Content upgrade isn't exactly a groundbreaking concept. Savvy marketers have been employing this tactic for years now and their conversion rates have been laughing all the way to Google Analytics ever since.
Together with Hello Bar, we've put together a list of content upgrade ideas to help grow your email list and business. These ideas are part of an insightful article here: http://bit.ly/2E0c93u
10 Best Practices of a Best Company to Work ForO.C. Tanner
What does it take to be named a Best Company to Work for by FORTUNE magazine? For starters, a winning culture, collaboration, and creating an environment for learning and growth. Take a look at these slides for more ideas!
Studies show that happy employees are more productive. If there is one single thing you can do to increase productivity, focus on that. All of the software and efficiency in the world can’t top a team member who wants to be at work and who wants to do a good job. If you get this one right, the rest is all dessert.
Next-level collaboration: The future of content and design | Confab 2015Rebekah Baggs
Imagine a future where siloed departments and legacy workflows don’t stand in our way. Today’s content is complex, interconnected, and needs to be ready for devices we haven’t even dreamed of yet. Tomorrow isn’t going to get any simpler. Successful outcomes demand a new kind of collaboration.
For the past two years, Rebekah has studied how successful teams collaborate and has helped transform the way her team works and produces together. In this session, you’ll hear what she’s learned about making effective cross-discipline collaboration possible, and leave with actionable approaches you can use to unite your team and workflow, too.
In this talk, we discussed:
- What it takes to make effective collaboration possible
- How content strategists play a key role in creating the cross-discipline teams of tomorrow
- Practical techniques you can use to bridge silos, increase productivity, and deliver better project outcomes for everyone
Campus Plus is the new venture from Good Rebels. It is a collaborative workspace that has been tested in Brighton and Barcelona. Now ready to launch around the globe.
This guide was inspired by a recent presentation given to Undergraduates at USC. Included are 20+ years of hard-fought insights, tips, hacks and techniques on successfully landing a great job in games.
Created by Chris Ansell of Ansell Creative Group
ansellcreativegroup.com for more details!
"Digital Marketing Is Our Game"
10 Best Practices of a Best Company to Work ForO.C. Tanner
What does it take to be named a Best Company to Work for by FORTUNE magazine? For starters, a winning culture, collaboration, and creating an environment for learning and growth. Take a look at these slides for more ideas!
Studies show that happy employees are more productive. If there is one single thing you can do to increase productivity, focus on that. All of the software and efficiency in the world can’t top a team member who wants to be at work and who wants to do a good job. If you get this one right, the rest is all dessert.
Next-level collaboration: The future of content and design | Confab 2015Rebekah Baggs
Imagine a future where siloed departments and legacy workflows don’t stand in our way. Today’s content is complex, interconnected, and needs to be ready for devices we haven’t even dreamed of yet. Tomorrow isn’t going to get any simpler. Successful outcomes demand a new kind of collaboration.
For the past two years, Rebekah has studied how successful teams collaborate and has helped transform the way her team works and produces together. In this session, you’ll hear what she’s learned about making effective cross-discipline collaboration possible, and leave with actionable approaches you can use to unite your team and workflow, too.
In this talk, we discussed:
- What it takes to make effective collaboration possible
- How content strategists play a key role in creating the cross-discipline teams of tomorrow
- Practical techniques you can use to bridge silos, increase productivity, and deliver better project outcomes for everyone
Campus Plus is the new venture from Good Rebels. It is a collaborative workspace that has been tested in Brighton and Barcelona. Now ready to launch around the globe.
This guide was inspired by a recent presentation given to Undergraduates at USC. Included are 20+ years of hard-fought insights, tips, hacks and techniques on successfully landing a great job in games.
Created by Chris Ansell of Ansell Creative Group
ansellcreativegroup.com for more details!
"Digital Marketing Is Our Game"
10 Easy Productive Things to Do to Increase CreativityBusiness Glory
When it comes to creativity, everything is about productivity and efficiency. Your productivity will affect how much money you will be able to make at the end of the month.
Securing links can be tough, and it's not about how creative or productive or smart we are, but how persuasive we are. Kirsty will walk you through how to get clients and managers to say yes to your best ideas, how to get interesting, affordable data, how to get experts to collaborate with you, and how to create outreach emails that compel people to cover your campaign.
10 Digital Hacks Every Marketer Should KnowMark Fidelman
I've spent the last 10 years discovering the best digital marketing hacks to move the awareness and revenue needle. I'm giving you 3 examples and 10 hacks to improve your marketing game dramatically.
Online Reputation and Influence - How to Create, Grow and Maintain Influence ...Jeff Bullas
We are living in a world where your reputation and influence is migrating from offline to online
Reputation is moving from local to global
It is also moving from fixed to mobile (smart phones and iPads)
Reputation and influence can be gained faster and broader than in any other time in history. But we are still used to the old paradigms and ideas of influence and reputation because “technology changes fast but humans evolve and change slowly”
In this presentation (which was the second Keynote at The BE-Wizard conference in Italy on March 16, 2012) we look at what is required to establish, grow and maintain your influence online. This presentation looks at the way personal brands such as celebrities, professionals and knowledge workers can establish themselves as thought leaders and experts globally. If you are a consultant, executive or professional this presentation will give you tips and tactics to win at your career and life
10 Things CEOs Need to Know About Design Jason Putorti
Presentation first delivered at the 2010 Bessemer Cloud Conference introducing design concepts for non-designers, simple tactics to improve existing products, and strategies for success in product/experience design moving forward.
Thank you Dustin Curtis, Kim Goodwin, Jared Spool, Marc Gobé, Indi Young, Steve Krug, Robert Hoekman, Jr., Seth Godin, and Jesse James Garrett for content and inspiration.
This presentation was created for individuals who are interested in learning how to begin leveraging social media to enhance their network and job search effectiveness.
10 Ways Your Boss Kills Employee MotivationOfficevibe
It’s so hard to have engaged employees. It’s such a delicate thing to try and get right because employees can be fragile.
As a manager, you have to do everything in your power to make sure employees are happy and engaged at all times.
Usually, the problem is the boss, and not things like the company, mission statement, or co-workers.
If you know that your boss is the biggest problem, there are ten things that they do to kill motivation. If you’re a manager and you’re reading this, make sure you avoid these mistakes to ensure that your employees are engaged during work.
The secret to good leadership is to be authentic. Be honest with your staff.
Read more on Officevibe blog:
https://www.officevibe.com/blog/10-kill-employee-motivation
like us on Facebook!:
www.facebook.com/officevibe
How to support innovation in organisations @ Startup SafaryDigital Natives
Leaders and communities are in charge to help people to achieve their highest potential, especially in the industries where intellectual property matters. The main hypothesis of my speech is that the creative potential is deeply correlating with the responsibility, the ownership mindset and the ability to make an impact.
In this webinar international bestselling author, Andrew Griffiths, talks with leading productivity authority, Sam Harrop, to share 101 simple but highly effective productivity hacks.
Nothing is off limits in this presentation - and if you want to see the video recording of the actual webinar - please visit www.andrewgriffithsblog.com.
An inspiration session and workshop I gave to marketing and communication team, focusing on societal and digital trends. Focus on disconnecting, retail innovation, education, happiness and storydoing.
Marketers vs Creatives: Communication BreakdownVisually
This presentation takes a deep dive into our original research into how marketers and creatives come up short when it comes to working together.
In this webinar you'll learn:
- How content marketers use content
- Detailed stats on the creative-marketer relationship
- How to execute effective creative briefs and kick-offs
PPC is not enough. How I learned to embrace holistic growth marketing at Moz ...Justin Vanning
I spent 10 years doing Performance Marketing. I used to think Performance Marketing and Customer Acquisition went hand in hand.
That was before I started working at Moz and interacting with Rand Fishkin. Over the past two years I've learned the value of Inbound Marketing and a more holistic approach to customer acquisition that I believe is the key to successfully growing a company.
Performance Marketers have all the skillsets necessary to be amazing at Inbound marketing. The sooner they can utilize these skillsets and start embracing alternative approaches to customer acquisition, the sooner they can reap the rewards.
If you think you don’t have enough hours in the day to focus on your own career and future goals, we think we can help.
LinkedIn’s discovered that by simply taking 9 minutes each day to focus on your career goals, you can stay better informed and excel at what you do.
Take a look at some career growth tips from our LinkedIn experts
SOURCECON: BEST HACKS, LAUGHS, & INSIGHTS (Fall 2016)Susanna Frazier
This SlideShare overviews the best hacks, laughs, & insights from the Fall 2016 SourceCon in Anaheim.
Included:
- Highlights from all 3 tracks (Candidate Identification, Candidate Engagement, Marketing/Branding & Leadership/Strategy) - with links to session PPT presentations and some streamed videos.
- How to's
...Use the latest and greatest tools to find passive candidates and their contact details, and then engage them in a way to influence their making a change.
...Curate unstructured data points created by someone’s social footprint and analyze that data to creatively engage them in a way that separates you from the other recruiters reaching out.
...Choose when and which new Chrome Extension to use to find contact details, manipulate API’s, build customized bookmarklets, scrape the web, and hack Excel to organize and increase efficiency.
- Tools
...Dean Da Costa's top recommendations
...Susanna Conway's top 5 free recommendations
+ more!
6 Tips for Repurposing Content on SlideShareSlideShare
Whether it's Facebook updates, tweets, blog posts, research reports, newsletters, video, white papers or more, we all produce content these days. How do you reach your audiences on each platform without completely exhausting yourself? We show you ways to recraft your existing content to attract an audience on SlideShare.
Read the SlideShare blog post: http://wp.me/p24NNG-2fO
Presentation designed by Empowered Presentations: http://empoweredpresentations.com/
10 Easy Productive Things to Do to Increase CreativityBusiness Glory
When it comes to creativity, everything is about productivity and efficiency. Your productivity will affect how much money you will be able to make at the end of the month.
Securing links can be tough, and it's not about how creative or productive or smart we are, but how persuasive we are. Kirsty will walk you through how to get clients and managers to say yes to your best ideas, how to get interesting, affordable data, how to get experts to collaborate with you, and how to create outreach emails that compel people to cover your campaign.
10 Digital Hacks Every Marketer Should KnowMark Fidelman
I've spent the last 10 years discovering the best digital marketing hacks to move the awareness and revenue needle. I'm giving you 3 examples and 10 hacks to improve your marketing game dramatically.
Online Reputation and Influence - How to Create, Grow and Maintain Influence ...Jeff Bullas
We are living in a world where your reputation and influence is migrating from offline to online
Reputation is moving from local to global
It is also moving from fixed to mobile (smart phones and iPads)
Reputation and influence can be gained faster and broader than in any other time in history. But we are still used to the old paradigms and ideas of influence and reputation because “technology changes fast but humans evolve and change slowly”
In this presentation (which was the second Keynote at The BE-Wizard conference in Italy on March 16, 2012) we look at what is required to establish, grow and maintain your influence online. This presentation looks at the way personal brands such as celebrities, professionals and knowledge workers can establish themselves as thought leaders and experts globally. If you are a consultant, executive or professional this presentation will give you tips and tactics to win at your career and life
10 Things CEOs Need to Know About Design Jason Putorti
Presentation first delivered at the 2010 Bessemer Cloud Conference introducing design concepts for non-designers, simple tactics to improve existing products, and strategies for success in product/experience design moving forward.
Thank you Dustin Curtis, Kim Goodwin, Jared Spool, Marc Gobé, Indi Young, Steve Krug, Robert Hoekman, Jr., Seth Godin, and Jesse James Garrett for content and inspiration.
This presentation was created for individuals who are interested in learning how to begin leveraging social media to enhance their network and job search effectiveness.
10 Ways Your Boss Kills Employee MotivationOfficevibe
It’s so hard to have engaged employees. It’s such a delicate thing to try and get right because employees can be fragile.
As a manager, you have to do everything in your power to make sure employees are happy and engaged at all times.
Usually, the problem is the boss, and not things like the company, mission statement, or co-workers.
If you know that your boss is the biggest problem, there are ten things that they do to kill motivation. If you’re a manager and you’re reading this, make sure you avoid these mistakes to ensure that your employees are engaged during work.
The secret to good leadership is to be authentic. Be honest with your staff.
Read more on Officevibe blog:
https://www.officevibe.com/blog/10-kill-employee-motivation
like us on Facebook!:
www.facebook.com/officevibe
How to support innovation in organisations @ Startup SafaryDigital Natives
Leaders and communities are in charge to help people to achieve their highest potential, especially in the industries where intellectual property matters. The main hypothesis of my speech is that the creative potential is deeply correlating with the responsibility, the ownership mindset and the ability to make an impact.
In this webinar international bestselling author, Andrew Griffiths, talks with leading productivity authority, Sam Harrop, to share 101 simple but highly effective productivity hacks.
Nothing is off limits in this presentation - and if you want to see the video recording of the actual webinar - please visit www.andrewgriffithsblog.com.
An inspiration session and workshop I gave to marketing and communication team, focusing on societal and digital trends. Focus on disconnecting, retail innovation, education, happiness and storydoing.
Marketers vs Creatives: Communication BreakdownVisually
This presentation takes a deep dive into our original research into how marketers and creatives come up short when it comes to working together.
In this webinar you'll learn:
- How content marketers use content
- Detailed stats on the creative-marketer relationship
- How to execute effective creative briefs and kick-offs
PPC is not enough. How I learned to embrace holistic growth marketing at Moz ...Justin Vanning
I spent 10 years doing Performance Marketing. I used to think Performance Marketing and Customer Acquisition went hand in hand.
That was before I started working at Moz and interacting with Rand Fishkin. Over the past two years I've learned the value of Inbound Marketing and a more holistic approach to customer acquisition that I believe is the key to successfully growing a company.
Performance Marketers have all the skillsets necessary to be amazing at Inbound marketing. The sooner they can utilize these skillsets and start embracing alternative approaches to customer acquisition, the sooner they can reap the rewards.
If you think you don’t have enough hours in the day to focus on your own career and future goals, we think we can help.
LinkedIn’s discovered that by simply taking 9 minutes each day to focus on your career goals, you can stay better informed and excel at what you do.
Take a look at some career growth tips from our LinkedIn experts
SOURCECON: BEST HACKS, LAUGHS, & INSIGHTS (Fall 2016)Susanna Frazier
This SlideShare overviews the best hacks, laughs, & insights from the Fall 2016 SourceCon in Anaheim.
Included:
- Highlights from all 3 tracks (Candidate Identification, Candidate Engagement, Marketing/Branding & Leadership/Strategy) - with links to session PPT presentations and some streamed videos.
- How to's
...Use the latest and greatest tools to find passive candidates and their contact details, and then engage them in a way to influence their making a change.
...Curate unstructured data points created by someone’s social footprint and analyze that data to creatively engage them in a way that separates you from the other recruiters reaching out.
...Choose when and which new Chrome Extension to use to find contact details, manipulate API’s, build customized bookmarklets, scrape the web, and hack Excel to organize and increase efficiency.
- Tools
...Dean Da Costa's top recommendations
...Susanna Conway's top 5 free recommendations
+ more!
6 Tips for Repurposing Content on SlideShareSlideShare
Whether it's Facebook updates, tweets, blog posts, research reports, newsletters, video, white papers or more, we all produce content these days. How do you reach your audiences on each platform without completely exhausting yourself? We show you ways to recraft your existing content to attract an audience on SlideShare.
Read the SlideShare blog post: http://wp.me/p24NNG-2fO
Presentation designed by Empowered Presentations: http://empoweredpresentations.com/
[TEMPLATE] The 7-Figures Case Studies Deck - RoySelbach.comRoy Selbach
This 7-Figure Case Studies Template is created to give you guidance in how to set-up the most converting case-study deck.
It’s perfect for people who want to start a business, entrepreneurs and salespeople looking to close more deals.
✅ The well-known, but poorly understood way to get a prospect over the finishline
✅ The little-known anatomy that makes a huge difference when closing a potential client
✅ The framework that completely changes everything
Get the full version 100% for free now! Download it for: https://royselbach.com/resources/7-figure-case-studies-template/
Lean Blog Podcast #115 - Mark Graban Interviews Eric Ries on "The Lean Startup"Mark Graban
Here is a transcript of LeanBlog Podcast #115 with Eric Ries, author of the book The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses Transcript of Podcast #115, With @EricRies on #LeanStartup lean. We recorded this in March 2011 before the book was out. Auditory learners can listen to audio at www.LeanBlog.org/115 or you can download the audio and subscribe to my series via Apple iTunes.
Fast, Cheap, and Good: The Small Business Guide to Content CreationPure Chat
You want it all. Of course you do! When it comes to creating content as a small business owner, you don't have all the money or time in the world. We get it. In this guide, we cover everything you need to know to create fast, cheap and good content.
Personal summary of the World Creativity Forum about creativity and innovation at the 16th and 17th November 2011 in Hasselt, Flanders.
Keynotes: Malcolm Gladwell, Alexander Osterwalder, Scott Belski, Peter Hinssen, Garr Reynolds, Keith Sawyer, Jamie Anderson, Patti Maes
creativityworldforum.be
Texts in Dutch and English.
Publishing content has no real value unless it is seen and shared. It has to ignite! In this fun and colorful presentation, author and consultant Mark Schaefer reveals some of his secrets from his new book The Content Code.
This is a storymapping template that I've created for helping to brainstorm out content marketing strategy such as a blog, a video series - or some kind of story that will happen over a period of time. It's a work in progress to be sure.
One of the most difficult challenges of public speaking is creating a presentation that best represents your topic. You can spend hours upon hours attempting to craft something that will impact and entertain your audience.
That's why we wrote the SlideShare Handbook- to help you learn how to write, design, and market powerful content.
My talk from the Construction Leadership Network's Inaugural Conference on May 16, 2016. Two common objections to initiating an aggressive social media strategy are 1) the amount of time they expect to invest, and 2) the inability to find or create content. This presentation eliminates those objections with clear and easy to follow "hacks", as well as tips and rules to make sure that the time spent on a social media strategy will yield maximum results.
Explore Sarasota Collection's exquisite and long-lasting dining table sets and chairs in Sarasota. Elevate your dining experience with our high-quality collection!
Best Crypto Marketing Ideas to Lead Your Project to SuccessIntelisync
In this comprehensive slideshow presentation, we delve into the intricacies of crypto marketing, offering invaluable insights and strategies to propel your project to success in the dynamic cryptocurrency landscape. From understanding market trends to building a robust brand identity, engaging with influencers, and analyzing performance metrics, we cover all aspects essential for effective marketing in the crypto space.
Also Intelisync, our cutting-edge service designed to streamline and optimize your marketing efforts, leveraging data-driven insights and innovative strategies to drive growth and visibility for your project.
With a data-driven approach, transparent communication, and a commitment to excellence, InteliSync is your trusted partner for driving meaningful impact in the fast-paced world of Web3. Contact us today to learn more and embark on a journey to crypto marketing mastery!
Ready to elevate your Web3 project to new heights? Contact InteliSync now and unleash the full potential of your crypto venture!
What You're Going to Learn
- How These 4 Leaks Force You To Work Longer And Harder in order to grow your income… improve just one of these and the impact could be life changing.
- How to SHUT DOWN the revolving door of Income Stagnation… you know, where new sales come into your magazine while at the same time existing sponsors exit.
- How to transform your magazine business by fixing the 4 “DON’Ts”...
#1 LEADS Don’t Book
#2 PROSPECTS Don’t Show
#3 PROSPECTS Don’t Buy
#4 CLIENTS Don’t Stay
- How to identify which leak to fix first so you get the biggest bang for your income.
- Get actionable strategies you can use right away to improve your bookings, sales and retention.
35. 2.Onlinecourses
Greatfor:
Usefultools:
• Niche content that offers
specific and actionable advice
• Monetizing on your content
strategy
• Partnership opportunities with
subject experts
Click Here >
Making the Most of User Feedback: Spot Trends & Take Action with NPS by Typeform
COOL EXAMPLE
36. 3.PDFversionoflong-formcontent
Greatfor:
Usefultools:
• Making longform content (e.g.
Ultimate Guide to XYZ) digestible
at a glance
• Summarizing article highlights in
a visually appealing way
• Actionable and inspirational
content that could be printed and
stuck on a wall or shared by email
Click Here >
Beginner’s Guide to SEO by Moz
COOL EXAMPLE
PDF available
37. 4.Checklists
Greatfor:
Usefultools:
• Actionable and concrete tips
and tricks that can be applied
right away
• Resolutions, to-do’s, bucket
lists, challenges
• X hacks, Top X lists, ‘Ultimate’
listicle articles
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COOL EXAMPLE
Easy Declutter Challenge: 200 Small Things to Throw Away [+ Downloadable Checklist]
38. 5.Ebooksonrelatedtopics
Greatfor:
Usefultools:
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structure and chapters or has a
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• Those of you with large
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3 Powerful Ways to Define Your Unique Employer Brand by Bonusly
COOL EXAMPLE
39. 6.Freetemplates
Greatfor:
UsefulResource:
• Showcasing your product in an
actionable way
• Methodologies, frameworks,
strategy plans
• Explanatory articles that
include calculations, how-to’s
and anatomies
Click Here >
56 Event Flyer Inspirations +26 Templates by Piktochart
COOL EXAMPLE
40. 7.CheatSheets
Greatfor:
Usefultools:
• Explaining complex processes,
concepts, and patterns
• Slicing and dicing old
information in a new way
• Distilling comprehensive
topics into one actionable list
Click Here >
Infographic layout cheat sheet by Piktochart
COOL EXAMPLE
41. 8.Audiofilesofarticles
Greatfor:
Usefultools:
• Interesting narratives, user
stories, and thought leadership
content with strong authorship
• Longform articles that are
story driven
• Experimenting with a podcast
strategy
Click Here >
Essay on being alone by Craig Childs
COOL EXAMPLE
42. 9.Interviewswithexperts
Greatfor:
UsefulResource:
• Repurposing content into audio
or video clips
• Offering actionable tips from
reputable sources and influencers
• Adding interesting narrative and
personality to content pieces
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Facebook’s Julie Zhuo on product design by Intercom
COOL EXAMPLE
43. 10.Casestudies
Greatfor:
UsefulResource:
• Injecting stories into
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proof
• Showcasing the capabilities
of your product in action
Click Here > Case Study Inside Instagram Ads Product Page by Mailchimp
COOL EXAMPLE
44. 11.Videos
Greatfor:
Usefultools:
• Illustrating tips and tricks that
are difficult to explain with text
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Click Here > What Took So Long? By Typeform
COOL EXAMPLE
45. 12.Slideshares
Greatfor:
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topics
Click Here >
COOL EXAMPLE
46. 13.Reports
Greatfor:
Usefultools:
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potential solutions and expected
outcomes
Click Here >
COOL EXAMPLE
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