2. •19 year progressive house DJ from
Chapel Hill
•Was a senior in high school when
his first single “Say My Name”
landed at #1 on Beatport
•Toured Europe during his high
school spring break
•After graduation in 2011, he
signed with OWSLA, a label
operated by Skrillex
•Has played with
Deadmau5, David
Guetta, Afrojack, Diplo, &Tiesto

3. FACTS AND FIGURES
• Over 2.5 million views on just 22 videos
• 153,000 people on facebook him
• Over 71,000 followers
• Rapidly expanding fanbase comprised of 18-24
males
• US is the top indexing market followed by
Canada and Europe

4. THE SKY IS THE LIMIT FOR PORTER
• His breakout moment came when
he was asked to open for Tiesto in
the fall of 2011
• Playing Coachella, Lollapolooza
and Electric Daisiy this year
followed by a full European
headline tour including
CreamFields
• Is on his way to be becoming a
superstar in the EDM
community, but has not yet been
embraced by the mainstream

5. A PERFECT MATCH!
• His music is pure energy
• Appeals to
younger, active
consumers who have
similar on-the-go
lifestyle
• Already a Red Bull
drinker

6. HOW CAN
RED BULL
HELP?

7. SPONSORSHIP OF VIDEOS AND INCLUSION OF
MUSIC IN RED BULL FILMS AND GAMES

8. FEATURED RED BULL CORRESPONDENT FOR
ALL MUSIC FESTIVALS AND RED BULL EVENTS

9. TOP 10 LIST FOR THE BPM SPOTIFY APP

10. MEDIA PARTNER/SPONSOR OF
HEADLINING TOURS

11. LECTURER AT RED BULL MUSIC ACADEMY

12. CO-BRANDED MATERIALS TO BE DISTRIBUTED
BY RED BULL MARKETING TEAMS

13. EVERYONE’S A WINNER
• Red Bull fosters the career of another emerging
artist
• Reinforces Red Bull’s footprint in the EDM
community
• Porter’s success paves the way for more
opportunities with other artists