ppt old fashion

1. CONFIDENTIAL
Frequently Used Template

2. 1
Text Text
Text Text
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Text
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2X2 CUBED
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3. 2
2X2 TOWER
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4. 3
5PS MARKETING
Place Price
Product Package Positioning
promotion
Product
offering
Unit of measure
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5. 4
Strategy Skills
Systems
Staff
Shared
values
Structure
Style
7S
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6. 5
ARROW 3D
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7. 6
CUBES1 3D
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CUBES2 3D
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CUBES3 3D
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10. 9
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Text Text
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CUTOUT 3D
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11. 10
New
entrant
Suppliers
Industry
competitors
Buyers
Substitutes
FORCES AT WORK
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12. 11
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JOINT
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LEVEL SEPARATE 4
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LINEAR N 3D
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LINEAR Q 3D
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Plan
Implement
Support
LINKS 3
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27. 26
PERSPECTIVE 3D
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PROPELLER 3D
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RINGS 3D
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30. 29
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SCALE
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SCALES
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SIZES IN
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33. 32
SPIRAL1 3D
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34. 33
Spiral
Brakes
Tube in tube
SPIRAL2 3D
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35. 34
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SPOTLIGHT
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STAIRCASE
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37. 36
STARS 3D
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38. 37
Text
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WIRE CUBES
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39. 38
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ARROWS
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LEVEL 1
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LEVEL 2
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LEVEL 5
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45. 44
LEVEL 6
Text
Text
Text
Text
Text
Text
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46. 45
FLOW 2
Text
Header Header
Text
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FLOW 2 TITLE
Text
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Text
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Text
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BLADES
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Text
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Text
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BOX
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Text
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58. 57
BOX
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CYCLE 1
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Text
Text
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CYCLE 2
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CYCLE 3
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CYCLE 4
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CYCLE 5
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64. 63
CYCLE 6
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Text
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65. 64
CYCLE 7
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66. 65
CYCLE 8
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67. 66
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INCOMING
Text
Text
Text
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68. 67
RIBBON
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Text
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69. 68
RING
Text
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Text
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Text
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70. 69
UPON 2
Text
Text
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71. 70
CONTINUOUS
Text
Text Text
Text Text Text
Text
Text
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72. 71
CUTOUT
Text
Text Text
Text
Unit of measure
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73. 72
LINEAR A
Text
Text
Text
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74. 73
LINEAR B
Text
Text
Text
Text
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75. 74
LINEAR C
Text
Text
Text
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76. 75
LINEAR D
Text
Text
Text
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77. 76
LINEAR E
Text Text Text Text
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78. 77
LINEAR F
Text
Text
Text
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79. 78
LINEAR G
Text
Text
Text
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80. 79
LINEAR H
Text
Text
Text
Text
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81. 80
LINEAR I
Text Text
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82. 81
LINEAR J
Text
Text
Text
Text
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83. 82
LINEAR K
Text
Text
Text
Text
Text
Text
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84. 83
LINEAR N
Text Text Text Text
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85. 84
LINEAR P
Text
Text
Text
Unit of measure
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86. 85
LINEAR Q
Text Text
Unit of measure
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87. 86
PROPELLER
Unit of measure
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88. 87
STEP 5
Text
Text
Text
Text
Text
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89. 88
Text
Text
Text
Text
2 ON 1
Unit of measure
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90. 89
Text
Text
Text
Text
Text
Text
AGAINST
Unit of measure
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91. 90
Text
Text Text Text
Text
AT WORK
Unit of measure
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92. 91
Text Text
COUPLED HORIZ
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93. 92
Text
Text
COUPLED VERT
Unit of measure
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94. 93
Text Text
Text Text
FOCUSED
Unit of measure
* Footnote
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95. 94
New
entrant
Suppliers
Industry
competitors
Buyers
Substitutes
FORCES AT WORK
Unit of measure
* Footnote
Source: Source

96. 95
Text
Text
Text
PARALLEL
Unit of measure
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97. 96
Text
Text
Text
Text
SPLIT
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98. 97
Text
SURROUND
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99. 98
Text
Text
TWISTED
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100. 99
Text Text
UP & AWAY
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101. 100
Text
Text
UP & DOWN
Unit of measure
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102. 101
The way
managers
collectively
behave with
respect to use
of time,
attention,
and symbolic
actions
The people in the
organization, considered
in terms of corporate
demographics, not individual
personalities
The organization chart
and accompanying
baggage that show
who reports to whom
and how tasks are
both divided up and
integrated
Those ideas of what
is right and desirable
(in corporate and/or
individual behavior)
which are typical of the
organization and
common to most of its
members
The processes and
procedures through
which things get done
from day to day
A coherent set
of actions aimed
at gaining a
sustainable
advantage
over competition Capabilities
possessed by
the organization
as a whole as
distinct from the
individuals.
Some companies
perform
extraordinary
feats with
ordinary people
Staff
Systems Style
Shared
Values
Structure
Skills
Strategy
2S-5S
Unit of measure
* Footnote
Source: Source

103. 102
Customer
Clients
Distributors
Competitors
Suppliers
3CS TRIANGLE
Unit of measure
* Footnote
Source: Source

104. 103
Skills
Shared
values
Strategy
Staff
Structure
Systems
Style
A coherent set of
actions aimed at
gaining a sustainable
advantage
over competition
The organization chart and
accompanying baggage that show
who reports to whom and how
tasks are both divided up and
integrated
The people in
the organization,
considered in
terms of corporate
demographics, not
individual personalities
The way managers collectively
behave with respect to use of
time, attention and symbolic
actions
The processes and procedures
through which things get done
from day-to-day
Those ideas of what is right
and desirable (in corporate
and/or individual behavior)
which are typical of the
organization and common
to most of its members
Capabilities
possessed by
the organization
as a whole as
distinct from
the individuals.
Some companies
perform extraordinary
feats with ordinary
people
3S-4S
Unit of measure
* Footnote
Source: Source

105. 104
Style
Structure
Staff
Strategy
Systems
Skills
Shared
values
The way managers
collectively behave with
respect to use of time,
attention and symbolic
actions
Capabilities possessed by the
organization as a whole as
distinct from the individuals.
Some companies perform
extraordinary feats with
ordinary people
Those ideas of what is right
and desirable (in corporate
and/or individual behavior)
which are typical of the
organization and common
to most of its members
The processes and and
procedures through
which things get done
from day-to-day
The organization chart
and accompanying
baggage that show
who reports to whom
and how tasks are both
divided up and integrated
The people in the
organization, considered
in terms of corporate
demographics, not
individual personalities
A coherent set of
actions aimed at
gaining a sustainable
advantage over
competition
7S
Unit of measure
* Footnote
Source: Source

106. 105
Competitive
position
Low
Medium
High
Product/market attractiveness
Low Medium High
BUSS PORTFOLIO
Unit of measure
* Footnote
Source: Source

107. 106
Change
vision
Chief
Executive
Leadership
groups
Down the
line
External
constitution
Commitment
Conviction Courage
Capability
Individual
activity
Enabling
devices
CHANGE BOARD
Unit of measure
* Footnote
Source: Source

108. 107
Delta P
Vision and
Leadership
Organizational
Infrastructure
Performance
Measurement
People
Development
Communications
Problem
Solving
Process • Client managers
(particularly middle
management) have
skill to lead program
implementation
• Change in actual
behavior
• Action plans sufficient to
achieve goals
• Agreement on objectives
by line management
• Management of high-
involvement process
• Implementation or
near implementation
of required structure
and systems
• Flow of 2-way communications
• People’s understanding, belief
and contribution to act on vision
and action plans
• Accurate measurement
of action and results
• Clear accountabilities
• Early wins
Visible demonstration
of new vision and
values by client
leadership
DELTA P
Unit of measure
* Footnote
Source: Source

109. 108
Natural
owner
Relative
ability
to
extract
value
Low
Medium
Value-creation potential in business unit
High
•Corporate
center skills
•Business
unit linkages
•Taxation/
valuation
differences
•Industry attractiveness
•Competitive position
•Restructuring/rationalization opportunities
“One
of
the
pack”
Retain and
give top
priority
Retain and
give priority
Retain and
manage for
code or
liquidate
Probably
divest
Divest Divest or
liquidate
MACS
Unit of measure
* Footnote
Source: Source

110. 109
Business Strategy
Manufacturing Strategy
Configuration
Systems
Research
Focus
Labor
Policy
Product
Design
Make
vs.
Buy
Organization
Process
Design
MANUFACTURING STRATEGY
Unit of measure
* Footnote
Source: Source

111. 110
Restructuring
framework
1
5
4
3
2
PENTAGON
Unit of measure
* Footnote
Source: Source

112. 111
Benefit
Price
Competitive
disadvantage
Competitive
advantage
PRICE BENEFIT
Unit of measure
* Footnote
Source: Source

113. 112
Appraise performance
and prospects
Develop
strategy
Redesign
pivotal jobs
Design the skill
building process
Assess change
readiness
Top down
action programs
Bottom up
action programs
1
2
4
5
6
7
8
3
SMILE CHART
Unit of measure
* Footnote
Source: Source

114. 113
3.
Create and
pursue a unique
advantage
2.
Resegment the
market to create a
niche
4.
Exploit unique
advantage
industrywide
1.
Do more and
better of the
same
When to
compete
STRAT GAMEBOARD
Unit of measure
* Footnote
Source: Source

115. 114
Stage 1
Stage 2
Stage 3
Stage 4
Value system
Strategic
manage-
ment
Externally
orientated
planning
Forecast
based
planning
Budget
planning
Meet
budget and
schedule
Predict the
future
Think
strategically
Create the
future
STRAT MANAGE
Unit of measure
* Footnote
Source: Source

116. 115
Selling margin
Contribution
Sales
Selling rate
Sales
Available selling time
Effectiveness
Contribution Available
selling time
Productivity
Contribution
Total selling costs
Efficiency
Available selling time
Total selling costs
Utilization
Available selling time
Total sales time
Support intensity
Support costs
Total selling costs
Support leverage
Total sales time
Support costs
TREE PRODUCTIVITY
Unit of measure
* Footnote
Source: Source

117. 116
Maximize
shareholder
value
Grow
through
cultural
initiative
Redeploy
assets
Improve core
business
performance
Grow through
acquisition
and/or merger
Adopt sound
financing
approach
VALUE CREATION
Unit of measure
* Footnote
Source: Source

118. 117
Real
Perceived
Client’s relative
ability to extract
value
Corporate
center skills
Linkages
between
business units
Financial
ownership fit
Industry restructure
Internal controller
Shared resources
Transfer of capability
Vertical integration
Differences in tax position
Existence of non-cases objectives
Inefficiencies in financial markets
Difference in valuation technique
VALUE SOURCES
Unit of measure
* Footnote
Source: Source

119. 118
GANTT10
<##>
<##> <##> <##> <##> <##> <##> <##> <##> <##> <##>
Header
Text
Unit of measure
* Footnote
Source: Source

120. 119
GANTT15
Header
Text
## ## ## ## ##
##
##
##
##
##
##
##
##
##
##
##
Unit of measure
* Footnote
Source: Source

121. 120
Text Text
VENN 2
Unit of measure
* Footnote
Source: Source

122. 121
Text Text
Text
VENN 3
Unit of measure
* Footnote
Source: Source

123. CONFIDENTIAL
Frequently Used Template
Data Driven
Template
June 2002
This report is solely for the use of client personnel. No part of it may be
circulated, quoted, or reproduced for distribution outside the client
organization without prior written approval from McKinsey & Company.
This material was used by McKinsey & Company during an oral
presentation; it is not a complete record of the discussion.

124. 123
0
50
100
150
200
250
300
350
1996 1997 1998 1999 2000 2001
Label 1
Label 2
Label 3
AREA
Unit of measure
* Footnote
Source: Source

125. 124
50
40
30
20
10
Label 1
Label 2
Label 3
Label 4
Label 5
BAR
Unit of measure
* Footnote
Source: Source

126. 125
50
40
30
20
10
50
40
30
20
10
Label 1
Label 2
Label 3
Label 4
Label 5
Label 1
Label 2
Label 3
Label 4
Label 5
Title
Unit of measure
Title
Unit of measure
BAR 2
Unit of measure
* Footnote
Source: Source

127. 126
40
30
20
10
5
50
40
30
25
15
55
50
45
30
25
Label 1
Label 2
Label 3
Label 4
Label 5
BAR BUTTED
Unit of measure
* Footnote
Source: Source

128. 127
50
40
30
20
10
23
25
45
65
96
43
23
23
23
23
Label 1
Label 2
Label 3
Label 4
Label 5
000
000
000
000
000
Series Series
BAR STACKED
Series
Unit of measure
* Footnote
Source: Source

129. 128
50
40
30
20
45
50
60
70
80
90
10
20
30
40
50
Label 1
Label 2
Label 3
Label 4
Label 5
000
000
000
000
000
100%=
Series Series
BAR STACKED 100%
Series
Unit of measure
* Footnote
Source: Source

130. 129
0
100
200
300
400
500
600
700
0 50 100 150 200 250
Title
Unit of measure
Title
Unit of measure
Label 1
Label 2
Label 3
Label 4
Label 5
Label 6
BUBBLE
Unit of measure
* Footnote
Source: Source

131. 130
20
30
40
50
60
Label 1 Label 2 Label 3 Label 4 Label 5
COLUMN
Unit of measure
* Footnote
Source: Source

132. 131
20
30
45
67
76
20
30
45
67
76
Label 1 Label 2 Label 3 Label 4 Label 5 Label 1 Label 2 Label 3 Label 4 Label 5
Title
Unit of measure
Title
Unit of measure
COLUMN 2
Unit of measure
* Footnote
Source: Source

133. 132
20
30
40
50
60
40
50
60
70
40
50
60
70
80
30
Label 1 Label 2 Label 3 Label 4 Label 5
COLUMN BUTTED
Unit of measure
* Footnote
Source: Source

134. 133
20
30
40
50
60
20
20
20
20
20
20
30
40
50
20
20
20
25
30
20
Label 1 Label 2 Label 3 Label 4 Label 5
Series
Series
Series
Series
000
000
000
000
000
COLUMN STACKED
Unit of measure
* Footnote
Source: Source

135. 134
30 35 40
50
60
30
35
40 20
20
20
15
10
20
10
20 15 10 10 10
Label 1 Label 2 Label 3 Label 4 Label 5
Series
Series
Series
Series
100%= 000 000 000 000 000
COLUMN STACKED 100%
Unit of measure
* Footnote
Source: Source

136. 135
20
15
10
10
45
20
20
30
30
Title
Unit of measure
Label 1
Label 2
Label 3
Label 4
Label 5
Title
Unit of measure
100% = 000
Series
Series
Series
Series
Label 1
COMBO PIE SEGMENT COLUMN
Unit of measure
* Footnote
Source: Source

137. 136
0
50
100
150
200
250
300
0 50 100 150 200
Title
Unit of measure
Title
Unit of measure
Label 1
Label 2
Label 3
Label 4
Label 5
COST CURVE
Unit of measure
* Footnote
Source: Source

138. 137
10
30
45
70
85
100
150
176
0
20
40
60
80
100
120
140
160
180
200
1990 1991 1992 1993 1994 1995 1996 1997
0
100
200
300
400
500
600
700
800
900
1.000
Title
Unit of measure
Title
Unit of measure
DUAL COLUMN LINE
Unit of measure
* Footnote
Source: Source

139. 138
0
20
40
60
80
100
120
140
160
180
200
1990 1991 1992 1993 1994 1995 1996 1997
0
100
200
300
400
500
600
700
800
900
1,000
Title
Unit of measure
Title
Unit of measure
DUAL LINE
Unit of measure
* Footnote
Source: Source

140. 139
0
100
200
300
400
500
600
1990 1991 1992 1993 1994 1995 1996 1997
Label 1
Label 2
Label 3
Label 4
LINE
Unit of measure
* Footnote
Source: Source

141. 140
45
20
15
10
10
Label 1
Label 2
Label 3
Label 4
Label 5
PIE
Unit of measure
* Footnote
Source: Source

142. 141
45
20
15
10
10
45
20
15
10
10
Title
Unit of measure
Label 1
Label 2
Label 3
Label 4
Label 5
Title
Unit of measure
Label 1
Label 2
Label 3
Label 4
Label 5
PIE 2
Unit of measure
* Footnote
Source: Source

143. 142
0
50
100
150
200
250
1990 1991 1992 1993 1994 1995 1996 1997
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144. 143
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145. 144
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146. 145
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147. CONFIDENTIAL
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148. 147
ARROWS
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149. 148
DISCLAIMERS CLIENT
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150. 149
DISCLAIMERS INTERNAL
This report contains information that is confidential and proprietary to
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151. 150
DISCLAIMERS PRESENTATION
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This material was used by McKinsey & Company during an oral
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152. 151
LEGENDS Legend
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153. 152
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155. 154
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156. 155
STICKER
ILLUSTRATIVE
CONFIDENTIAL
ESTIMATE
EXAMPLE
FOR DISCUSSION ONLY
FOR DISCUSSION
PRELIMINARY
DRAFT
STICKER
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157. 156
STICKER OTHER
CONFIDENTIAL
DISCUSSION DRAFT
DISGUISED
CLIENT EXAMPLE
PRELIMINARY
DRAFT
PRELIMINARY
ESTIMATE
DISCUSSION DRAFT
DISGUISED
DRAFT FOR DISCUSSION
SAMPLE
BACKUP
HYPOTHESIS
STRAW MAN
TO BE COMPLETED
PROPOSED
REVISED
ROUGH ESTIMATE
CONCEPTUAL
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158. 157
WORLD MAP
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159. CONFIDENTIAL
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June 2002
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160. 159
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163. 162
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164. 163
PPT TABLE 6
Heading Heading Heading Heading Heading Heading
Text Text Text Text Text Text
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165. CONFIDENTIAL
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SEO VA
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166. 165
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167. 166
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168. 167
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169. 168
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170. 169
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171. 170
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172. 171
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173. 172
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174. 173
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175. 174
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176. 175
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177. 176
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178. 177
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179. 178
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180. 179
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181. 180
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182. 181
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183. 182
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184. 183
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185. 184
5 HORIZONTAL
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186. 185
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187. 186
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189. 188
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190. 189
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191. 190
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192. 191
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193. 192
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194. 193
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• Text
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• Text • Text • Text
Text

195. 194
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Text
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196. 195
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197. 196
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Text
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• Text
• Text
• Text
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• Text

198. 197
HORIZONTAL FLOW 6
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Text
Text
Text
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Text
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• Text
• Text
• Text
• Text
• Text
• Text
• Text
• Text
• Text
Text
• Text • Text

199. 198
HORIZONTAL FLOW 7
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Title Title
Text
Text
Text
Text
Text
• Text
• Text
• Text
• Text
• Text
• Text
• Text
• Text
• Text
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Text
• Text • Text
Text
• Text • Text

200. 199
FLOW WITH SHOCK 1
• Text
Header Header
• Text
Header
• Text
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Title

201. 200
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Text
• Text
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Text

202. 201
FLOW WITH 3 COLUMN
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Text
Text
Text
Text
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• Text
• Text
• Text
Text
• Text
• Text
• Text
• Text
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Text
Text
• Text
• Text
• Text
• Text
• Text

203. 202
FLOW WITH 2 COLUMN
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Text
Text
Text
Text
Text Text
• Text • Text
• Text • Text
• Text • Text
• Text • Text
• Text • Text
Text
Text

204. 203
SQUARE FLOW
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Text
• Text
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205. 204
FRAMEWORK
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• Text

206. 205
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207. 206
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• Text

208. 207
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209. 208
xxxxx
Title
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• Text

210. 209
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•
Title
•
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•
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211. 210
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• Text
Title

212. 211
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Text Text
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• Text
Text

213. 212
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Text
Text
Text
Text
• Text
Text
• Text
• Text
• Text
• Text

214. 213
SCP
* Footnote
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• xxx • xxxx • xxxx
• xxxx
erformance
tructure onduct
External
shock S C P

215. 214
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• Text • Text • Text • Text
Text
• Text • Text • Text • Text
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216. 215
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217. 216
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Text
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• Text
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• Text
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• Text
• Text
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• Text
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• Text
• Text

218. 217
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• Text
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219. 218
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220. 219
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•

221. 220
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Text
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222. 221
TEAM STRUCTURE
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Title
•
Client McKinsey
• •
Expert group
•
•

223. 222
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Text

224. 223
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225. 224
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• Text
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226. 225
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227. 226
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Title

228. 227
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229. 228
Sub title Sub title
Risk management
Title
•
•
•
•
•
•

230. 229
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• Text • Text • Text • Text • Text • Text
Text Text

231. 230
CYCLE 2
Text Text
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232. 231
CYCLE 2
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233. 232
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Text
Text
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234. 233
CYCLE 3
Text
Text
Text
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• Text
• Text

235. 234
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Text
Text
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Text
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• Text
• Text
• Text
• Text

236. 235
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Text
Text
Text
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• Text
• Text
• Text

237. 236
CYCLE 5
Text
Text
Text
Text
Text
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• Text
• Text
• Text

238. 237
CYCLE 5
Text
Text
Text
Text
Text
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• Text
• Text
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• Text

239. 238
CYCLE 6
Text
Text
Text
Text
Text
Text
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• Text
• Text
• Text
• Text
• Text
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240. 239
CYCLE 6
Text
Text
Text
Text
Text
Text
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• Text
• Text
• Text
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241. 240
FORCES AT WORK
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Text
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242. 241
2 BY 2 MATRIX
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Low
High Low
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243. 242
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Low Medium High
Text
Low
High
2 BY 3 MATRIX
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244. 243
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Low
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Text
Low Medium High
3 BY 3 MATRIX
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• Text • Text • Text
• Text • Text • Text

245. 244
4 BY 3 MATRIX
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Text
Low
Medium
High
Text
1 2 3 4
• Text • Text • Text • Text
• Text • Text • Text • Text
• Text • Text • Text • Text

246. 245
4 BY 3 MATRIX
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Text
1 2 3 4
Text
2
3
4
• Text • Text • Text • Text
• Text • Text • Text • Text
• Text • Text • Text • Text
1
• Text • Text • Text • Text

247. 246
STUDY OBJECTIVE
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• Text • Text • Text • Text

248. 247
Text
Text
LEVEL 03
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249. 248
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Text
Text
LEVEL 04
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• Text
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• Text

250. 249
Text
Text
Text
Text
Text
Text
Text
Text
Text
LEVEL 09
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• Text
• Text
• Text
• Text
• Text
• Text
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251. 250
GANTT – 4 WEEK
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• Text
Text Text Text Text
• Text
• Text

252. 251
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• Text
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Text

253. 252
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Text
Text Text Text Text
Text

254. 253
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• Text
• Text
• Text
Text Text Text Text
Text
Text Text Text Text
Text
Text Text Text Text
Text

255. 254
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Source: Source
Text
• Text
• Text
• Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text

256. 255
Unit of measure
* Footnote
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Text
• Text
• Text
• Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text

257. 256
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Text
• Text
• Text
• Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text

258. 257
Unit of measure
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Source: Source
Text
• Text
• Text
• Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text

259. 258
Unit of measure
* Footnote
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Text
• Text
• Text
• Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text

260. 259
Unit of measure
* Footnote
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Text
• Text
• Text
• Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text

261. 260
Unit of measure
* Footnote
Source: Source
Text
• Text
• Text
• Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text

262. 261
Unit of measure
* Footnote
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• Text
• Text
• Text
Text 1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text
1 2 3 4
Text

263. 262
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• Text
• Text
• Text
1 2 3 4 5 6 7 8
Text
9 10 11 12

264. 263
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• Text
• Text
• Text
1 2 3 4 5 6 7 8
Text
9 10 11 12 1 2 3 4 5 6 7 8
Text
9 10 11 12

265. 264
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• Text
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Mon Tue Wed Thu Fri
Text
Responsibility

266. 265
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• Text
• Text
Responsibility M T W T F
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M T W T F
Text

267. 266
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50
40
30
20
10
Label 1
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Text
50
40
30
20
10
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Unit of measure

268. 267
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40
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50
40
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10
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269. 268
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50
40
30
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10
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50
40
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10
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50
40
30
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10
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Unit of measure

270. 269
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50
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50
40
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10
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50
40
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271. 270
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50
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50
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50
40
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20
10
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50
40
30
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10
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Unit of measure

272. 271
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50
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50
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50
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50
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Label 5
Text
50
40
30
20
10
Label 1
Label 2
Label 3
Label 4
Label 5
Unit of measure

273. 272
* Footnote
Source: Source
50
40
30
20
10
Label 1
Label 2
Label 3
Label 4
Label 5
Text Text
50
40
30
20
10
Unit of measure

274. 273
* Footnote
Source: Source
50
40
30
20
10
Label 1
Label 2
Label 3
Label 4
Label 5
Text Text Text
50
40
30
20
10
50
40
30
20
10
Unit of measure

275. 274
* Footnote
Source: Source
50
40
30
20
10
Label 1
Label 2
Label 3
Label 4
Label 5
Text Text Text Text
50
40
30
20
10
50
40
30
20
10
50
40
30
20
10
Unit of measure

276. 275
* Footnote
Source: Source
50
40
30
20
10
Label 1
Label 2
Label 3
Label 4
Label 5
Text Text Text Text Text
50
40
30
20
10
50
40
30
20
10
50
40
30
20
10
50
40
30
20
10
Unit of measure

277. 276
EXHIBIT TITLE
* Footnote
Source: Source
Title
Measure
80
70
60
50
40
30
20
10
Label
Label
Label
Label
Label
Label
Label
Label
Text
Title
Measure
80
70
60
50
40
30
20
10
Label
Label
Label
Label
Label
Label
Label
Label
Text
Title
Measure
80
70
60
50
40
30
20
10
Label
Label
Label
Label
Label
Label
Label
Label
Text
Unit of measure

278. 277
EXHIBIT TITLE
* Footnote
Source: Source
Title
Measure
60
50
40
30
20
10
Label 1
Label 2
Label 3
Label 4
Label 5
Label 6
Title
Measure
60
50
40
30
20
10
Label 1
Label 2
Label 3
Label 4
Label 5
Label 6
Title
Measure
60
50
40
30
20
10
Label 1
Label 2
Label 3
Label 4
Label 5
Label 6
Title
Measure
60
50
40
30
20
10
Label 1
Label 2
Label 3
Label 4
Label 5
Label 6
Unit of measure

279. 278
EXHIBIT TITLE
* Footnote
Source: Source
Title
Measure
80
70
60
50
40
30
20
10
Label
Label
Label
Label
Label
Label
Label
Label
Text
Title
Measure
80
70
60
50
40
30
20
10
Label
Label
Label
Label
Label
Label
Label
Label
Text
Title
Measure
80
70
60
50
40
30
20
10
Label
Label
Label
Label
Label
Label
Label
Label
Text
Title
Measure
80
70
60
50
40
30
20
10
Label
Label
Label
Label
Label
Label
Label
Label
Text
Unit of measure

280. 279
EXHIBIT TITLE
* Footnote
Source: Source
Text
20
30
40
50
60
Label
1
Label
2
Label
3
Label
4
Label
5
Text
20
30
40
50
60
Label
1
Label
2
Label
3
Label
4
Label
5
Unit of measure

281. 280
EXHIBIT TITLE
* Footnote
Source: Source
Text
30
40
50
60
Label
1
Label
2
Label
3
Label
4
Text
30
40
50
60
Label
1
Label
2
Label
3
Label
4
Text
30
40
50
60
Label
1
Label
2
Label
3
Label
4
Unit of measure

282. 281
EXHIBIT TITLE
* Footnote
Source: Source
30
40
50
60
Label
1
Label
2
Label
3
Label
4
Text
30
40
50
60
Label
1
Label
2
Label
3
Label
4
Text
30
40
50
60
Label
1
Label
2
Label
3
Label
4
Text
30
40
50
60
Label
1
Label
2
Label
3
Label
4
Text
Unit of measure

283. 282
EXHIBIT TITLE
* Footnote
Source: Source
Title
Measure
20
30
40
50
60
Label
1
Label
2
Label
3
Label
4
Label
5
Title
Measure
20
30
40
50
60
Label
1
Label
2
Label
3
Label
4
Label
5
Unit of measure

284. 283
EXHIBIT TITLE
* Footnote
Source: Source
Title
Measure
20
30
40
50
Label
1
Label
2
Label
3
Label
4
Text
Title
Measure
20
30
40
50
Label
1
Label
2
Label
3
Label
4
Text
Title
Measure
20
30
40
50
Label
1
Label
2
Label
3
Label
4
Text
Unit of measure

285. 284
EXHIBIT TITLE
* Footnote
Source: Source
Title
Measure
20
30
40
50
Label
1
Label
2
Label
3
Label
4
Text
Title
Measure
20
30
40
50
Label
1
Label
2
Label
3
Label
4
Text
Title
Measure
20
30
40
50
Label
1
Label
2
Label
3
Label
4
Text
Title
Measure
20
30
40
50
Label
1
Label
2
Label
3
Label
4
Text
Unit of measure

286. 285
EXHIBIT TITLE
* Footnote
Source: Source
Title
Measure
20
30
40
50
60
70
80
90
Text Text Text Text Text Text Text Text
Title
Measure
20
30
40
50
60
70
80
90
Text Text Text Text Text Text Text Text
Title
Measure
20
30
40
50
60
70
80
90
Text Text Text Text Text Text Text Text
Title
Measure
20
30
40
50
60
70
80
90
Text Text Text Text Text Text Text Text
Unit of measure

287. 286
Unit of measure
* Footnote
Source: Source
Title (Measure)
Title (Measure)
Title (Measure)
Title (Measure)
20
30
40
50
60
70
80 90
Text Text Text Text Text Text Text Text
20
30
40
50
60
70
80 90
Text Text Text Text Text Text Text Text
20
30
40
50
60
70
80 90
Text Text Text Text Text Text Text Text
20
30
40
50
60
70
80 90
Text Text Text Text Text Text Text Text
20
30
40
50
60
70
80
90
Text Text Text Text Text Text Text Text
Title
Measure

288. 287
Unit of measure
* Footnote
Source: Source
Title (Measure)
20 30 40 50 60 70
Text Text Text Text Text Text
Title (Measure)
20 30 40 50 60 70
Text Text Text Text Text Text
Title (Measure)
20 30 40 50 60 70
Text Text Text Text Text Text
Title (Measure)
20
30
40
50
60
70
Text Text Text Text Text Text
Title (Measure)
20
30
40
50
60
70
Text Text Text Text Text Text
Title (Measure)
20 30 40 50 60 70
Text Text Text Text Text Text
Title (Measure)
20 30 40 50 60 70
Text Text Text Text Text Text
Title (Measure)
20 30 40 50 60 70
Text Text Text Text Text Text
Title (Measure)
20
30
40
50
60
70
Text Text Text Text Text Text

289. 288
6.9 -0.2 2.3
23.9
43.3
98 99 00 01 02
25.9
32.4 28.8 27.1
21.5
98 99 00 01 02
13.8 18.3
23.4
15.6 15.7
98 99 00 01 02
62 60
43
30 27
98 99 00 01 02
27.8
20.5
9.3 8.4 9.7
98 99 00 01 02
15.6 13.7 11.4 9.7 10.6
98 99 00 01 02
7.9 7.5 8.0
-5.0 -4.2
98 99 00 01 02
1.9
-1.5
-4.0 -5.2 -4.7
98 99 00 01 02
93.8 98.4 96.1
87.7 85.3
98 99 00 01 02
9.9 2.5 1.8
37.0
50.4
98 99 00 01 02
6.1
1.5 0.8
11.2 13.6
98 99 00 01 02
0.1 0.1
3.1
1.1 1.1
98 99 00 01 02
6.9 -0.2 2.3
25.9
48.2
98 99 00 01 02
0.30
1.10
-0.26
0.30
0.04
98 99 00 01 02
0.0 0.0 0.0 0.0 0.0
98 99 00 01 02
2.0 2.0
2.6
1.8 1.7
98 99 00 01 02
5.5
12.1
18.8
13.7 13.5
98 99 00 01 02
ROIC TREE ANALYSIS
Percent
Title
Title
Title
Title Title
Title
Title
Title
Title
Title
Title Title
Title
Title
Title
Title
Title

290. 289
EXHIBIT TITLE
* Footnote
Source: Source
Text
30 35 40
50
60
30
35
40 20
20
20
15
10
20
10
20 15 10 10 10
Series
Series
Series
Series
100%=
Label
1
Label
2
Label
3
Label
4
Label
5
000 000 000 000
000
Text
30 35 40
50
60
30
35
40 20
20
20
15
10
20
10
20 15 10 10 10
Series
Series
Series
Series
100%=
Label
1
Label
2
Label
3
Label
4
Label
5
000 000 000 000
000
Unit of measure

291. 290
EXHIBIT TITLE
* Footnote
Source: Source
Unit of measure
30
35 40
50
60
30
35
40 20
20
20
15
10
20
10
20
15
10 10 10
Series
Series
Series
Series
100%=
Label
1
Label
2
Label
3
Label
4
Label
5
000 000 000 000
000
Text
30
35 40
50
60
30
35
40 20
20
20
15
10
20
10
20
15
10 10 10
Series
Series
Series
Series
100%=
Label
1
Label
2
Label
3
Label
4
Label
5
000 000 000 000
000
Text
30
35 40
50
60
30
35
40 20
20
20
15
10
20
10
20
15
10 10 10
Series
Series
Series
Series
100%=
Label
1
Label
2
Label
3
Label
4
Label
5
000 000 000 000
000
Text

292. 291
EXHIBIT TITLE
* Footnote
Source: Source
Title
Measure
30 35 40
50
60 60 60 60
30
35
40 20
20 20 20 20
20
15
10
20
10 10 10 10
20 15 10 10 10 10 10 10
Series
Series
Series
Series
100%=
Text
000 000 000 000
000 000 000 000
Text Text Text Text Text Text Text
Title
Measure
30 35 40
50
60 60 60 60
30
35
40 20
20 20 20 20
20
15
10
20
10 10 10 10
20 15 10 10 10 10 10 10
Series
Series
Series
Series
100%=
Text
000 000 000 000
000 000 000 000
Text Text Text Text Text Text Text
Title
Measure
30 35 40
50
60 60 60 60
30
35
40 20
20 20 20 20
20
15
10
20
10 10 10 10
20 15 10 10 10 10 10 10
Series
Series
Series
Series
100%=
Text
000 000 000 000
000 000 000 000
Text Text Text Text Text Text Text
Title
Measure
30 35 40
50
60 60 60 60
30
35
40 20
20 20 20 20
20
15
10
20
10 10 10 10
20 15 10 10 10 10 10 10
Series
Series
Series
Series
100%=
Text
000 000 000 000
000 000 000 000
Text Text Text Text Text Text Text
Unit of measure

293. 292
Unit of measure
* Footnote
Source: Source
Title
Measure
45
20
15
10
10
Label 1
Label 2
Label 3
Label 4
Label 5
100% = xxxx
Title
Measure
45
20
15
10
10
Label 1
Label 2
Label 3
Label 4
Label 5
100% = xxxx

294. 293
Unit of measure
* Footnote
Source: Source
45
20
15
10
10
Label 1
Label 2
Label 3
Label 4
Label 5
100% = xxxx
Title
Measure
45
20
15
10
10
Label 1
Label 2
Label 3
Label 4
Label 5
100% = xxxx
Title
Measure
45
20
15
10
10
Label 1
Label 2
Label 3
Label 4
Label 5
100% = xxxx
Title
Measure

295. 294
Unit of measure
* Footnote
Source: Source
45
20
15
10
10
Label 1
Label 2
Label 3
Label 4
Label 5
100% = xxxx
Title
Measure
45
20
15
10
10
Label 1
Label 2
Label 3
Label 4
Label 5
100% = xxxx
Title
Measure
45
20
15
10
10
Label 1
Label 2
Label 3
Label 4
Label 5
100% = xxxx
Title
Measure
45
20
15
10
10
Label 1
Label 2
Label 3
Label 4
Label 5
100% = xxxx
Title
Measure

296. 295
Unit of measure
* Footnote
Source: Source
Title
Measure
120 130
165 175 180
245
267
250
278
298
89
230
0
50
100
150
200
250
300
350
1990 91 92 93 94 1995
Title
Measure
120 130
165 175 180
245
267
250
278
298
89
230
0
50
100
150
200
250
300
350
1990 91 92 93 94 1995

297. 296
Unit of measure
* Footnote
Source: Source
120 130
165 175 180
245
267
250
278
298
89
230
0
50
100
150
200
250
300
350
1990 91 92 93 94 1995
Title
Measure
120 130
165 175 180
245
267
250
278
298
89
230
0
50
100
150
200
250
300
350
1990 91 92 93 94 1995
Title
Measure
120 130
165 175 180
245
267
250
278
298
89
230
0
50
100
150
200
250
300
350
1990 91 92 93 94 1995
Title
Measure

298. 297
Unit of measure
* Footnote
Source: Source
Title
Measure
120 130
165 175 180 195
220
245
267 250
278 298 300
325
89
230
0
50
100
150
200
250
300
350
1990 1991 1992 1993 1994 1995 1996 1997
Title
Measure
120 130
165 175 180 195
220
245
267 250
278 298 300
325
89
230
0
50
100
150
200
250
300
350
1990 1991 1992 1993 1994 1995 1996 1997
Title
Measure
120 130
165 175 180 195
220
245
267 250
278 298 300
325
89
230
0
50
100
150
200
250
300
350
1990 1991 1992 1993 1994 1995 1996 1997
Title
Measure
120 130
165 175 180 195
220
245
267 250
278 298 300
325
89
230
0
50
100
150
200
250
300
350
1990 1991 1992 1993 1994 1995 1996 1997

299. 298
Unit of measure
* Footnote
Source: Source
Title
Measure
120 130
165 175 180 195
220
245
267 250
278 298 300
325
89
230
0
50
100
150
200
250
300
350
1990 1991 1992 1993 1994 1995 1996 1997
Text
Title
Measure
120 130
165 175 180 195
220
245
267 250
278 298 300
325
89
230
0
50
100
150
200
250
300
350
1990 1991 1992 1993 1994 1995 1996 1997

300. 299
Unit of measure
* Footnote
Source: Source
Title
Measure
120 130
165 175 180 195 220
245 267 250
278 298 300 325
89
230
0
100
200
300
400
1990 1991 1992 1993 1994 1995 1996 1997
Title
Measure
120 130
165 175 180 195 220
245 267 250
278 298 300 325
89
230
0
100
200
300
400
1990 1991 1992 1993 1994 1995 1996 1997
Title
Measure
120 130
165 175 180 195 220
245 267 250
278 298 300 325
89
230
0
100
200
300
400
1990 1991 1992 1993 1994 1995 1996 1997
Title
Measure
120 130
165 175 180 195
220
245
267
250
278
298 300
325
89
230
0
50
100
150
200
250
300
350
1990 1991 1992 1993 1994 1995 1996 1997

301. 300
Unit of measure
* Footnote
Source: Source
Title (Measure)
165 175 180 195 220
245 267 250 278 298 300 325
130
120
89
230
0
100
200
300
400
1990 1991 1992 1993 1994 1995 1996 1997
Title
Measure
120 130
165 175 180 195
220
245
267
250
278
298 300
325
89
230
0
50
100
150
200
250
300
350
1990 1991 1992 1993 1994 1995 1996 1997
Title (Measure)
165 175 180 195 220
245 267 250 278 298 300 325
130
120
89
230
0
100
200
300
400
1990 1991 1992 1993 1994 1995 1996 1997
Title (Measure)
165 175 180 195 220
245 267 250 278 298 300 325
130
120
89
230
0
100
200
300
400
1990 1991 1992 1993 1994 1995 1996 1997
Title (Measure)
165 175 180 195 220
245 267 250 278 298 300 325
130
120
89
230
0
100
200
300
400
1990 1991 1992 1993 1994 1995 1996 1997

302. 301
STICKER AND OTHERS
EXAMPLE
ESTIMATE
PROPOSED
CONCEPTUAL
PRELIMINARY
ROUGH ESTIMATE
TO BE COMPLETED
ONLY FOR DISCUSSION
WORK IN PROGRESS
BACK UP REVISED
TENTATIVE
HYPOTHESIS
ILLUSTRATIVE
CONFIDENTIAL
VERY PRELIMINARY
STICKER AUTOMAKER
EXAMPLE
ESTIMATE
PROPOSED CONCEPTUAL
PRELIMINARY
ROUGH ESTIMATE
TO BE COMPLETED
ONLY FOR DISCUSSION
WORK IN PROGRESS
BACK UP REVISED
TENTATIVE HYPOTHESIS
ILLUSTRATIVE
CONFIDENTIAL
VERY PRELIMINARY

303. 302
High
Medium
Low

304. 303
STICKER AND OTHERS
Text Text
Text

305. 304
MAPS

306. 305
APPENDIX

307. 306
END OF DOC