Connie Ragen Green discusses the creation of a joint venture product called 'Position Yourself as an Expert', designed to help individuals document their journeys as experts. She emphasizes the importance of clearly outlining the benefits for participants, maintaining enthusiasm, and promoting the venture consistently. The goal is to leverage collaboration to enhance credibility and visibility in business endeavors.

1. Connie Ragen Green
Position Yourself as an Expert with Joint Ventures
connieragengreen.com/position-yourself-as-expert/
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How to Position Yourself as an Expert
with Joint Ventures
Joint ventures come in many shapes and sizes,
and most recently I created a product that is
actually a joint venture opportunity for those who
join and take action to participate. It’s called
Position Yourself as an Expert and came about
when I created a product over the weekend during
my live event in Los Angeles in October of 2017.
The idea is to allow those who chose to share how
they have positioned or are positioning themselves
as an expert to recount their process and include the details in a short report.
This type of joint venture can be a tricky one, in that most people tend to get excited about
an opportunity at first, and then their enthusiasm wanes as time goes on. Also, many of the
people attending my event that weekend lacked confidence and did not understand that you
position yourself as an expert slowly, learning and implementing something new each day.
But I am not one to give up easily, if at all, and I was determined to launch this product and
pull the information out of those who joined. I put this challenge out to my list and soon more
joint venture partners came aboard to participate. This is what I learned from this
experience, and how you can create something similar for your community.
Make any joint venture opportunity a win-win. We all look for “what’s in it for me”,
whether it’s business related or personal. By making it clear from the very beginning
what is in it for each person, from their perspective, you are far more likely to get
people to come aboard. With this project I needed to provide a template for the report
I wanted them to write, instead of only sharing examples of completed reports I had
written previously for my business.
Explain in great detail how everyone will benefit. In this case the giant benefit is
exposure to a community of active entrepreneurs and small business owners. But that
may sound vague to those who are not used to promoting themselves or focusing on
credibility and visibility as a means to get their message out to the world.
Promote your joint venture forever. It’s easy to move on to new products and courses
and promotions, but once you have taken the time to create a joint venture with one or
more people, make sure to continue to promote it regularly. In this case, it’s my goal
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2. to promote this “Position Yourself as an Expert” training at least twice a month for the
next year in order to truly pick up some momentum.
You can position yourself as an expert in many ways, and creating a joint venture
opportunity with others is an excellent example of how this works. I would encourage you to
take full advantage of any situation in which someone who has been an entrepreneur for
over a decade (that would be me!) is excited about sharing you and your topic and message
with the world. This is rare and will catapult you to the next level in your business much
faster than if you were to attempt it on your own.
Connie Ragen Green is an online marketing strategist working with people on six
continents to build a lucrative business on the internet. Get started right away at
Online Entrepreneur Blueprint and you’ll be on your way to entrepreneurship.
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