or businesses, the disadvantages of privacy risks, identity theft, and negative mental health impacts outweigh the advantages of using them.
The Top 10 Facebook & Twitter advertisement hacks of all time! Larry KimSocial Media Days
Larry Kim presented tips for using paid social media advertising on Facebook and Twitter. Some of the key tips included promoting the highest engaging content, known as "unicorns", using demographic and interest targeting to increase engagement rates, and creating custom audiences from website visitors to do targeted remarketing. The presentation emphasized testing different targeting strategies and content to optimize advertising campaigns for higher engagement and lower costs.
After four months of a successful publication release we soon realized as a team that our sections were bursting at the seams. In order to solve this problem we created Mini Mags, each highlighting important sections in each monthly issue.
So if you enjoy the mini mags and want to experince full audio and video tracks for the showcased artists, copy and paste the link below and buy an issue or subscribe. Also if you choose to subscribe to 12 Months of any Mini Mag please use the coupon code below for 50% your Mini Mag subscription.
https://joom.ag/LjHQ - Click this link to buy or subscribe
Coupon Code: UYGB5KT20POR
All the best,
-John Strawn, Founder
Sam Laird of Mashable on the Digital and Social Media Sports Podcast, episode 4Neil Horowitz
In episode 4 of the Digital and Social Media Sports Podcast, well-known reporter for Mashable Sam Laird (specializing in Mashable's sports beat) discusses the evolution of social media, its ever growing presence and importance in sports, and what makes for success in the social media sports spectrum.
The document provides tips on how to build a Facebook community. It recommends finding your target audience on Facebook, understanding who they are and what they care about, and then penetrating your audience by participating and making friends. It also advises establishing a Facebook page, posting engaging content regularly, and encouraging sharing to grow your fan base organically. The document outlines best practices like keeping messages personal and making them about the audience.
The document discusses the gap between business values and community values online. While most businesses view communities as opportunities for promotion and sales, true engagement requires embracing human values like generosity, compassion, and authenticity. The document advocates for businesses to move beyond just observing online communities as "tourists" and to become active members that give value through openness, stories over statistics, and flexibility over rigid rules.
This document provides 13 tips for meeting and getting a girlfriend in Springfield. The tips include walking dogs at parks, hanging out at cafes and pubs, joining social networks and online dating sites, volunteering, visiting libraries and bookstores, grocery shopping, attending classes, joining athletic teams, partner dancing, going to churches, and attending singles events. The document encourages putting yourself out there through social activities and using your existing friend network to meet new people.
Community & Collaboration: Blogalicious 2012Amy Mascott
Lance Rios (@LanceRios), Ericka Tinsley (@SwarthyDaisy), and Amy Mascott (@teachmama) share ways to build community and collaborate at Blogalicious Weekend 2012 in Las Vegas.
This document provides 13 tips for getting a girlfriend in Merced, California. The tips include walking dogs at local parks to meet other dog lovers, hanging out at cafes and pubs, joining social networking sites like Facebook and Instagram, using online dating sites, volunteering, going to the library or bookstore, grocery shopping to strike up conversations, attending classes, joining athletic teams, partner dancing, going to church services and events, and attending singles events. The document is authored by "ManInLove88" and includes links to their blog for additional dating and relationship advice.
El documento describe los pasos para obtener y describir los requisitos de los usuarios, incluyendo identificar las fuentes de requisitos, planificar entrevistas con los usuarios, escribir requisitos basados en las entrevistas, y utilizar técnicas como casos de uso y prototipos para validar los requisitos con los usuarios. También discute conceptos como identificar a los interesados relevantes y negociar entre requisitos contradictorios para encontrar un equilibrio.
I apologize, upon reviewing the document links provided, they do not contain readable text that can be summarized. The links are to files on vk.com that require login credentials to access. Without being able to view the contents of these linked files, I am unable to provide a meaningful summary.
Este documento habla sobre la entrevista de trabajo. Explica que la entrevista de trabajo es una herramienta importante para que un empleador conozca al candidato y determine si cumple con los requisitos para el puesto. Luego, ofrece recomendaciones sobre la presentación personal para la entrevista, incluyendo la ropa, el peinado y maquillaje. También discute la importancia de tener una buena actitud, comunicación y modales durante la entrevista. Por último, da consejos sobre cómo elaborar un currículum vitae para la entrevista.
Este documento presenta la memoria de un proyecto de diseño e implementación de una tienda virtual. En la introducción, se explica el propósito del proyecto y las motivaciones para realizarlo. La especificación de requisitos detalla los requisitos funcionales y no funcionales del sistema para clientes anónimos, clientes registrados y empleados. El análisis incluye diagramas UML y de casos de uso. El diseño presenta los niveles de interfaz, lógico y de persistencia. La implementación describe las tecnologías y herramient
El documento describe el crochet hiperbólico, una técnica de tejido que produce formas curvas que se expanden de manera similar a las hiperbólicas en geometría. Explica que las hiperbólicas se curvan hacia afuera y sus líneas paralelas se alejan cada vez más, al igual que ocurre con las espirales generadas en el proceso de crochet hiperbólico. Luego, proporciona instrucciones detalladas para crear diferentes patrones hiperbólicos usando puntos bajos, medios
Sanctuary Presentation 7. Time Limit in The SanctuarySami Wilberforce
This document provides information about a revival week being held at Maseno University from 20-26 July 2015. The theme is "The Sanctuary" and focuses on key truths such as the sanctuary message and the 2300 day prophecy. It emphasizes that present truth needs to be the focus of messages to prepare God's people. It warns of the dangers of focusing on topics that do not unite or sanctify souls. Finally, it encourages preparing for the end times by getting ready spiritually and reflecting Christ's image fully.
The document discusses using social media, specifically Reddit, for social change and connecting with others. It provides tips for using Reddit effectively, such as focusing on understanding users and their interests, connecting with individuals by following them back, setting goals to improve content and karma scores, building communities around shared interests, and using Reddit for customer service and market research. Reddit allows for anonymity but also influences how people see themselves and connect with others online and worldwide through word-of-mouth communication between users.
Whenever I get asked what my favorite book is, I always reply The Pirates Dilemma.
The book tells the story of punk, disco, hip-hop, graffiti, and how modern technology has made the ideas and innovations of youth culture increasingly intimate and increasingly global at the same time.
It’s truly fascinating.
And when you look back, you can see the origins of the current social media revolution can be traced as far back as the 70’s (if not even further).
Back in the 70’s punk was the start of a revolution. Now, the only things that have changed are the platforms and the ease at which we can connect and create.
Here’s the history of social media: how it all started, why Facebook rose to #1 (and why it might not stay that way) and some bold predictions on where it’s all heading.
Beyond The Ink Smudge To Digital Relevancy : Social Media For Newspapers, the...Diva Marketing (Blog)
Always in motion is the future”– Yoda
As both digital and legacy (local) news competition continues its battle for audience and advertisers every resource and strategy must be held accountable in order to move the business forward. Social media is no longer a “feel good” tactic. It must produce results. What those results might be and how social media can be used to achieve them is what this session focused on.
This presentation, for Inland 2014 Inland Press Mobile and Social Solutions Conference, deconstructs social media in terms of newspaper brand, journalists and advertisers. There are resource worksheets included to help guide you through the process of reconstructing or contstructing your social media plan. Best of luck!
Always in motion is the future”– Yoda
As both digital and legacy (local) news competition continues its battle for audience and advertisers every resource and strategy must be held accountable in order to move the business forward. Social media is no longer a “feel good” tactic. It must produce results.
What those results might be and how social media can be used to achieve them is what this session focused on.
This presentation, for Inland 2014 Inland Press Mobile and Social Solutions Conference, deconstructs social media in terms of newspaper brand, journalists and advertisers.
There are resource worksheets included to help guide you through the process of reconstructing or contstructing your social media plan. Best of luck!
This year has always seen the release of top influencers lists from Onalytica, Brand24 and a number of others. But this top 50 social media influencer list uses the best algorithm of all to determine who is influential. Who are the top social media influencers of 2017. For original article visit http://joelcomm.com/top-50-social-media-influencers-2017.html
Insights: Interviews on the Future of Social Media - Edited by Anil Dash & Gi...Brian Solis
This book was created as an exclusive reward for backers
of ThinkUp in the fall of 2013. The interviews
documented here took place over the span of several
months, but have been edited as lightly as possible to
best capture the energy and inspiration of the
interviewees.
The book’s first goal is to help members get more value out of using ThinkUp. More deeply, we hope these interviews reveal the thought involved in creating technology that is meaningful, built on ideas thatemerge over years or even decades of work.
Should you have a Facebook page is like asking a builder if he should have a ...DeHallam
Taking a look at the P.O.S.T technique in social media planning.
People, objectives, strategy THEN the technology. Choosing your tools should be the last thing on your list.
(This presentation is image based and may be difficult to follow without narration)
Mike Schaffer gave a presentation on using social networking tools for career development. He discussed what social media is and isn't, the major social networking sites like Facebook, LinkedIn, and Twitter. He covered six rules for using social media safely, such as maintaining privacy, avoiding rash posts, and protecting personal information. Schaffer also discussed how social media impacts job seekers, current employees, and employers when it comes to networking, online profiles, and company policies. The presentation provided guidance on leveraging social media effectively and avoiding potential pitfalls.
Blogs, podcasts, social networking sites, and virtual worlds were discussed as popular social media platforms currently and may evolve in the future. Blogs like Huffington Post and TMZ had millions of monthly visitors. Podcast Alley contained 90,000 podcasts across genres. Facebook had 700 million monthly visitors, focusing on photo sharing, while Myspace had 80 million focusing on music. World of Warcraft had over 11 million subscribers interacting in a virtual world. Twitter may become a new blogging platform, while sites may aggregate content and merge features through personalization.
Blogs, podcasts, social networking sites, and virtual worlds were discussed as popular social media platforms currently and potentially in the future. Blogs like Huffington Post and TMZ had millions of monthly visitors. Podcast Alley contained over 90,000 podcasts across genres. Facebook had over 700 million monthly visitors, focusing on photo sharing, while Myspace remained relevant for its music features. World of Warcraft engaged over 11 million subscribers with its virtual world and gameplay. The future may see Twitter and aggregation sites replacing blogs, and further integration of social media features.
Blogs, podcasts, social networking sites, and virtual worlds were discussed as popular social media platforms currently and may evolve in the future. Blogs like Huffington Post and TMZ had millions of monthly visitors. Podcast Alley contained 90,000 podcasts across genres. Facebook had 700 million monthly visitors, focusing on photo sharing, while Myspace had 80 million focusing on music. World of Warcraft had over 11 million subscribers interacting in a virtual world. Twitter and aggregation sites may influence blogging and personalized social media in the future.
This document discusses current and future trends in social media. It describes popular blogs, podcasts, social networks, virtual worlds, and how Twitter and aggregated sites may shape the future of social media. The most visited blogs are Huffington Post and TMZ. The most used social network is Facebook with 700 million monthly users. World of Warcraft has over 11 million subscribers and set sales records. Social media will likely become more personalized and aggregated over time.
The document provides instructions for seeking writing help from HelpWriting.net in 5 steps:
1. Create an account with a password and email.
2. Complete a 10-minute order form with instructions, sources, and deadline.
3. Choose a writer based on their bid, qualifications, and feedback.
4. Review the paper and authorize payment if satisfied.
5. Request revisions to ensure satisfaction, with a refund option for plagiarism.
Social networking has evolved significantly from early platforms like CompuServe and AOL to today's major sites like Facebook, Twitter, and LinkedIn. The presentation traces the history and growth of social networking, highlighting both benefits like staying connected with others and risks involving privacy and identity theft. It also lists popular current social media sites and discusses issues of protecting personal information online through privacy settings.
SREE SREENIVASAN: Fostering Brand Loyalty Through High-Trust Social Media Eng...techsytalk
Social media is a mighty medium to connect and deepen your relationship with your audience, but ONLY if you learn the art of engagement. In this session we bring to you one of the most sought after social media authorities, the former Chief Digital Officer of NYC and The Metropolitan Museum of Art - Sree Sreenivasan - to give us an abridged blueprint on digital and social media strategy to implement immediately with your event teams.
Social networking sites allow users to connect with others and share information online. Some key social networking sites mentioned are Facebook, Twitter, and MySpace. Facebook was founded by Mark Zuckerberg for Harvard students and now has over 800 million active users. Twitter was founded in 2006 by Jack Dorsey and allows users to share brief updates. MySpace was founded in 2003 and was very popular in the mid-2000s but has since declined with the rise of Facebook.
1) The document introduces a social media course and explains the importance of social media for networking businesses.
2) It discusses the early days of social media platforms like MySpace and how some entrepreneurs had success marketing on these platforms before they became overrun with spam.
3) The author describes his own experiences trying different social media marketing tactics and tools with limited success until he learned the importance of storytelling and building personal connections through platforms like the Magnetic Sponsoring Community, a niche social network for network marketers.
This document provides an overview of social networking including its history and evolution over time. It discusses early social networking platforms from the 1970s through the 1990s like CompuServe, AOL, Classmates, and Friendster. Popular current sites like Facebook, Twitter, and LinkedIn are also examined. Both the pros and cons of social networking are outlined related to privacy, identity theft, and viruses. Statistics on social networking usage in Canada are presented. The conclusion reiterates that social networking has changed culture and brought people together globally online.
1. PREMIEREPR issues, opportunities and current events
President’s WelcomePaige Garty
Dear PRSSA Members,
Hello and welcome to another year of PRSSA! I am incredibly excited to
see so many new members express enthusiasm in our chapter, as well as
numerous current members who have shown interest in becoming more
involved. Not only have we become one of the biggest organizations at
Miami, but we are also one of the largest PRSSA chapters nationally. We
will continue to use this size and prominence to our advantage.
PRSSA’s mission is to develop you into strong professionals who are
interested in the realm of public relations, as well as enhance your
education and broaden your network. The 2016-2017 Executive Board will
strive to provide you with all of the necessary resources that will help jumpstart your professional career,
no matter what your major is.
PRSSA experience. Though our organization is large in size, we want you to feel included and
appreciated. We have implemented all-club meetings this year in order achieve this, and to create more
and attend our speaker events, workshops, fundraisers and more. I also suggest exploring PRSSA at the
national level by submitting writing samples to its various publications, perusing the internship center,
and attending national events.
I strongly encourage you to make the most out of your membership with PRSSA, as I believe that the
more effort you put into this organization the more you will get out of it. Personally, PRSSA has opened
doors for me to opportunities and achievements that would not have been possible otherwise. Since
joining PRSSA two years ago, I have gained skills and experiences that have enhanced my professional
doing just that. Please remember that our entire executive board is here to help you succeed and build
your career!
It is truly an honor to serve you this year as the president of PRSSA. I’m so excited to get to know all of
you and help you on your journey to becoming a PR professional. If you ever have any questions about
PRSSA on a chapter or national level, please don’t hesitate to reach out to me. I am looking forward to
making your year with PRSSA the best one yet!
Best,
Paige Garty
President of PRSSA
October 2016
Committee Spotlight: Publications
Why Celebs Will Never Leave Social Media
Nicole Briganti
We’ve all heard by now that the most famous of the Kardashian clan, Kim Kardashian, was
recently robbed at gunpoint while staying in Paris. While almost every news outlet in the United
States covered the robbery within minutes, followers of the celebrity are now becoming concerned
about something much more important: her social media use. Since the incident, Kim has had zero
activity on her once very active social media accounts, such as Instagram and Twitter.
What really began the chatter surrounding
the star’s social media use was when Paris
police suggested her frequent social posting
could have played a part in attracting the
criminals. With her constant Snapchats
of designer clothes and Instagrams of
impressive jewelry, some believe Kim was
setting herself up to be a target.
Just days after the robbery, Khloe Kardashian
spoke out on “The Ellen Show” saying, “I
think it’s just a wake-up call to make a lot of
life adjustments. This is a really serious matter
for Kim.”
Of course, Kim K isn’t the only celebrity to
subject herself to the public through various
social media platforms. These days, social
media activity is expected from any celeb who desires to stay relevant. Despite the underlying fears
Kim may be experiencing, there are several reasons why the public can expect to see her resurface
online in the near future.
Almost all celebrities get paid for posting.
Celebrity endorsements are nothing new, but the explosion of social media has shifted the practice
indication that the celebrity or personality in question has been paid to promote the product. But
whether you’re Kim K or an up-and-coming YouTube personality, we all have bills to pay. According
to E! News, celebrities can make upwards of $100,000 for posting a single Instagram photo that
In the world we live in today, relevance is key.
Think of celebrity social media usage as a business. Just like any company, celebrities must strive
to stay relevant. With the constant motion of the internet, it is easy for the public to quickly forget
something (or someone) that’s not being put in front of them. Every opportunity celebrities have to
syndicate their brand and increase their visibility is valuable.
Social media made Kim (and her family) the celebs we know today.
Kim Kardashian has relied on her social media platforms to distribute herself in the same way that
media outlets like BuzzFeed have taken a distributed approach to their journalism. Despite one’s
feelings for Kim, her social media use has showed she is not only a smart businesswoman who
understands the power of mobile apps and gaming but she’s also someone who appreciates the
evolution of PR and media as well. While her Instagram and Twitter posts may never be the same, it
is important to recognize social media has made Kim the celebrity we know today.
Reddit is a social media website that combines all other major social media sites into one! Twitter,
email and username. Reddit is not as well-known as other social media sites, but the people who do use
this site have a certain connection and camaraderie.
Reddit is called the “front page of the internet” because it connects jokes, stories, world news, movies,
gaming, gifs, pictures, cute dogs, travel photos, and even more. All of these subjects have pages
called “subreddits.” There is a subreddit for any nearly every idea that has ever been processed and
can start endless conversations. Comments are highly encouraged, whether they are compliments or
disagreements. The comments are a big part of all the fun because they prompt most conversations.
follow to make posts. That’s about the most regulation Reddit has!
If you make a post or comment, you can either get an upvote or a downvote, which is similar to a like,
favorite, or dislike from other social media sites. Your post has to appeal to people all over the world in
order to get upvotes.
I explore Reddit every day just like my father reads the
newspaper with a cup of coffee in the morning. Reddit is just
and followers. If people remember you, it is because you have
posted some interesting things that have intrigued the minds
of others. I’ve been an avid Reddit user for about three years
now and I check it every day. The amount of information
that circulates through Reddit is endless. There is too much
information to fathom, but it is all entertaining. One of my
personal favorite subreddit is WritingPrompts. People will post
are amazing. You can only write so much, but every time I’ve read one I have wanted more. The ideas
are so unique that you can’t believe people thought of them. Subreddits like these can open doors to
foremost created to be viewed on a computer. You can subscribe to all the subreddits of your interests
page. This is a great technique to reach readers, and could be emulated elsewhere online.
Olivia Prosser
As more and more social media networks make their way into the hearts of billions, it is important
several social sites had their time in the sun. Let us take a moment to acknowledge our fallen
AIM
platforms: AIM Instant Messenger. Although developed in the
early 1990s, AIM peaked in the 2000s and, for most of us, was
a vital part of our middle school experience. Hiding behind
usernames such as horseluvr4 or soccer_star13, you could chat
with friends from your Buddy List and even update your status.
With the introduction of sites such as Facebook, AIM slowly faded
into oblivion. Although gone, AIM will forever be remembered by
grade gossip behind its chatroom doors.
Napster
Introduced in the early 2000s by Rhapsody, Napster was
created as a peer-to-peer music sharing website that
of death: legal troubles. Napster was sued in 2001 by the
2002. Napster lives on in the hearts and minds of many,
as sites such as iTunes and Spotify continue this idea of
shared music.
Friendster
Introducing one of the grandfathers of social media,
Friendster! Created in the early 2000s, Friendster had a brief
stint of success before meeting its demise in 2006 following
the introduction of Facebook. In its prime, Friendster was
an active site where members could post statuses, share
undergone some remodeling and was re-released as an
interactive gaming site in 2011. Even after its transformation,
Friendster simply could not compete with other social media
powerhouses.
MySpace
The social media network that suffered the biggest fall from grace is MySpace. The original king
of social media, MySpace’s specialty was allowing members to connect with celebrities, especially
- showing the unforgiving world of social media. Although considered gone by most, MySpace still
haunts the hallowed halls of the internet, waiting patiently to strike again.
To each of these social networks, we bid a fond farewell. These sites blazed the trail for the current
networks such as Instagram and Snapchat that we have come to know and cherish. Which social
of social media audiences, any site could join the graveyard. AIM, Friendster, Napster and MySpace
all live on in the depths of the internet, waiting to make their long anticipated return. Until that day,
may they rest in peace.
The Social Media Graveyard
Esurance Sweepstakes Offers $10,000
in Election Insurance
Front Page of the Internet: The Ins and Outs of Reddit
Alec Hoelker
Kayleigh Jackson
PRSSA Executive Board
President:
Vice President of Publications:
Vice President of Finance:
Vice President of Fundraising:
Vice President of Online Communications:
Vice President of Community Relations:
Vice President of Programming:
Vice President of PR:
Vice President of PR Visions:
Faculty Advisor:
Paige Garty
Kayleigh Jackson, Allie Prosinski
Connor O’Neill
Madison Witherell
Rosie Leuby
Carrie Ryan
Allie Palm
Dalton Ulm
Sarah Wullenweber
Shara Clark, APR
The outlandish nature of the 2016 presidential
election has resulted in complete social media
mayhem. With the election generating buzz across
nearly every major platform, businesses and
brands are seeking creative new ideas to be part
of the online conversation without committing the
potentially brand-fatal mistake of appearing biased
toward one candidate. By targeting the current
political interest of the online community, one
company has managed to neutrally leverage the (un)popularity of the upcoming election.
An increased distaste for the election has driven people to threaten such extreme measures as moving
out of the country. Esurance, an online insurance company, decided to acknowledge that reaction. They
recently announced a contest in which the winner will be awarded $10,000 to test out an international
destination of their choosing. Before the contest was announced, a tweet was sent during the second
presidential debate, asking viewers to respond with where in the world they would go if unhappy
with the election’s results. The overwhelming number of responses the tweet received created an
opportunity for the contest.
down? Tweet #MakeYourEscapeSweeps for a shot at winning $10K to test-drive a new (international)
locale.” For three days following the announcement, viewers used the contest hashtag to tweet the
location of where they would go in the world if their desired candidate lost the upcoming election.
Esurance understands the value of cultural relevancy in enhancing a consumer’s connection to the
brand. Consumers’ desires of getting away presented an opportunity for the company to poke fun at
the current, culturally relevant election while, more importantly, promoting and drawing attention to the
company’s homeowner’s insurance product.
The “#MakeYourEscapeSweeps” contest was the revitalization of a larger campaign for Esurance
to promote their once-new homeowner’s insurance product. The campaign launched in April with a
commercial announcing a new insurance product offered by Esurance: Election Insurance. This insurance
upcoming presidential election. Election insurance was offered at varying levels of protection, including
options for weekly home maintenance, lawn care services, outrageous displays of holiday decorations,
or even feature a simulated teenage breakup on the front lawn.
P.T.Barnum once said “There’s no such thing as bad publicity”— and certainly, this seems like a
message that Republican presidential nominee Donald Trump has taken to heart. Since Trump entered
the presidential race in June 2015, his public relations campaign has been a mash-up of showmanship
has a bit more in common with P.T. Barnum’s (very successful) strategies than most would guess, and
understanding these common ties can help PR professionals better grasp Trump’s success on the
political stage.
People want a show.
When P.T. Barnum began his traveling circus, he was capitalizing on the human need for entertainment.
His circus success was largely due to the novel and unique attractions that his show offered to the
public in an era when television, telephones and mass media didn’t exist. People wanted to witness
the incredible, the mythical, and the unreal that Barnum
offered — not only to escape the repetitiveness of
everyday life, but also to bond more closely with friends
and family who shared in the experience.
In the modern technological age, where we are
constantly overwhelmed by endless news cycles of
war and violence, Donald Trump’s celebrity status and
outlandish comments (about everything from his penis
size to how he was down at the World Trade Center on
9/11) transformed this election’s political stage into pure,
reality TV-esque entertainment, with Trump as the main
attraction. Just like Barnum, Americans are being drawn
into the show because they are jaded with everyday life. Trump’s character completely throws away the
expected behavior of a presidential candidate and becomes a novelty on the stage.
Publicity trumps truth.
Barnum’s circus claimed to showcase the strange and unexplained (such as the “Fiji Mermaid”), but
role in his path to success, as it was his ability to weave stories and generate press out of nothing — to
create mystical narratives that people want to be a part of. And the more unbelievable his claims, the
more free press Barnum was able to generate on all sides of the issue. He would even anonymously
send letters to newspaper editors outing his hoaxes for the sake of creating more publicity!
Trump has also maintained a tenuous relationship with the truth throughout his campaign. He will
whole-heartedly deny tweeting certain comments, and according to PolitiFact 71 percent of Trump’s
complete disregard for political correctness and his constant accusations that the media is rigged
against him, none of his supporters seem to care about the facts once he’s made a statement. Those
who do report on Trump’s falsehoods are merely feeding into the publicity stream, pushing Trump to
the forefront of campaign discourse. For any other candidate, even one of his unreal statements could
have been a disaster for their future careers; but for Trump, it merely adds to his “charm” of saying
whatever he wants, whenever he wants.
Control the conversation.
Barnum was always one step ahead of the media when planning his events. To return to the “Fiji
Mermaid” example, Barnum covered his bases in every aspect of convincing the public of the mermaid’s
authenticity: he had hired a phony naturalist to “verify” the mermaid’s legitimacy; he had organized
for fake letters sent over a period of months to convince the media of this momentous discovery; and
possession of the mermaid. Everything was staged just the way Barnum wanted, ensuring the best angle
and perfect setup for more publicity when the mermaid was placed in a museum.
Trump is also a master at controlling the direction he
wants in interviews, debates and speeches. He uses very
simple, repetitive, unscripted language to appear more
authentic and to nail down the rhetoric he wants to be
associated with. He makes unsupported claims about
how much better he will be at this or that, he draws on
indeterminable sources to make indirect attacks against
opponents without putting himself directly in the line of
him look bad by either waiting them out or completely
changing topics (such as when he switched from
discussing his lewd comments on women to talking about ISIS). Trump is completely on the offensive,
and his opponents have mostly had to shape their arguments in response to his.
In short, there are a lot of parallels between P.T. Barnum’s “press agentry” approach to publicity and
Donald Trump’s current persona and PR tactics. Trump is certainly a force to contend with in this
election because he’s bringing novelty and outlandish statements into a forum that had previously
done its best to conceal this sort of behavior. But as long as Trump keeps providing this type of
you’re on his side, you have to concede the mastery of his PR team.
Abi Mechley
What P.T. Barnum Can Teach Us About
Donald Trump’s PR
The Publications Committee’s main objective is writing and putting together the very newsletter
you’re reading right now: PRemiere! It’s a fantastic way to get experience in succinct writing and to
month! Not only does that look good on resumes, but it’s also a great talking point to show that you
have really made an effort above and beyond just being a member of PRSSA.
I’ve been a member of the Publications Committee since my sophomore year, and I’m now a senior and
one of the two vice presidents of the committee. Looking back, I can really see how my own writing has
developed along with the style of the newsletter itself. We’re always making efforts to get our members
are using social media, are combined with important career strategies and news within the industry.
Writing for our committee can also give you a leg up with designing your articles and press releases
down the road, and we’re working with our new members to teach them what really makes publications
tick.
Keep an eye out for our new and improved PRemiere issues once every month!
Social Media News
Election News
Damian Hughes
Public Relations News
Wtime for. However, with summer internship applications opening up and Spring Ice looming in the
competition. Here are 10 dos and don’ts for the upcoming application season.
Resume Dos and Don’ts
Karen Augenstein
What To DO:
1.DO utilize white space. An employer will look
at a resume for an average of six seconds before
either reading it thoroughly or moving on to the
next applicant. If your resume is cluttered with
unnecessary words, the employer will not waste
time trying to weed through the information.
inch of space: take advantage!
2. DO make your contact information
big. Again, it’s unlikely an employer will go
excavating through your resume, and if they are
considering contacting you, you don’t want to
best place to put it is at the top of the page in
big, bold letters.
3. If
you decide you are applying for a marketing
internship and mention your fraternity on your
resume, you will want mention the recruitment
marketing you did before being the fraternity’s
social chair. Employers want to see what you do
outside your academics, but make sure it relates
back to what you are applying for.
4. DO keep your resume on one page. I know,
it’s hard. We are constantly told to build our
resumes and when the time comes to make one,
you have too much info and not enough space.
Keep it short, sweet, and to the point.
5. DO know what you’re applying for. This
might sound obvious, but it can be harder
than you think. If you’re applying for a graphic
design internship, you’re going to have graphics,
images, and you will want to promote using
PhotoShop, InDesign and other programs. While
you want to stand out, you still want to appear
the particular position. Use
templates relevant to your
What NOT To Do:
1.Do NOT include high school experience.
Unless you are a freshman, you should not be
including the fact that you were class president
in high school. Not only is this no longer relevant
and a waste of valuable space, but it can also
be concerning to an employer. Have you really
done nothing in your college career that was
more impressive than what you did in high
school?
2. Do NOT go overboard with details. This
can be the main perpetrator of the two-page
resume. Use powerful verbs that capture the
essence of what you did at that great internship.
Remember: the resume gets you the interview,
the interview gets you the job. Intrigue the
employer, but save some conversation for the
interview.
3. Do NOT be vague or generic with your
skills. Don’t be vague when discussing your
strengths by saying ‘leadership skills’ or ‘team
player’ unless you have shown this throughout
your resume. Specify what you can do: instead
of saying you have skills in software, specify what
software, especially if it’s relevant. Don’t leave
your employer guessing.
4. Do NOT use distracting fonts or colors.
While this can vary somewhat depending on
the job you’re applying for, you do not want to
distract the employer. You are the main subject
of your resume: the layout should be easy to
navigate through, not distracting or frustrating.
5. Do NOT submit without proofreading. An
employer is only looking at one page with a little
writing on it. If there is a typo, they will notice
and they will take it into account. Get anyone
and everyone to read your
resume before you apply. You
do not want an accidental typo
Upcoming PRSSA Events
Oct. 27: Miami alumnae Marni Goldberg and Emily Siedlak will be part of a panel hosted by the MJF
Department in the TV Studio. Come learn more about the journalism industry and ask about what it
takes to succeed!
Nov. 1: All-chapter meeting in Kreger 319. Chapter updates, committee meetings, and PR workshops in
one convenient package! Check in with your committee leader.
Nov. 15: PR pro and former editor of the Cincinnati Enquirer Michael Perry will be speaking to PRSSA in
Kreger 319. Be there!