Introduction
and Portfolio
Mary Wu
Social Media Management
Facebook
Social Media Management
LinkedIn
Social Media Management
Twitter
Communication Management
Newsletters
Communication Management
Blog Posting
Social Media Calendar Plan
 Overview of your business, products, services, market,
target audience, and Internet marketing activities
 Determine the one or two best platforms for your
business communications based on your target market
and audience
 Help you determine your online voice
 Create a publishing plan using the PIC principle: (20%
Promotional, 40% Informational, 40% Conversational)
Goal of Social Media
The goal is to offer consistent quality information
to your past and current clients. Keep in contact
with your clients so they are aware of your current
specials and promotions. Make it easy and natural
for your clients to refer you to their friends and
colleagues.
Social Media Platform Setup
 Interesting and relevant profile summary
Showcase your top skills
Speak to your target audience
Let your “elevator speech” be seen on every social media
platform
Monthly Social Media Package
 Customized social media posts
Content shared that speaks to your clientele
Timely and relevant conversation with your
readers
Monthly Reviews
Monthly Communication Package
 Customized newsletter and/or blog posts
Content shared that speaks to your clientele
Easy to read formatting and relevant royalty
free images
Monthly Reviews
Testimonials
I had the good fortune to work with Mary Wu on the Sparkle & Thrive
Women's Empowerment Conference. She is a lovely woman with a
quick sense of humor, and an incredible sense of planning. She is
extremely creative in her presentations and with her social media
posts. I highly recommend her to anyone who wants to have fun on
social media and connect with their clients!
Cindy Tschosik
SoConnected, LLC
Testimonials
I hired an expert to take care of it for me. What that means is that I
only need to find an hour to write my articles and that the time to
place them into Mailchimp and on my blog, as well as to edit/format,
is all saved because my expert is taking care of it. My expert also
creates the content for my Facebook page. Yes, you heard that
right. Until last month, I was never able to find time to do that.
However, it needs to be done so that I can have the credibility with my
followers. When I considered the big picture and the limited hours I
have in the day, it makes much better sense to spend that time
working directly with my clients (who invest a pretty penny to work
with me) than it does to put info out on social media.
Michelle Smith
Z&B Consulting
List of Clients
Social Media Communication
Simply Be Coaching
Z&B Consulting Sparkle and Thrive
ICF Chicago ICF Chicago
Sparkle and Thrive Z&B Consulting
TEDxNaperville

Portfolio bg

  • 1.
  • 2.
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
    Social Media CalendarPlan  Overview of your business, products, services, market, target audience, and Internet marketing activities  Determine the one or two best platforms for your business communications based on your target market and audience  Help you determine your online voice  Create a publishing plan using the PIC principle: (20% Promotional, 40% Informational, 40% Conversational)
  • 8.
    Goal of SocialMedia The goal is to offer consistent quality information to your past and current clients. Keep in contact with your clients so they are aware of your current specials and promotions. Make it easy and natural for your clients to refer you to their friends and colleagues.
  • 9.
    Social Media PlatformSetup  Interesting and relevant profile summary Showcase your top skills Speak to your target audience Let your “elevator speech” be seen on every social media platform
  • 10.
    Monthly Social MediaPackage  Customized social media posts Content shared that speaks to your clientele Timely and relevant conversation with your readers Monthly Reviews
  • 11.
    Monthly Communication Package Customized newsletter and/or blog posts Content shared that speaks to your clientele Easy to read formatting and relevant royalty free images Monthly Reviews
  • 12.
    Testimonials I had thegood fortune to work with Mary Wu on the Sparkle & Thrive Women's Empowerment Conference. She is a lovely woman with a quick sense of humor, and an incredible sense of planning. She is extremely creative in her presentations and with her social media posts. I highly recommend her to anyone who wants to have fun on social media and connect with their clients! Cindy Tschosik SoConnected, LLC
  • 13.
    Testimonials I hired anexpert to take care of it for me. What that means is that I only need to find an hour to write my articles and that the time to place them into Mailchimp and on my blog, as well as to edit/format, is all saved because my expert is taking care of it. My expert also creates the content for my Facebook page. Yes, you heard that right. Until last month, I was never able to find time to do that. However, it needs to be done so that I can have the credibility with my followers. When I considered the big picture and the limited hours I have in the day, it makes much better sense to spend that time working directly with my clients (who invest a pretty penny to work with me) than it does to put info out on social media. Michelle Smith Z&B Consulting
  • 14.
    List of Clients SocialMedia Communication Simply Be Coaching Z&B Consulting Sparkle and Thrive ICF Chicago ICF Chicago Sparkle and Thrive Z&B Consulting TEDxNaperville

Editor's Notes

  • #9 Different networking events call for different looks. You should try to blend in with the crowd that you’re networking with Elevator speech, have a 30 second, a 1 minute, and some expanded. ALWAYS start *AND* end with your name and your business Be prepared to talk if someone has questions
  • #10 Different networking events call for different looks. You should try to blend in with the crowd that you’re networking with Elevator speech, have a 30 second, a 1 minute, and some expanded. ALWAYS start *AND* end with your name and your business Be prepared to talk if someone has questions
  • #11 Different networking events call for different looks. You should try to blend in with the crowd that you’re networking with Elevator speech, have a 30 second, a 1 minute, and some expanded. ALWAYS start *AND* end with your name and your business Be prepared to talk if someone has questions
  • #12 Different networking events call for different looks. You should try to blend in with the crowd that you’re networking with Elevator speech, have a 30 second, a 1 minute, and some expanded. ALWAYS start *AND* end with your name and your business Be prepared to talk if someone has questions
  • #13 Different networking events call for different looks. You should try to blend in with the crowd that you’re networking with Elevator speech, have a 30 second, a 1 minute, and some expanded. ALWAYS start *AND* end with your name and your business Be prepared to talk if someone has questions
  • #14 Different networking events call for different looks. You should try to blend in with the crowd that you’re networking with Elevator speech, have a 30 second, a 1 minute, and some expanded. ALWAYS start *AND* end with your name and your business Be prepared to talk if someone has questions
  • #15 Different networking events call for different looks. You should try to blend in with the crowd that you’re networking with Elevator speech, have a 30 second, a 1 minute, and some expanded. ALWAYS start *AND* end with your name and your business Be prepared to talk if someone has questions