Pitching ideas - presentation
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A family moves into a new apartment and starts hearing strange noises and whispers. They learn someone was murdered in the area that night. Their son's eyes change and he starts plotting to kill humans. The main characters are the worried mother Susan, leadership father David, and distant son Sam. Key influences include low-budget films like Paranormal Activity that used tension-building techniques. The marketing strategy focuses on social media to build buzz without a large distributor. The target audience is 18-30 year olds, who prefer thriller films. Cameras and editing software will keep the budget around £25,000.
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Evaluation task 5
This document discusses how the target audience was addressed for a thriller film project. The primary target audience included ravers aged 15-21 who would be attracted to loud music, thrilling sequences, and sudden movements meant to scare or entertain. Gamers aged 15-21 would be attracted through the use of technology and special effects. Crafty young adults aged 15-21 would be interested due to clever artistic shots that make them think. All three groups have things in common that would make them interested in the thriller genre.
Thriller opening
The film Temptation is a psychological thriller about a man who stalks the woman he raped and served only two years for. It aims to create an atmosphere of the unknown through low key lighting and hidden identities, influenced by films like Se7en and Cape Fear. The target audience is mature viewers who enjoy psychological thrillers, and it will be distributed by New Line Cinema.
8 things to remember
The document summarizes the key points covered in a pitching workshop at a media conference. The workshop addressed how to develop and present ideas, including understanding the industry opportunity, making the idea robust, preparing for the pitch, effectively presenting, establishing credibility, following up, and believing in the idea. Attendees then participated in a brainstorming activity to develop small pitches within groups.
First Pitch
The document pitches two ideas for films. The first is about an experimental nanobot intended for medical purposes that fails and turns people into aggressive, mindless zombies. It has infected millions and the story would follow five survivors struggling to stay alive. The second idea is about a teenage girl who turns to murder after her parents are killed by a group. She tracks down and tortures the killers one by one to avenge her parents' death. Both stories draw inspiration from popular horror genres and are aimed at teenage and young adult audiences.
Pitching my ideas for ident
The document proposes four ident ideas for the TV channel "The Grid". Each ident targets a different age group and has its own style. The first ident would be filmed in a kitchen and use props to form the logo. The second would show paint forming the logo on paper in an art classroom. The third would take place in a playground during daylight. The fourth would occur at night. Details are provided on the tempo, composition, information density, and entertainment value of each ident. Storyboards and production schedules are also included.
Investigative Business Journalism - Finding and Pitching Ideas by Alec Klein
Investigative Business Journalism - Finding and Pitching Ideas by Alec KleinReynolds Center for Business Journalism
Alec Klein, an award-winning investigative journalist and Northwestern University professor, presents tips for finding investigative story angles and pitching those story ideas during the free, full-day workshop, "Finding Your Best Investigative Business Story."
This training event was hosted by the Donald W. Reynolds National Center for Business Journalism and the the SPJ Madison Pro Chapter at the University of Wisconsin-Madison, Sept. 28, 2013.
For more information about free training for business journalists, please visit http://businessjournalism.org.
For more tips on how to develop investigative business journalism stories, please visit http://bit.ly/investigativebiz2013.Task 3 creative ideas and pitching
This document discusses a project to create an advertisement to encourage young people between ages 18-21 to register and vote. It notes that 40% of non-voters in the UK were in this age range, and the top reasons for not voting previously included being uninterested in politics, not being registered, thinking it's unimportant, and lacking time. The advertisement would highlight how easily one can register online and encourage a change in attitude by participating in the voting process.
My pitching for initial ideas
The document proposes an indie music video concept set in the 1980s space theme. Key elements include:
1) Filming the band performing in a dark room or green screen set against a space video from YouTube. Stop motion and rotoscoping effects will be used.
2) Drawing on theories of performance, conceptual videos, intertextuality, and voyeurism from Frith's work. References to 1980s music videos and Scott Pilgrim will be made.
3) Styling the band and scenes in bright 1980s fashion with slogans, patterns, and accessories to match the indie electron music genre. Shots will include locations in Shoreditch and on the Thames.
4) Special
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Evaluation task 5
This document discusses how the target audience was addressed for a thriller film project. The primary target audience included ravers aged 15-21 who would be attracted to loud music, thrilling sequences, and sudden movements meant to scare or entertain. Gamers aged 15-21 would be attracted through the use of technology and special effects. Crafty young adults aged 15-21 would be interested due to clever artistic shots that make them think. All three groups have things in common that would make them interested in the thriller genre.
Thriller opening
The film Temptation is a psychological thriller about a man who stalks the woman he raped and served only two years for. It aims to create an atmosphere of the unknown through low key lighting and hidden identities, influenced by films like Se7en and Cape Fear. The target audience is mature viewers who enjoy psychological thrillers, and it will be distributed by New Line Cinema.
8 things to remember
The document summarizes the key points covered in a pitching workshop at a media conference. The workshop addressed how to develop and present ideas, including understanding the industry opportunity, making the idea robust, preparing for the pitch, effectively presenting, establishing credibility, following up, and believing in the idea. Attendees then participated in a brainstorming activity to develop small pitches within groups.
First Pitch
The document pitches two ideas for films. The first is about an experimental nanobot intended for medical purposes that fails and turns people into aggressive, mindless zombies. It has infected millions and the story would follow five survivors struggling to stay alive. The second idea is about a teenage girl who turns to murder after her parents are killed by a group. She tracks down and tortures the killers one by one to avenge her parents' death. Both stories draw inspiration from popular horror genres and are aimed at teenage and young adult audiences.
Pitching my ideas for ident
The document proposes four ident ideas for the TV channel "The Grid". Each ident targets a different age group and has its own style. The first ident would be filmed in a kitchen and use props to form the logo. The second would show paint forming the logo on paper in an art classroom. The third would take place in a playground during daylight. The fourth would occur at night. Details are provided on the tempo, composition, information density, and entertainment value of each ident. Storyboards and production schedules are also included.
Investigative Business Journalism - Finding and Pitching Ideas by Alec Klein
Investigative Business Journalism - Finding and Pitching Ideas by Alec KleinReynolds Center for Business Journalism
Alec Klein, an award-winning investigative journalist and Northwestern University professor, presents tips for finding investigative story angles and pitching those story ideas during the free, full-day workshop, "Finding Your Best Investigative Business Story."
This training event was hosted by the Donald W. Reynolds National Center for Business Journalism and the the SPJ Madison Pro Chapter at the University of Wisconsin-Madison, Sept. 28, 2013.
For more information about free training for business journalists, please visit http://businessjournalism.org.
For more tips on how to develop investigative business journalism stories, please visit http://bit.ly/investigativebiz2013.Task 3 creative ideas and pitching
This document discusses a project to create an advertisement to encourage young people between ages 18-21 to register and vote. It notes that 40% of non-voters in the UK were in this age range, and the top reasons for not voting previously included being uninterested in politics, not being registered, thinking it's unimportant, and lacking time. The advertisement would highlight how easily one can register online and encourage a change in attitude by participating in the voting process.
My pitching for initial ideas
The document proposes an indie music video concept set in the 1980s space theme. Key elements include:
1) Filming the band performing in a dark room or green screen set against a space video from YouTube. Stop motion and rotoscoping effects will be used.
2) Drawing on theories of performance, conceptual videos, intertextuality, and voyeurism from Frith's work. References to 1980s music videos and Scott Pilgrim will be made.
3) Styling the band and scenes in bright 1980s fashion with slogans, patterns, and accessories to match the indie electron music genre. Shots will include locations in Shoreditch and on the Thames.
4) Special
03062009122612
Este curso online de 21 horas sobre gestão de conflitos aborda a natureza e origens dos conflitos, como eles surgem nas organizações e estratégias para resolvê-los de forma assertiva, com o objetivo de identificar mecanismos psicológicos associados ao conflito e reconhecer a estrutura organizacional como fonte comum de conflitos.
on pitching - an open talk on selling business ideas [March, 2013]
This is the speech I'll give at MIP business school (international MBA class) on Tuesday the 19th 2013
Amarni pitching ideas
The document proposes ideas for a music video to accompany the R&B song "Friends Forever" by the artist Mars. It suggests starting with piano playing alone before showing Mars hugging his girlfriend. It then depicts his girlfriend hugging another man, Josh, revealing Josh as a "fake friend." Mars sees this from across the street and calls to warn Fudge. The video would cut to Mars and Fudge discussing the situation before Mars' verse in the song begins. The video aims to represent Mars and the R&B genre authentically through realistic costuming, locations, and performance that appeal to Mars' core 18-30 male and female audience.
Evaluation Power Point
The document discusses how the music video for "Friends Forever" uses and challenges conventions of the grime genre through its forms and production elements. It draws inspiration from the music videos of Kanye West, Kano, and the film 8 Mile, but adapts their conventions to suit its more positive message. Specifically, it uses typography from Kanye West but with a cartoonier style that contrasts grittier grime videos. It also includes a rap battle scene like in 8 Mile but with each artist's crew for support instead of a large crowd. The video challenges stereotypes by dressing the artists casually instead of in tracksuits and filming in vibrant locations rather than dull settings typical of grime.
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This document discusses the inspiration and planning for a student horror trailer project. It was inspired by plot elements, themes, editing, sound, and mise-en-scene of films like The Gallows, The Woman in Black, The Conjuring, and The Strangers. Narrative and character theories inform the project, which will feature students awakening a real spirit in their school that begins haunting them. Research on horror timelines, trailers, and questionnaires also influenced the planning.
Question 3
The group received helpful feedback from presenting their music video and CD packaging pitches to the class. For the video pitch, they learned the climax opening was appreciated but the story needed clarification. Using a mirror as a prop raised safety issues. For the packaging pitch, feedback indicated using consistent locations with the video and a simple font matching the artist's urban style. Light streaks were only recommended with studio lighting control. The feedback helped strengthen the creative elements and address potential issues.
15 tips on pitching your ideas to your clients
Here are a few tips I shared at the WMG2012 event to an audience of Communications Planners from the Media Industry.
Pitching ideas
This document discusses how to pitch sticky ideas by making them simple, unexpected, concrete, credible, emotional, and told through stories. It recommends stripping ideas down to their essence and capturing attention with the unexpected. Concrete ideas have shared meanings and credibility comes from ideas that audiences can test and confirm. Stories and emotion inspire action by making audiences feel something and increasing recall over abstract explanations.
Pitching ideas
The document provides guidance for a 10 slide, 20 minute investor pitch that follows the 10/20/30 rule. It outlines the key sections to include: problem, solution, business model, underlying magic, marketing/sales, competition, management team, financials/metrics, and current status. The pitch should clearly explain the problem being solved, solution, business model, team, and use of funds while visualizing concepts and showing traction.
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Pitching Ideas, Closing Deals And Negotiation Skills
The document provides tips for pitching ideas, negotiation skills, and closing deals. Some key points include:
1) Sticky ideas that capture attention are simple, unexpected, concrete, credible, and tell an emotional story.
2) Successful negotiations focus on interests and options rather than positions, build relationships, and know your best alternative if no deal is reached.
3) Closing deals effectively involves getting agreements in writing quickly to avoid issues, updating clients on successes, and completing the interest-to-agreement cycle promptly.
Pitching Ideas: How to sell your ideas to others
Learn how to convince others of your UX ideas by understanding them.
We are good in designing usable and engaging products and services. We understand the user's needs and have a toolkit with dozens of deliverables. But for some reason it remains difficult to sell an idea or concept to team members, managers or clients. After this session that problem will be solved!
Selling your ideas and convincing others is one of the most undervalued assets in our field. This ranges from convincing a colleague to use a certain design pattern to selling research to your boss and convincing a client to go for your concept. You can come up with the best ideas in the world, but if it is presented in the wrong way these ideas will die a lonely dead. This is sad, because everybody can learn how to bring a message across. The main thing is that you know what to pay attention to.
In this session I will take you on a journey through the world of presenting ideas. We will move through the heads of clients and your colleagues, learn what their thoughts and needs are. We will move to the core of your idea and into the world of psychology.
Question 2
The document discusses how a horror film opening would engage audiences and be distributed. It categorizes the film as horror to set expectations and targets young men aged 25-34 who generally enjoy the genre. It uses suspense, enigma, and mood lighting at night to engage this audience. The film aims for entertainment and escapism. It would likely be distributed via an indie distributor or Netflix due to its production level and lack of big stars. Social media, billboards, magazines, festivals, and a website could help advertise the film.
Hitlist - Pitch (with feedback)
The group's film opening will be a thriller about a serial killer who leaves clues at crime scenes. It will follow a forensic science team investigating a murder. The opening will show the victim being killed, the crime scene investigation, and a chase scene as the killer is spotted but escapes. It will be filmed at a house and include close-ups of clues. The characters will be introduced through their roles in the scene and costumes. Camerawork and sound effects will aim to build tension. Research influenced decisions around themes, time period, and realistic elements.
Forest
This document discusses the development of a short film project about a psychopath. It outlines the narrative of the film, which involves a serial killer stalking and killing college students filming a movie in the woods. It also discusses techniques that will be used in the film's trailer to build tension and uncertainty, such as quick cuts, blackouts, and panting sounds on a black screen. Finally, it lists some props that will be used in the film, including a video camera, long coat, glasses, fake blood, and a severed head.
Presentation
The group has chosen to create a 3 minute forensic thriller film opening. It will involve a murder scene investigation. Tia will play the victim who is murdered by Jerome at the start. Stephanie and Chloe will play detectives investigating the crime scene. The plot involves the victim being followed and killed after leaving her front door unlocked. Forensic scientists then analyze clues at the crime scene leading to spotting the murderer in the distance.
The Pitch - Hitlist
The group has chosen to create a 3 minute forensic thriller film opening. It will involve a murder scene investigation. Tia will play the victim who is murdered by Jerome at the start. Stephanie and Chloe will play detectives investigating the crime scene. The plot involves the victim being followed and killed after leaving her door unlocked. Forensic scientists then analyze clues at the crime scene leading to spotting the murderer in the distance.
Media Pitch
Blumhouse Productions would be an ideal production company for the film "Lullaby" due to their success in the horror genre with films like Paranormal Activity, Insidious, and The Purge. Blumhouse emphasizes low-budget films, making Lullaby a good fit. Partnering with Blumhouse could also allow the film to partner with major studios like Lionsgate, Paramount, and Universal. The target audience for the film's trailer is identified as young adults aged 18-22 of both genders, as research found they enjoy watching films at home and in theaters, and their favorite genre is psychotic thriller/horror.
AS Media Studies. Movie Evaluation- Foundation portfolio
1) The document discusses the film opening created by the author for their creative portfolio. They aimed to develop and challenge conventions of the horror thriller genre while also using established conventions.
2) To do so, the author researched openings of other thrillers to understand typical elements like camerawork, editing, sound, and mise-en-scene. They shot in low-key lighting rather than complete darkness and added a night storm sound effect to create suspense.
3) The author also discusses distributing the film through Universal Studios due to their openness to different genres and ability to attract large audiences through major horror film franchises. They believe Universal would be the perfect company to distribute the low-budget film.
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03062009122612
Este curso online de 21 horas sobre gestão de conflitos aborda a natureza e origens dos conflitos, como eles surgem nas organizações e estratégias para resolvê-los de forma assertiva, com o objetivo de identificar mecanismos psicológicos associados ao conflito e reconhecer a estrutura organizacional como fonte comum de conflitos.
on pitching - an open talk on selling business ideas [March, 2013]
This is the speech I'll give at MIP business school (international MBA class) on Tuesday the 19th 2013
Amarni pitching ideas
The document proposes ideas for a music video to accompany the R&B song "Friends Forever" by the artist Mars. It suggests starting with piano playing alone before showing Mars hugging his girlfriend. It then depicts his girlfriend hugging another man, Josh, revealing Josh as a "fake friend." Mars sees this from across the street and calls to warn Fudge. The video would cut to Mars and Fudge discussing the situation before Mars' verse in the song begins. The video aims to represent Mars and the R&B genre authentically through realistic costuming, locations, and performance that appeal to Mars' core 18-30 male and female audience.
Evaluation Power Point
The document discusses how the music video for "Friends Forever" uses and challenges conventions of the grime genre through its forms and production elements. It draws inspiration from the music videos of Kanye West, Kano, and the film 8 Mile, but adapts their conventions to suit its more positive message. Specifically, it uses typography from Kanye West but with a cartoonier style that contrasts grittier grime videos. It also includes a rap battle scene like in 8 Mile but with each artist's crew for support instead of a large crowd. The video challenges stereotypes by dressing the artists casually instead of in tracksuits and filming in vibrant locations rather than dull settings typical of grime.
Mr. Tomi Ahonen Mobile Digital - Ncell App Camp 2014
Tomi Ahonen is a mobile expert who gave a keynote on the growth of mobile. He discussed how mobile has surpassed other technologies in users, with over 7 billion mobile subscribers now. He projected that by 2019, phones with the specs of 2010 "superphones" will cost only $10 due to declining component prices. Ahonen identified 9 unique benefits of mobile media, including its personal nature, ability to measure audiences accurately, and enabling of augmented reality.
A2 Media - Pitching our Ideas
This document discusses the inspiration and planning for a student horror trailer project. It was inspired by plot elements, themes, editing, sound, and mise-en-scene of films like The Gallows, The Woman in Black, The Conjuring, and The Strangers. Narrative and character theories inform the project, which will feature students awakening a real spirit in their school that begins haunting them. Research on horror timelines, trailers, and questionnaires also influenced the planning.
Question 3
The group received helpful feedback from presenting their music video and CD packaging pitches to the class. For the video pitch, they learned the climax opening was appreciated but the story needed clarification. Using a mirror as a prop raised safety issues. For the packaging pitch, feedback indicated using consistent locations with the video and a simple font matching the artist's urban style. Light streaks were only recommended with studio lighting control. The feedback helped strengthen the creative elements and address potential issues.
15 tips on pitching your ideas to your clients
Here are a few tips I shared at the WMG2012 event to an audience of Communications Planners from the Media Industry.
Pitching ideas
This document discusses how to pitch sticky ideas by making them simple, unexpected, concrete, credible, emotional, and told through stories. It recommends stripping ideas down to their essence and capturing attention with the unexpected. Concrete ideas have shared meanings and credibility comes from ideas that audiences can test and confirm. Stories and emotion inspire action by making audiences feel something and increasing recall over abstract explanations.
Pitching ideas
The document provides guidance for a 10 slide, 20 minute investor pitch that follows the 10/20/30 rule. It outlines the key sections to include: problem, solution, business model, underlying magic, marketing/sales, competition, management team, financials/metrics, and current status. The pitch should clearly explain the problem being solved, solution, business model, team, and use of funds while visualizing concepts and showing traction.
Presentation Slides - Training on Business Development - Mr. Sohan Babu Khatri
This document discusses business models and strategies for mobile apps. It begins by outlining the key components of a business model, including value proposition, customer segments, channels, customer relationships, revenue streams, and costs. It then discusses various business models commonly used for apps, such as free with ads, freemium, paid apps, in-app purchases, subscriptions, and sponsorships. The document emphasizes the importance of understanding customers, testing different monetization strategies, and adapting the business model based on what works best in the market.
Effective Presentation and Pitching - Mr. Sohan B. Khatri
The participants were spellbound by the presentation of Mr. Sohan B. Khatri. He trained them on how to pitch their idea in front of judges or potential investors giving all the necessary ingredients to prepare for their presentation.
Sticky Presentations Quick Start - Effective Presentation Design
Sticky Presentations Quick Start workshop is a unique approach to presentation design. Interactive and fun way to learn effective presentation. 6 Key Focus are taught in the workshop. Learn how to design presentation without bullets but using powerful messages and images to create lasting impressions.
Pitching Ideas, Closing Deals And Negotiation Skills
The document provides tips for pitching ideas, negotiation skills, and closing deals. Some key points include:
1) Sticky ideas that capture attention are simple, unexpected, concrete, credible, and tell an emotional story.
2) Successful negotiations focus on interests and options rather than positions, build relationships, and know your best alternative if no deal is reached.
3) Closing deals effectively involves getting agreements in writing quickly to avoid issues, updating clients on successes, and completing the interest-to-agreement cycle promptly.
Pitching Ideas: How to sell your ideas to others
Learn how to convince others of your UX ideas by understanding them.
We are good in designing usable and engaging products and services. We understand the user's needs and have a toolkit with dozens of deliverables. But for some reason it remains difficult to sell an idea or concept to team members, managers or clients. After this session that problem will be solved!
Selling your ideas and convincing others is one of the most undervalued assets in our field. This ranges from convincing a colleague to use a certain design pattern to selling research to your boss and convincing a client to go for your concept. You can come up with the best ideas in the world, but if it is presented in the wrong way these ideas will die a lonely dead. This is sad, because everybody can learn how to bring a message across. The main thing is that you know what to pay attention to.
In this session I will take you on a journey through the world of presenting ideas. We will move through the heads of clients and your colleagues, learn what their thoughts and needs are. We will move to the core of your idea and into the world of psychology.
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Similar to Pitching ideas - presentation
Question 2
The document discusses how a horror film opening would engage audiences and be distributed. It categorizes the film as horror to set expectations and targets young men aged 25-34 who generally enjoy the genre. It uses suspense, enigma, and mood lighting at night to engage this audience. The film aims for entertainment and escapism. It would likely be distributed via an indie distributor or Netflix due to its production level and lack of big stars. Social media, billboards, magazines, festivals, and a website could help advertise the film.
Hitlist - Pitch (with feedback)
The group's film opening will be a thriller about a serial killer who leaves clues at crime scenes. It will follow a forensic science team investigating a murder. The opening will show the victim being killed, the crime scene investigation, and a chase scene as the killer is spotted but escapes. It will be filmed at a house and include close-ups of clues. The characters will be introduced through their roles in the scene and costumes. Camerawork and sound effects will aim to build tension. Research influenced decisions around themes, time period, and realistic elements.
Forest
This document discusses the development of a short film project about a psychopath. It outlines the narrative of the film, which involves a serial killer stalking and killing college students filming a movie in the woods. It also discusses techniques that will be used in the film's trailer to build tension and uncertainty, such as quick cuts, blackouts, and panting sounds on a black screen. Finally, it lists some props that will be used in the film, including a video camera, long coat, glasses, fake blood, and a severed head.
Presentation
The group has chosen to create a 3 minute forensic thriller film opening. It will involve a murder scene investigation. Tia will play the victim who is murdered by Jerome at the start. Stephanie and Chloe will play detectives investigating the crime scene. The plot involves the victim being followed and killed after leaving her front door unlocked. Forensic scientists then analyze clues at the crime scene leading to spotting the murderer in the distance.
The Pitch - Hitlist
The group has chosen to create a 3 minute forensic thriller film opening. It will involve a murder scene investigation. Tia will play the victim who is murdered by Jerome at the start. Stephanie and Chloe will play detectives investigating the crime scene. The plot involves the victim being followed and killed after leaving her door unlocked. Forensic scientists then analyze clues at the crime scene leading to spotting the murderer in the distance.
Media Pitch
Blumhouse Productions would be an ideal production company for the film "Lullaby" due to their success in the horror genre with films like Paranormal Activity, Insidious, and The Purge. Blumhouse emphasizes low-budget films, making Lullaby a good fit. Partnering with Blumhouse could also allow the film to partner with major studios like Lionsgate, Paramount, and Universal. The target audience for the film's trailer is identified as young adults aged 18-22 of both genders, as research found they enjoy watching films at home and in theaters, and their favorite genre is psychotic thriller/horror.
AS Media Studies. Movie Evaluation- Foundation portfolio
1) The document discusses the film opening created by the author for their creative portfolio. They aimed to develop and challenge conventions of the horror thriller genre while also using established conventions.
2) To do so, the author researched openings of other thrillers to understand typical elements like camerawork, editing, sound, and mise-en-scene. They shot in low-key lighting rather than complete darkness and added a night storm sound effect to create suspense.
3) The author also discusses distributing the film through Universal Studios due to their openness to different genres and ability to attract large audiences through major horror film franchises. They believe Universal would be the perfect company to distribute the low-budget film.
Institutions
The document discusses key aspects of producing a studio film through 20th Century Fox. It notes that studio films have high budgets, extensive production values, and saturated marketing campaigns. As an example, it examines the David Fincher psychological thriller Gone Girl, which had a $61 million budget from Fox and made $130 million in profit. Gone Girl utilized both above and below the line marketing strategies through social media saturation. Overall, the document outlines the studio film model and funding sources through Fox, using Gone Girl as an example of a successful psychological thriller produced through the major studio system.
Distribution
Optimum Releasing is a UK-based film distributor that specializes in thriller films, making them a good potential distributor for the filmmaker's opening sequence. The film is aimed at teenagers and young adults since it depicts a typical young person's life and thrillers appeal to that 15-24 age group. With a low budget, marketing will focus on posters in magazines and bus shelters, uploading a trailer to YouTube and Facebook, and advance screenings locally to generate word of mouth. Self-distributing was considered but finding an established distributor is preferable to reach a wider audience.
Marketing campaign
A marketing campaign for the horror film "Sinister" would include various elements. Major elements are billboards, posters, film trailers, guest appearances and interviews by actors. The campaign would promote the film across different media like television, radio, websites and social media. The target audience for "Sinister" is thrill-seekers aged 15-30 who enjoy suspense, jump scares and famous actors in horror films. Trailers are an important part of advertising by creating curiosity without revealing the full plot.
Coursework evaluation CK
This document contains Callum King's coursework evaluation for a horror film opening sequence project. It discusses various aspects of the opening such as its conventional form and plot devices. Callum analyzes how the opening conforms to horror genre conventions through its characters, plot, mise-en-scene, sound, camera work, editing and typography. He also discusses how the work represents social groups and could potentially secure a distribution deal. The document concludes by describing how the project was filmed using low-budget equipment and lighting techniques in tight spaces.
Pitch
The document is a pitch for a horror film trailer to Warner Bros. Pictures. It argues that the film would appeal to Warner Bros. because it has a similar storyline and target audience to one of their successful films, The Conjuring. The target audience for the film is identified as people aged 15-25 who enjoy activities like sports, music, socializing and shopping. The pitch then outlines how the trailer will use conventions of the horror genre in its editing, camerawork, sound, mise-en-scene and form to create suspense and appeal to its target demographic. Research including questionnaires and focus groups informed which genre conventions would be most effective.
Pitch with feedback and improvements
The group's film opening will be a thriller about a serial killer who leaves clues at crime scenes. It will show the forensic team investigating a murder at a house. The team notices a suspicious man watching them. When they chase him, he drops a black book with crossed-out names, suggesting it is a hit list. The opening will introduce the characters - the victim, murderer and detectives - through their roles in the crime scene investigation and clues about their personalities. Camerawork and mise-en-scene will aim to create realism and tension. Research from other forensic thrillers informed decisions about elements like sound, camera angles, and props.
Evaluation Question 3
Miramax Films would be the most suitable distribution company for the filmmaker's independent thriller film called "Hunted". Miramax has experience distributing both large mainstream films as well as smaller independent films. As an independent company itself, Miramax understands the needs of independent films and can help promote "Hunted" to the right audience. The filmmaker plans to release "Hunted" in August 2014 when students have time off and theaters may be more open to showing an independent film. The release would start in smaller theaters and expand to larger chains if the film gains success and critical acclaim.
Horror films
The document proposes a horror film project to Universal Studios. It argues Universal is suitable because of its history of successful horror films dating back to the 1930s. The proposed film is about a generic haunted house scenario, which could appeal to mass audiences. With Universal's financial backing and experience in horror, the film is likely to be successful. The document also discusses how the trailer would follow genre conventions to frighten the target teen and young adult audience.
Question 2 V2
This document discusses how the media product uses and develops conventions of real thriller films. It examines conventions like POV shots, sound techniques, editing styles, and character archetypes. Research was conducted on thriller openings, directors, and subgenres. Based on this, the film employs mysteries like an anonymous stalker kidnapping a girl. Conventions like tense music, silence, and jump cuts were utilized to create suspense as the film follows typical thriller tropes and genres like mystery thrillers to engage audiences. Unconventional techniques were avoided to maintain expectations of the thriller format.
Pitch Presentation
This document provides details about a horror film project created by four friends. It includes:
1) A synopsis of the plot where friends go camping and get lost in the woods during a supernatural storm, one goes missing and the others search for clues.
2) Details of the promotional campaign emphasizing the storm and one character who finds clues. Marketing tactics include a teaser trailer, posters, magazine articles, and social media.
3) Ideas for the movie poster featuring a close-up scared face and ideas for the teaser trailer including character introductions and a suspenseful build up.
Creative critical reflection
Maaz Tabrez created a suspense film for a class project. They followed conventions of the genre like using low key lighting and non-diegetic sound to create suspense. The film addresses the social issue of kidnapping and violence. If distributed commercially, Maaz would partner with Warner Bros due to their success in the suspense genre. Through the project, Maaz developed skills like camera angles, lighting techniques, editing, and integrating technologies like movie making software, online sound effects, and creating a blog to share their work.
Media Presentation
A group of friends go camping in the woods but get separated during a supernatural storm. One friend goes missing and suffers from mental health issues. The others struggle to find their missing friend and locate clues in the dense woods. They eventually discover the missing friend in critical condition and rush them to the hospital. The filmmakers plan to promote the film by emphasizing the supernatural storm and one character who finds clues about the missing friend. Their marketing campaign will include a teaser trailer, posters, magazine articles, social media promotion targeting 15-24 year olds. Poster and magazine cover ideas focus on close-ups of scared or missing faces in dark colors to convey the horror genre.
Pitch Presentation
A group of friends go camping in the woods but get separated during a supernatural storm. One friend goes missing and suffers from mental health issues. The others struggle to find their missing friend and locate clues in the woods. They eventually find their friend in critical condition and take them to the hospital. The filmmakers plan to emphasize the supernatural storm and one character who finds clues about the missing friend in their promotional campaign using trailers, posters, magazine covers, and social media. Their target audience is 15-24 year olds who enjoy thriller and horror films.
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- 2. Narrative - Plot • A Family of four , Mother, Father and son . They move into a new Apartment for work reasons • They start to hear noises and whispers in the • Apartment • They hear someone was murdered in the are that night • When night time comes there son isn't there son anymore his eyes change and he starts plotting to kill humans
- 3. Characters • Main characters – • Susan (Mother) Worrying and determined to save her son • David(Father) Leadership role • Sam (Child) Very distant and detached
- 4. Key Influences • One of our key influences are films such as ‘Paranormal Activity’ That required very little to make and produced an amazing film. • The inside area was a very spooky atmosphere as most people can relate as they also live in houses. • The film will have short duration shots to keep the audience interested • The fast flash shot keep the audience and tensed
- 5. Marketing Strategy • Marketing Strategies that we will use are: • Social listening – Trough market research to see • what is popular at the moment • Social media – advertising through social Networking like Facebook, Twitter and YouTube • This strategy helps low budget films to build up enough buzz or hype and advertise themselves without the need for large distributing company's
- 6. Target Audience • The target audience for out Thriller will be 18 to 30 year olds • 60% of people age 18 to 30 watch thriller films • Also we found that middle class people enjoy thriller films more tan other people
- 7. Technology • The cameras we will use 5mm and 70mm with Arri and Panavision • We will also be using the latest editing software
- 8. • With all stuff being worked out the budget will likely be around £25,000 • which is pretty good considering films like ‘Paranormal Activity’ which where produced for 15,000 and made 161,830,890.