The document provides guidelines for creating an effective poster presentation. It should be simple with minimal text and lots of visual elements like graphics, images, and drawings to attract attention and be easily readable. The key aspects are that it quickly engages the viewer and effectively conveys the main points of a research project or investigation in a synthesized manner. Posters are useful didactic tools that allow students to present their work and compare final products while developing communication skills.

1. INSTITUTO UNIVERSITARIO DE TECNOLOGIA
“ANTONIO JOSE DE SUCRE”
EXTENSION BARQUISIMETO
NOMBRE:
SAIMAR OTERO
C.I:26.370.535
Publicidad

2. A large graphic document, used to present a project or
the results of an investigation. The size of the posters
to be presented must be 1. The poster is the graphic
presentation of the scientific work. Accompanied by
graphics, images and drawings, they make the
information aesthetically attractive and easily readable.

3.  The poster is always subject to its purpose of
informing, convincing and / or seducing the
observer. For this reason, there are two
characteristics that should be met:
 -It should be simple, as this will require less
reading time.
 -Must be shocking to quickly draw the viewer's
attention

4. Combine the attributes of exhibits and oral presentation.
• The message is better conveyed by making a visual image, providing
greater flexibility for explanations.
• It must have a daily reference, that is, it must be within a framework of
knowledge by the viewer.
• The well-designed poster should have little text and lots of illustrations.
• Some posters stand out for their artistic attributes capable of
promoting discussion.
• The poster presentation causes less stress for the author.
• Must have immediate communication.
• It has unlimited possibilities of reproduction.
• And most importantly, it must have conceptual meditation, that is, be
as synthetic as possible to explain the essence, the main quality of the
researcher.
•The size of the posters to be presented should be 1.5 m high by
approximately 1 m wide (fig. 1), or 1.5 m wide by 1.1 m high (fig. 2).

5. In the case of the poster, it is usually used as a didactic resource
to improve teaching because it allows students to present the
results of a project and allows other colleagues to also know and
compare the final product of their work), in addition to promoting
skills communicative by exposing a quantity of information
synthesized in the finished product. Many of these activities go
hand in hand with technology, allowing the student to explore and
discover their own knowledge in a more dynamic way.

6.  The informative poster: it is one where the
message makes something known, with the aim
that people: attend, buy, participate, etc.
 The training poster: is one that has the ability to
modify: beliefs, attitudes, values, etc. That is why it
is said to produce knowledge.