The document compares Power BI and Tableau across several criteria: visualization, cost, integration, data management, and functionality. It discusses the initial and total cost of ownership of each, finding that Power BI has a lower initial cost but Tableau is more cost effective in the long run. For data management and integration capabilities, it finds that both offer similar functionality for data shaping, modeling, and connecting to various data sources. It also provides a table comparing other characteristics of each like year established, intended users, and scalability.