Texting is one of the most personal and immediate forms of communication. It's also one of the most effective. If you're responsible for communicating with employees at your company, you might consider using text messaging. This presentation details how you can get started. In it, you'll find the three simple steps that will have on your way to maximize the impact of your text communication.
This session by Fran Melmed, Owner of context communication consulting llc, and Michelle James, Health Communication Manager for Intel, was presented at the APA Practice Organization's 2010 Psychologically Healthy Workplace Conference. The program explores what it takes to create a culture of wellness in the workplace. Topics include what makes a message connect, how we can support individual behavior change on a mass scale, where the fun is and why we should embrace a powerful new communication
tool: social media. Participants learned how to create, implement and measure an integrated communication strategy that involves and supports all stakeholders, heard how leading companies approach health and wellness communications and discusssed how to use social networking, m-health and other marketplace innovations to enhance employee well-being and organizational performance.
Download this free visual guide which contains 4 benefits enrollment themes and 20 inspired communication tips that you can apply to any open enrollment campaign.
Remember those nice fancy Brand 'Tag-lines'? And how they rang in our minds?
Well, I believe that that concept of selling dreams and aspirations of brands via 'airy fairy' creative lines ( aka Tag-lines) is dead and gone.
Today's brands speak the truth and tell you how they BENEFIT you. And hence, the way they describe themselves is via 'Benefit -lines'.
Enjoy this point of view!
Mosio | Customer Feedback via Text Messaging | Customer Service | Comments | ...Mosio
This is a presentation from Mosio about how SMS Text Messaging can be utilized effectively in customer service to receive and respond to customer comments, questions and feedback.
Discover considerations about text messaging for internal communication, plus learn the four keys to use text messaging in your organization. http://goo.gl/vkcl9r
Build Success Through Cross-Generational CommunicationYarber Creative
There are shared societal experiences for each generation and those experiences help shape our assumptions. This infographic provides some details that help you see the world from the lens of each generation that's currently in the workforce.
Treat this information as insight to your work colleagues’ experiences. Apply what is relevant and then build relationships to overcome any gaps.
This session by Fran Melmed, Owner of context communication consulting llc, and Michelle James, Health Communication Manager for Intel, was presented at the APA Practice Organization's 2010 Psychologically Healthy Workplace Conference. The program explores what it takes to create a culture of wellness in the workplace. Topics include what makes a message connect, how we can support individual behavior change on a mass scale, where the fun is and why we should embrace a powerful new communication
tool: social media. Participants learned how to create, implement and measure an integrated communication strategy that involves and supports all stakeholders, heard how leading companies approach health and wellness communications and discusssed how to use social networking, m-health and other marketplace innovations to enhance employee well-being and organizational performance.
Download this free visual guide which contains 4 benefits enrollment themes and 20 inspired communication tips that you can apply to any open enrollment campaign.
Remember those nice fancy Brand 'Tag-lines'? And how they rang in our minds?
Well, I believe that that concept of selling dreams and aspirations of brands via 'airy fairy' creative lines ( aka Tag-lines) is dead and gone.
Today's brands speak the truth and tell you how they BENEFIT you. And hence, the way they describe themselves is via 'Benefit -lines'.
Enjoy this point of view!
Mosio | Customer Feedback via Text Messaging | Customer Service | Comments | ...Mosio
This is a presentation from Mosio about how SMS Text Messaging can be utilized effectively in customer service to receive and respond to customer comments, questions and feedback.
Discover considerations about text messaging for internal communication, plus learn the four keys to use text messaging in your organization. http://goo.gl/vkcl9r
Build Success Through Cross-Generational CommunicationYarber Creative
There are shared societal experiences for each generation and those experiences help shape our assumptions. This infographic provides some details that help you see the world from the lens of each generation that's currently in the workforce.
Treat this information as insight to your work colleagues’ experiences. Apply what is relevant and then build relationships to overcome any gaps.
Customer Relationship Management
Presented By:
Shan Gu
Cristobal Vaca
Amber Vargas
Jasmine Villasenor- Team Leader
Xiaoqi Zhou
1
IST 309
Professor He
Group 10
3/18/20
23-25 minute presentation
Overview
Introduction to Customer Relationship Management (CRM)
Objectives of CRM
Different forms of CRM
Examples of businesses that use CRM
The problem, context, & architecture of CRM
The state of art & current best practices of CRM
Advantages and Disadvantages of CRM
Recommendations
2
Introduction to CRM
Customer relationship management (CRM) is an approach to manage a company's interaction with current and potential customers
It’s seen as both an organizational strategy & information technology
Takes form in various systems and applications
Builds sustainable long-term customer relationships that create value for both the company and it’s customers
Contributes to customer retention & expansion of their relationships with advantageous existing customers
Obtains new customers
3
It uses data analysis about customers' history with a company to improve business relationships with customers, specifically focusing on customer retention and ultimately driving sales growth.
CRM helps companies acquire new customers and retain and expand their relationships with profitable existing customers. Retaining customers is particularly important because repeat customers are the largest generator of revenue for an enterprise. Also, organizations have long understood that winning back a customer who has switched to a competitor is vastly more expensive than keeping that customer satisfied in the first place.
The goal is simple: Improve business relationships. A CRM system helps companies stay connected to customers, streamline processes, and improve profitability.
Objectives
Who is CRM for?
Large businesses
Small businesses
Customers of both types of businesses listed above
4
Key Features:
stay connected to customers
streamline processes
provide visibility & easy access to data
improve efficiency & profitability
How does CRM benefit businesses?
Provides a clear overview of your customers
Can be used as both a sales and marketing tool
Contributes information from HR → Customer service → Supply-chain management
A CRM system gives eve#ryone — from sales, customer service, business development, recruiting, marketing, or any other line of business — a better way to manage the external interactions and relationships that drive success. A CRM tool lets you store customer and prospect contact information, identify sales opportunities, record service issues, and manage marketing campaigns, all in one central location — and make information about every customer interaction available to anyone at your company who might need it.
Some of the biggest gains in productivity can come from moving beyond CRM as a sales and marketing tool, and embedding it in your business – from HR to customer services and supply-chain management.
E.
SMS Marketing In Saudi Arabia | Promotional SMS In KSA
SMS Marketing In Saudi Arabia helps you to promote your brand & connect with your customers. Connect with us for the Best Promotional SMS In UAE & KSA Get More information Visit Our Websitehttps://worldwidebulksms.com/promotional-sms.php
The data privacy changes coming down the pike are sending shockwaves through the digital marketing world. In this series, our goal is to provide digital marketers with the insights, tools, and solutions they need to adapt to IDFA and the end of cookies. We unpack the latest privacy news, discuss how to harness the power of first-party data, advise on how to build out your MarTech strategy, and more.
The new GDPR regulation went into effect on May 25th. While a majority of conversations have revolved around the security and IT aspects of the law, marketing teams will play a crucial role in helping organizations meet GDPR standards and playing a strategic role across the organization . Join us to learn more, engage with your peers and get prepared.
This webinar will cover:
- How complying with the GDPR will drive better marketing and raise the standard of the quality of your customer engagement
- The GDPR elements marketers must know about
- The elements of PII that will be affected and what marketers need to do about it
- A deep dive on how GDPR regulations will affect your marketing channels - email, programmatic advertising, cold calls, etc.
- Tactical marketing updates needed to meet GDPR guidelines
The Common Challenges of Technology Adoption & CommunicationDanielOConnor106
When introducing a new system or technology, good communication is critical in ensuring user adoption pre, during, and post purchase. This white paper identifies common challenges with technology advances, as well as outlining how you can understand issues and responses. Because it is by knowing how people think, and understanding what people feel, that you can increase user adoption and engagement.
This white paper includes a 10-step implementation process along with a series of questions that ensures the technology distribution process runs smoothly, from user adoption to engagement & communication.
Customer Relationship Management (CRM) is a strategy for managing all your company’s relationships and interactions with customers and potential customers. It helps you stay connected to them, streamline processes and improve your profitability.
More commonly, when people talk about CRM they are usually referring to a CRM system, a tool which helps with contact management, sales management, productivity and more.
Customer Relationship Management enables you to focus on your organization’s relationships with individual people – whether those are customers, service users, colleagues or suppliers. CRM is not just for sales. Some of the biggest gains in productivity can come from moving beyond CRM as a sales and marketing tool and embedding it in your business – from HR to customer services and supply-chain management.
Running head Assignment 3 Part C Marketing PlanAssignment 3 .docxjoellemurphey
Running head: Assignment 3: Part C: Marketing Plan
Assignment 3: Part C: Marketing Plan
Assignment 3: Part C: Marketing Plan
Name
Institutional Affiliation
BRANDING, PRICING, AND DISTRIBUTION STRATEGY
Branding
The brand strategy for Touch-Com LTD would comprise a slogan, logo, and brand extension as well as the name of the company, “Touch-Com ltd” which will be exposed to every target and potential client in the United States of America. That will enable the firm to reach a higher target audience, and in return it will attract more clients from the corporate world.
Touch-Com’s logo will have blue, white and orange colors with the blue color representing the integrity of the firm, white representing the transparency and orange representing the company’s commitment to serve its clients with outmost truth. The logo is designed in a manner that the three colors on it equally share the space of the logo, meaning that we are committed to living by our logo. While servicing clients, the principles underlying the logo will be followed to the letter in service with the clients in that the logo will be placed adjacent to the company name.
The firm operates with the “all for the best” slogan that is placed below the name and logo of the firm and will mainly be used in commercials. The slogan means that no single firm both big and small will be left out in the great wave of Touch-Com ltd and as such, no one will join thus there will be increased client base and inflows to the firm. The firm shall venture into internet security as a brand extension of the firm’s brand. The name of the extension will be Inveay Touch. The Inveay Touch system will be used in internet security that is it will protect online users from cyber-attacks and malware. The security system will be useful to corporate firm as they will be guaranteed their safety as they transact and transfer information from one server to the next.
Distribution
Given the fact that distribution in the service industry is a none-issue, all reports will be couriered, e-mailed, mailed directly to customer depending on the terms set out in the contract (Lamb, Hair, &McDaniel, 2009).
MARKETING STRATEGY
Major Competitors
Touch-Come aims at becoming a part of those consulting firms providing Communication, knowledge management and IT under one roof. The company has a Competitive advantage in this area due to the excellent experience of its staff. However, as a new business, it may take time to establish a strong client base and develop a reputation as a small business. That means that the competitors are intra
Develop the differentiation strategy in relation to the closest competitor
Leader or Follower
A look at Touch-Com’s overarching objective of communications in creating, strengthening, or preserving support for the service among key target audiences manifesting itself in positive behavioral outcomes to further the goals and objectives of the company namely
a) To offer communication and in ...
Customer Relationship Management
Presented By:
Shan Gu
Cristobal Vaca
Amber Vargas
Jasmine Villasenor- Team Leader
Xiaoqi Zhou
1
IST 309
Professor He
Group 10
3/18/20
23-25 minute presentation
Overview
Introduction to Customer Relationship Management (CRM)
Objectives of CRM
Different forms of CRM
Examples of businesses that use CRM
The problem, context, & architecture of CRM
The state of art & current best practices of CRM
Advantages and Disadvantages of CRM
Recommendations
2
Introduction to CRM
Customer relationship management (CRM) is an approach to manage a company's interaction with current and potential customers
It’s seen as both an organizational strategy & information technology
Takes form in various systems and applications
Builds sustainable long-term customer relationships that create value for both the company and it’s customers
Contributes to customer retention & expansion of their relationships with advantageous existing customers
Obtains new customers
3
It uses data analysis about customers' history with a company to improve business relationships with customers, specifically focusing on customer retention and ultimately driving sales growth.
CRM helps companies acquire new customers and retain and expand their relationships with profitable existing customers. Retaining customers is particularly important because repeat customers are the largest generator of revenue for an enterprise. Also, organizations have long understood that winning back a customer who has switched to a competitor is vastly more expensive than keeping that customer satisfied in the first place.
The goal is simple: Improve business relationships. A CRM system helps companies stay connected to customers, streamline processes, and improve profitability.
Objectives
Who is CRM for?
Large businesses
Small businesses
Customers of both types of businesses listed above
4
Key Features:
stay connected to customers
streamline processes
provide visibility & easy access to data
improve efficiency & profitability
How does CRM benefit businesses?
Provides a clear overview of your customers
Can be used as both a sales and marketing tool
Contributes information from HR → Customer service → Supply-chain management
A CRM system gives eve#ryone — from sales, customer service, business development, recruiting, marketing, or any other line of business — a better way to manage the external interactions and relationships that drive success. A CRM tool lets you store customer and prospect contact information, identify sales opportunities, record service issues, and manage marketing campaigns, all in one central location — and make information about every customer interaction available to anyone at your company who might need it.
Some of the biggest gains in productivity can come from moving beyond CRM as a sales and marketing tool, and embedding it in your business – from HR to customer services and supply-chain management.
E.
SMS Marketing In Saudi Arabia | Promotional SMS In KSA
SMS Marketing In Saudi Arabia helps you to promote your brand & connect with your customers. Connect with us for the Best Promotional SMS In UAE & KSA Get More information Visit Our Websitehttps://worldwidebulksms.com/promotional-sms.php
The data privacy changes coming down the pike are sending shockwaves through the digital marketing world. In this series, our goal is to provide digital marketers with the insights, tools, and solutions they need to adapt to IDFA and the end of cookies. We unpack the latest privacy news, discuss how to harness the power of first-party data, advise on how to build out your MarTech strategy, and more.
The new GDPR regulation went into effect on May 25th. While a majority of conversations have revolved around the security and IT aspects of the law, marketing teams will play a crucial role in helping organizations meet GDPR standards and playing a strategic role across the organization . Join us to learn more, engage with your peers and get prepared.
This webinar will cover:
- How complying with the GDPR will drive better marketing and raise the standard of the quality of your customer engagement
- The GDPR elements marketers must know about
- The elements of PII that will be affected and what marketers need to do about it
- A deep dive on how GDPR regulations will affect your marketing channels - email, programmatic advertising, cold calls, etc.
- Tactical marketing updates needed to meet GDPR guidelines
The Common Challenges of Technology Adoption & CommunicationDanielOConnor106
When introducing a new system or technology, good communication is critical in ensuring user adoption pre, during, and post purchase. This white paper identifies common challenges with technology advances, as well as outlining how you can understand issues and responses. Because it is by knowing how people think, and understanding what people feel, that you can increase user adoption and engagement.
This white paper includes a 10-step implementation process along with a series of questions that ensures the technology distribution process runs smoothly, from user adoption to engagement & communication.
Customer Relationship Management (CRM) is a strategy for managing all your company’s relationships and interactions with customers and potential customers. It helps you stay connected to them, streamline processes and improve your profitability.
More commonly, when people talk about CRM they are usually referring to a CRM system, a tool which helps with contact management, sales management, productivity and more.
Customer Relationship Management enables you to focus on your organization’s relationships with individual people – whether those are customers, service users, colleagues or suppliers. CRM is not just for sales. Some of the biggest gains in productivity can come from moving beyond CRM as a sales and marketing tool and embedding it in your business – from HR to customer services and supply-chain management.
Running head Assignment 3 Part C Marketing PlanAssignment 3 .docxjoellemurphey
Running head: Assignment 3: Part C: Marketing Plan
Assignment 3: Part C: Marketing Plan
Assignment 3: Part C: Marketing Plan
Name
Institutional Affiliation
BRANDING, PRICING, AND DISTRIBUTION STRATEGY
Branding
The brand strategy for Touch-Com LTD would comprise a slogan, logo, and brand extension as well as the name of the company, “Touch-Com ltd” which will be exposed to every target and potential client in the United States of America. That will enable the firm to reach a higher target audience, and in return it will attract more clients from the corporate world.
Touch-Com’s logo will have blue, white and orange colors with the blue color representing the integrity of the firm, white representing the transparency and orange representing the company’s commitment to serve its clients with outmost truth. The logo is designed in a manner that the three colors on it equally share the space of the logo, meaning that we are committed to living by our logo. While servicing clients, the principles underlying the logo will be followed to the letter in service with the clients in that the logo will be placed adjacent to the company name.
The firm operates with the “all for the best” slogan that is placed below the name and logo of the firm and will mainly be used in commercials. The slogan means that no single firm both big and small will be left out in the great wave of Touch-Com ltd and as such, no one will join thus there will be increased client base and inflows to the firm. The firm shall venture into internet security as a brand extension of the firm’s brand. The name of the extension will be Inveay Touch. The Inveay Touch system will be used in internet security that is it will protect online users from cyber-attacks and malware. The security system will be useful to corporate firm as they will be guaranteed their safety as they transact and transfer information from one server to the next.
Distribution
Given the fact that distribution in the service industry is a none-issue, all reports will be couriered, e-mailed, mailed directly to customer depending on the terms set out in the contract (Lamb, Hair, &McDaniel, 2009).
MARKETING STRATEGY
Major Competitors
Touch-Come aims at becoming a part of those consulting firms providing Communication, knowledge management and IT under one roof. The company has a Competitive advantage in this area due to the excellent experience of its staff. However, as a new business, it may take time to establish a strong client base and develop a reputation as a small business. That means that the competitors are intra
Develop the differentiation strategy in relation to the closest competitor
Leader or Follower
A look at Touch-Com’s overarching objective of communications in creating, strengthening, or preserving support for the service among key target audiences manifesting itself in positive behavioral outcomes to further the goals and objectives of the company namely
a) To offer communication and in ...
Similar to POWER Texting: Engaging Your Employees via Text Messaging (20)
Artificial intelligence (AI) offers new opportunities to radically reinvent the way we do business. This study explores how CEOs and top decision makers around the world are responding to the transformative potential of AI.
Senior Project and Engineering Leader Jim Smith.pdfJim Smith
I am a Project and Engineering Leader with extensive experience as a Business Operations Leader, Technical Project Manager, Engineering Manager and Operations Experience for Domestic and International companies such as Electrolux, Carrier, and Deutz. I have developed new products using Stage Gate development/MS Project/JIRA, for the pro-duction of Medical Equipment, Large Commercial Refrigeration Systems, Appliances, HVAC, and Diesel engines.
My experience includes:
Managed customized engineered refrigeration system projects with high voltage power panels from quote to ship, coordinating actions between electrical engineering, mechanical design and application engineering, purchasing, production, test, quality assurance and field installation. Managed projects $25k to $1M per project; 4-8 per month. (Hussmann refrigeration)
Successfully developed the $15-20M yearly corporate capital strategy for manufacturing, with the Executive Team and key stakeholders. Created project scope and specifications, business case, ROI, managed project plans with key personnel for nine consumer product manufacturing and distribution sites; to support the company’s strategic sales plan.
Over 15 years of experience managing and developing cost improvement projects with key Stakeholders, site Manufacturing Engineers, Mechanical Engineers, Maintenance, and facility support personnel to optimize pro-duction operations, safety, EHS, and new product development. (BioLab, Deutz, Caire)
Experience working as a Technical Manager developing new products with chemical engineers and packaging engineers to enhance and reduce the cost of retail products. I have led the activities of multiple engineering groups with diverse backgrounds.
Great experience managing the product development of products which utilize complex electrical controls, high voltage power panels, product testing, and commissioning.
Created project scope, business case, ROI for multiple capital projects to support electrotechnical assembly and CPG goods. Identified project cost, risk, success criteria, and performed equipment qualifications. (Carrier, Electrolux, Biolab, Price, Hussmann)
Created detailed projects plans using MS Project, Gant charts in excel, and updated new product development in Jira for stakeholders and project team members including critical path.
Great knowledge of ISO9001, NFPA, OSHA regulations.
User level knowledge of MRP/SAP, MS Project, Powerpoint, Visio, Mastercontrol, JIRA, Power BI and Tableau.
I appreciate your consideration, and look forward to discussing this role with you, and how I can lead your company’s growth and profitability. I can be contacted via LinkedIn via phone or E Mail.
Jim Smith
678-993-7195
jimsmith30024@gmail.com
The Team Member and Guest Experience - Lead and Take Care of your restaurant team. They are the people closest to and delivering Hospitality to your paying Guests!
Make the call, and we can assist you.
408-784-7371
Foodservice Consulting + Design
The case study discusses the potential of drone delivery and the challenges that need to be addressed before it becomes widespread.
Key takeaways:
Drone delivery is in its early stages: Amazon's trial in the UK demonstrates the potential for faster deliveries, but it's still limited by regulations and technology.
Regulations are a major hurdle: Safety concerns around drone collisions with airplanes and people have led to restrictions on flight height and location.
Other challenges exist: Who will use drone delivery the most? Is it cost-effective compared to traditional delivery trucks?
Discussion questions:
Managerial challenges: Integrating drones requires planning for new infrastructure, training staff, and navigating regulations. There are also marketing and recruitment considerations specific to this technology.
External forces vary by country: Regulations, consumer acceptance, and infrastructure all differ between countries.
Demographics matter: Younger generations might be more receptive to drone delivery, while older populations might have concerns.
Stakeholders for Amazon: Customers, regulators, aviation authorities, and competitors are all stakeholders. Regulators likely hold the greatest influence as they determine the feasibility of drone delivery.
Oprah Winfrey: A Leader in Media, Philanthropy, and Empowerment | CIO Women M...CIOWomenMagazine
This person is none other than Oprah Winfrey, a highly influential figure whose impact extends beyond television. This article will delve into the remarkable life and lasting legacy of Oprah. Her story serves as a reminder of the importance of perseverance, compassion, and firm determination.
2. 2
9:14 AM Phone call from vendor
9:16 AM Email from supervisor
9:18 AM Email from co-worker
9:21 AM Email from key client
9:30 AM Meeting with team
10:01 AM Phone call from co-worker in London
The life of a typical
corporate
employee on a daily
basis...
The life of a typical
corporate
employee on a daily
basis...
7. Here are the steps
smart organizations
use to start text
messaging employees:
1. Find an SMS Provider
2. Gather Employee Data
3. Integrate SMS into your
communication strategy
7
8. First, choose a
tool or vendor
partner.
8
First, choose a
tool or vendor
partner.
10. 1. Find an SMS
Provider
Because the requirements of
the partner you choose may
vary, first consider how you
will deploy (send) text
messages.
Some popular options include...
10
11. Twitter Fast
Follow
Sharing non-
confidential
information
Organizations
without IT support
Desire to integrate
with employees’
personal social media
Description
Most
Suitable For
Estimated Cost
1. Find an SMS
Provider
11
A creative way to use
the social network
Twitter via text
message -- even for
people who do not
have a Twitter
account
Free
13. Trumpia
1. Find an SMS
Provider
13
FREE
Description
Most
Suitable For Approx. Cost
Specializes in mass &
targeted messaging
and audience
segmentation
Offers picture
messages, email to
SMS, keywords, SMS
surveys, and many
other features
Mid-to-large
organizations
Sending large
volume of text
messages at once
Targeting messages
based on behavior
Advanced features
and reporting
Starts at
$689
monthly
trumpia.com
Visit Trumpia.com to learn more.
14. Mozeo
1. Find an SMS
Provider
14
FREE
Description
Most
Suitable For Approx. Cost
Simple, dashboard
based system for
sending and reports
on SMS
Providing to multiple
communicators with
no training or
strategy required
One-off text
message campaigns
$.03
mozeo.com
Visit mozeo.com to learn more.
per outbound
message
15. After you determine the technology you
will use...
15
Decide where to store
your employee’s
information.
18. You must have the employee's:
● Cell phone number
● Consent to send text
messages
Data
Requirements
An employee providing
his/her mobile number
in the company system
is NOT consent to use it
for texting.
Corporate-owned
devices are NOT
exempt from this
requirement.
2. Gather
Employee
Data
18
19. Do you already have
employee mobile phone
numbers?
2. Gather
Employee
Data
19
● If YES, skip to slide 23.
● If NO, see next slide.
21. Where will you store
employees’ mobile
phone numbers?
● Text messaging provider’s system
● HRIS system
● Employee profiles/directory
● Benefits portal
● Other system you may already use
2. Gather
Employee
Data
21
22. Can employees
update information on
their own?
If your legal department
is nervous about this
communication method,
create an electronic
record for affirmative
consent.
● Employees need to update
periodically, so the
information is accurate
● Avoid administrative
burden: offer employee
self-service
2. Gather
Employee
Data
22
23. Do you have consent
to send SMS to their
mobile?
● If YES, you are all set!
● If NO, see next slide.
23
2. Gather
Employee
Data
26. People might not be
motivated to take action just
to sign up for text messages
from the company.
Consider doing a campaign
on another topic and as a
part of that process, obtain
the consent to text.
26
2. Gather
Employee
Data
Run a communication
campaign
27. Include in another
process
Make providing consent
appear (“pop-up”) as a part
of another mandatory
system process.
NOTE: If you provide
smartphones to employees,
include a request for consent
prior to receiving the device.
2. Gather
Employee
Data
27
30. 3. Integrate
SMS into your
communication
strategy
Tell them what
Disclose upfront:
● What you plan to
send — the types of
messages
● How often
30
you’re going to send
31. Don’t send sensitive, privileged,
confidential or inflammatory
information via text.
Practice discretion 3. Integrate
SMS into your
communication
strategy
31
32. Keep it simple,
simple, simple...
Have you ever gotten into
an argument with your
spouse, partner or friend
via text? If so you know
how things can escalate
quickly!
Tone is hard to gauge on
text. Keep your messages
easy to interpret.
3. Integrate
SMS into your
communication
strategy
32
33. 33
Aim for twice a year
to remind
employees to
review and update
their information.
Remind employees
3. Integrate
SMS into your
communication
strategy
to keep info updated
34. Don’t go
● Texts can’t take the place of
regular business
communication
● They are a supplement
● Ideal for:
○ Urgent messages (office closings,
natural disasters, etc.)
○ Deadline reminders
○ Announcements (new business wins,
company press mentions, etc.)
○ Short blurbs that lead to a web page
or email with more detailed
information
3. Integrate
SMS into your
communication
strategy
34
overboard
36. We hope you found this
helpful to get you on
your way to using SMS
for employee
communication!
36
37. Hop over and join the conversation with
other internal communicators about how
they’re using text messaging!
Strategic Internal Communication Network,
(SIC)n on LinkedIn
Visit our blog
Breaking Through Via SMS
If you need consulting support, don’t hesitate
to reach out to our Chief Employee
Communication Enthusiast, Tina Hawkins!
37